Denis McQuail's Books

McQuail′s Mass Communication Theory

By: Denis McQuail

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McQuail′s Mass Communication Theory

By: Denis McQuail

Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for understanding and appreciating the long and winding road people and their media have taken to get us here." - Mark Deuze, Indiana University and Leiden University "This is a unique work tested by time and generations of students around the world - North, South, East and West." - Kaarle Nordenstreng, University of Tampere "McQuail′s Mass Communication Theory continues to be the clearest and best introduction to this sprawling field." - Anders Hansen, University of Leicester With over 125,000 copies sold, McQuail′s Mass Communication Theory has been the benchmark for studying media and communication for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and offers unmatched coverage of the research literature. It covers everything a student needs to know of the diverse forms of mass communication today, including television, radio, newspapers, film, music, the internet and other forms of new media. Denis McQuail shows that more than ever, theories of mass communication matter for the broader understanding of society and culture. Unmatched in coverage and used across the globe, this book includes: Explorations of new media, globalization, work, economy, governance, policy, media audiences and effects New boxed case studies on key research publications, to familiarize students with the critical research texts in the field Definitions, examples, and illustrations throughout to bring abstract concepts to life. McQuail′s Mass Communication Theory is the indispensable resource no student of media and communication studies can afford to be without.

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633

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SAGE

Published Date

ISBN 10

1446244024

ISBN 13

9781446244029

Journalism and Society

By: Denis McQuail

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Journalism and Society

By: Denis McQuail

Every serious student of journalism should read this book... Denis McQuail has succeeded in producing a work of scholarship that shows what journalists do and what they should do. - Stephen Coleman, University of Leeds "For a half century we have spoken earnestly of journalism′s responsibility to society instead of to business and government. Now this concept is given sophistication unmatched, by the best scholar of media theory of his generation." - Clifford Christians, University of Illinois "The grand old man of communication theory presents an overarching social theory of journalism that goes beyond the usual Anglo-American focus." - Jo Bardoel, University of Amsterdam (ASCoR) and Nijmegen "This book deals with the eternal question of how journalism is linked to society... I cannot think of a better staple food for students of journalism at all levels." - Kaarle Nordenstreng, University of Tampere This is a major new statement on the role of journalism in democracy from one of media and communication′s leading thinkers. Denis McQuail leads the reader through a systematic exploration of how and why journalism and society have become so inextricably entwined and - as importantly - what this relationship should be like. It is a strong re-statement of the fundamental values that journalism aspires to. Written for students, this book: Makes the theory accessible and relevant Teaches the importance of journalism to power and politics Explores the status and future of journalism as a profession Outlines the impact and consequences of the digital Reveals journalism as it is, but also as it should be Takes each chapter further with guided reading list and free online journal articles. This textbook is the perfect answer to the how and why of journalism. It is crucial reading for any student of media studies, communication studies and journalism.

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258

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SAGE

Published Date

ISBN 10

1446290816

ISBN 13

9781446290811

Audience Analysis

By: Denis McQuail

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Audience Analysis

By: Denis McQuail

`The book is essentially for a student of mass communication or may be of interest to the communications expert into communications reserach, theory or operations research. The author addresses a specific "audience" and does it to perfection with a simple very readable presentation' - The Economic TimesDenis McQuail provides a coherent and succinct account of the concept of `media audience' in terms of its history and its place in present-day media theory and research. McQuail describes and explains the main types of audience and the main traditions and fields of audience research.Audience Analysis explains the contrast between social scientific and humanistic approaches and gives due weight to the view `from the audience' as well as the view `from the media'. McQuail summarizes key research findings and assesses the impact of new media developments, especially transnationalization and new interactive technology. The book concludes with an evaluation of the continued relevance of the audience concept under conditions of rapid media change. Audience Analysis provides both an overview of past research and a guide to current thinking.

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Page Count

177

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SAGE

Published Date

ISBN 10

0761910026

ISBN 13

9780761910022

McQuail′s Mass Communication Theory

By: Denis McQuail

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McQuail′s Mass Communication Theory

By: Denis McQuail

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633

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SAGE

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ISBN 10

0857023225

ISBN 13

9780857023223

McQuail′s Mass Communication Theory

By: Denis McQuail

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McQuail′s Mass Communication Theory

By: Denis McQuail

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SAGE

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0857023225

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9780857023223

Mass Communication Theory

An Introduction

By: Denis McQuail

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Mass Communication Theory

An Introduction

By: Denis McQuail

The major textbook in communication theory. Denis McQuail provides a brisk, elegantly organized, and comprehensive overview of the ways in which mass communication has been viewed by social scientists and by practitioners. The wealth of thinking in the field; the enormous range of issues studied and questions raised; the proliferation of schools, approaches and tendencies: McQuail marshalls this welter of material into a clear, easy to follow textbook for students at all levels of communication studies. He reviews: ways in which the the mass media have been defined theories of their function and purpose views of the organizational structures and processes of mass media content analysis and the other techniques for interpreting the meaning of media content theories of what an audience is and what it does Cultivation theory, traditional sociology, classical marxism, the Frankfurt school, 'hegemony' theory, Soviet media theory, the uses and gratifications approach, development media theory, free press theory, organizational theory -- all these and much more -- are described and placed in their historical and scholarly context. McQuail's extensive references will guide anyone interested in mass communication to the key work in the field. Diagrams, a Media Theory Map, summaries, indexes and other features will further help new students to keep a hold on all the separate strands in the field. About the author: Denis McQuail is currently Professor of Mass Communication, University of Amsterdam, the Netherlands. After graduating from Corpus Christi College, Oxford with a BA in Modern History and a Diploma in Public and Social Administration, he received a PhD in social studies from the University of Leeds. He has since been affiliated to the Television Research Unit, University of Leeds; the University of Southampton; and the Annenberg School of Communication, University of Pennsylvania. His major publications include: Television and the Political Image (with J Trenaman) 1961; Television in Politics: Its Use and Influence (with J G Blumler), 1968; Towards a Sociology of Mass Communications, 1968; Sociology of Mass Communication (editor) 1972; Communication, 1975; Review of Sociological Writing on the Press, 1976; Analysis of Newspaper Content, 1977; Communication Models for the Study of Mass Communication (with Sven Windahl), 1982. Why this textbook? Why choose this textbook for use in your courses over others that are available? McQuail has drawn on his own extensive teaching experience to make sure his book offers the following qualities and features: The frameworks: for ease of organization, McQuail arranges the theories of media effect processes, or mass media and social change in new, clarifying frameworks. He aims to present all the principal theories within a single integrative framework. Its range: McQuail's extraordinary feat of organization encompasses theories from all the principal approaches to communication from all over the world. His book will be useful in a variety of cultural and national settings. Its thoroughness: McQuail provides over 300 references to guide your students to the primary sources. Not only is each theory described, and its sources and histories plotted, but its implications and intellectual context are explored. Consensus theories are given equal weight with themore contentious, critical understandings. Controversy is faced, fairness maintained. Its currency: The most recent research is expressed in the form of theoretical propositions. New approaches are discussed that are not reviewed in other textbooks: a revision of the functional theory, the notion of emerging 'public definitions', and a revision of the 'four theories of the press'. Other unique features: A thorough review of theories of the audience. Questions of media power and normative theories of media are given a central place at various points. Professor Denis McQuail provides a thorough review of the history, structure, and processes of the mass media, and the views taken of them. The first chapter defines the terms and issues of mass media studies. It also traces the development of mass media since the first newspapers in the 17th century. McQuail notes the origins, typical forms, and applications of mass media at different times. He then provides a framework for understanding the different approaches to the study of mass media. Mass society theory, Marxist approaches of different types, message-centred theory, and theory of audience and effect are the perspectives reviewed. Chapter Three explores the ideological, political, and cultural contexts in which the mass media operates, and which define the media's functions. The institutional forms of mass communication are characterized in Chapter Four. In Chapter Five, the meaning of the information provided by the media is analyzed. Different kinds of content, such as news or fiction, are examined from different theoretical perspectives. Chapter Six describes alternative approaches to the study ofthe audience, the different aspects of audiences which they study, and the conclusions they have reached. Chapter Seven focusses on the study of the impact and effect of media. Different scientific approaches to this study are described, and the results of this research given. The final chapter looks at the lessons of mass communication study for issues of current concern such as international communication and new technological developments.

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245

Publisher

Sage Publications (CA)

Published Date

ISBN 10

080399771X

ISBN 13

9780803997714

Media Accountability and Freedom of Publication

By: Denis McQuail

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Media Accountability and Freedom of Publication

By: Denis McQuail

What are the media's responsibilities? To whom are they accountable? Are they increasingly growing out of control? In the 21st century, our mass media are becoming more powerful and more difficult to hold to account, and attempts at control to prevent harm or make media more responsible are often viewed as infringements of market and media freedom. In this study, Denis McQuail identifies problematic trends and issues and outlines the principles underlying media regulation and accountability.

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404

Publisher

Oxford University Press, USA

Published Date

ISBN 10

0198742517

ISBN 13

9780198742517

Audience Analysis

By: Denis McQuail

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Audience Analysis

By: Denis McQuail

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180

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SAGE

Published Date

ISBN 10

0761910026

ISBN 13

9780761910022

McQuail’s Media and Mass Communication Theory

By: Denis McQuail,Mark Deuze

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McQuail’s Media and Mass Communication Theory

By: Denis McQuail,Mark Deuze

What a magnificent invitation to the field of media and communication - full of lively debate and relevant examples yet carefully balanced, comprehensive in scope and thoughtfully explained.“ - Professor Sonia Livingstone, London School of Economics and Political Science "This informative, important and readable volume should populate the shelves of all those wanting to understand more fully how the media and mass communication operate today." - Professor Barbie Zelizer, Annenberg School for Communication Now in its seventh edition, this landmark text continues to define the field of media and mass communication theory and research. It is a uniquely comprehensive and balanced guide to the world of pervasive, ubiquitous, mobile, social and always-online media that we live in today. New to this edition: Explores mass communication and media theory in an age of big data, algorithmic culture, AI, platform governance, streaming services, and mass self-communication. Discusses the ethics of media and mass communication in all chapters. Introduces a diverse and global range of voices, histories and examples from across the field. Ties theory to the way media industries work and what it′s like to make all kinds of media, including journalism, advertising, film, television, and digital games. This book is the benchmark for studying media and mass communication in the 21st century.

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920

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SAGE

Published Date

ISBN 10

1473924553

ISBN 13

9781473924550

Communication Models for the Study of Mass Communications

By: Denis Mcquail,Sven Windahl

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Communication Models for the Study of Mass Communications

By: Denis Mcquail,Sven Windahl

Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models.

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Page Count

238

Publisher

Routledge

Published Date

ISBN 10

1317900685

ISBN 13

9781317900689

Journalism and Society

By: Denis McQuail

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Journalism and Society

By: Denis McQuail

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258

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SAGE

Published Date

ISBN 10

1446290816

ISBN 13

9781446290811

Communication Models for the Study of Mass Communications

By: Denis Mcquail,Sven Windahl

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Communication Models for the Study of Mass Communications

By: Denis Mcquail,Sven Windahl

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284

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Routledge

Published Date

ISBN 10

1317900677

ISBN 13

9781317900672

Communications

By: Denis McQuail, MA, PhD, DipPSA

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Communications

By: Denis McQuail, MA, PhD, DipPSA

First published in 1985. At a time when much attention is directed to the immense technical power and capacity of new means of communication it is worth reaffirming that the consequences for relationships of social power deserve rather more attention. The nature of communication as a field of study and its relationship to sociology is the subject of this study.

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203

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Routledge

Published Date

ISBN 10

1317886003

ISBN 13

9781317886006

Media Accountability and Freedom of Publication

By: Denis McQuail

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Media Accountability and Freedom of Publication

By: Denis McQuail

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404

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Oxford University Press, USA

Published Date

ISBN 10

0198742517

ISBN 13

9780198742517

Class, Culture and the Curriculum

By: Denis Lawton

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Class, Culture and the Curriculum

By: Denis Lawton

It is often argued that education is concerned with the transmission of middle-class values and that this explains the relative educational failure of the working class. Consequently, distinctive culture needs a different kind of education. This volume examines this claim and the wider question of culture in British society. It analyses cultural differences from a social historical viewpoint and considers the views of those applying the sociology of knowledge to educational problems. The author recognizes the pervasive sub-cultural differences in British society but maintains that education should ideally transmit knowledge which is relatively class-free. Curriculum is defined as a selection from the culture of a society and this selection should be appropriate for all children. The proposed solution is a common culture curriculum and the author discusses three schools which are attempting to put the theory of such curriculum into practice. This study is an incisive analysis of the relationships between class, education and culture and also a clear exposition of the issues and pressures in developing a common culture curriculum.

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138

Publisher

Routledge

Published Date

ISBN 10

0415669901

ISBN 13

9780415669900

Journalism and the Future of Democracy

By: Denis Muller

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Journalism and the Future of Democracy

By: Denis Muller

This book is about how journalism can contribute to the recovery of democracy from the crisis exemplified by the Trump presidency, the Brexit referendum and the rise of populism across the Western world. It explores the ethical concepts that provide the foundation for journalism in modern democracies: pluralism, liberalism, tolerance, truth, free speech, and impartiality. History has shown that crisis brings opportunity for change on a scale that is unachievable under ordinary political conditions, and this book proposes fundamental ways in which journalism can help democratic societies seize the moment. It traces the development of traditional mass media and social media and explores how the two might work better together to benefit democratic life. The development of press theory is described, and enhanced by a proposed new theory, Democratic Revival.

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Page Count

207

Publisher

Springer Nature

Published Date

ISBN 10

3030767612

ISBN 13

9783030767617

Undercover Reporting, Deception, and Betrayal in Journalism

By: Denis Muller,Andrea Carson

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Undercover Reporting, Deception, and Betrayal in Journalism

By: Denis Muller,Andrea Carson

This book discusses undercover reporting, betrayal and deception in journalism, addressing the ethical issues encountered by professionals when deception is involved and providing an explanation of how high-profile cases have developed. Carson and Muller begin by examining how philosophical theories which form the basis of contemporary ethical codes for journalists, bear upon undercover reporting and questions of deception in the digital age. Drawing upon case studies such as Al Jazeera’s undercover operation against the National Rifle Association in the US and the One Nation political party in Australia, and Britain’s Channel 4 infiltration of Cambridge Analytica, this book goes on to define and discuss the ethical concepts behind deception and betrayal and lays out an original ethical framework for undercover journalists facing related challenges in their work. Undercover Reporting, Deception, and Betrayal in Journalism is an important research text for students and academics in journalism and media studies.

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Taylor & Francis

Published Date

ISBN 10

1000826953

ISBN 13

9781000826951

Mcquail`S Mass Communication Theory, 5E

By: Denis McQuail

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Mcquail`S Mass Communication Theory, 5E

By: Denis McQuail

Now fully revised, the Fifth Edition of this best-selling text provides a comprehensive, non-technical and wide-ranging introduction to various approaches to understanding mass communication. This edition also takes account of recent theory and research in relation to new media, globalisation and topics related to cultural production (such as advertising, fashion and merchandising). The companion website, www.sagepub.co.uk/mcquail5, offers additional material for both lecturers and students.

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624

Published Date

ISBN 10

8178295350

ISBN 13

9788178295350

Communications

By: Denis McQuail, MA, PhD, DipPSA

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Communications

By: Denis McQuail, MA, PhD, DipPSA

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203

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Routledge

Published Date

ISBN 10

1317886003

ISBN 13

9781317886006

Television and the Political Image

A Study of the Impact of Television on the 1959 General Election

By: Joseph Trenaman,Denis McQuail

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Television and the Political Image

A Study of the Impact of Television on the 1959 General Election

By: Joseph Trenaman,Denis McQuail

Was the 1959 UK General Election the first television election? Could television be used to create a Party ‘image’? Television and the Political Image (1961) provides answers to both these questions. It surveys two constituencies, interviewing the same cross-section of electors before and after the election campaign, and analyses and compares the campaigns as conducted by television, radio, the Press, and through the work of the local Parties. Various effects of the political barrage are measured and attributed to their sources; such effects include changes in voting intention during the course of the election campaign, changes in attitudes to Parties and their leaders, and changes in what the voter knows of the parties’ policies.

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298

Publisher

Taylor & Francis

Published Date

ISBN 10

1003820530

ISBN 13

9781003820536

Who Moved?

By: Denis Dion

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Who Moved?

By: Denis Dion

Who Moved? By: Denis Dion When a person drops out of the protective hands of God and begins to feel distant from Him, that person might ask, “Who moved?” It certainly isn’t God. One night, as the author thought about that, he was kept awake as the Holy Spirit kept showing him one scripture passage after another about individuals, even entire generations, who fell out of God’s grace, repented, and eventually returned to His loving embrace. The author shares his own personal experience with the intent of inspiring others to depend on and trust in God’s grace as this process repeats itself throughout a lifetime. Dion hopes this little book will fill you with hope and trust in the Lord’s abundant grace. Even when deep in despair, he believes we can always turn to God, for He never moves away and never abandons us!

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Page Count

121

Publisher

Dorrance Publishing

Published Date

ISBN 10

1645305627

ISBN 13

9781645305620

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