From the sexcapades of Bill Clinton to the unbelievable story of Hugh Grant and the prostitute; from the 15-year-old who weighs only 82 pounds but believes she's obese, to the professor who screams profanities at other drivers in snarled traffic--we wonder out loud, "What are they thinking?!" What drives so many apparently normal, intelligent people to act irrationally, harming themselves and others? According to Sigmund Freud, such behavior may be caused by the "id," our built-in mental invitation to everything from dangerous fun to horrendous acts of irrationality. For popular psychology writer David Weiner, "id" stands for "Inner Dummy," the part of the brain that we must come to understand if we are ever to know why we do foolish, irrational, and compulsive things. Drawing on the groundbreaking theories of evolutionary psychology, Battling the Inner Dummy localizes the source of our irrationality in the limbic id-the most primitive part of our brain that endlessly thirsts for status, sex, territory, nurturance, and survival. "We become captured by these drives," Weiner says. "By understanding our Inner Dummy, we can avoid disasters in our own lives." Along with sound advice from clinical psychiatrist Dr. Gilbert Hefter on how to handle our own Inner Dummies with built-in rewards and punishments, Weiner brilliantly interweaves delightful, imagined conversations with Freud and staffers at a mythical advertising agency, who have been given the assignment of communicating the nature of the id's irrationalities to the general public (e.g., t-shirts that say, "Would someone please fix my Inner Dummy before I fall in love with another idiot?" and a bathroom scale that allows you to weigh eight pounds less each time you use it). This inviting, humorous romp with Inner Dummies who have made the news illustrates how we can apply "ID prevention" in our daily lives and includes all the major strategies science and medicine have developed over the years to counter Inner Dummies that threaten our well-being. See how well you're handling your own inner dummy by taking the quizzes at www.innerdummy.com.
Featuring a "power quiz" to help readers assess their own instinctual drive for power, this handbook teaches how to recognize potentially destructive people in life and develop a strategy to deal with them.
In this insightful, well-researched book, an award-winning popular psychology writer takes readers on a fascinating tour of what researchers are now discovering about the brain, offering a refreshingly realistic perspective as a guide to living.
Provides a detailed survey of therapies for autoimmune diseases, exploring the rationale for their use and clinical data regarding their potential benefit.
. . . get[s] to the bottom of why the human brain seems to propel us toward destructive behavior." - Dallas Morning NewsHow often have you heard that what distinguishes humans from other forms of advanced life is our superior brain? We can think rationally and make intelligent decisions; we are masters of ourselves and our world. But the fact is that the way we think and react can get us into trouble. We don''t "use" our brain - it uses us! Understanding how our instincts, "gut reactions," emotions, and conditioning rule our lives is one powerful part of author David L. Weiner''s Brain Tricks.Brain Tricks probes what Weiner calls the "dark side" of the brain - raw animal instincts rooted in our primitive past when survival, mating, and taming the environment required instant, uncritical, and wholly self-centered decision making. Though modified by early childhood conditioning, our primitive thought patterns continue to this day. Our brain ignores the rituals and rules of civilized society as we overreact to sudden situations, indulge in strong emotions and prejudice, and try to manipulate others. When we succumb to our dark side, "brain tricks" trouble is not far off. We alienate friends and lovers, quarrel with our bosses, become obsessed with possessions, commit murder, and start wars.In clear, easy to understand language, Weiner dramatizes "the genetic and conditioned programming that can lead us into chaos." Using well-developed vignettes featuring friends, lovers, business and professional associates, he provides an inviting vehicle for discussing our hard-to-resist tendencies to exert power over others, indulge in greed, succumb to jealousy and rage, and invent scapegoats to mask our own faults.
Principles and Practice of Pediatric Neurosurgery, Third Edition is a completely revised edition of the most authoritative guide to the management of pediatric neurosurgical disorders encountered in clinical practice. Written by leaders in the field, it provides pediatric neurosurgeons with a clear understanding of the current standards of practice and treatment in the subspecialty. Key Features: Now in full color, with more than 1,000 images An increased emphasis on clinical management strategies in pediatric neurosurgery Seven new chapter topics, including cellular therapy for pediatric neurosurgical disease, conjoined twins, lipomeningoceles, and skeletal syndromes Pearls and pitfalls in every chapter This book is an essential reference for all residents and practitioners in pediatric neurosurgery and pediatric neurology.
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. A new, clinically relevant, case-based review of anesthesiology—based on most widely-read text in the field Essential for written and oral board preparation, this new companion to Morgan and Mikhail’s Clinical Anesthesiology, Sixth Edition is packed with informative clinical case vignettes. 300 succinct case descriptions emphasize common medical issues faced in clinical practice. Each case is followed by a series of board-style question and answers. The book reveals how experienced clinicians use critical thinking in their clinical decision making. With case-based learning now pervasive in training for all medical specialties, especially anesthesiology, this unique resource fills a void in medical publishing. The cases are conveniently organized to match the content of the parent textbook to facilitate side-by-side study. Morgan and Mikhail's Clinical Anesthesiology Cases is also valuable as a quick clinical refresher before starting a busy day in the operating room. Features: • 300 case descriptions of common perioperative issues • Includes access to online videos demonstrating key procedures • Covers perioperative problems commonly faced in anesthetic practice • Each case is accompanied by board-style Q&As • Organized by subspecialty, disease, procedure, and patient age for easy correlation to real life cases • Ideal for preparation for written and oral board certification, maintenance of certification activities, and ongoing learning for anesthesiologists, nurse anesthetists, and anesthesiologist assistants
Staying Small Successfully A Guide for Architects, Engineers, and Design Professionals Frank A. Stasiowski Today's design professional with entrepreneurial ambitions often has in mind a small firm. Written by a veteran architect and consultant, here is a clear, detailed road map to setting up a small business or guiding an existing one to success. Using miniprofiles of several small successful design firms, the author pinpoints exactly what's made them flourish. In a step-by-step format, he describes the six elements of the strategic planning process, tips on doubling average profit levels, building a loyal clientele, making your company a magnet for top talent, as well as measuring the financial health of your firm. This all-in-one seminar includes numerous checklists and flowcharts, a list of design firm management consultants, a typical marketing plan, and a survey of typical marketing costs. 1991 (0-471-50652-4) 297 pp. Value Pricing for the Design Firm Frank A. Stasiowski Essential to the design firm negotiating tough economic times, here is a handbook to garnering the most effective price for your services. Making the traditional cost-per-hour approach obsolete, the book teaches you how to price services based on their value to your client. Full of tactics that can be applied immediately, the book outlines the different methods of value pricing, ways to create value, a format for charging minimum fees, and a formula for price contracts. Other practical pricing tips include mini-scoping your services, charging for reimbursables, pricing change orders, as well as advice on negotiating a better contract. Complete with sample forms and lists, the book is a practical, easy-to-implement recession survival kit for the design firm. 1993 (0-471-57933-5) 240 pp. Cash Management for the Design Firm Frank A. Stasiowski While excellence in design and engineering may generate clients, monitoring and planning the movement of cash is central to a company's survival. This practical guide outlines a det!ailed cash management plan that makes continued financial health possible even during lean economic times. Using a clear, easy-to-implement approach, the book describes: cash management techniques, project budgeting, profitable project pricing structures, controlling project and overhead costs, getting paid, and planning and monitoring performance. The book also includes valuable advice on negotiating a contract, the most profitable contract types, the purchasing process, acquiring capital equipment, and internal financial controls. Numerous checklists and exercises as well as sample reports and financial documents are included. 1993 (0-471-59711-2) 324 pp.
A complete board examination review for neurocritical care – enhanced by more than 800 Q&A The NeuroICU Board Review is a comprehensive board exam and curriculum review for the emerging specialty of neurocritical care. It delivers a through overview of neurological disease states (pathology, pathophysiology, and therapy), neurosurgery, and critical care medicine (including medical, surgical, cardiac, and cardiothoracic critical care), along with important topics such as neuromonitoring, neurosurgical emergencies, neuropharmacology, and neurosurgical post-operative care. This powerful review also includes clinical scenarios and more than 800 questions and answers with detailed answer explanations, with accompanying images, illustrations, tables, and detailed references. • Developed for residents and practicing physicians preparing to take certifying board exams in Neurocritical Care, Surgical Critical Care, and Neurological Surgery • More than 800 Q&A with detailed answer explanations • Clinical scenarios show readers how to apply principles to real-world cases
This definitive reference, filled with accurate, up-to-date information specifically for the eye-care profession, provides detailed reference data on drugs and equipment used in the fields of ophthalmology and optometry. Its comprehensive coverage includes lenses, lens care, and specialized instrumentation--many with color product photogaphs. Offers a detailed encyclopedia of pharmaceuticals in ophthalmology, six full indices, an extensive bibliography, in-depth information on lens types, their uses and care, and more.
This “outstanding history” of the 1911 disaster that changed the course of 20th-century politics and labor relations “is social history at its best” (Kevin Baker, The New York Times Book Review). New York City, 1911. As the workday was about to end, a fire broke out in the Triangle shirtwaist factory of Greenwich Village. Within minutes it consumed the building’s upper three stories. Firemen were powerless to rescue those trapped inside: their ladders simply weren’t tall enough. People on the street watched in horror as desperate workers jumped to their deaths. Triangle is both a harrowing chronicle of the Triangle shirtwaist fire and a vibrant portrait of an era. It follows the waves of Jewish and Italian immigration that supplied New York City’s garment factories with cheap, mostly female labor. It portrays the Dickensian work conditions that led to a massive waist-worker’s strike in which an unlikely coalition of socialists, socialites, and suffragettes took on bosses, police, and magistrates. And it shows how a public outcry over the fire led to an unprecedented alliance between labor reformers and Tammany Hall politicians. With a memorable cast of characters, including J.P. Morgan’s blue-blooded activist daughter Anne, and political king maker Charles F. Murphy, as well as the many workers who lost their lives in the fire, Triangle presents a dramatic account of early 20th century New York and the events that gave rise to urban liberalism. A New York Times Book Review Notable Book
Language is one of our most precious and uniquely human capacities, so it is not surprising that research on its neural substrates has been advancing quite rapidly in recent years. Until now, however, there has not been a single introductory textbook that focuses specifically on this topic. Cognitive Neuroscience of Language fills that gap by providing an up-to-date, wide-ranging, and pedagogically practical survey of the most important developments in the field. It guides students through all of the major areas of investigation, beginning with fundamental aspects of brain structure and function, and then proceeding to cover aphasia syndromes, the perception and production of speech, the processing of language in written and signed modalities, the meanings of words, and the formulation and comprehension of complex expressions, including grammatically inflected words, complete sentences, and entire stories. Drawing heavily on prominent theoretical models, the core chapters illustrate how such frameworks are supported, and sometimes challenged, by experiments employing diverse brain mapping techniques. Although much of the content is inherently challenging and intended primarily for graduate or upper-level undergraduate students, it requires no previous knowledge of either neuroscience or linguistics, defining technical terms and explaining important principles from both disciplines along the way.
This book combines the reference material of a nephrology textbook with the everyday relevance of a clinical handbook. This second edition develops and expands upon the success of the first. All the content has been updated and entirely new chapters on acid-base disorders and stone disease have been added. Understanding Kidney Diseases includes over 60 real-life case studies and is illustrated with over 200 figures. Readers can test their knowledge with a bank of multiple-choice questions and put it into practice by answering questions that patients frequently ask. The book provides all that students, residents and fellows need in order to approach a patient with a kidney problem with confidence.
This book tells the stories of scientists from Germany and other European countries who vanished during World War II. These erudite scholars contributed to diverse scientific fields and were associated with some of the world's leading universities and research institutions. Despite their proficiency, they all sought help from agencies to relocate to the UK in the 1930s, but were unable to secure the necessary assistance.The Lost Scientists of World War II explores the fascinating narratives of thirty of these scientific refugees, delving into the reasons behind the unavailability of aid and presenting fresh insights into the tragic fates or astounding survival experiences of these individuals.
The most engagingly written, clinically relevant overview of the practice of anesthesiology IN FULL COLOR! A Doody’s Core Title for 2021! Hailed as the best primer on the topic, Morgan & Mikhail’s Clinical Anesthesiology has remained true to its stated goal: “to provide a concise, consistent presentation of the basic principles essential to the modern practice of anesthesia.” This trusted classic delivers comprehensive coverage of the field’s must-know basic science and clinical topics in a clear, easy-to-understand presentation. At the same time it has retained its value for coursework, review, or as a clinical refresher. This Sixth Edition has been extensively revised to reflect a greater emphasis on critical care medicine, enhanced recovery, and ultrasound in anesthesia practice. Key features that make it easier to understand complex topics: Rich full-color art work combined with a modern, user-friendly design make information easy to find and remember Case discussions promote application of concepts in real-world clinical practice Boxed Key Concepts at the beginning of each chapter identify important issues and facts that underlie the specialty Numerous tables and figures encapsulate important information and facilitate recall Up-to-date discussion of all relevant areas of anesthesiology, including equipment and monitors, pharmacology, pathophysiology, regional anesthesia, pain management, and critical care URLs for societies, guidelines, and practice advisories
In this insightful, well-researched book, an award-winning popular psychology writer takes readers on a fascinating tour of what researchers are now discovering about the brain, offering a refreshingly realistic perspective as a guide to living.
From the sexcapades of Bill Clinton to the unbelievable story of Hugh Grant and the prostitute; from the 15-year-old who weighs only 82 pounds but believes she's obese, to the professor who screams profanities at other drivers in snarled traffic--we wonder out loud, "What are they thinking?!" What drives so many apparently normal, intelligent people to act irrationally, harming themselves and others? According to Sigmund Freud, such behavior may be caused by the "id," our built-in mental invitation to everything from dangerous fun to horrendous acts of irrationality. For popular psychology writer David Weiner, "id" stands for "Inner Dummy," the part of the brain that we must come to understand if we are ever to know why we do foolish, irrational, and compulsive things. Drawing on the groundbreaking theories of evolutionary psychology, Battling the Inner Dummy localizes the source of our irrationality in the limbic id-the most primitive part of our brain that endlessly thirsts for status, sex, territory, nurturance, and survival. "We become captured by these drives," Weiner says. "By understanding our Inner Dummy, we can avoid disasters in our own lives." Along with sound advice from clinical psychiatrist Dr. Gilbert Hefter on how to handle our own Inner Dummies with built-in rewards and punishments, Weiner brilliantly interweaves delightful, imagined conversations with Freud and staffers at a mythical advertising agency, who have been given the assignment of communicating the nature of the id's irrationalities to the general public (e.g., t-shirts that say, "Would someone please fix my Inner Dummy before I fall in love with another idiot?" and a bathroom scale that allows you to weigh eight pounds less each time you use it). This inviting, humorous romp with Inner Dummies who have made the news illustrates how we can apply "ID prevention" in our daily lives and includes all the major strategies science and medicine have developed over the years to counter Inner Dummies that threaten our well-being. See how well you're handling your own inner dummy by taking the quizzes at www.innerdummy.com.
. . . get[s] to the bottom of why the human brain seems to propel us toward destructive behavior." - Dallas Morning NewsHow often have you heard that what distinguishes humans from other forms of advanced life is our superior brain? We can think rationally and make intelligent decisions; we are masters of ourselves and our world. But the fact is that the way we think and react can get us into trouble. We don''t "use" our brain - it uses us! Understanding how our instincts, "gut reactions," emotions, and conditioning rule our lives is one powerful part of author David L. Weiner''s Brain Tricks.Brain Tricks probes what Weiner calls the "dark side" of the brain - raw animal instincts rooted in our primitive past when survival, mating, and taming the environment required instant, uncritical, and wholly self-centered decision making. Though modified by early childhood conditioning, our primitive thought patterns continue to this day. Our brain ignores the rituals and rules of civilized society as we overreact to sudden situations, indulge in strong emotions and prejudice, and try to manipulate others. When we succumb to our dark side, "brain tricks" trouble is not far off. We alienate friends and lovers, quarrel with our bosses, become obsessed with possessions, commit murder, and start wars.In clear, easy to understand language, Weiner dramatizes "the genetic and conditioned programming that can lead us into chaos." Using well-developed vignettes featuring friends, lovers, business and professional associates, he provides an inviting vehicle for discussing our hard-to-resist tendencies to exert power over others, indulge in greed, succumb to jealousy and rage, and invent scapegoats to mask our own faults.
If there are power-crazed, difficult people in your life, this well researched and insightful guide will give you the necessary tools to deal with them. Do you have a boss who appears to find pleasures in browbeating and humiliating you? A co-worker who tries to sabotage you? May be even a family member who makes you feel worthless? They re all here, and best-selling psychology author David L.Weiner explains why they act the way they do and what you can do to prevent them from making your life a living hell.
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