“As lively, thorough, and engaging as the team it chronicles” (Nathaniel Friedman), Betaball is a compelling look at how the Golden State Warriors embraced savvy business practices, next generation science, and Silicon Valley’s technocentric culture not only to produce one of the greatest basketball teams in history but also to revolutionize the NBA—perfect for fans of Moneyball and The Book of Basketball. Betaball is the definitive, inside account of how the Golden State Warriors, under the ownership of venture capitalist Joe Lacob and Hollywood producer Peter Guber, quickly became one of the greatest success stories in both sports and business. In just five years, they turned a declining franchise with no immediate hope into the NBA’s dominant force—and facilitated the rise of All-Star point guard Stephen Curry. By operating in “beta,” the Warriors morphed into a model organization for American professional sports, instituting the best workplace principles found inside the world’s most successful corporations, and instilling a top-down organizational ethos that allows employees—from the front office to the free-throw line—to thrive. With in-depth access and meticulous reporting on and off the court, acclaimed journalist Eric Malinowski recounts a gripping tale of a team’s reinvention, of worlds colliding, of ordinary people being pushed to extraordinary heights, and the Golden State Warriors’ chase for a second straight NBA championship during the 2015-’16 season. Betaball is “a book for fans of all sports and science, business and analytics, Silicon Valley and Wall Street, front offices and locker rooms, money and winning” (Don Van Natta Jr., ESPN reporter and New York Times bestselling author).
Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech, some of the most dynamic and prevalent areas of professional communications today. This updated third edition explores the categorization of different kinds of speech and their varying levels of First Amendment protection as well as common areas of litigation for communicators such as defamation, invasion of privacy, and copyright and trademark infringement. Features of this edition include: A new chapter on Internet-related laws affecting advertising and public relations speech. History and background of major legal theories affecting professional communicators. Extended excerpts from major court decisions. Overviews of relevant federal and state regulatory schemes, including those promulgated and enforced by the FTC, FCC, FDA and others. Appendices providing a legal glossary, a chart of the judicial system, sample model releases and copyright agreement forms. The volume is developed for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.
Although Tennessee has a rich history of political scandals dating back to the founding of the state, the last fifty years have been a confusing, confounding, and sometimes ludicrous period of ne’er-do-welling. Welcome to Capitol Hill is a guide to the state’s modern history of corruption. From Governor Ray Blanton’s pardon scandals to the FBI investigation that started with now lieutenant governor Randy McNally wearing a wire in the late 1980s to the sexual misconduct that plagues Tennessee politics, this book chronicles it all. Veteran political reporters Joel Ebert and Erik Schelzig draw from interviews, archival documents, and never-before-seen federal investigative files to provide readers with a handy resource about the wrongdoings of our elected officials.
Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.
Drawing on the most current research, this study is the perfect companion for those who work alongside elderly people with and without dementia. The book explains why changes in cognition, motor skills, and pain are typical for the elderly while describing the most prevalent subtypes of dementia, including Alzheimer's disease, vascular dementia, and frontotemporal dementia. Focusing on the motor skills of hand motor activity and gait, the study also illustrates changes in the various aspects of pain experience, explaining them clearly through the use of neuropathology of the medial and lateral pain systems. Updates concerning compensation and rehabilitation are also included.
No company in our time has been as mysterious or as controversial as Blackwater. Founded by former Navy SEAL Erik Prince in 1997, it recruited special forces veterans and others with the skills and courage to take on the riskiest security jobs in the world. As its reputation grew, government demand for its services escalated, and Blackwater's men eventually completed nearly one hundred thousand missions in Iraq and Afghanistan. Both the Bush and Obama administrations found the company indispensible. It sounds like a classic startup success story, except for one problem: Blackwater has been demonized around the world. From uninformed news coverage to grossly distorted fictional portrayals, Blackwater employees have been smeared as mercenaries, profiteers, jackbooted thugs, and worse. Because of the secrecy requirements of Blackwater's contracts with the Pentagon, the State Department, and the CIA, Prince was unable to speak out when his company's opponents spread false information. But now he's able to tell the full and often shocking story of Blackwater's rise and fall. In Civilian Warriors, Prince pulls no punches and spares no details. He explains his original goal of building an elite center for military and law enforcement training. He recounts how the company shifted gears after 9/11. He honors our troops while challenging the Pentagon's top leadership. And he reveals why highly efficient private military contractors have been essential to running our armed forces, since long before Blackwater came along. Above all, Prince debunks myths about Blackwater that spread while he was forced to remain silent-myths that tarnished the memory of men who gave their lives for their country but never got the recognition they deserved. He reveals new information about some of the biggest controversies of the War on Terror, including: • The true story of the Nisour Square massacre in Baghdad. • The actual details of Blackwater's so-called impunity in Iraq. • The events leading up to the televised deaths of Blackwater contractors in Fallujah. Prince doesn't pretend to be perfect, and he doesn't hide the sometimes painful details of his private life. But he has done a great public service by setting the record straight. His book reads like a thriller but is too improbable to be fiction.
Written by two leading psychologists, this timely publication is the only up-to-date, English-language textbook on economic psychology. Focused on application, it is an essential resource for advanced undergraduate and postgraduate courses on economic psychology, behavioural economics and social psychology, in both business and psychology departments.
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Bridge the gap between basic and clinical science with this authoritative guide to neuroscience Created by an expert team of neuroscience educators, this comprehensive guide delivers the knowledge and insight you need to build your understanding of neuroscience—quickly and easily. Divided into two parts, the guide offers a thorough treatment of the basic science of the anatomy and function of the nervous system, as well an extended treatment of nervous system disorders and therapeutics. Packed with 500 color illustrations, Essentials of Modern Neuroscience provides both clinical content and numerous cases in an engaging, simple-to-understand style. It includes the strong pedagogy that makes LANGE basic science titles so popular and provides chapter-opening Learning Objectives, bulleted chapter summaries, and application boxes. Covers both basic science and clinical cases for full mastery of the topic Organized to mirror the way medical schools teach neuroscience Presents information in a way that fosters maximum retention Unique chapters cover addiction, affective disorders, and neurologic diseases
This book is a critical exploration of motorsport’s contribution to ‘the green transition’, understood as a societal shift towards a fossil-free future, a circular economy, and greater social inclusiveness. The book takes a critical look at the historical impact of motorsport and the current business and sporting models that determine its sustainability, as well as the innovation that might contribute solutions to wider social and environmental problems. Drawing on perspectives from sociology, media and sport business, the book unpacks the complexity of stakeholder interests in motorsport that might constrain positive change. Presenting cases and data from Formula One, Formula E, Extreme E, the World Rally Championship, NASCAR and the World Endurance Championship, the book considers the technological and organizational change required to address the triple bottom line of financial, environmental and social sustainability, and looks at how audiences, markets, teams, governing bodies, corporations, and state actors combine to shape the social and economic environments within which motorsport takes place. Representing a unique case study of the impact of elite sport on wider society, this book is fascinating reading for anybody with an interest in motorsport, sport business, sustainable business, or environment, society and culture.
Interdisciplinary approach, relevant to social psychology, economic psychology and decision making Innovative research methods, including, long-term diary study of forty couples Relevant to everyday life, so of interest not only to psychologists, but social scientists and those working in consumer research
This is a major new edition of a highly-regarded textbook on International Relations theory which combines deep analysis into the diversity of thought within the major scholarly traditions and the guidance for students on doing their own theorising. Knud Erik Jorgensen analyses the nuances of the main contending theories and approaches, their philosophical underpinnings, and explains their use and relevance to different research agendas. This is all placed within the context of cross-cutting coverage of key current issues and debates; of the philosophical foundations of IR theory; and of why different theories are addressed to different research agendas. All chapters have been fully revised and updated, and a new chapter on the Human-Nature tradition has been included to reflect the changes within the field. This text is the most up-to-date and informative text on International Relations theory, and is an essential companion for all International Relations students.
“Playful and (un)deadly serious . . . chew[s] through a near-exhaustive array of films, television, literature, culture, music and even cocktails.”—Times Literary Supplement They have stalked the horizons of our culture, wreaked havoc on moribund concepts of dead and not dead, threatened our sense of identity, and endangered our personal safety. Now zombies have emerged from the lurking shadows of society’s fringes to wander the sacred halls of the academy, feasting on tender minds and hurling rot across our intellectual landscape. It is time to unite in common cause, to shore up defenses, firm up critical and analytical resources, and fortify crumbling lines of inquiry. Responding to this call, Brain Workers from the Zombie Research Center poke and prod the rotting corpus of zombie culture trying to make sense of cult classics and the unstoppable growth of new and even more disturbing work. They exhume “zombie theory” and decaying historical documents from America, Europe, and the Caribbean in order to unearth the zombie world and arm readers with the brain tools necessary for everyday survival. Readers will see that zombie culture today “lives” in shapes as mutable as a zombie horde—and is often just as violent. “An intelligent and highly engaging collection that will appeal to legions of zombie fans, to students in the humanities, and to scholars working in fields that have already been affected by or are now preparing for the zombie apocalypse. It blends entertaining, illuminating, and accessible readings of zombies and zombie culture with unique interventions made from authoritative positions of expertise.”—Julian Murphet, author of Faulkner’s Media Romance
The new edition of the successful previous version is 25 percent revised and packed with more than 200 pages of new material on the 2008 release of SQL Server Integration Services (SSIS) Renowned author Brian Knight and his expert coauthors show developers how to master the 2008 release of SSIS, which is both more powerful and more complex than ever Case studies and tutorial examples acquired over the three years since the previous edition will contribute to helping illustrate advanced concepts and techniques New chapters include coverage of data warehousing using SSIS, new methods for managing the SSIS platform, and improved techniques for ETL operations
Microfluidic fuel cells and batteries represent a special type of electrochemical power generators that can be miniaturized and integrated in a microfluidic chip. Summarizing the initial ten years of research and development in this emerging field, this SpringerBrief is the first book dedicated to microfluidic fuel cell and battery technology for electrochemical energy conversion and storage. Written at a critical juncture, where strategically applied research is urgently required to seize impending technology opportunities for commercial, analytical, and educational utility, the intention is for this book to be a ‘one-stop shop’ for current and prospective researchers in the general area of membraneless, microfluidic electrochemical energy conversion. As the overall goal of the book is to provide a comprehensive resource for both research and technology development, it features extensive descriptions of the underlying fundamental theory, fabrication methods, and cell design principles, as well as a thorough review of previous contributions in this field and a future outlook with recommendations for further work. It is hoped that the content will entice and enable new research groups and engineers to rapidly gain traction in their own laboratories towards the development of next generation microfluidic electrochemical cells.
This book will help you get past the initial learning curve quickly so that you can get started using SSIS to transform data, create a workflow, or maintain your SQL Server. Offering you hands-on guidance, you'll learn a new world of integration possibilities and be able to move away from scripting complex logic to programming tasks using a full-featured language. What you will learn from this book Ways to quickly move and transform data How to configure every aspect of SSIS How to interface SSIS with web services and XML Techniques to scale the SSIS and make it more reliable How to migrate DTS packages to SSIS How to create your own custom tasks and user interfaces How to create an application that interfaces with SSIS to manage the environment A detailed usable case study for a complete ETL solution Who this book is for This book is for developers, DBAs, and users who are looking to program custom code in all of the .NET languages. It is expected that you know the basics of how to query the SQL Server and have some fundamental programming skills. Wrox Professional guides are planned and written by working programmers to meet the real-world needs of programmers, developers, and IT professionals. Focused and relevant, they address the issues technology professionals face every day. They provide examples, practical solutions, and expert education in new technologies, all designed to help programmers do a better job.
An in-depth look at the radical changes to the newest release of SISS Microsoft SQL Server 2012 Integration Services (SISS) builds on the revolutionary database product suite first introduced in 2005. With this crucial resource, you will explore how this newest release serves as a powerful tool for performing extraction, transformation, and load operations (ETL). A team of SQL Server experts deciphers this complex topic and provides detailed coverage of the new features of the 2012 product release. In addition to technical updates and additions, the authors present you with a new set of SISS best practices, based on years of real-world experience that have transpired since the previous edition was published. Details the newest features of the 2012 SISS product release, which is the most significant release since 2005 Addresses the keys to a successful ETL solution, such as using the right enterprise ETL tool and employing the right ETL architecture in order to meet the system requirements Includes additional case studies and tutorial examples to illustrate advanced concepts and techniques Professional Microsoft SQL Server 2012 Integration Services is a valuable resource that meets the demands and high expectations of experienced SSIS professionals.
This will help us customize your experience to showcase the most relevant content to your age group
Please select from below
Login
Not registered?
Sign up
Already registered?
Success – Your message will goes here
We'd love to hear from you!
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.