Brand Bible is a comprehensive resource on brand design fundamentals. It looks at the influences of modern design going back through time, delivering a short anatomical overview and examines brand treatments and movements in design. You'll learn the steps necessary to develop a successful brand system from defining the brand attributes and assessing the competition, to working with materials and vendors, and all the steps in between. The author, who is the president of the design group at Sterling Brands, has overseen the design/redesign of major brands including Pepsi, Burger King, Tropicana, Kleenex, and many more.
Great Scandals of the Victorians features a collection of true stories that shocked, outraged, angered or simply amused the Victorians in nineteenth-century Britain. Drawing on a wide variety of original material, seven disreputable stories that dominated the national newspapers for many weeks are explored, including the Great Warwickshire Scandal, a highly publicized divorce case where for the first time in history a Prince of Wales was called to give evidence in court; a ‘baby’ scandal that disrupted Queen Victoria’s court and threatened the monarchy; the sex scandals of the Abode of Love, a mysterious religious cult founded by a defrocked clergyman, Henry James Prince and the sensational trial of Fanny and Stella, two outrageous cross-dressers accused of sodomy. Some scandals, though traumatic for the people involved, produced a positive outcome, such as the scandalous custody battle between Caroline Norton and her husband, which led to the passing of the Custody of Infants Act, granting mothers custody of their children following a divorce, and the case of 13-year-old Eliza Armstrong, sold to a brothel keeper for £5, which caused a major scandal and public outrage, but also led to a change in the law, raising the age of consent from 13 to 16 years.
News media reports on eminent domain often highlight outrage and heated protest. But these accounts, Debbie Becher finds, obscure a much more complex reality of how Americans understand property. Private Property and Public Power presents the first comprehensive study of a city's acquisitions, exploring how and why Philadelphia took properties between 1992 and 2007 for private redevelopment. Becher uses original data-collected from city offices and interviews with over a hundred residents, business owners, community leaders, government representatives, attorneys, and appraisers-to explore how eminent domain really works. Surprisingly, the city took over 4,000 private properties, and these takings rarely provoked opposition. When conflicts did arise, community residents, businesses, and politicians all appealed to a shared notion of investment to justify their arguments about policy. It is this social conception of property as an investment of value, committed over time, that government is responsible for protecting. Becher's findings stand in stark contrast to the views of libertarian and left-leaning activists and academics, but recognizing property as investment, she argues, may offer a solid foundation for more progressive urban policies.
Call center employees once blended skill and emotional intelligence to solve customer problems while the workplace itself encouraged camaraderie and job satisfaction. Ten years after telecom industry deregulation, management had isolated the largely female workforce in cubicles, imposed quotas to sell products, and installed surveillance systems that tracked every call and keystroke. Debbie J. Goldman explores how call center employees and their union fought for good, humane jobs in the face of degraded working conditions and lowered wages. As the workforce coalesced to resist the changes, it demanded the Communications Workers of America (CWA) fight for safe and secure good-paying jobs. But trends in technology, capitalism, and corporate governance--combined with the decline of unions--narrowed the negotiating options for workers. Goldman describes how the actions of workers, management, and policymakers shaped the social impact of the new digital technologies and gave new form to the telecommunications industry in a time of momentous change. Perceptive and nuanced, Disconnected tells an overlooked story of service workers in a time of change.
Woodrose Mountain: Hoping for a quieter life in Hope's Crossing, physical therapist Evie Blanchard instead finds herself, despite her better judgment, getting involved with single dad Brodie Thorne and his injured daughter, Taryn.
Learn the latest proven OOA (Object Oriented Analysis) techniques from a leader in the field. Go beyond the basics and apply advanced design techniques to your applications. Master all of the development languages available to you in Domino. You'll find three chapters each on the Formula Languages, LotusScript, Java and JavaScript, and a chapter on HTML, plus a chapter to help you determine when to use each language. Analyze your Domino applications using TeamStudio Analyzer. Use all of the new features in R5: Resources, Outlines, Pages, Framesets and more. Work effectively with Notes security in your applications. Take full advantage of the integrated Development Environment (IDE). Rev up your Web and intranet applications with Java, JavaScript, HTML and Domino URLs. The complete book and source code is contained in a searchable Domino database available on the CD."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
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