We finally have a business book for boaters. It covers all of the steps to begin chartering. He discusses the pros as well as the cons. The captain obviously has time on the water and is genuinely interested in helping his readers get started. His enthusiasm and sense of humor are obvious in this informative book. I reference it often. Want to charter? Get this book.
Covering the various aspects of the selling process in considerable detail, from the basics of organizing an office through to prospecting, selling and follow-up, this book encompasses state-of-the-art selling weapons, including behavioural psychology. Mindmaps are used to outline the psychological dynamics of a sales call, and to introduce the reader to the concept of subliminal selling. The book also covers the use of technological advances such as modem, fax and voice mail to increase sales.
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.