David B Strohmetz's Books

The Science of Selling

Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

By: David Hoffeld

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The Science of Selling

Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

By: David Hoffeld

The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot

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Page Count

289

Publisher

Penguin

Published Date

ISBN 10

0143129333

ISBN 13

9780143129332

The Social Psychology of Prosocial Behavior

By: John F. Dovidio,Jane Allyn Piliavin,David A. Schroeder,Louis A. Penner

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The Social Psychology of Prosocial Behavior

By: John F. Dovidio,Jane Allyn Piliavin,David A. Schroeder,Louis A. Penner

Written by four leading researchers in the study of prosocial behavior, this book introduces a new perspective on prosocial behavior for the 21st century. Building on the bystander intervention work that has defined this area since the 1960s, The Social Psychology of Prosocial Behavior examines prosocial behavior from a multilevel perspective that explores the diverse influences that promote actions for the benefit of others and the myriad ways that prosocial actions can be manifested. The authors expand the breadth of the field, incorporating analyses of biological and genetic factors that predispose individuals to be concerned for the well being of others, as well as planned helping such as volunteering and organizational citizenship behavior and cooperative behavior within and between groups. They identify both the common and the unique processes that underlie the broad spectrum of prosocial behavior. Each chapter begins with a question about prosocial behavior and ends with a summary that answers the question. The final chapter summarizes the questions and the answers that research provides. Conceptual models that elaborate on and extend the multilevel approach to prosocial behavior are used to tie these findings together. The book concludes with suggestions for future research. The Social Psychology of Prosocial Behavior addressesthe following: *the evolution of altruistic tendencies and other biological explanations of why humans are predisposed to be prosocial; *how the situation and motives that are elicited by these situations affect when and how people help; *the causes and maintenance of long-term helping, such as volunteering; *how prosocial behavior changes over time and the developmental processes responsible for these changes; *the consequences of helping for both the people who provide it and those who receive it; *helping and cooperation within and between groups and the implications of these actions. This accessible text is ideal for advanced courses on helping and altruism or prosocial behavior, taught in psychology, sociology, management, political science, and communication, or for anyone interested in learning more about prosocial behavior in general.

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Page Count

450

Publisher

Psychology Press

Published Date

ISBN 10

1351540513

ISBN 13

9781351540513

The Basic Practice of Statistics

By: David S. Moore

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The Basic Practice of Statistics

By: David S. Moore

David Moore pioneered the "data analysis" (conceptual) approach for the introductory statistics textbooks. Moore’s The Basic Practice of Statistics became the market-leading bestseller by focusing on how statistics are gathered, analyzed, and applied to real problems and situations—and by confronting student anxieties about the course’s relevance and difficulties head on.This new Sixth Edition offers the same crystal clear writing and use of real data as past editions, while incorporating new and updated examples and exercises, and presenting new features to support the learning and teaching goals for today’s generation of students.

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Page Count

988

Publisher

Macmillan Higher Education

Published Date

ISBN 10

1464119392

ISBN 13

9781464119392

Success as a Psychology Major

By: David E. Copeland,Jeremy Ashton Houska

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Success as a Psychology Major

By: David E. Copeland,Jeremy Ashton Houska

Success as a Psychology Major was built from the ground up with input from hundreds of psychology students. The text opens with tools for being a successful student, walks through the psychology curriculum, highlights key skills, and presents various academic and career paths to take after graduation. Unique chapters on joining research labs. professional organizations, and clubs; documenting accomplishments; and managing time and money provide students with resources they will use throughout their academic career. Presented in a modular format, this text is a step-by-step road map to a fulfilling and meaningful experience as a student of psychology.

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Page Count

433

Publisher

SAGE Publications

Published Date

ISBN 10

1544334729

ISBN 13

9781544334721

Traffic Safety and Human Behavior

By: David Shinar

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Traffic Safety and Human Behavior

By: David Shinar

Describes the basic research procedures used in the area of driving behavior and highway safety.

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Page Count

828

Publisher

Elsevier

Published Date

ISBN 10

0080450296

ISBN 13

9780080450292

Psychological Assessment with the MMPI-2 / MMPI-2-RF

By: Alan F. Friedman,P. Kevin Bolinskey,Richard W. Levak,David S. Nichols

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Psychological Assessment with the MMPI-2 / MMPI-2-RF

By: Alan F. Friedman,P. Kevin Bolinskey,Richard W. Levak,David S. Nichols

This third edition apprises users of the MMPI-2/MMPI-2-Restructured Form (RF) for the ever-changing landscape of this dynamic personality/psychopathology instrument and its expanding utility in a variety of contexts. Two new chapters addressing the RC scales and the MMPI-2-RF are included in this updated text. Additionally, over 450 new references have been incorporated into the book, with information gathered and organized for practical clinical and forensic applications. The codetype interpretation chapter has expanded its sections with more in-depth feedback information and treatment considerations for clinicians to help in facilitating the formulation of treatment recommendations and strengthening therapeutic relationships with their clients. A number of special scales with clinical and forensic applications are also covered in this edition. An important section has been added addressing the MMPI and suicide. This new edition is a must-have resource that will inform and guide users of the MMPI-2 and MMPI-2-RF in their daily practices, and assist researchers in conceptualizing the operating characteristics and configural relationships among the various scales and indices that comprise this instrument. From simple single scale interpretation to complex configural relationships, this text addresses a broad bandwidth of interpretive information designed for text users’ at all levels of sophistication.

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Page Count

731

Publisher

Routledge

Published Date

ISBN 10

1136315918

ISBN 13

9781136315916

Loose-leaf Version for Discovering the Scientist Within

Research Methods in Psychology

By: Gary W. Lewandowski, Jr.,Natalie J. Ciarocco,David B Strohmetz

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Loose-leaf Version for Discovering the Scientist Within

Research Methods in Psychology

By: Gary W. Lewandowski, Jr.,Natalie J. Ciarocco,David B Strohmetz

Discovering the Scientist Within is the only book on the market that teaches students about research methods using a case study approach. All the design-focused chapters present students with a single study described from start to finish. The chapter starts by asking students to consider a scenario and then walks them through the steps of the study: formulating a research question, performing a literature review, constructing a data collection method, considering ethics, refining the method, gathering data, understanding the statistical results, and reporting the results in APA style. Students come away with a practical understanding of the research process and useful practice in the basic steps that comprise all studies. The book also has excellent pedagogy, starting with clear Learning Outcomes at the beginning of each chapter, “Your Turn” assessments as the end of each section, and end-of-chapter Review Questions and Applying What You’ve Learned activities. As part of their class projects, students are often asked to run some statistics and write in APA style. This text has ample support for both, including Appendices on both topics, as well as in-chapter material modeling writing and reporting in APA style. Best of all, the book comes integrated with new Research in Action activities from the same author team. These activities extend the core mission of the book by putting students in the role of a researcher and simulating the kinds of decisions they would face in conceptualizing and executing a study. Each chapter includes an activity (a few chapters have more than one), and the activities are called out in the chapter. The new edition features coverage of “fake news,” as well as “Our Research Plan at a Glance,” a summary of the study featured in each chapter. The book is also available in a LaunchPad course for the first time. Students will have access to the full eBook, the LearningCurve adaptive quizzing system, the Research in Action activities, and other resources. This book also comes with an unprecedented set of instructor supplements, many of them prepared by the authors themselves. These include a full instructor’s manual, including supplemental examples for each chapter, suggestions for in-class activities and demonstrations, lab/group project ideas, a feature designed to enhance psychological/information literacy, and suggestions for using end of chapter materials. Instructors also get access to unique PowerPoint slide decks that incorporate the same active learning and hands-on approach as the textbook. Chapter PowerPoint slides include additional examples, discussion questions, demonstrations and activities built right into the presentation to help bring the material to life. For design chapters, they provide two sets of PowerPoint slides: one set that incorporates the chapter’s research question and a more traditional set that focuses on key concepts.

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Page Count

1501

Publisher

Macmillan Higher Education

Published Date

ISBN 10

1319152457

ISBN 13

9781319152451

Book's by David B Strohmetz

The Science of Selling

The Science of Selling

The Social Psychology of Prosocial Behavior

The Social Psychology of Prosocial Behavior

The Basic Practice of Statistics

The Basic Practice of Statistics

Success as a Psychology Major

Success as a Psychology Major

Traffic Safety and Human Behavior

Traffic Safety and Human Behavior

Psychological Assessment with the MMPI-2 / MMPI-2-RF

Psychological Assessment with the MMPI-2 / MMPI-2-RF

Loose-leaf Version for Discovering the Scientist Within

Loose-leaf Version for Discovering the Scientist Within

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