This book explores a variety of topics that fall in the realm of psychological and behavioral economics. It demonstrates to the reader how to perform straightforward experiments in order to understand how people think about the economic aspects of their daily lives. Behavioral economics is a 'hot new area' of economics and consumer psychology. This book provides a comprehensive guide on consumer research and the types of results required. These approaches are spreading further around the globe, thanks to the work of Dr. Howard Moskowitz, one of the authors of this book, and the incredible succ.
This book explores a variety of topics that fall in the realm of psychological and behavioral economics. It demonstrates to the reader how to perform straightforward experiments in order to understand how people think about the economic aspects of their daily lives. Behavioral economics is a 'hot new area' of economics and consumer psychology. This book provides a comprehensive guide on consumer research and the types of results required. These approaches are spreading further around the globe, thanks to the work of Dr. Howard Moskowitz, one of the authors of this book, and the incredible succ.
Introduces BASIC & BASIC Programming to Children. Provides Applications Ranging from Arithmetic & Foreign Language Drills to Guessing Games & Mind Twisters
A guide to preparing for advanced computer studies in BASIC and in program structuring, as well as in machine language. Includes self tests to measure knowledge at the beginning, middle, and end of the book.
The book is an exciting source of information for individuals interested in learning about and marketing sensors. The book focuses on scientific and commercial advances in Fiber Bragg Grating (FBG) sensor technology since its discovery over 30 years ago.
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