Financial Services Marketing: an international guide to principles and practice contains the ideal balance of marketing theory and practice to appeal to advanced undergraduates and those on professional courses such as the Chartered Institute of Banking. Taking an international and strategic view of an increasingly important and competitive sector, Financial Services Marketing adopts a fresh approach in terms of structure, and is organised around the core marketing activities of marketing for acquisition and marketing for retention. Financial Services Marketing features: * Strong international focus: case studies and vignettes representing Asia-Pacific, Europe and the US. * Comprehensive coverage, focusing on both B2B and B2C marketing. * Expert insights into the latest innovations in the sector, from technological developments, CRM and customer loyalty to issues of social responsibility. Financial Services Marketing will help both the student and the practitioner to develop a firm grounding in the fundamentals of: financial services strategy, customer acquisition, and customer development. Reflecting the realities of financial services marketing in an increasingly complex sector, it provides the most up-to-date, international and practical guide to the subject available.
This updated edition of the most comprehensive business guide for designers covers the interior design profession in a clear and well-organized style. From establishing a practice to managing a project, the reader progresses through all aspects of the business, whether in a small or large firm. The new edition includes additional information on ethics, as well as a companion website containing sample forms and other resources. This book is recommended by the NCIDQ as preparation for their professional registration examination.
Covering the financial topics all nurse managers need to know and use, this book explains how financial management fits into the healthcare organization. You'll study accounting principles, cost analysis, planning and control management of the organization's financial resources, and the use of management tools. In addition to current issues, this edition also addresses future directions in financial management. Chapter goals and an introduction begin each chapter. Each chapter ends with Implications For The Nurse Manager and Key Concepts, to reinforce understanding. Key Concepts include definitions of terms discussed in each chapter. A comprehensive glossary with all key terms is available on companion Evolve? website. Two chapter-ending appendixes offer additional samples to reinforce chapter content. Four NEW chapters are included: Quality, Costs and Financing; Revenue Budgeting; Variance Analysis: Examples, Extensions, and Caveats; and Benchmarking, Productivity, and Cost-Benefit and Cost-Effectiveness Analysis. The new Medicare prescription bill is covered, with its meaning for healthcare providers, managers, and executives. Coverage now includes the transition from the role of bedside or staff nurse to nurse manager and nurse executive. Updated information includes current nursing workforce issues and recurring nursing shortages. Updates focus on health financing and the use of computers in budgeting and finance. New practice problems are included.
Online auctions have undergone many transformations and continue to attract millions of customers worldwide. However these popular platforms remain understudied by legal scholars and misunderstood by legislators. This book explores the legal classification of online auction sites across a range of countries in Europe. Including empirical studies conducted on 28 online auction websites in the UK, the research focusses on the protection of consumers’ economic rights and highlights the shortcomings that the law struggles to control. With examinations into important developments, including the Consumer Rights Directive and the latest case law from the CJEU on the liability of intermediaries, Riefa anticipates changes in the law, and points out further changes that are needed to create a safe legal environment for consumers, whilst preserving the varied business model adopted by online auction sites. The study provides insights into how technical measures as well as a tighter legislative framework or enforcement pattern could provide consumers with better protection, in turn reinforcing trust, and ultimately benefiting the online auction platforms themselves.
The North Pacific Project was established at the Institute for Marine Studies, University of Washington, in September 1976, and was funded by the Rockefeller Foundation. This funding eventually covered the period September 1, 1976 to August 31, 1980. The Project seeks to identify and describe in detail the major marine policy problems of the North Pacific region. This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1982.
This textbook focuses on the management challenges of founding a new venture and managing its rapid growth as the firm evolves. It covers crucial management areas in the entrepreneurship context such as entrepreneurial finance, marketing, and human resource management. Also, more hands-on management topics like writing a business plan and choosing a legal form for a venture are covered. A key chapter of the book is dedicated to leadership challenges in managing rapidly growing young firms located in new industries and technology areas. The book is written from a Continental European perspective to cater for its European target audience in entrepreneurship courses to be held in English.
In December 1978 the Chinese Communist Party announced dramatic changes in policy for both agriculture and industry that seemed to repudiate the Maoist “road to socialism” in favor of certain “capitalist” tendencies. The motives behind these changes, the nature of the reforms, and their effects upon the economy and political life of countryside and city are here analyzed by five political scientists and five economists. Their assessments of ongoing efforts to implement the new policies provide a timely survey of what is currently happening in China. Part One delineates the content of agricultural reforms—including decollectivization and the provisions for households to realize private profits—and examines their impact on production, marketing, peasant income, family planning, local leadership, and rural violence. Part Two examines the evolution of industrial reforms, centering on enterprise profit retention, and their impact on political conflict, resource allocation, investment, material and financial flows, industrial structure, and composition of output. Through all ten chapters one theme is conspicuous—the multiple interactions between politics and economics in China’s new directions since the Cultural Revolution.
As individuals are becoming more and more responsible for ensuring their own financial future, portfolio or fund management has taken on an increasingly important role in banks' ranges of offerings to their clients. In addition, as interest rates have come down and the stock market has gone up and come down again, clients have a choice of leaving their saving in deposit accounts, or putting those savings in unit trusts or investment portfolios which invest in equities and/or bonds. Individuals are becoming aware that they might need to top up government pension allocations. Likewise, corporations who run employee pension schemes have to ensure that they are able to cover their current and future liabilities. Investing in unit trusts or mutual funds is one way for individuals and corporations alike to potentially enhance the returns on their savings.Introduction to Portfolio Management covers the:*Theoretical underpinnings of portfolio management*Basics of portfolio construction*Constraints to be considered when building a client portfolio*Types of analysis used for asset allocation and stock selection*Main types of funds available to investors*Inspired from the basic entry level training courses that have been developed by major international banks worldwide.*Will enable MSc Finance students, MBA students and those already in the finance profession to gain an understanding of the basic information and principles underlying the topic under discussion*Questions with answers, study topics, practical "real world" examples and text with an extensive bibliography and references ensure learning outcomes can be immediately applied
Mastering RFP solicitations is a critical skill required of every public procurement professional. Designed to provide a strategic overview of the skills and traits necessary to fulfill the procurement function, Developing and Managing Requests for Proposals in the Public Sector explores the complex and ever-changing process of competitive negotiations, providing hands-on guidance for practitioners to successfully achieve the best value for both their entity and the taxpayer. While rules, ordinances, policies, practices, and procedures vary among jurisdictions, the book breaks down the basic steps involved in the competitive negotiation process, providing best practice guidance for public procurement professionals to help them navigate the formidable and exacting process successfully, fairly, and with transparency. This book is required reading for every public procurement professional and will be recommended reading for all public procurement courses as well as concentration and certificate programs.
- NEW! Information about the Affordable Care Act details how changes and developments affects coverage for millions of Americans. - NEW! Value-Based Payment reimbursement information details what nurse executives need to know in order to use this new system - NEW! Coverage of Accountable Care Organizations provides current information on one of the emerging forms of managed care and how it works within the financial system of healthcare. - NEW! Team-and Population-Based care information covers how to work with healthcare professionals outside of nursing.
Defines and explains terms related to management, banking, finance, insurance, real estate, investment, data processing, marketing, and economic theory.
Host Family Math Nights at your middle school—starting today! Family Math Nights are a great way for teachers to get parents involved in their children’s education and to promote math learning outside of the classroom. In this practical book, you’ll find step-by-step guidelines and activities to help you bring Family Math Nights to life. The enhanced second edition is aligned with the Common Core State Standards for Mathematical Content and Practice with new activities to help students explain their answers and write about math. It also comes with ready-to-use handouts that you can distribute during your event. With the resources in this book, you’ll have everything you need to help students learn essential math concepts—including ratios and proportional relationships, the number system, expressions and equations, geometry, and statistics and probability—in a fun and supportive environment. Special Features: The book is organized by math content, so you can quickly find activities that meet your needs. Each activity is easy to implement and includes a page of instructions educators can use to prepare the station, as well as a page for families that explains the activity and can be photocopied and displayed at the station. All of the family activities can be photocopied or downloaded from our website, www.routledge.com/9781138200999, so that you can distribute them during your event.
Jacaranda Maths Quest 12 Foundation Mathematics VCE Units 3 and 4 Everything your students need to succeed. The best Mathematics series for the new VCE Study Design. Developed by expert Victorian teachers for, VCE students. Investigations are available for all Units to build student competence and confidence.
This CD-ROM contains the full text of "The Red Book" and "Making Sense of The Red Book". It includes NHS regulations, amendments to the statutory instruments, terms of service, pharmaceutical regulations, health service circulars, and the white paper "The New NHS: Modern, Dependable". There is also a special program called "The Red Book Expert", which works out the user's fees from basic information provided. Every reference is hyper-linked, and the user's own notes can be added, and are also fully searchable. This CD-ROM is licensed by the Department of Health.
English as a Legal Language is a lawyer's plain language guide to English legal terminology. Anyone who finds it difficult to express legal terms in English simply looks under the general heading to find the relevant terms and their usage. This book can also be used to find explanations of words from a translating dictionary. Further, it is structured as a thesaurus, organized according to topic with an alphabetical index. More and more, lawyers need the English language. But attempts to convert the language to meet one's own purpose often result in misconceptions. English legal language has its roots in the Anglo-American legal tradition and the non-native speaking lawyer may have difficulty understanding a word choice in English without also seeing how it fits into legal thinking and relates to other words in the subject area as a whole. "English as a Legal Language offers a comparative lexicon of US and UK legal systems, with references to European legal systems. Special features of this work include: - The vocabulary of an entire area of law in each section; - A verb section which provides guidance on substantives, adjectives, adverbs, phrases, usage, as well as sample sentences and clues about typical mistakes; and - An index which gives an alphabetical rendition of the topically ordered definitions - essential for words that have multiple definitions. All lawyers working in English, and especially continental European lawyers, will find this book indispensable in their practices. The book is also of prime interest to business people, accountants, translators, legal secretaries and students. It will enable all practitioners and academics to express complex ideas inEnglish, to understand the intricacies of English as a legal language, and to avoid the potential mishaps, when language barriers prevent a true meeting of minds.
The poverty of people living in urban slums in Kenya and other parts of sub-Saharan Africa is one of the greatest scandals of our time. Much has been written about the causes of poverty, yet there seems to be little improvement. One reason for this failure is that many programmes are focused on "doing something for the poor but not with the poor." Through a two-year process of social analysis and theological reflection, the parishioners of Christ the King Catholic Church in Kibera slum examined the many injustices facing them in their daily lives. The aim of the parish was to better understand the reality of life in Kibera so that it could people improve their lives in a more responsive and holistic way. This book is a summary of the parish's findings. In their own words, parishioners describe their history, living conditions, socio-economic problems, parish life and African culture that are particular to Kibera. It is a unique perspective because parishioners evaluated these problems in the light of their faith. As a Christian community, parishioners made a plan and have begun their own initiatives to resolve the most serious injustices facing them. This is an important resource for people working in slums."--p. 4 of cover.
Read Along or Enhanced eBook: In this inspiring and informative nonfiction title, readers will learn the ways that people start from almost nothing to become millionaires and billionaires. Through examples of hard work and smart financial decisions, readers gain an understanding of how to invest money responsibly in stocks, commodities, bonds, and mutual funds while also learning the various ways that people have been successful in entrepreneurships. Informational text, fascinating facts, and a glossary of useful terms work in conjunction with vibrant images and inspirational examples to engage readers from cover to cover.
If you want to be the best, you have to have the right skillset. From generating ideas and creating business plans to sales and marketing, THE ULTIMATE STARTUP BOOK is a dynamic collection of tools, techniques, and strategies for success. Discover the main themes and key ideas you need and bring it all together with practical exercises. This is your complete course in entrepreneurship. ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
Most interior designers who own - or plan to own - their own firms are at a disadvantage because they lack formal business training. This book provides them with essential information on accounting, financial analysis, revenue operation, contracts, personnel issues and more.
Not a rehash of an econ textbook, this work focusses on the material that frequently appears on the AP Macroeconomics/Microeconomics Exam. It includes practice tests with answer explanations, diagnostic test, practice questions, proven test-specific strategies and concise review of the relevant material.
The best and first available guide to the members of the newly elected Congress is "Politics in America". Readers will discover "who's who" on Capitol Hill, thanks to profiles of the newly elected as well as incumbents. Key facts are highlighted--biographical data, committee assignments, election results, votes on key issues, and more. The CD-ROM includes all member information, photos, and maps from the book. 600 photos. 75 illustrations.
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