Elwyn Cox's Books

CIM Coursebook: Project Management in Marketing

By: Elwyn Cox,Matthew Housden,Lynn Parkinson

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CIM Coursebook: Project Management in Marketing

By: Elwyn Cox,Matthew Housden,Lynn Parkinson

Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’ Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing ‘Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.’ Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann’s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. •The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). •Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. •Past examination papers and examiners’ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. •Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

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Page Count

256

Publisher

Routledge

Published Date

ISBN 10

1136442111

ISBN 13

9781136442117

Modern Wales

A Concise History

By: Gareth Elwyn Jones

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Modern Wales

A Concise History

By: Gareth Elwyn Jones

First published in 1984, this second edition of a highly-regarded survey of the history of Wales in modern times contains fully updated reference material and a new final chapter. "A clear, crisp and thoroughly sensible narrative which will prove a real boon to students and general readers."--The Times Literary Supplement

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Page Count

400

Publisher

Cambridge University Press

Published Date

ISBN 10

0521469457

ISBN 13

9780521469456

Fundamental Concepts of Algebra

By: Bruce Elwyn Meserve

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Fundamental Concepts of Algebra

By: Bruce Elwyn Meserve

Uncommonly interesting introduction illuminates complexities of higher mathematics while offering a thorough understanding of elementary mathematics. Covers development of complex number system and elementary theories of numbers, polynomials and operations, determinants, matrices, constructions and graphical representations. Several exercises — without solutions.

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Page Count

324

Publisher

Courier Corporation

Published Date

ISBN 10

0486614700

ISBN 13

9780486614700

The Thirty Minute War

By: Elwyn M. Grimes, MD

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The Thirty Minute War

By: Elwyn M. Grimes, MD

Environmental contamination following a terrorist-orchestrated nuclear accident results in a genetic disorder, "The PeDay Syndrome". The syndrome is characterized by high intelligence coupled with homicidal behavior. To preserve human fertility after the emergence of this syndrome, the government implements measures to force sterilization and gene therapy for everyone. The National Biotechnical Institute is the laboratory of choice. But an invisible intruder bypasses all security and steals a vial of the deadly virus. While investigating the theft, Sadee Digmond, chief of operations, juggles her relationship and a surprise pregnancy, and discovers that her boyfriend is hiding a secret. Too late for gene therapy and her decision not to undergo forced sterilization, her decision will have ramifications for the world...

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Page Count

300

Publisher

Xlibris Corporation

Published Date

ISBN 10

1514402165

ISBN 13

9781514402160

Algebraic Coding Theory (Revised Edition)

By: Elwyn R Berlekamp

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Algebraic Coding Theory (Revised Edition)

By: Elwyn R Berlekamp

This is the revised edition of Berlekamp's famous book, 'Algebraic Coding Theory', originally published in 1968, wherein he introduced several algorithms which have subsequently dominated engineering practice in this field. One of these is an algorithm for decoding Reed-Solomon and Bose-Chaudhuri-Hocquenghem codes that subsequently became known as the Berlekamp-Massey Algorithm. Another is the Berlekamp algorithm for factoring polynomials over finite fields, whose later extensions and embellishments became widely used in symbolic manipulation systems. Other novel algorithms improved the basic methods for doing various arithmetic operations in finite fields of characteristic two. Other major research contributions in this book included a new class of Lee metric codes, and precise asymptotic results on the number of information symbols in long binary BCH codes.Selected chapters of the book became a standard graduate textbook.Both practicing engineers and scholars will find this book to be of great value.

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Page Count

501

Publisher

World Scientific

Published Date

ISBN 10

981463591X

ISBN 13

9789814635912

Book's by Elwyn Cox

CIM Coursebook: Project Management in Marketing

CIM Coursebook: Project Management in Marketing

Modern Wales

Modern Wales

Fundamental Concepts of Algebra

Fundamental Concepts of Algebra

The Thirty Minute War

The Thirty Minute War

Algebraic Coding Theory (Revised Edition)

Algebraic Coding Theory (Revised Edition)

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