Chris Pirillo's Books

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The Book

By: John Dvorak,Chris Pirillo,Wendy Taylor

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The Book

By: John Dvorak,Chris Pirillo,Wendy Taylor

A perfect gift for any Internet user, whatever their level of experience. bull; Written in a straight to the point, understandable format in jargon - free language, by some of the most popular personalities in the field. bull; Backed by a massive marketing campaign, including TV, radio, print, and online appearances by the authors.

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Page Count

724

Publisher

Prentice Hall Professional

Published Date

ISBN 10

0131423630

ISBN 13

9780131423633

Social Media Judo

By: Chris Aarons,Geoff Nelson,Nick White

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Social Media Judo

By: Chris Aarons,Geoff Nelson,Nick White

Are your social media efforts delivering real, tangible results while paying for themselves? Social media judo is born out of the philosophy of successes we have had creating programs using minimal client effort and achieving maximum results. This is exactly why social media works for marketing and why it drives ROI and is hyper-effective when done correctly. Social media and the resulting effect on all of us are driven by the momentum of real influencers working to inform and educate other buyers. Your job is to find a way to tap into this momentum and help propel your company to be greater than the sum of its parts. Social media judo will show how to do just that as well as how to create your own "judo moves" that will increase sales cut marketing costs boost engagement and, most importantly pay for themselves with real revenue Ivy has helped dozens of other large and small companies such as AMD, AT&T, HP, Microsoft, ProFlowers, Time Inc. launch and grow their social media efforts. In addition, Ivy Worldwide's program "31 Days of the Dragon" for HP has won more awards for ROI than any other campaign. The campaign is considered to be one of the most successful of all time. Foreword by Chris Pirillo (Chris.Pirillo.com), one of the most influential bloggers ever and arguably one of the best online marketers ever born. Customer Praise for Ivy Worldwide "Do you want to know how to use disruptive marketing at its best to drive sales while giving your competitors serious heartburn? We used the principles in this book to create a long string of successful campaigns for HP, including the groundbreaking 31 Days of the Dragon program that re-wrote the rules for what is possible for social media marketing. After reading this book you ll know why social media is worth the hype." -Scott Ballantyne Vice President, Hewlett-Packard Corp "Social Media Judo should be mandatory reading for any marketer looking to boost ROI and tap into the power of social media. The guys at Ivy and I used the concepts in this book to drive B2B programs that delivered ROI on a number of levels, the most important being leads and sales. Now, I cannot envision creating a campaign without identifying and using the judo moves described in this book." -Bruce Shaw Executive Director, Lenovo "Ivy Worldwide is a very unique agency and Social Media Judo is a unique book. They have succeeded in facilitating critical, high-profile launches. Unlike traditional agencies that are only able to measure ROI with soft marketing metrics, Ivy meets and exceeds marketing and business objectives. In addition, they have the requisite strategic, tactical and creative prowess to operate effectively in the social media arena, which is a combination hard to find in just one agency. I strongly recommend listening to what they have to say." -Denise Lu Senior Campaign Manager, Adobe Systems

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178

Publisher

Dog Ear Publishing

Published Date

ISBN 10

1608448851

ISBN 13

9781608448852

Perspective Agents

A Human Guide to the Autonomous Age

By: Chris Perry

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Perspective Agents

A Human Guide to the Autonomous Age

By: Chris Perry

A guidebook for anyone looking to comprehend and prosper in the new world order In the age of autonomy, two parallel revolutions are unfolding. The first is a technological uprising, in which machines and algorithms achieve an unprecedented level of independence. Automation and AI will transform industries, altering the fabric of our economy and society. But this technological tide is more than a force of disruption; it’s a harbinger of a new way of thinking and living. The parallel revolution is deeply human and even more profound. As traditional structures crumble, a new sense of human autonomy emerges, allowing us to find meaning and direction in unexpected ways. Perspective Agents delves into this complex dance between machine and man, challenging us to adapt to and thrive in this new era. Drawing from extensive research, interviews, and personal experience, communications consultant Chris Perry explores: • The problem with using conventional wisdom to make sense of new realities • How the predominant technologies of an era shape new values, norms, and behaviors • The pioneering mindsets, models, resources, and strategies vital to future success Through an unflinching examination of both technological and human evolution, this book encourages readers to harness the potential of the Autonomous Age, see the world anew through new sources, and forge a path for professional and personal growth.

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Page Count

302

Publisher

Greenleaf Book Group

Published Date

ISBN 10

163908083X

ISBN 13

9781639080830

Community and Clientele in Twelfth-century Tuscany

The Origins of the Rural Commune in the Plain of Lucca

By: Chris Wickham

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Community and Clientele in Twelfth-century Tuscany

The Origins of the Rural Commune in the Plain of Lucca

By: Chris Wickham

This book addresses a gap in Italian historiography by examining rural rather than city communes. In recent years, historians have increasingly focused on local and regional studies of village communities as a way of understanding medieval European history. This discussion of a group ofvillages around Lucca is the first detailed study of the origin of organized village communities in Italy for over seventy years, showing how the social and political structures of the countryside ran alongside those of the city. Chris Wickham analyses how local politics took recognizable shape asits ruling structures gradually emerged over time. His argument does not end there, and indeed extends beyond Italy, to France and Spain, providing sustained comparisons of rural development and social organization. The result is a rare combination of systematic local analysis and wide synthesis,aimed at illuminating the whole area of social transformation in twelfth-century Europe.

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Page Count

298

Publisher

OUP Oxford

Published Date

ISBN 10

0198207042

ISBN 13

9780198207047

Email Marketing By the Numbers

How to Use the World's Greatest Marketing Tool to Take Any Organization to the Next Level

By: Chris Baggott

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Email Marketing By the Numbers

How to Use the World's Greatest Marketing Tool to Take Any Organization to the Next Level

By: Chris Baggott

Praise for EMAIL MARKETING by the NUM8ERS "At last-a book that marketers can use to gain real respect from CFOs and CEOs who care about the bottom line. Baggott, author of the award-winning blog 'Email Marketing Best Practices,' clearly explains how to make your campaigns perform measurably better. The secret's in your test results." —Anne Holland, President, MarketingSherpa "Despite its proven power, email marketing receives a fraction of the attention given to other, fancier media. This week you'll probably hear far more about mobile videocasting (or some such fashion) than you will about email marketing. You can help correct this imbalance by reading this book." —Rory Sutherland, Vice Chairman, Ogilvy Group, London, UK "Baggott's wonderful new direct marketing book is loaded with practical advice and recommendations from some of the best minds in the industry. Email Marketing by the Numbers should be read by everyone in the industry who wants to profit from acquiring and retaining customers." —Arthur Middleton Hughes, Vice President/Solutions Architect, Knowledge Base Marketing, and author of Strategic Database Marketing "Amidst the confusion and changing landscape of the Web, Baggott is one of the clear thinkers who can cut through the hype and help you understand how to drive revenues through the use of marketing technology." —Scott Burkey, Business Development Executive, Definition 6 "Baggott is the ultimate Web 2.0 entrepreneur who takes Email 2.0 to a new level. In Email Marketing by the Numbers, he gives marketers instructions for creating one-to-one conversations with prospects and customers. This book should be on the desk of every marketer in every company, big or small." —Scott Maxwell, founder, OpenView Venture Partners

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Page Count

306

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118045017

ISBN 13

9781118045015

The Donkey and the Boat

Reinterpreting the Mediterranean Economy, 950-1180

By: Chris Wickham

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The Donkey and the Boat

Reinterpreting the Mediterranean Economy, 950-1180

By: Chris Wickham

A new account of the Mediterranean economy in the 10th to 12th centuries, forcing readers to entirely rethink the underlying logic to medieval economic systems. Chris Wickham re-examines documentary and archaeological sources to give a detailed account of both individual economies, and their relationships with each other. Chris Wickham offers a new account of the Mediterranean economy in the tenth to twelfth centuries, based on a completely new look at the sources, documentary and archaeological. Our knowledge of the Mediterranean economy is based on syntheses which are between 50 and 150 years old; they are based on outdated assumptions and restricted data sets, and were written before there was any usable archaeology; and Wickham contends that they have to be properly rethought. This is the first book ever to give a fully detailed comparative account of the regions of the Mediterranean in this period, in their internal economies and in their relationships with each other. It focusses on Egypt, Tunisia, Sicily, the Byzantine empire, Islamic Spain and Portugal, and north-central Italy, and gives the first comprehensive account of the changing economies of each; only Byzantium has a good prior synthesis. It aims to force our rethinking of how economies worked in the medieval Mediterranean. It also offers a rethinking of how we should understand the underlying logic of the medieval economy in general.

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Page Count

836

Publisher

Oxford University Press

Published Date

ISBN 10

0198856482

ISBN 13

9780198856481

Social Media Judo

By: Chris Aarons,Geoff Nelson,Nick White

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Social Media Judo

By: Chris Aarons,Geoff Nelson,Nick White

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Page Count

178

Publisher

Dog Ear Publishing

Published Date

ISBN 10

1608448851

ISBN 13

9781608448852

Holy Ground

Walking with Jesus as a Former Catholic

By: Chris Castaldo

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Holy Ground

Walking with Jesus as a Former Catholic

By: Chris Castaldo

Chris Castaldo takes readers on a fascinating and practical exploration of the challenges and opportunities encountered by Catholics who become Evangelicals. More than just theological insight and historical background, Holy Ground shows you how to emulate the grace and truth of Jesus as you relate to your own Catholic past and the Catholic faith of those you love.

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Page Count

242

Publisher

Zondervan

Published Date

ISBN 10

0310292328

ISBN 13

9780310292326

Everyone Leads

How to Revitalize the Catholic Church

By: Chris Lowney

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Everyone Leads

How to Revitalize the Catholic Church

By: Chris Lowney

Drawing on decades of leadership experience, bestselling author Chris Lowney examines the profound challenges facing the global Catholic Church, shares real-life stories of Catholics making a difference, and offers practical suggestions for change. The Catholic Church is suffering its worst decline in five centuries—a precipitous slide that will turn catastrophic unless reversed by fundamental changes in strategy, culture, and leadership style. Even the inspiring leadership of Pope Francis will not reverse the slide without a strategy for action, from the grassroots through the hierarchy. Chris Lowney, a former Jesuit seminarian and business executive who now chairs one of the world’s largest Catholic ministries, not only outlines the challenges but also maps the path forward in Everyone Leads. After a bracing review of the church’s global struggles—from clergy shortages to declining participation—Lowney draws on two decades of change-management experience to propose an "EASTeR" strategy of five transformational principles: be entrepreneurial, be accountable, serve, transform, and reach out. These five ideas can catalyze profound change in every parish, in how bishops think, and in the roles laypeople play in leading the church. Filled with real-life examples, Everyone Leads outlines strategies that anyone can employ—from the pews to the pulpit—to strengthen the church. As a former business executive who lectures globally about leadership, Lowney speaks credibly about the institution’s challenges and potential. And, as chair of one of Catholicism’s largest hospital systems, he writes “from within” as a Catholic who loves his church and is committed to seeing it flourish.

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Page Count

201

Publisher

Rowman & Littlefield

Published Date

ISBN 10

1442262095

ISBN 13

9781442262096

Fortis Momentum

A Spiritually Inspirational Self-Help Book of Prayers, Meditations, Thoughts, and Strategies for Christianity

By: Chris Downs

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Fortis Momentum

A Spiritually Inspirational Self-Help Book of Prayers, Meditations, Thoughts, and Strategies for Christianity

By: Chris Downs

A little white stone of hope for the coming days. Please take it freely and show others the way, the truth, and the life. Revelation 6 and Zechariah.

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Page Count

229

Publisher

Chris Downs

Published Date

ISBN 10

1466414081

ISBN 13

9781466414082

Rebels with a Cause

Max Einstein Series, Book 2

By: Chris Grabenstein,James Patterson

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Rebels with a Cause

Max Einstein Series, Book 2

By: Chris Grabenstein,James Patterson

Max and her CMI friends attempt to use their smarts to find solutions to a water crisis, while a greedy corporation with an eye on capturing Max seems to know their every move.

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308

Published Date

ISBN 10

0316452483

ISBN 13

9780316452489

Max Einstein Saves the Future

By: James Patterson,Chris Grabenstein

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Max Einstein Saves the Future

By: James Patterson,Chris Grabenstein

Finds Max on the run from Corporation thugs before the Change Maker kids begin working on a plan to end world hunger, a challenging goal that is complicated by mysterious clues about Max's unknown family.

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Page Count

336

Published Date

ISBN 10

1549139622

ISBN 13

9781549139628

Word of Mouse

By: James Patterson,Chris Grabenstein

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Word of Mouse

By: James Patterson,Chris Grabenstein

What makes Isaiah so unique? First, his fur is as blue as the sky--which until recently was something he'd never seen, but had read all about. That's right--Isaiah can read, and write. He can also talk to humans...if any of them are willing to listen! This is the illuminating journey of a very special mouse, and the unexpected friendships he makes along the way.

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Page Count

284

Published Date

ISBN 10

1544433956

ISBN 13

9781544433950

Book's by Chris Pirillo

Online!

Online!

Social Media Judo

Social Media Judo

Perspective Agents

Perspective Agents

Community and Clientele in Twelfth-century Tuscany

Community and Clientele in Twelfth-century Tuscany

Email Marketing By the Numbers

Email Marketing By the Numbers

The Donkey and the Boat

The Donkey and the Boat

Social Media Judo

Social Media Judo

Holy Ground

Holy Ground

Everyone Leads

Everyone Leads

Fortis Momentum

Fortis Momentum

Rebels with a Cause

Rebels with a Cause

Max Einstein Saves the Future

Max Einstein Saves the Future

Word of Mouse

Word of Mouse

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