David Chaffey's Books

A New Heritage of Horror

The English Gothic Cinema

By: David Pirie

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A New Heritage of Horror

The English Gothic Cinema

By: David Pirie

David Pirie's acclaimed history of British gothic film and television has long been regarded as a foundational study of the roots of British horror, identifying it as 'the only staple cinematic myth which Britain can properly claim as its own.' This edition has been revised and updated to include discussion of films and TV dramas that have been newly discovered, restored or released since publication of the previous edition in 2007, as well as addressing newly-emergent screenwriters, directors and genres. Drawing on insider accounts and archival sources, David Pirie investigates the notion of horror versus realism in popular fiction, and analyses the horror boom that developed around films including The Others and 28 Days Later. He chronicles British horror cinema from its origins in Gothic literature traces the rise of Hammer Films, its key directors and films as well as its battles with the censors, explores major horror sub genres including comedy horror and sci-fi, and brings the story up to the present day, where horror is flourishing in new ways, with films such as Shaun of the Dead, Under the Skin and Censor; the rise of genres such as folk horror and films that tackle questions of race and gender, and the emergence of a new generation of writers and directors including Prano Bailey-Bond, Ben Wheatley and Edgar Wright.

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362

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

1350303828

ISBN 13

9781350303829

EBOOK: Principles and Practice of Marketing, 9e

By: David Jobber,Fiona Ellis-Chadwick

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EBOOK: Principles and Practice of Marketing, 9e

By: David Jobber,Fiona Ellis-Chadwick

EBOOK: Principles and Practice of Marketing, 9e

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864

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McGraw Hill

Published Date

ISBN 10

1526847248

ISBN 13

9781526847249

Modern B2B Marketing

A Practitioner's Guide for Marketing Excellence

By: David Sweenor,Kalyan Ramanathan

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Modern B2B Marketing

A Practitioner's Guide for Marketing Excellence

By: David Sweenor,Kalyan Ramanathan

There are untold resources on marketing and its different functions—brand marketing, content marketing, social media marketing, and more. However, throughout our combined fifty years in the field, we have failed to find a digestible book for business-to-business (B2B) marketing grounded in day-to-day realities that explains how various marketing functions fit together. This book provides practical explanations, advice, tips, and best practices on how B2B marketing actually works. Modern B2B Marketing: A Practitioner's Guide for Marketing Excellence is designed for anyone who leads, works, or engages with marketing. It’s for business leaders and chief marketing officers (CMOs) who want to learn how to sustain a high-performance marketing organization; for product managers and sales professionals who often work with marketing but don’t understand how it all fits together; and for marketers early in their careers who want to understand how B2B software marketing works outside of a classroom setting. This book is not about marketing technology or a rehash of the Pragmatic Marketing Framework. It is a practitioner's guidebook for effective, modern B2B marketing. Centered around a new model for modern marketing, Modern B2B Marketing is built around the customer. It provides an integrated framework and approach to marketing, including downloadable templates that will help you improve performance in portfolio and product marketing, content marketing, demand generation, marketing operations, customer advocacy, and more. If you want to gain a competitive advantage in today’s fast-paced digital world, this TinyTechGuide™ is for you! Remember, it’s not the tech that’s tiny, just the book!™

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TinyTechMedia LLC

Published Date

ISBN 13

9798985822731

Taking the Bite out of Rabies

The Evolution of Rabies Management in Canada

By: David Gregory,Rowland Tinline

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Taking the Bite out of Rabies

The Evolution of Rabies Management in Canada

By: David Gregory,Rowland Tinline

Taking the Bite out of Rabies records the evolution of rabies management and control in Canada.

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675

Publisher

University of Toronto Press

Published Date

ISBN 10

1487504284

ISBN 13

9781487504281

Hospitality Marketing

By: David Bowie,Francis Buttle

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Hospitality Marketing

By: David Bowie,Francis Buttle

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449

Publisher

Routledge

Published Date

ISBN 10

1136346562

ISBN 13

9781136346569

Marketing

An Introduction

By: Rosalind Masterson,Nichola Phillips,David Pickton

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Marketing

An Introduction

By: Rosalind Masterson,Nichola Phillips,David Pickton

This easy to use resource opens windows to the world of marketing through cases that are vibrant and engaged, links that allow you to explore topics in more detail and content to encourage relating theory to practice. Recognizing the importance of ongoing technological and social developments and the increasing connectedness of consumers that has profound implications for the way marketing operates and students learn, the 5th edition demystifies key technologies and terminology, demonstrating where and how emerging digital marketing techniques and tools fit in to contemporary marketing planning and practice. The new edition has been fully updated to include: New case studies and examples, offering truly global perspectives. Even more content on digital marketing integrated throughout, including key issues such as social media, mobile marketing, co-creation and cutting-edge theory. A new and fully streamlined companion website, featuring a range of resources for students and lecturers. Focus boxes throughout the text such as Global, Research, B2B and Ethical - all with a greater emphasis on digital communication - reinforce key marketing trends and relate theory to practice. Each chapter also ends with a case study revolving around topics, issues and companies that students can relate to. The new edition comes packed with features that can be used in class or for self-directed study.

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720

Publisher

SAGE

Published Date

ISBN 10

1529737273

ISBN 13

9781529737271

The Cars of Trans-Am Racing: 1966-1972

By: David Tom

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The Cars of Trans-Am Racing: 1966-1972

By: David Tom

The legendary history of the pony car wars comes to life in this softcover edition of The Cars of Trans-Am Racing. The SCCA Trans-Am Racing Series launched in 1966 and was designed to showcase a new class of sporty domestic cars racing on road courses. Each major automotive manufacturer participated heavily in the Trans-Am Series, and in a few short years, it became the ultimate American automobile showdown. When the modified muscle cars of the series were seen performing well on the country’s finest tracks, fans wanted a model of their own in the driveway. These "pony cars" boasted a new look and style not seen before, and their all-around performance eclipsed anything accomplished by production-based American GT cars up to that point. This softcover edition of The Cars of Trans-Am Racing is unique in that it focuses on the cars used in this legendary series. These vintage Mustangs, Camaros, Challengers, Barracudas, Firebirds, Cougars, and Javelins all are extremely popular with collectors and enthusiasts today. Seeing them in their “full-competition” versions when they were new will bring back many fond memories for those who were fans of this series. In addition, enthusiasts who enjoy these cars today look to the Trans-Am Series cars for styling inspiration and performance hints as part of the growing Pro Touring trend. Many of these historic cars have been restored to race-ready condition. Additional insight and interviews from the original builders and the teams that maintained the cars provide an insider’s viewpoint never before seen in print.

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193

Publisher

CarTech Inc

Published Date

ISBN 10

1613252692

ISBN 13

9781613252697

Antineoplastic and Immunosuppressive Agents

Part I

By: Alan C. Sartorelli,David G. Johns

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Antineoplastic and Immunosuppressive Agents

Part I

By: Alan C. Sartorelli,David G. Johns

Over the past two decades a number of attempts have been made, with varying degrees of success, to collect in a single treatise available information on the basic and applied pharmacology and biochemical mechanism of action of antineoplastic and immunosuppressive agents. The logarithmic growth of knowledge in this field has made it progressively more difficult to do justice to all aspects of this topic, and it is possible that the present handbook, more than four years in preparation, may be the last attempt to survey in a. single volume the entire field of drugs em ployed in cancer chemotherapy and immunosuppression. Even in the present instance, it has proved necessary for practical reasons to publish the material in two parts, although the plan of the work constitutes, at least in the editors' view, a single integrated treatment of this research area. A number of factors have contributed to the continuous expansion of research in the areas of cancer chemotherapy and immunosuppression. Active compounds have been emerging at ever-increasing rates from experimental tumor screening systems maintained by a variety of private and governmental laboratories through out the world. At the molecular level, knowledge of the modes of action of estab lished agents has continued to expand, and has permitted rational drug design to playa significantly greater role in a process which, in its early years, depended almost completely upon empirical and fortuitous observations.

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786

Publisher

Springer Science & Business Media

Published Date

ISBN 10

3642656781

ISBN 13

9783642656781

The benefits of e-business performance measurement systems

By: Matthew Hinton,David Barnes

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The benefits of e-business performance measurement systems

By: Matthew Hinton,David Barnes

To participate fully in the new world of e-business, organisations have to make significant financial investments. How then, should they evaluate e-business investment proposals and monitor the resulting performance of their on-line business operations? To what extent are traditional performance measurement systems fit for a world where clicks not bricks determine business success? This CIMA report describes research investigating how organisations have been adapting their performance measurement systems for e-business. The research aimed to identify the features and benefits of an effective e-business performance measurement system by studying twelve organisations that have had some success in developing performance measurement systems suitable for the on-line environment.* Based on four years of case study research inlcuding interviews with 12 managers* offers a distinctive view of e-business in measuring the performance of a business* Recommendations are made based on the findings from cross case analysis

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Elsevier

Published Date

ISBN 10

0080888054

ISBN 13

9780080888057

A Green and Pagan Land

Myth, Magic and Landscape in British Film and Television

By: David Huckvale

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A Green and Pagan Land

Myth, Magic and Landscape in British Film and Television

By: David Huckvale

British literature often refers to pagan and classical themes through richly detailed landscapes that suggest more than a mere backdrop of physical features. The myth-inspired writings of Alfred, Lord Tennyson, Algernon Blackwood, Aleister Crowley, Lord Dunsany and even Kenneth Grahame's The Wind in the Willows informed later British films and television dramas such as The Owl Service (1969-70), Blood on Satan's Claw (1971), The Wicker Man (1973), Excalibur (1981) and Monty Python and the Holy Grail (1975). The author analyzes the evocative language and esthetics of landscapes in literature, film, television and music, and how "psycho-geography" is used to explore the influence of the past on the present.

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228

Publisher

McFarland

Published Date

ISBN 10

1476629935

ISBN 13

9781476629933

Joan Davis

America's Queen of Film, Radio and Television Comedy

By: David C. Tucker

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Joan Davis

America's Queen of Film, Radio and Television Comedy

By: David C. Tucker

The Emmy-nominated star of the classic 1950s sitcom I Married Joan, Joan Davis (1912-1961) was also radio's highest paid comedienne in the 1940s--and she displayed her unique brand of knockabout comedy in more than forty films. This book provides a complete account of her career, including a filmography with critical commentary, and the most detailed episode logs ever compiled for her radio and television programs. A biographical chapter offers never-before-published information about her family background, marriage to vaudeville comedian Si Wills and relationships with other men, and her tragic early death.

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233

Publisher

McFarland

Published Date

ISBN 10

1476615020

ISBN 13

9781476615028

Nixon Rebuilds

From Defeat to the White House, 1962-1968

By: John David Briley

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Nixon Rebuilds

From Defeat to the White House, 1962-1968

By: John David Briley

Richard Nixon's election to the presidency in 1968 was an improbable vindication for a man branded as a loser after unsuccessful presidential and gubernatorial campaigns. Yet during the 1966 mid-term elections, he emerged as the critical figure who united the fractured Republican Party after the disastrous 1964 presidential election. Along the way, he sensed how large swaths of the American public were moving against the Democrats, and how a candidate could take advantage of this. Filling an important gap in the Nixon literature, this book explores his dynamic reinvention during the dark days of the mid-sixties--a period that mirrored his 1946-1952 rise from obscure congressman to Eisenhower's vice-president. Beginning with his 1962 press conference after losing the California governor's election and ending with his 1968 presidential victory, a far more human Nixon is revealed, unlike the familiar caricature of the shady politician and orchestrator of Watergate who would do anything to win.

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273

Publisher

McFarland

Published Date

ISBN 10

1476683883

ISBN 13

9781476683881

Afoot and Afield: Inland Empire

A Comprehensive Hiking Guide

By: David Money Harris,Jennifer Money Harris

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Afoot and Afield: Inland Empire

A Comprehensive Hiking Guide

By: David Money Harris,Jennifer Money Harris

The Inland Empire, east of Los Angeles, is known as Southern California's big backyard. The nearly 200 noteworthy hikes in this guide explore the state's three tallest mountains, the stark beauty of the high desert, and trails that wind through urban and regional parks. Each hike is shown on custom-created maps for use with a GPS.

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426

Publisher

Wilderness Press

Published Date

ISBN 10

0899974627

ISBN 13

9780899974620

Rogers' Textbook of Pediatric Intensive Care

By: Donald H. Shaffner,David G. Nichols

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Rogers' Textbook of Pediatric Intensive Care

By: Donald H. Shaffner,David G. Nichols

Now in vibrant full color throughout, Rogers’ Textbook of Pediatric Intensive Care, 5th Edition, continues its tradition of excellence as the gold standard in the field. For more than 25 years, readers have turned to this comprehensive resource for clear explanations of both the principles underlying pediatric critical care disease and trauma as well as how these principles are applied in clinical practice. In the 5th Edition, more than 250 global contributors bring you completely up to date on today’s understanding, treatments, technologies, and outcomes regarding critical illness in children.

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5597

Publisher

Lippincott Williams & Wilkins

Published Date

ISBN 10

1469888378

ISBN 13

9781469888378

Conflicted American Landscapes

By: David E. Nye

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Conflicted American Landscapes

By: David E. Nye

How conflicting ideas of nature threaten to fracture America's identity. Amber waves of grain, purple mountain majesties: American invest much of their national identity in sites of natural beauty. And yet American lands today are torn by conflicts over science, religion, identity, and politics. Creationists believe that the Biblical flood carved landscapes less than 10,000 years ago; environmentalists protest pipelines; Western states argue that the federal government's land policies throttle free enterprise; Native Americans demand protection for sacred sites. In this book, David Nye looks at Americans' irreconcilably conflicting ideas about nature. A landscape is conflicted when different groups have different uses for the same location—for example, when some want to open mining sites that others want to preserve or when suburban development impinges on agriculture. Some landscapes are so degraded from careless use that they become toxic “anti-landscapes.” Nye traces these conflicts to clashing conceptions of nature—ranging from pastoral to Native American to military–industrial—that cannot be averaged into a compromise. Nye argues that today’s environmental crisis is rooted in these conflicting ideas about land. Depending on your politics, global warming is either an inconvenient truth or fake news. America’s contradictory conceptions of nature are at the heart of a broken national consensus.

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281

Publisher

MIT Press

Published Date

ISBN 10

0262542080

ISBN 13

9780262542081

The Partnership Economy

How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences

By: David A. Yovanno

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The Partnership Economy

How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences

By: David A. Yovanno

Unlock the enormous potential of strategic partnerships You think you know partnerships, don’t you? But the nature — and growth potential — of partnerships for business has transformed in recent years. In The Partnership Economy, partnership automation expert and impact.com CEO David A. Yovanno delivers an insightful, actionable guide to navigating this newly defined era and growing your company’s revenue far beyond expectations. Using real-life examples from well-known brands such as Fabletics, Target, Ticketmaster, Walmart, and more, the book offers practical frameworks on how to unlock the value of modern partnerships. Along with showing how partnerships build brand awareness, customer loyalty, and competitive advantage, Yovanno reveals the tremendous possibilities for growth when partnership agreements work in concert across all partnership types, such as influencers, commerce content publishers, business-to-business integrations, and affiliate rewards. In this book, you’ll learn: Why and how the most innovative companies, both large and small, and across industries, invest in their partnership programs and consequently drive up to a third or more revenue for their organization How a variety of partnership types, including influencers, commerce content, traditional affiliate programs, and more, operate and how each can make a difference in your business Why you don’t have to wait — you can begin your partnerships strategy today, either in-house or through agency partners, with a point-by-point startup plan and roadmap for growth What partnership maturity means and how to diversify and grow your partnerships program to fully unleash your organization’s growth potential Perfect for founders, executives, managers, and anyone responsible for revenue acquisition in any industry or sector, The Partnership Economy is an indispensable guide for anyone planning to grow their business and its revenue.

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294

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119819709

ISBN 13

9781119819707

Contemporary Retail Marketing in Emerging Economies

The Case of Ghana’s Supermarket Chains

By: David Eshun Yawson,Fred A. Yamoah

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Contemporary Retail Marketing in Emerging Economies

The Case of Ghana’s Supermarket Chains

By: David Eshun Yawson,Fred A. Yamoah

This book highlights the development of retail marketing in developing economies and presents this sector as a major area of growth and business opportunity. With a special focus on supermarket chains, the authors show that the advancement of technology and infrastructure means that there are now increased electronic capabilities for data collection, giving retailers more opportunities to pursue micro and macro-marketing strategies. The authors explain the evolution of this new era of marketing and the associated impact on all stakeholders, especially consumers. Taking the example of Ghana, which is considered a leader among African nations in the use of loyalty cards, the authors are able to set a benchmark for other emerging countries, especially those that are experiencing similar trends. The book is a valuable resource for students, researchers and foreign companies wishing to expand their knowledge of the marketing strategies employed by emerging economies in Sub-Saharan Africa.

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247

Publisher

Springer Nature

Published Date

ISBN 10

3031116615

ISBN 13

9783031116612

South Pacific Handbook

By: David Stanley

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South Pacific Handbook

By: David Stanley

A comprehensive guide to the 16 territories of Polynesia and Melanesia, not just the popular spots. This is a guide for the budget traveller to the whole of the South Pacific.

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780

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David Stanley

Published Date

ISBN 10

0918373298

ISBN 13

9780918373298

El Cinco de Mayo

An American Tradition

By: David Hayes-Bautista

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El Cinco de Mayo

An American Tradition

By: David Hayes-Bautista

Why is Cinco de Mayo—a holiday commemorating a Mexican victory over the French at Puebla in 1862—so widely celebrated in California and across the United States, when it is scarcely observed in Mexico? As David E. Hayes-Bautista explains, the holiday is not Mexican at all, but rather an American one, created by Latinos in California during the mid-nineteenth century. Hayes-Bautista shows how the meaning of Cinco de Mayo has shifted over time—it embodied immigrant nostalgia in the 1930s, U.S. patriotism during World War II, Chicano Power in the 1960s and 1970s, and commercial intentions in the 1980s and 1990s. Today, it continues to reflect the aspirations of a community that is engaged, empowered, and expanding.

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302

Publisher

Univ of California Press

Published Date

ISBN 10

0520951794

ISBN 13

9780520951792

BTEC National Business

By: David Dooley

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BTEC National Business

By: David Dooley

Following on from Book 1, this student book covers the various options from BTEC National Business to ensure that students have almost everything they need to complete their Certificate or Diploma.

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350

Publisher

Heinemann

Published Date

ISBN 10

0435462350

ISBN 13

9780435462352

Hammer Film Scores and the Musical Avant-Garde

By: David Huckvale

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Hammer Film Scores and the Musical Avant-Garde

By: David Huckvale

Music in film is often dismissed as having little cultural significance. While Hammer Film Productions is famous for such classic films as Dracula and The Curse of Frankenstein, few observers have noted the innovative music that Hammer distinctively incorporated into its horror films. This book tells how Hammer commissioned composers at the cutting edge of European musical modernism to write their movie scores, introducing the avant-garde into popular culture via the enormously successful venue of horror film. Each chapter addresses a specific category of the avant-garde musical movement. According to these categories, chapters elaborate upon the visionary composers who made the horror film soundtrack a melting pot of opposing musical cultures.

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238

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McFarland

Published Date

ISBN 10

0786451661

ISBN 13

9780786451661

Christopher Lee and Peter Cushing and Horror Cinema

A Revised and Expanded Filmography of Their Terrifying Collaborations, 2d ed.

By: Mark A. Miller,David J. Hogan

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Christopher Lee and Peter Cushing and Horror Cinema

A Revised and Expanded Filmography of Their Terrifying Collaborations, 2d ed.

By: Mark A. Miller,David J. Hogan

From their first pairing in Hamlet (1948) to House of the Long Shadows (1983), British film stars Christopher Lee and Peter Cushing forged perhaps the most successful collaboration in horror film history. In its revised and expanded second edition, this volume examines their 22 movie team-ups, with critical commentary, complete cast and credits, production information, details on cinematography and make-up, exhibition history and box-office figures. A wealth of background about Hammer, Amicus and other production companies is provided, along with more than 100 illustrations. Lee and Cushing describe particulars of their partnership in original interviews. Exclusive interviews with Robert Bloch, Hazel Court and nearly fifty other actors, directors and others who worked on the Lee-Cushing films are included.

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563

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McFarland

Published Date

ISBN 10

147663842X

ISBN 13

9781476638423

GCSE Drama for OCR

By: David Cross

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GCSE Drama for OCR

By: David Cross

This text attempts to develop the processes, skills and knowledge that students need to succeed in OCR GCSE Drama. Written by experienced examiners, it aims to ensure that students are confident in their understanding and application of the drama elements, including use of dramatic language.

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182

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Heinemann

Published Date

ISBN 10

0435186108

ISBN 13

9780435186104

Hospitality Marketing

By: Francis Buttle,David Bowie,Maureen Brookes,Anastasia Mariussen

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Hospitality Marketing

By: Francis Buttle,David Bowie,Maureen Brookes,Anastasia Mariussen

This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be successfully applied to a real-life work situation. It emphasizes topical issues such as sustainable marketing, corporate social responsibility and relationship marketing. It also describes the impact that the internet has had on both marketing and hospitality, using a variety of tools including a wide range of internet learning activities. This 3rd Edition has been updated to include: Coverage of hot topics such as use of technology and social media, power of the consumer and effect on decision making, innovations in product design and packaging, ethical marketing and sustainability marketing Updated online resources including: power point slides, test bank of questions, web links and additional case studies New and updated international case studies looking at a broad range of hospitality settings such as restaurants, cafes and hotels New discussion questions to consolidate student learning at the end of each chapter.

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701

Publisher

Routledge

Published Date

ISBN 10

1317403487

ISBN 13

9781317403487

California

Land of New Beginnings

By: David Sievert Lavender

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California

Land of New Beginnings

By: David Sievert Lavender

From the earliest Spanish explorations in the late 1500s through the present, California's history and growth have been both tumultuous and phenomenal. All the historical facts are here: the missions and the Indians, the struggles between the Mexicans and the Americans, the fabulous gold rushes, statehood in 185O, railroad wars, furious labor upheavals, the disastrous scandals and bankruptcies of the 1920s, and the recent gigantic tamperings with nature. David Lavender tells, with unusual clarity and grace, the story of a beautiful state's rise to giganticism. In an afterword to this Bison Book edition, he looks at California today.

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508

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U of Nebraska Press

Published Date

ISBN 10

0803279248

ISBN 13

9780803279247

Taming Toxic People

The Science of Identifying and Dealing with Psychopaths at Work & at Home

By: David Gillespie

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Taming Toxic People

The Science of Identifying and Dealing with Psychopaths at Work & at Home

By: David Gillespie

I didn't know how to deal with the poisonous and toxic people in my life or why they behaved the way they did, so I went looking for an answer. This book is what I found." Bestselling author David Gillespie turns his attention to a phenomenon that damages businesses, seeds mental disease and discomfort and can bring civilisations to the brink of implosion - the psychopath. Psychopaths are often thought of as killers and criminals, but actually five to ten per cent of people are probably psychopathic without ever indulging in a single criminal act. These everyday psychopaths may be charming in the early stages of relationships or employment but, Gillespie argues, their presence in your life is at best disruptive, and at worst highly dangerous: they will leave you feeling cheated and humiliated, dominating and manipulating you to the point where you question your sanity. Worse, he cautions, at a societal level their tendency to gravitate towards positions of power can be disastrous. Taming Toxic People is a practical guide to restraining that difficult person in your life, be it your boss, your spouse or a parent. But it is also a serious and meticulously researched warning: if we value a free and well-functioning society, we need to rebuild the sense of community that has historically kept the everyday psychopath in check, and we must understand and act to manage the psychopathic behaviour in our midst.

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225

Publisher

Macmillan Publishers Aus.

Published Date

ISBN 10

1760555045

ISBN 13

9781760555047

NetWORKing Excellence

Building a Strong Value-Based Network in an Accelerating Digital World

By: David R. Olivencia

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NetWORKing Excellence

Building a Strong Value-Based Network in an Accelerating Digital World

By: David R. Olivencia

In NetWORKing Excellence: Building a Strong Value-Based Network in an Accelerating Digital World, author David Olivencia shares the approach to networking that has enabled him to climb the corporate ladder at some of the world’s leading companies. Learn how he co-founded and scaled multiple technology leadership organizations, invested in and supported unicorn startups, got invited to the Whitehouse across 3 Presidential administrations, and earned countless other awards and accolades. David leverages years of experience, pulls from hundreds of books, and interviews the leaders who have built today’s successful networks. These experiences around networking are synthesized into a methodology which David details in the book, covering components like: The importance of a foundation and all the vital components needed for networking excellence Execution and WORK, identifying and helping the right people and networks to be successful Optimizing your networks with tools and tips for networking events and social media Networking is not easy — it’s vital for career success and goal accomplishment. This book details the WORK needed to accomplish NetWORKing Excellence!

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