In recent years, the media has been awash in exuberant tales of the arrival of the information superhighway, when television will explode with exciting possibilities, offering some 500 channels as well as a marriage of TV and computer that will provide, on command, access to the latest movies, magazines, newspapers, books, sports events, stock exchange figures, your bank account, and much, much more. And the major TV networks, pundits add, will be doomed to extinction by this revolution in cable, computers, and fiber optics. But in Television Today and Tomorrow, Gene Jankowski--former President and Chairman of the CBS Broadcast Group--and David Fuchs--also a former top executive at CBS--tell a different story. They predict a bumpy road ahead for the information superhighway, and the major networks, they say, are abundantly healthy and will remain so well into the next century. The information superhighway, Jankowski and Fuchs admit, will dramatically increase the distribution channels, but it will have little impact on the amount of programming created--and this may spell disaster. The authors show how the networks began as a way to provide programs to local stations (who could not afford to produce their own), who in turn provided the distribution that gave networks access to mass audiences and ultimately large advertising dollars. They then offer us an inside look at television production--showing us, for instance, a veteran scriptwriter putting together a breakfast table scene for "Cloud Nine"--to underscore how much effort goes into producing just two minutes of primetime programming. They reveal that the present 20 channels require some 20,000 hours of programming each year, which is more than all the Broadway plays produced in this century, and they conclude that without a dramatic increase in programming (which won't happen if only because of the very finite supply of talent), the superhighway will be jammed bumper-to-bumper with reruns, old movies, and inexpensive programming aimed at tightly focused audiences ("narrowcasting" as opposed to "broadcasting"). This is hardly the bonanza the pundits have promised. The authors point out that the media blitz about the new technology has hardly focused on programming, or on funding, or on what needs these 500 channels will fill. The major networks, on the other hand, will remain the only means of reaching the whole country, and the only channels that offer a full schedule of current, live, and original programs, free of charge. And thus they will continue to attract most of the audience of TV viewers. The real loser in the cable revolution, the authors contend, is PBS, whose role as an alternative to network TV has been usurped by cable stations such as The Discovery Channel and Nickelodeon. This is a brass tacks look at television with an eye on the bottom line by two men who boast over sixty years of experience in the medium. If you want to understand television in America, where it came from and where it is going, you will need to read this book.
Fuchs' perspective on human nature allows one to discover the rich history of moral theology in the Roman Catholic Church, past and present. The first part of the book shows Fuchs' understanding and dynamic view of human nature. In order to understand his view of morality, one needs to clearly see his view of human nature and the underlying issues of basic freedom and basic conscience.
In 2011, fans celebrated the tenth anniversary of the Halo video game series at Halo Fest. While much had been written on the art, music, and development of the games, little ink had been spilled to celebrate the fans-the people who had supported the series and made its existence possible, developing their own culture along the way. This book endeavors to highlight the major ways in which the Halo community has banded together to support themselves, the Halo series, and even people who have never played the games. Community Evolved-through the eyes of Halo community leaders-showcases the various transformations the Halo community has undergone in the first decade of its existence.
The Harvey Society was founded in 1905 by thirteen New York scientists and physicians with the purpose of forging a "closer relationship between the purely practical side of medicine and the results of laboratory investigation." The Society distributes scientific knowledge in selected areas of anatomy, physiology, pathology, bacteriology, pharmacology, and physiological and pathological chemistry through public lectures, which are published annually. Series 94, 1998-1999 covers themes in neurogenetic studies, the role of tyrosine phosphorylation in cell growth and disease, the biology of the epidermis and its appendages, and the phenotypic diversity of monogenic disease.
Once web sites have been recoded in XML, web programmers need to create applications that take advantage of the additional functionality that XML offers. This book guides programmers through how to build XML web applications that matter, teaching XML-based Internet architectural principles, XML-based data and interface design, and XML programming for web sites. Fully-functional Internet programs written in Java, Perl, C and C++ are also explained.
HauptbeschreibungTime has a strong impact on the leisure and tourism industry. How people spend their time now and particularly in the future will have major implications for leisure and tourism markets. At this stage there are increasingly new patterns of time allocation and hybrid forms of life time activities. Many of the new patterns of time allocation are overlapping into the sphere of recreational activities. Also the traditional use of leisure time itself is changing into new actions. Among the major forces which account for these changes are long-term declines in economic and productivi.
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