History of Psychology: The Making of a Science gives students a vast overview of the major aspects of psychological science throughout history, making connections between the early understandings of human behavior with our current understandings and interpretations of psychological research.
Words are our tools, and, as a minimum, we should use clean tools. We should know what we mean and what we do not, and we must forearm ourselves against the traps that language sets us." -- The Need for Precise Terminology, Austin (1957, 7–8) It follows that, for effective and efficient communication, people should have, or at least understand, the same precise terminology. Such terminology is crucial for the advancement of basic, theoretical, and applied science, yet too often there is ambiguity between scientific and common definitions and even discrepancies in the scientific literature. Providing a common ground and platform for precise scientific communication in animal behavior, ecology, evolution, and related branches of biology, Animal Behavior Desk Reference, A Dictionary of Behavior, Ecology, and Evolution, Third Edition contains more than 800 new terms and definitions, 48 new figures, and thousands of additions and improvements. Using a dictionary format to present definitions in a standard, easily accessible manner, the book’s main body emphasizes conceptual terms, rather than anatomical parts or taxonomic terms, and focuses on nouns, rather than verbs or adjectives. Term hierarchies are handled with bulleted entries and terms with multiple definitions are included as superscripted entries. All sources are cited and most are paraphrased to conform to uniform style and length. The dictionary also includes nontechnical and obsolete terms, synonyms, pronunciations, and notes and comments, as well as etymologies, term originators, and related facts. Appendices address organism names, organizations, and databases. Devoted to the precise and correct use of scientific language, this third edition of a bestselling standard enables students and scientists alike to communicate their findings and promote the efficient advancement of science.
The first section covers theory-driven approaches and includes content and linguistic considerations, the role of fear in content, and using positive affect. Part II discusses audience-centered strategies and looks at the "America responds to AIDS" campaign and the cancer communication's "5 a day for better health" program. This comprehensive volume concludes with recent developments and policy and administrative practices for health message design
This volume contains the poems of Dryden extending from 1693 to 1696. Mostly these are translations of Roman poetry, specifically the satires of Juvenal and Persius, sections of Ovid's Metamorphoses, Amours, and Art of Love, passages from Homer and Virgil--as well as some elegies of contemporaries composed in his later years. Also included is Dryden's influential essay on the nature of satire entitled "A Discourse Concerning the Original and Progress of Satire.
Early Manhattan sites are set against more modern photos taken from same position: Times Square, Wall Street, Fifth Avenue, many more. Includes 83 early photographs from 1875 to 1925 contrasted with photos taken in 1976.
This work is a hybrid of a scholarly edition and an academic monograph that focuses on the relation between science and religion in early twentieth century America"--
APPLIED BEHAVIOR ANALYSIS Applied Behavior Analysis: Principles and Procedures for Modifying Behavior will serve as a resource for students who plan to become behavior analysts to design and conduct interventions to change clients’ behaviors. Author, Edward P. Sarafino provides an understanding of the fundamental techniques of applied behavior analysis by presenting its concepts and procedures in a logical sequence and giving clear definitions and examples of each technique. This book will guide readers to learn: how to identify and define the behavior to be changed and how a response is determined by its antecedents and consequences, usable, practical skills by specifically stating the purpose of each technique, describing how it is carried out, and presenting guidelines and tips to maximize its effectiveness, why and how to design a program to change a behavioral deficit or excess by conducting a functional assessment and then selecting and combining techniques that can be directed at the behavior itself and its antecedents and consequences, and, to illustrate why and how to collect and analyze data. Here is what reviewers have said about Applied Behavior Analysis: Principles and Procedures for Modifying Behavior: “Overall, this textbook provides a thorough, concise, and engaging introduction to applied behavior analysis.” Rafael Bejarano, Henderson State University This textbook “… provides good, basic explanations of concepts in Applied Behavior Analysis that are easy to grasp for undergraduate students.” Lisa Gurdin, Northeastern University This textbook is, “Comprehensive. Easily accessible” and it has “ Great illustrations and examples.” Joel Kevin Thompson, University of Southern Florida To learn more about Applied Behavior Analysis: Principles and Procedures for Modifying Behavior, please visit us at www.wiley.com/college/sarafino.
A deeply original exploration of the power of spontaneity—an ancient Chinese ideal that cognitive scientists are only now beginning to understand—and why it is so essential to our well-being Why is it always hard to fall asleep the night before an important meeting? Or be charming and relaxed on a first date? What is it about a politician who seems wooden or a comedian whose jokes fall flat or an athlete who chokes? In all of these cases, striving seems to backfire. In Trying Not To Try, Edward Slingerland explains why we find spontaneity so elusive, and shows how early Chinese thought points the way to happier, more authentic lives. We’ve long been told that the way to achieve our goals is through careful reasoning and conscious effort. But recent research suggests that many aspects of a satisfying life, like happiness and spontaneity, are best pursued indirectly. The early Chinese philosophers knew this, and they wrote extensively about an effortless way of being in the world, which they called wu-wei (ooo-way). They believed it was the source of all success in life, and they developed various strategies for getting it and hanging on to it. With clarity and wit, Slingerland introduces us to these thinkers and the marvelous characters in their texts, from the butcher whose blade glides effortlessly through an ox to the wood carver who sees his sculpture simply emerge from a solid block. Slingerland uncovers a direct line from wu-wei to the Force in Star Wars, explains why wu-wei is more powerful than flow, and tells us what it all means for getting a date. He also shows how new research reveals what’s happening in the brain when we’re in a state of wu-wei—why it makes us happy and effective and trustworthy, and how it might have even made civilization possible. Through stories of mythical creatures and drunken cart riders, jazz musicians and Japanese motorcycle gangs, Slingerland effortlessly blends Eastern thought and cutting-edge science to show us how we can live more fulfilling lives. Trying Not To Try is mind-expanding and deeply pleasurable, the perfect antidote to our striving modern culture.
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