Craig E. Taylor's Books

The Civil War at Sea

By: Craig L. Symonds

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Continuing in the vein of the Lincoln-prize winning Lincoln and His Admirals, acclaimed naval historian Craig L. Symonds presents an operational history of the Civil War navies - both Union and Confederate - in this concise volume. Illuminating how various aspects of the naval engagement influenced the trajectory of the war as a whole, The Civil War at Sea adds to our understanding of America's great national conflict. Both the North and the South developed and deployed hundreds of warships between 1861 and 1865. Because the Civil War coincided with a revolution in naval techonology, the development and character of warfare at sea from 1861-1865 was dramatic and unprecedented. Rather than a simple chronology of the war at sea, Symonds addresses the story of the naval war topically, from the dramatic transformation wrought by changes in technology to the establishment, management, and impact of blockade. He also offers critical assessments of principal figures in the naval war, from the opposing secretaries of the navy to leading operational commanders such as David Glasgow Farragut and Raphael Semmes. Symonds brings his expertise and knowledge of military and technological history to bear in this essential exploration of American naval engagement throughout the Civil War.

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258

Publisher

Oxford University Press, USA

Published Date

ISBN 10

0199931682

ISBN 13

9780199931682

Robust Simulation for Mega-Risks

The Path from Single-Solution to Competitive, Multi-Solution Methods for Mega-Risk Management

By: Craig E. Taylor

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Robust Simulation for Mega-Risks

The Path from Single-Solution to Competitive, Multi-Solution Methods for Mega-Risk Management

By: Craig E. Taylor

This book introduces a new way of analyzing, measuring and thinking about mega-risks, a “paradigm shift” that moves from single-solutions to multiple competitive solutions and strategies. “Robust simulation” is a statistical approach that demonstrates future risk through simulation of a suite of possible answers. To arrive at this point, the book systematically walks through the historical statistical methods for evaluating risks. The first chapters deal with three theories of probability and statistics that have been dominant in the 20th century, along with key mathematical issues and dilemmas. The book then introduces “robust simulation” which solves the problem of measuring the stability of simulated losses, incorporates outliers, and simulates future risk through a suite of possible answers and stochastic modeling of unknown variables. This book discusses various analytical methods for utilizing divergent solutions in making pragmatic financial and risk-mitigation decisions. The book emphasizes the importance of flexibility and attempts to demonstrate that alternative credible approaches are helpful and required in understanding a great many phenomena.

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179

Publisher

Springer

Published Date

ISBN 10

3319194135

ISBN 13

9783319194134

Acts: An Exegetical Commentary : Volume 4

24:1-28:31

By: Craig S. Keener

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Acts: An Exegetical Commentary : Volume 4

24:1-28:31

By: Craig S. Keener

Highly respected New Testament scholar Craig Keener is known for his meticulous and comprehensive research. This commentary on Acts, his magnum opus, may be the largest and most thoroughly documented Acts commentary ever written. Useful not only for the study of Acts but also early Christianity, this work sets Acts in its first-century context. In this volume, the last of four, Keener finishes his detailed exegesis of Acts, utilizing an unparalleled range of ancient sources and offering a wealth of fresh insights. This magisterial commentary will be an invaluable resource for New Testament professors and students, pastors, Acts scholars, and libraries. The complete four-volume set is available at a special price.

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3477

Publisher

Baker Academic

Published Date

ISBN 10

1441228314

ISBN 13

9781441228314

Acts: An Exegetical Commentary : Volume 1

Introduction and 1:1-247

By: Craig S. Keener

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Acts: An Exegetical Commentary : Volume 1

Introduction and 1:1-247

By: Craig S. Keener

Highly respected New Testament scholar Craig Keener is known for his meticulous and comprehensive research. This commentary on Acts, his magnum opus, may be the largest and most thoroughly documented Acts commentary available. Useful not only for the study of Acts but also early Christianity, this work sets Acts in its first-century context. In this volume, the first of four, Keener introduces the book of Acts, particularly historical questions related to it, and provides detailed exegesis of its opening chapters. He utilizes an unparalleled range of ancient sources and offers a wealth of fresh insights. This magisterial commentary will be a valuable resource for New Testament professors and students, pastors, Acts scholars, and libraries.

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2619

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Baker Books

Published Date

ISBN 10

144123621X

ISBN 13

9781441236210

Acts: An Exegetical Commentary : Volume 3

15:1-23:35

By: Craig S. Keener

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Acts: An Exegetical Commentary : Volume 3

15:1-23:35

By: Craig S. Keener

Highly respected New Testament scholar Craig Keener is known for his meticulous and comprehensive research. This commentary on Acts, his magnum opus, may be the largest and most thoroughly documented Acts commentary available. Useful not only for the study of Acts but also early Christianity, this work sets Acts in its first-century context. In this volume, the third of four, Keener continues his detailed exegesis of Acts, utilizing an unparalleled range of ancient sources and offering a wealth of fresh insights. This magisterial commentary will be an invaluable resource for New Testament professors and students, pastors, Acts scholars, and libraries.

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4333

Publisher

Baker Academic

Published Date

ISBN 10

1441246339

ISBN 13

9781441246332

Citizen Newt

The Making of a Reagan Conservative

By: Craig Shirley

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Citizen Newt

The Making of a Reagan Conservative

By: Craig Shirley

The definitive, authorized biography of one of the most important, provocative, and visionary political figures of our time. In one way or another Newt Gingrich has been leading a revolution for most of his life. Citizen Newt is the definitive account of that struggle. Writing with the full cooperation of Speaker Gingrich and the players around him, New York Times bestselling author Craig Shirley captures the events, ideas, failures, and successes of Newton Leroy Gingrich—one of the most complex, influential, and durable political figures of our time. Returning to Gingrich’s childhood in Pennsylvania and his formative years as a young history professor, Citizen Newt moves through Gingrich’s first forays into politics and takes readers behind the scenes of the Congressman’s crucial role in the Reagan Revolution, his battles with George H. W. Bush and Bill Clinton, and his masterly orchestration of 1994s “Gingrich Revolution” and the Contract with America, which catapulted him to national prominence and forever changed congressional and national politics. Drawing upon untold stories from Gingrich and those who know him best—political allies and opponents, Washington insiders and political iconoclasts, Capitol Hill staffers and colleagues—Shirley has crafted a fascinating, humorous, humanizing, and insightful account of a true American original.

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571

Publisher

Harper Collins

Published Date

ISBN 10

1595554491

ISBN 13

9781595554499

The Historical Reliability of the New Testament

Countering the Challenges to Evangelical Christian Beliefs

By: Craig L. Blomberg

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The Historical Reliability of the New Testament

Countering the Challenges to Evangelical Christian Beliefs

By: Craig L. Blomberg

Questions about the reliability of the New Testament are commonly raised today both by biblical scholars and popular media. Drawing on decades of research, Craig Blomberg addresses all of the major objections to the historicity of the New Testament in one comprehensive volume. Topics addressed include the formation of the Gospels, the transmission of the text, the formation of the canon, alleged contradictions, the relationship between Jesus and Paul, supposed Pauline forgeries, other gospels, miracles, and many more. Historical corroborations of details from all parts of the New Testament are also presented throughout. The Historical Reliability of the New Testament marshals the latest scholarship in responding to New Testament objections, while remaining accessible to non-specialists.

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809

Publisher

B&H Publishing Group

Published Date

ISBN 10

1433691701

ISBN 13

9781433691706

Preaching the Parables

From Responsible Interpretation to Powerful Proclamation

By: Craig L. Blomberg

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Preaching the Parables

From Responsible Interpretation to Powerful Proclamation

By: Craig L. Blomberg

A guide to preaching the parables that shows how to first interpret the parables, then proclaim their significance.

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256

Publisher

Baker Academic

Published Date

ISBN 10

0801027497

ISBN 13

9780801027499

James

By: Craig L. Blomberg,Mariam J. Kovalishyn

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James

By: Craig L. Blomberg,Mariam J. Kovalishyn

Concentrate on the biblical author’s message as it unfolds. Designed to assist the pastor and Bible teacher in conveying the significance of God’s Word, the Zondervan Exegetical Commentary on the New Testament series treats the literary context and structure of every passage of the New Testament book in the original Greek. With a unique layout designed to help you comprehend the form and flow of each passage, the ZECNT unpacks: The key message. The author’s original translation. An exegetical outline. Verse-by-verse commentary. Theology in application. While primarily designed for those with a basic knowledge of biblical Greek, all who strive to understand and teach the New Testament will benefit from the depth, format, and scholarship of these volumes.

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290

Publisher

Zondervan Academic

Published Date

ISBN 10

031059071X

ISBN 13

9780310590712

Japan Pop: Inside the World of Japanese Popular Culture

Inside the World of Japanese Popular Culture

By: Timothy J. Craig

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Japan Pop: Inside the World of Japanese Popular Culture

Inside the World of Japanese Popular Culture

By: Timothy J. Craig

A fascinating illustrated look at various forms of Japanese popular culture: pop song, jazz, enka (a popular ballad genre of music), karaoke, comics, animated cartoons, video games, television dramas, films and "idols" -- teenage singers and actors. As pop culture not only entertains but is also a reflection of society, the book is also about Japan itself -- its similarities and differences with the rest of the world, and how Japan is changing. The book features 32 pages of manga plus 50 additional photos, illustrations, and shorter comic samples.

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359

Publisher

Routledge

Published Date

ISBN 10

1317467213

ISBN 13

9781317467212

A History of the Quests for the Historical Jesus, Volume 2

From the Post-War Era through Contemporary Debates

By: Colin Brown,Craig A. Evans

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A History of the Quests for the Historical Jesus, Volume 2

From the Post-War Era through Contemporary Debates

By: Colin Brown,Craig A. Evans

A comprehensive, two-volume reassessment of the quests for the historical Jesus that details their origins and underlying presuppositions as well as their ongoing influence on today's biblical and theological scholarship. Jesus' life and teaching is important to every question we ask about what we believe and why we believe it. And yet there has never been common agreement about his identity, intentions, or teachings—even among first-century historians and scholars. Throughout history, different religious and philosophical traditions have attempted to claim Jesus and paint him in the cultural narratives of their heritage, creating a labyrinth of conflicting ideas. From the evolution of orthodoxy and quests before Albert Schweitzer's famous "Old Quest," to today's ongoing questions about criteria, methods, and sources, A History of the Quests for the Historical Jesus not only chronicles the developments but lays the groundwork for the way forward. The late Colin Brown brings his scholarly prowess in both theology and biblical studies to bear on the subject, assessing not only the historical and exegetical nuts and bolts of the debate about Jesus of Nazareth but also its philosophical, sociological, and theological underpinnings. Instead of seeking a bedrock of "facts," Brown stresses the role of hermeneutics in formulating questions and seeking answers. Colin Brown was almost finished with the manuscript at the time of his passing in 2019. Brought to its final form by Craig A. Evans, this book promises to become the definitive history and assessment of the quests for the historical Jesus. Volume One (sold separately) covers the period from the beginnings of Christianity to the end of World War II. Volume Two covers the period from the post-War era through contemporary debates.

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753

Publisher

Zondervan Academic

Published Date

ISBN 10

0310125626

ISBN 13

9780310125624

The Molecular Basis of Cancer

Expert Consult - Online

By: John Mendelsohn,Peter M. Howley,Mark A. Israel,Joe W. Gray,Craig B. Thompson

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The Molecular Basis of Cancer

Expert Consult - Online

By: John Mendelsohn,Peter M. Howley,Mark A. Israel,Joe W. Gray,Craig B. Thompson

Successfully fighting cancer starts with understanding how it begins. This thoroughly revised 3rd Edition explores the scientific basis for our current understanding of malignant transformation and the pathogenesis and treatment of cancer. A team of leading experts thoroughly explain the molecular biologic principles that underlie the diagnostic tests and therapeutic interventions now being used in clinical trials and practice. Incorporating cutting-edge advances and the newest research, the book provides thorough descriptions of everything from molecular abnormalities in common cancers to new approaches for cancer therapy. Features sweeping updates throughout, including molecular targets for the development of anti-cancer drugs, gene therapy, and vaccines...keeping you on the cutting edge of your specialty. Offers a new, more user-friendly full-color format so the information that you need is easier to find. Presents abundant figures-all redrawn in full color-illustrating major concepts for easier comprehension. Features numerous descriptions of the latest clinical strategies-helping you to understand and take advantage of today’s state-of-the-art biotechnology advances.

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Page Count

1948

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

1437710999

ISBN 13

9781437710991

A History of the Quests for the Historical Jesus, Volume 1

From the Beginnings of Christianity to the End of World War II

By: Colin Brown,Craig A. Evans

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A History of the Quests for the Historical Jesus, Volume 1

From the Beginnings of Christianity to the End of World War II

By: Colin Brown,Craig A. Evans

A comprehensive, two-volume reassessment of the quests for the historical Jesus that details their origins and underlying presuppositions as well as their ongoing influence on today's biblical and theological scholarship. Jesus' life and teaching is important to every question we ask about what we believe and why we believe it. And yet there has never been common agreement about his identity, intentions, or teachings—even among first-century historians and scholars. Throughout history, different religious and philosophical traditions have attempted to claim Jesus and paint him in the cultural narratives of their heritage, creating a labyrinth of conflicting ideas. From the evolution of orthodoxy and quests before Albert Schweitzer's famous "Old Quest," to today's ongoing questions about criteria, methods, and sources, A History of the Quests for the Historical Jesus not only chronicles the developments but lays the groundwork for the way forward. The late Colin Brown brings his scholarly prowess in both theology and biblical studies to bear on the subject, assessing not only the historical and exegetical nuts and bolts of the debate about Jesus of Nazareth but also its philosophical, sociological, and theological underpinnings. Instead of seeking a bedrock of "facts," Brown stresses the role of hermeneutics in formulating questions and seeking answers. Colin Brown was almost finished with the manuscript at the time of his passing in 2019. Brought to its final form by Craig A. Evans, this book promises to become the definitive history and assessment of the quests for the historical Jesus. Volume One covers the period from the beginnings of Christianity to the end of World War II. Volume Two (sold separately) covers the period from the post-War era through contemporary debates.

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721

Publisher

Zondervan Academic

Published Date

ISBN 10

0310125499

ISBN 13

9780310125495

Corrections

A Text/Reader

By: Mary K. Stohr,Anthony Walsh,Craig Hemmens

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Corrections

A Text/Reader

By: Mary K. Stohr,Anthony Walsh,Craig Hemmens

This is a core text/reader for undergraduate and graduate corrections courses. It can serve either as a supplement to a core textbook or as a stand-alone course text. Each chapter begins with 15 pages of text that includes photos, figures and tables and is followed by carefully selected articles authored by leading scholars in the field.

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841

Publisher

SAGE

Published Date

ISBN 10

1412937736

ISBN 13

9781412937733

Handbook of Evidence-Based Treatment Manuals for Children and Adolescents

By: Craig Winston LeCroy

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Handbook of Evidence-Based Treatment Manuals for Children and Adolescents

By: Craig Winston LeCroy

With the advance of evidence-based practice has come the publication of numerous dense volumes reviewing the theoretical and empirical components of child and adolescent treatment. There are also a variety of detailed treatment manuals that describe the step-by-step procedures to guide ongoing research and practice. The second edition of Craig Winston LeCroy's Handbook of Evidence-Based Child and Adolescent Treatment Manuals is a forceful combination of the two approaches, as he gathers fifteen varied treatment manuals and brief summaries of the research supporting each to ensure that practitioners will truly understand how to implement the treatments they are using. A completely revised and expanded edition of the handbook's first edition, this is an essential guide to some of the best programs for helping children and teens. Each chapter begins with an explanatory section that discusses the theoretical and empirical underpinnings of the programs. The treatment manual follows, leading readers through sessions with specific details about conducting the treatment that have been refined and improved through extensive testing and research. Organized into three sections: the major clinical disorders, social problems confronting children and teens, and preventive interventions the Handbook brings together some of the most esteemed researcher-practitioners in the child and adolescent field. The book presents an impressive variety of innovative treatment programs and techniques including: the SiHLE program (intended to prevent problems confronting children and teens, and preventive interventions the Handbook brings together some of the most esteemed researcher-practitioners in the child and adolescent field. The book presents an impressive variety of innovative treatment programs and techniques including: the SiHLE program (intended to prevent HIV through education and self-esteem building), the Children of Divorce Intervention Program (a therapy for younger children stressing resilience and skill-building), and Strengths Oriented Family Therapy (which reaches out to substance-involved adolescents and their families). The Handbook of Evidence-Based Child and Adolescent Treatment Manuals is an indispensable reference for researchers, graduate students, and practitioners working with children and adolescents in a multitude of settings, from schools and juvenile correction centers to group homes and family service agencies.

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Page Count

617

Publisher

Oxford University Press

Published Date

ISBN 10

0199720983

ISBN 13

9780199720989

Trade Unionism Since 1945

Towards a Global History

By: Craig Phelan

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Trade Unionism Since 1945

Towards a Global History

By: Craig Phelan

Overview This book offers the detailed historical background required for a holistic appreciation of current problems faced and the possibilities for revitalisation. In two volumes it provides introductory overviews of trade union development since the end of World War II in 26 countries from every corner of the globe. Each chapter explains the main contours of trade union growth and development in one country from the pivotal year 1945 to the present. Each chapter assesses the often dynamic expansion of trade unionism in the 1950s and 1960s; the role of trade unionism in the movements for national liberation in the Global South and the erection of social welfare systems in the developed North; the economic shocks that resulted in membership decline and loss of political influence from the late 1970s onward; the economic restructuring and growing labour market diversity of the 1980s and 1990s that undercut the traditional bases of trade union membership; and the historical roots of the contemporary political and economic context in which revitalisation efforts are taking place.

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472

Published Date

ISBN 10

3039114107

ISBN 13

9783039114108

Consulting Students on Classroom Practice, ‘Good’ Teaching and Teacher Performance

A Critical Account of Student Voice in Contemporary Schools

By: Craig Skerritt

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Consulting Students on Classroom Practice, ‘Good’ Teaching and Teacher Performance

A Critical Account of Student Voice in Contemporary Schools

By: Craig Skerritt

Consulting Students on Classroom Practice, 'Good' Teaching, and Teacher Performance is about the consultation of students on teaching and learning matters in schools, as part of typical school life as opposed to students being consulted as part of a project that includes some kind of external support. Craig Skerritt makes not only a conceptual contribution by providing new thinking tools and a new way of understanding and articulating student voice in relation to classroom practice, and by developing and presenting a heuristic device to aid research on student voice and classroom practice, but a series of empirical contributions by reporting on interview data with a range of school-based actors to spotlight existing views, practices and issues, and to call attention to hopes, desires, and fears for the future. The book provides a critical account of student voice in contemporary schools. Student voice is not taken at face value or accepted as being undisputedly positive, nor are schools or the people in them treated as homogenous entities devoid of context. Significantly, researcher subjectivity is central vis-à-vis the generation, examination, interpretation, and presentation of the empirical data. There is no claim to objectivity in this book and it is subjectivity that comes to the fore - through what Skerritt coins the 'I(nterest) behind this research', major emphasis is placed on his own experiences shaping his outlook. Skerritt occupies a certain vantage point and sees student voice through a particular lens, and this is reflected in the contents of this book.

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Page Count

185

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

1350445959

ISBN 13

9781350445956

Jesus the Purifier

John's Gospel and the Fourth Quest for the Historical Jesus

By: Craig L. Blomberg

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Jesus the Purifier

John's Gospel and the Fourth Quest for the Historical Jesus

By: Craig L. Blomberg

The third quest for the historical Jesus has reached an impasse. But a fourth quest is underway--one that draws from a heretofore largely neglected source: John's Gospel. In this book, renowned New Testament scholar Craig Blomberg advances the idea that John is a viable and valuable source for studying the historical Jesus. The data from John should be integrated with that of the Synoptics, which will yield additional insights into Jesus's emphases and ministry. Blomberg begins by reviewing the first three quests, reassessing both their contributions and their shortcomings. He then discusses the emerging consensus regarding demonstrably historical portions of John, which are more numerous than usually assumed. Peeling back the layers, we discover in Jesus's ministry an emphasis on purity and purification. The Synoptics corroborate this discovery, specifically in Jesus's meals with sinners. Blomberg then explores the practical and contemporary applications of Jesus the purifier, including the "contagious holiness" that Jesus's followers can spread to others.

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344

Publisher

Baker Books

Published Date

ISBN 10

1493439960

ISBN 13

9781493439966

Measure Theory and Fine Properties of Functions

By: Lawrence Craig Evans,Ronald F. Gariepy

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Measure Theory and Fine Properties of Functions

By: Lawrence Craig Evans,Ronald F. Gariepy

This book provides a detailed examination of the central assertions of measure theory in n-dimensional Euclidean space and emphasizes the roles of Hausdorff measure and the capacity in characterizing the fine properties of sets and functions. Topics covered include a quick review of abstract measure theory, theorems and differentiation in Mn, lower Hausdorff measures, area and coarea formulas for Lipschitz mappings and related change-of-variable formulas, and Sobolev functions and functions of bounded variation. The text provides complete proofs of many key results omitted from other books, including Besicovitch's Covering Theorem, Rademacher's Theorem (on the differentiability a.e. of Lipschitz functions), the Area and Coarea Formulas, the precise structure of Sobolev and BV functions, the precise structure of sets of finite perimeter, and Alexandro's Theorem (on the twice differentiability a.e. of convex functions). Topics are carefully selected and the proofs succinct, but complete, which makes this book ideal reading for applied mathematicians and graduate students in applied mathematics.

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286

Publisher

CRC Press

Published Date

ISBN 10

0849371570

ISBN 13

9780849371578

Kinetics of Materials

By: Robert W. Balluffi,Sam Allen,W. Craig Carter

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Kinetics of Materials

By: Robert W. Balluffi,Sam Allen,W. Craig Carter

A classroom-tested textbook providing a fundamental understandingof basic kinetic processes in materials This textbook, reflecting the hands-on teaching experience of itsthree authors, evolved from Massachusetts Institute of Technology'sfirst-year graduate curriculum in the Department of MaterialsScience and Engineering. It discusses key topics collectivelyrepresenting the basic kinetic processes that cause changes in thesize, shape, composition, and atomistic structure of materials.Readers gain a deeper understanding of these kinetic processes andof the properties and applications of materials. Topics are introduced in a logical order, enabling students todevelop a solid foundation before advancing to more sophisticatedtopics. Kinetics of Materials begins with diffusion, offering adescription of the elementary manner in which atoms and moleculesmove around in solids and liquids. Next, the more complex motion ofdislocations and interfaces is addressed. Finally, still morecomplex kinetic phenomena, such as morphological evolution andphase transformations, are treated. Throughout the textbook, readers are instilled with an appreciationof the subject's analytic foundations and, in many cases, theapproximations commonly used in the field. The authors offer manyextensive derivations of important results to help illuminate theirorigins. While the principal focus is on kinetic phenomena incrystalline materials, select phenomena in noncrystalline materialsare also discussed. In many cases, the principles involved apply toall materials. Exercises with accompanying solutions are provided throughoutKinetics of Materials, enabling readers to put their newfoundknowledge into practice. In addition, bibliographies are offeredwith each chapter, helping readers to investigate specializedtopics in greater detail. Several appendices presenting importantbackground material are also included. With its unique range of topics, progressive structure, andextensive exercises, this classroom-tested textbook provides anenriching learning experience for first-year graduate students.

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672

Publisher

John Wiley & Sons

Published Date

ISBN 10

0471749303

ISBN 13

9780471749301

How Do You Feel?

An Interoceptive Moment with Your Neurobiological Self

By: A. D. Craig

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How Do You Feel?

An Interoceptive Moment with Your Neurobiological Self

By: A. D. Craig

Craig believes we do not have a genuine understanding of what a "feeling" is or how we experience a feeling. Emotional feelings, though, are even less tangible and more ephemeral. Bodily awareness has been called interoceptive awareness by investigators interested in the effects of cardiorespiratory or visceral sensory activity on human mood, emotion, and performance. Craig's goal here is to provide a clear and accessible explanation of the ideas that emerged from his work on the lamina I projection map that he has been developing for the last twenty-five years. -- adapted from Introduction [pages 1-15]

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364

Publisher

Princeton University Press

Published Date

ISBN 10

069120408X

ISBN 13

9780691204086

Integrated Marketing Communications with Online Study Tools 12 Months

By: Bill Chitty,William Chitty,Edwina Luck,Nigel Barker,Anne-Marie Sassenberg,Terence A. Shimp,J. Craig Andrews

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Integrated Marketing Communications with Online Study Tools 12 Months

By: Bill Chitty,William Chitty,Edwina Luck,Nigel Barker,Anne-Marie Sassenberg,Terence A. Shimp,J. Craig Andrews

Organisations continually use integrated marketing communications to achieve a competitive advantage and meet their marketing objectives. This 5th edition of Integrated Marketing Communications emphasises digital and interactive marketing, the most dynamic and crucial components to a successful IMC campaign today. Incorporating the most up-to-date theories and practice, this text clearly explains and demonstrates how to best select and co-ordinate all of a brand's marketing communications elements to effectively engage the target market. Chapters adopt an integrative approach to examine marketing communications from both a consumer's and marketer's perspective. With a new chapter on digital and social marketing addressing the development of interactive media in IMC and new IMC profiles featuring Australian marketer's, along with a wide range of local and global examples including: Spotify, Pandora, Snapchat, Palace Cinemas, Woolworths, KFC, Old Spice, Telstra, Colgate and QANTAS, this text has never been so relevant for students studying IMC today. Unique to the text, is a series of new student and instructor IMC videos showing students how key objectives in IMC theory are applied by real businesses.

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558

Publisher

Cengage AU

Published Date

ISBN 10

0170386511

ISBN 13

9780170386517

John

Volume 2A

By: Craig S. Keener

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John

Volume 2A

By: Craig S. Keener

An image rich, passage-by-passage commentary that integrates relevant historical and cultural insights, providing a deeper dimension of perspective to the words of the New Testament Discoveries await you that will snap the world of the New Testament into new focus. Things that seem mystifying, puzzling, or obscure will take on tremendous meaning when you view them in their ancient context. With the Zondervan Illustrated Bible Backgrounds Commentary, you'll: Deepen your understanding of the teachings of Jesus. Discover the close interplay between God's kingdom and the practical affairs of the church. Learn more about the real life setting of the Old Testament writings to help you identify with the people and circumstances described in Scripture. Gain a deeper awareness of the Bible's relevance for your life. In this volume, detailed exegetical notes are combined with background information of the cultural setting that will help you interpret the Gospel of John. THE ZONDERVAN ILLUSTRATED BIBLE BACKGROUNDS COMMENTARY SERIES Invites you to enter the world of the New Testament with a company of seasoned guides, experts who will help you understand and teach the biblical text more accurately. Features: Commentary based on relevant papyri, inscriptions, archaeological discoveries, and studies of Judaism, Roman culture, Hellenism, and other features of the world of the New Testament. Hundreds of full-color photographs, color illustrations, and line drawings. Copious maps, charts, and timelines. Sidebar articles and insights. "Reflections" on the Bible's relevance for 21st-century living.

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268

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Zondervan Academic

Published Date

ISBN 10

0310528852

ISBN 13

9780310528852

Understanding Municipal Fiscal Health

A Model for Local Governments in the USA

By: Craig S. Maher,Sungho Park,Bruce D. McDonald III,Steven C. Deller

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Understanding Municipal Fiscal Health

A Model for Local Governments in the USA

By: Craig S. Maher,Sungho Park,Bruce D. McDonald III,Steven C. Deller

Understanding Municipal Fiscal Health provides an in-depth assessment of the fiscal health of cities throughout the United States. The book examines the tools currently available to cities for designing a revenue structure, measuring fiscal conditions and measuring fiscal health. It explains how artificial policies such as tax and expenditure limitations influence fiscal policies, and how communities can overcome socioeconomic and state-policy barriers to produce strong fiscal conditions. The authors go beyond simple theory to analyze patterns of fiscal health using actual financial, demographic and TEL data from an accurate data source, the Government Financial Officers Association survey. The book offers a solid basis of empirical evidence including quantitative case studies—complete with discussion questions—to help practitioners better understand the environment in which they are functioning and the policy tools they need to help advocate for change. This book teaches the reader the science and art of municipal financial analysis, and will be invaluable for local and state officials, analysts, and students and researchers.

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284

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Taylor & Francis

Published Date

ISBN 10

1000845133

ISBN 13

9781000845136

Jesus and the Gospels, Third Edition

An Introduction and Survey

By: Craig L. Blomberg

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Jesus and the Gospels, Third Edition

An Introduction and Survey

By: Craig L. Blomberg

All of Scripture testifies to the person of Jesus, yet the Gospels offer a face-to-face encounter. This newly revised third edition of Jesus and the Gospels prepares readers for an in-depth exploration of Matthew, Mark, Luke, and John. Esteemed New Testament scholar Craig Blomberg considers the Gospels’ historical context while examining fresh scholarship, critical methods, and contemporary applications for today. Along with updated introductions, maps, and diagrams, Blomberg’s linguistic, historical, and theological approach delivers a deep investigation into the Gospels for professors, students, and pastors alike.

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584

Publisher

B&H Publishing Group

Published Date

ISBN 10

1087753155

ISBN 13

9781087753157

Campbell-Walsh Urology

By: Alan J. Wein,Louis R. Kavoussi,Andrew C. Novick,Alan W. Partin,Craig A. Peters

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Campbell-Walsh Urology

By: Alan J. Wein,Louis R. Kavoussi,Andrew C. Novick,Alan W. Partin,Craig A. Peters

Since 1954, Campbell-Walsh Urology has been internationally recognized as the pre-eminent text in its field. Edited by Alan J. Wein, MD, PhD(hon), Louis R. Kavoussi, MD, Alan W. Partin, MD, PhD, Craig A. Peters, MD, FACS, FAAP, and the late Andrew C. Novick, MD, it provides you with everything you need to know at every stage of your career, covering the entire breadth and depth of urology - from anatomy and physiology through the latest diagnostic approaches and medical and surgical treatments. Consult this title on your favorite e-reader with intuitive search tools and adjustable font sizes. Elsevier eBooks provide instant portable access to your entire library, no matter what device you're using or where you're located. Be certain with expert, dependable, accurate answers for every stage of your career from the most comprehensive, definitive text in the field! Required reading for all urology residents, Campbell-Walsh Urology is the predominant reference used by The American Board of Urology for its board examination questions. Visually grasp and better understand critical information with the aid of algorithms, photographs, radiographs, and line drawings to illustrate essential concepts, nuances of clinical presentation and technique, and decision making. Stay on the cutting edge with online updates. Get trusted perspectives and insights from hundreds of well-respected global contributors, all of whom are at the top and the cutting edge of their respective fields. Stay current with the latest knowledge and practices. Brand-new chapters and comprehensive updates throughout include new information on perioperative care in adults and children, premature ejaculation, retroperitoneal tumors, nocturia, and more! Meticulously revised chapters cover the most recent advancements in robotic and laparoscopic bladder surgery, open surgery of the kidney, management of metastic and invasive bladder cancer, and many other hot topics! Reference information quickly thanks to a new, streamlined print format and easily searchable online access to supplemental figures, tables, additional references, and expanded discussions as well as procedural videos and more at www.expertconsult.com.

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5689

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Elsevier Health Sciences

Published Date

ISBN 10

1455722987

ISBN 13

9781455722983

The Missing Jesus

Rabbinic Judaism and the New Testament

By: Craig A. Evans,Jacob Neusner

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The Missing Jesus

Rabbinic Judaism and the New Testament

By: Craig A. Evans,Jacob Neusner

How can Jesus said to be "missing"? References to Jesus are not missing, but rather a dimension of his identity. This text demonstrates that in order for us to understand Jesus and his influence, we need to see him within the context of the Judaism that was his own natural environment.

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198

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BRILL

Published Date

ISBN 10

0391041827

ISBN 13

9780391041820

God, Time, and Eternity

The Coherence of Theism II: Eternity

By: William Lane Craig

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God, Time, and Eternity

The Coherence of Theism II: Eternity

By: William Lane Craig

In this highly original and ground-breaking work, the author brings together discussions in the philosophy of time and space, philosophy of language, phenomenology, philosophy of science, Special and General Relativity, classical cosmology, quantum mechanics, and so forth, with the concerns of philosophy of religion and theology, in order to craft a philosophically informed and scientifically tenable doctrine of divine eternity and God's relationship to time.

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338

Publisher

Springer Science & Business Media

Published Date

ISBN 10

1402000111

ISBN 13

9781402000119

Book's by Craig E. Taylor

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