What’s the secret to succeeding at sales? In Continuous Sales Improvement, master sales trainer Eric Lofholm reveals the simple but powerful strategy he’s taught to tens of thousands of students that anyone can use to improve their sales performance. Eric’s message is that those who are not good at sales can become good, and those who are already good can become great simply by making small, continuous improvements in four key areas: self-improvement, sales skills, product and service knowledge, and technology. He gives readers a game plan for making improvements in each of these areas and provides hundreds of detailed strategies, practical exercises, and actionable instructions to use immediately to begin improving sales results. Each chapter includes a convenient at-a-glance summary, and there’s a quick-review guide so that readers can easily use Continuous Sales Improvement as an ongoing reference. Continuous Sales Improvement includes case studies from legendary figures in the history of sales, plus interviews with some of today’s top performers. It also includes tips for selling in specific industries, including real estate, insurance, financial services, and network marketing. Those who are a salesperson, a sales trainer, or just a business owner who wants better sales results, Continuous Sales Improvement is a must-have.
Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: No prior sales education or training Lack of formalized sales training, resources, and methodologies provided by their companies Due to the recession and downsizing era, lack of 12-18 month professional sales training for new hires provided by Fortune 500 companies A consistent struggle to keep their sales force, distributors, manufacturers reps and affiliates motivated and focused on effectively selling their products and services Mastering the World of Selling helps companies and entrepreneurs overcome these four major obstacles with candid advice and winning strategies from the leading sales trainers and training companies in the world: Acclivus*AchieveGlobal*Action Selling*Tony Allesandra*Brian Azar*Baker Communications, Inc.*Mike Bosworth*Ian Brodie*Ed Brodow*Mike Brooks*Bob Burg*Jim Cathcart*Robert Cialdini PhD*Communispond, Inc.*Tim Connor*CustomerCentric Selling*Dale Carnegie*Sam Deep*Bryan Dodge*Barry Farber*Jonathan Farrington*Jeffrey Fox*Colleen Francis*FranklinCovey Sales Performance Solutions*Thomas A. Freese*Patricia Fripp*Ari Galper*General Physics Corporation*Jeffrey Gitomer*Charles H. Green*Ford Harding*Holden International*Chet Holmes*Tom Hopkins*Huthwaite, Inc.*Imparta, Ltd.*InfoMentis, Inc.*Integrity Solutions*Janek Performance Group, Inc.*Tony Jeary*Dave Kahle*Ron Karr*Knowledge-Advantage, Inc.*Jill Konrath*Dave Kurlan*Ron LaVine*Kendra Lee*Ray Leone*Chris Lytle*Paul McCord*Mercuri International*Miller Heiman, Inc.*Anne Miller*Dr. Ivan Misner*Michael Macedonio*Sharon Drew Morgen*Napoleon Hill Foundation*Michael Oliver*Rick Page*Anthony Parinello*Michael Port*Porter Henry*Prime Resource Group, Inc.*Neil Rackham*Revenue Storm*Linda Richardson*Keith Rosen*Frank Rumbauskas*Sales Performance International, Inc.*Sandler Training*Dr. Tom Sant*Stephan Schiffman*Dan Seidman*Blair Singer*Terri Sjodin*Art Sobczak*Drew Stevens, PhD*STI International*The Brooks Group*The Friedman Group*The TAS Group*Brian Tracy*ValueSelling Associates*Wendy Weiss&*Jacques Werth*Floyd Wickman*Wilson Learning*Dirk Zeller*Tom Ziglar*Zig Ziglar
Selling can be incredibly profitable. It can also be extremely fun when you have the necessary knowledge and you know how to apply it. But the rules have changed. The way in which Americans buy has dramatically changed due to the Great Recession. We are now living in a new economy where many sales professionals have seen their incomes crumble. Here, master sales trainer Eric Lofholm spells out the tools you need.--From publisher description.
They say that 80% of agents won't make it. Most agents fail before they have made it to their two-year anniversary. Of those that do make it through those first two years, many are making so little that their income hardly raises them above the poverty line, let alone provides the financial freedom they are searching for. Understand this: If you are a Real Estate Agent, you are a business owner. You may be a business of one, but you are running a business, not working in a sales career. Sales is definitely a part of it, and we even will go over one of the most important aspects of sales in this book, Sales Scripting, however, it is important as a business owner to figure out what you need to do to revamp your business to provide the success you are looking for. This book will walk you through revamping your business. We will walk you through the practices that we have found will have the biggest impact on your business such as setting goals and creating a plan, going over the best online and offline marketing strategies, lead generation and lead conversion, helping you become the expert in your area by developing a platform, review what you should start doing, stop doing and what to delegate. Most importantly, we will introduce the one thing that will ultimately determine your success or failure in this industry. The authors have time and again taken brand new agents to a level of success many veterans are envious of, as well as taken top producers to superstar status. No matter what your goals are, what your background is, or what area you live in, you too can have the success you desire, as long as you are will to go through the process and revamp your business.
What kind of jumpstart do you need?Are you looking for support with any or many of the following?*Your Business / Making Money / Changing Career*Life Transition / Health Issues / Losing Weight*Planning / Strategy / Focusing / Decision Making*Limiting Beliefs / Becoming More Empowered*Legal Issues / Real Estate / Building WealthIf so then you want to pick this book up and read it - it will help you!The 26 authors in this book have experiences and knowledge that can help you jumpstart just about any area of your life, health and business or career. If you find yourself a little stuck somewhere, this book will help you take that next step you need to take now to move closer to your goals.Our hope is that by reading this book, you learn about how to jump start many areas of your life, your business, your health, your relationship, and so much more. The authors that have collaborated on this book are experts in their industry and with what they teach. If you enjoy any one or more stories and chapters within this book, reach out and contact the author. They want to know that their chapter encouraged you, inspired you, or motivated you in some way. They also want to know how they can help you. Each author has provided some kind of next step or free gift at the end of their chapter to give you that opportunity to learn more. Please don't stop with this book, please take the initiative and reach out for more information, more help, and more advice for whatever you might be trying to jump start in your life right now. Who knows, maybe after you read this book once now, you might pick it up a couple years from now and need to jump start something else. Keep it handy, it might be a life saver for you sometime in the near future, if not right now.
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