A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel, uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author's own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel; translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: Use of the Excel® functions Solver and Goal Seek Partial correlation and auto-correlation Interactions and proportional variation in regression models Seasonal adjustment and what it reveals Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel® add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance.
“Anyone can write a blog post, but not everyone can get it liked thirty-five thousand times, and not everyone can get seventy-five thousand subscribers. But the reason we’ve done these things isn’t because we’re special. It’s because we tried and failed, the same way you learn to ride a bike. We tried again and again, and now we have an idea how to get from point A to point B faster because of it.” Three short years ago, when Chris Brogan and Julien Smith wrote their bestseller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say, you need more than just a good idea, trust among your audience, or a certain number of followers. You need a potent mix of all of the above and more. Use the Impact Equation to figure out what you’re doing right and wrong. Apply it to a blog, a tweet, a video, or a mainstream-media advertising campaign. Use it to explain why a feature in a national newspaper that reaches millions might have less impact than a blog post that reaches a thousand passionate subscribers. Consider the phenomenally successful British singer Adele. For most musicians, onstage banter basically consists of yelling “Hello, Cleveland!” But Adele connects with her audience, pausing between songs to discuss a falling-out with her friends, or the drama of a break up. Each of these moments comes off as if she were talking directly with you, and you can easily relate. Adele has Impact. As the traditional channels for marketing, selling, and influencing disappear and more people interact mainly online, the very nature of attention is changing. The Impact Equation will give you the tools and metrics that guarantee your message will be heard.
If you've always suspected the universe was out to get you... you were right! Yes, the universe we live in is cosmically beautiful and mysterious and all that crap. But it's also a bit of an asshole. After all, remember that you are just a group of atoms structured in a specific way for barely long enough to try to understand this thing we call existence. Those atoms could just have easily been used to make the dog shit you're cleaning off your shoe or the mold that grows on your bread! The fact is, when you zoom out to look at the universe and how it functions, you'll see that it's usually not in our favor, and many of the laws of physics are actively working against our survival. In this book, you'll discover why: You're an aging mutant Invisible rays are melting our genetic code The Earth is covered in explosive pimples Literally everything is poisonous And more true and terrifying scientific facts! But don't worry! While it's true that there are (at least) forty-two grudges to hold against the universe, the good news is that there is also one very good reason to forgive them all and embrace the wild, improbable fact that we are alive (for now) and we should take advantage of it while we can. 42 Reasons to Hate the Universe (And One Reason Not To) is a hilarious, no-holds-barred exploration of all the reasons we shouldn't exist—but somehow do anyway. Rooted in scientific research but written simply so that evolved apes such as ourselves can understand where the heck we came from and where we're likely going, this book is for all the nerds and nihilists who know they're going down in the end but want to enjoy the rollercoaster ride of existence on the way.
Medieval festivals such as carnival and misrule, were occasions which created a temporary and dynamic upside-down world. This text shows these occasions were highly diverse, and discusses how they were able to negotiate a range of meanings and values.
With over 400 pages and 900 full-color illustrations, The Social Wasps of North America is the world's first complete illustrated field guide to all known species of social wasps from the high arctic of Greenland and Alaska to the tropical forests of Panama and Grenada. For beginners, experts, and everyone in-between, The Social Wasps of North America provides new insights about some of the world’s least popular beneficial insects, plus tips and tricks to avoid painful stings. This book includes detailed information about the ecology, evolution, taxonomy, anatomy, nest architecture, and conservation of social wasp species. To purchase this book in softcover format, visit our website at OwlflyLLC.com/publications.
Building and Remembering is a multidisciplinary study of how memory works in relation to the material past. Based on collaborative ethnoarchaeological research carried out in Orokolo Bay (Papua New Guinea), Chris Urwin explores oral traditions maintained and produced in relation to artifacts and stratigraphy. He shows how cultivation and construction bring people from Orokolo Bay into regular contact with pottery sherds and thin layers of black sand. Both the pottery and the sand are forms of material evidence that remind people of the movements and activities of their ancestors, and they help sustain stories of origins and connections. The sherds remind people of the layout of their ancestors’ villages, and of the annual maritime visits by Motu people who came from 400 km to the east. The black sand evokes events of the distant past when their ancestors created the land through magic. Villagers in Orokolo Bay have intimate knowledge of the contents of the subsurface, and places where people work and dig more regularly are thought of as especially ancient. Here, people conduct their own form of “archaeology” as part of everyday life. This book interweaves such community constructions of the past with the emergence of large coastal villages in Orokolo Bay and across a broader span of the south coast of Papua New Guinea. The villages housed dense populations and hosted elaborate masked ceremonies that could span decades. When Sir Albert Maori Kiki—the former Deputy Prime Minister—moved to Orokolo Bay in the mid-1930s, he was mesmerized by the place, which appeared like “a modern metropolis . . . buzzing with noise and activity.” Yet little is known of when these villages originated or how they developed. In this book, archaeological digs and radiocarbon dating are used to gain insight into how several Orokolo Bay sites developed, focusing on the key origin and migration village of Popo. Village elders share their understandings of ancestral places during surveys and through oral traditions. People lived in Popo for some five hundred years, moving to, through, and from the estates, expanding and at times shifting the village to access the social and subsistence benefits of coastal village life.
In this volume, Christopher Seglenieks offers a study of the complex meaning in John's Gospel of genuine belief, arguing it includes cognitive, relational, ethical, ongoing, and public aspects. He compares it with Graeco-Roman religious practices and highlights the distinctiveness of Johannine belief whose features are motivated by John's picture of Jesus." --
Every year, for far longer than there were humans to hear them, cicadas have risen to fill our senses in the steady rhythm of our lives, capturing the innate curiosity of backyard explorers everywhere. For beginners, experts, and everyone in-between, The Cicadas of North America serves as an unparalleled field guide to some of Earth’s most delightful insects. With over 500 pages and 400 full-color illustrations, The Cicadas of North America is the world's first complete illustrated field guide to all known species of cicadas from the boreal shield of Canada to the tropical forests of Panama and Grenada. The book includes detailed information about the life cycle, ecology, evolution, taxonomy, anatomy, conservation, host plants, and songs of cicadas.
Two naturopaths introduce us to the world of brain biochemistry, translating the science into laymen's terms, so that the reader can understand the potential power of herbs and nutrients to enhance health, prevent disorders, and affect existing health disorders. These alternatives, or supplements, to medication are being used across the country to help treat health conditions with a psychological component—from ADHD and anorexia to insomnia, menopause, and Parkinson's Disease. Authors Meletis and Barker explain 18 of these conditions, and review the most current research into how—or whether—the use of herbs and supplements has been proven to prevent, affect or remove these health conditions, or at least some of their symptoms. Can the Chinese herb Salvia curb cravings in alcoholics? Can niacin help treat anxiety? Other herbs, nutrients, and conditions addressed include the use of zinc to reduce symptoms of anorexia and bulimia, ginkgo biloba for Alzheimer's, and 5-HTP for depression. One appendix to this volume lists the top 20 brain-enhancing herbs and supplements. Another lists nutrient deficiencies and their links to health and brain function. It is not the intent of this book to advocate for the replacement of standard drug therapy, but for the integration of these natural medicines with traditional medical treatments. Consumers are urged to discuss these herbs and nutrients with their physician before beginning use, as some allergic reactions or interactions with traditional medicines can occur. The central argument of this book is that when properly nourished people can operate at maximum physical and mental capacity, with maximum ability to fend off or recover from disease and disorder.
House of Lords reform is often characterised as unfinished business: a riddle that has been left unanswered since 1911. But rarely can an unanswered riddle have had so many answers offered, even though few have been accepted; indeed, when Viscount Cave was invited in the mid-1920s to lead a Cabinet committee on Lords reform, he complained of finding 'the ground covered by an embarrassing mass of proposals'.That embarrassing mass increased throughout the twentieth century. Much ink has been spilled on what should be done with the upper House of Parliament; much less ink has been expended on why reform has been so difficult to achieve. This book analyses in detail the principal attempts to reform the House of Lords. Starting with the Parliament Act of 1911 the book examines the century of non-reform that followed, drawing upon substantial archival sources, many of which have been under-utilised until now. These sources challenge many of the existing understandings of the history of House of Lords reform and the reasons for success or failure of reform attempts. The book begins by arguing against the popular idea that the 1911 Act was intended by its supporters to be a temporary measure. 'No one – peers included – should be allowed to pronounce about the future of the House of Lords without reading Chris Ballinger's authoritative, shrewd and readable account about reform attempts over the past century. He punctures several widely-held myths and claims in the current debate.' Rt Hon Peter Riddell CBE Director, Institute for Government and former Hansard Society chair 'This is at once an impeccably researched academic study, and a thoroughly readable account loaded with lessons for today's would-be Lords reformers.' Lord (David) Lipsey
This new text supports commissioners in translating current aspirations for public mental and physical health into tangible commissioning strategies. At a time when there are major changes in commissioning arrangements, this book provides a carefully structured and comprehensive look at the resources designed to improve population health and wellbeing outcomes. It examines critically how these resources, both human and financial, can be used in practice, focusing on health and wellbeing as well as illness. The book takes a life-course approach and examines commissioning for children, working-age adults and older people. It will be valuable reading for those taking postgraduate courses in commissioning and leadership and management in a healthcare context, as well as broad courses on public health and health promotion. Chris Heginbotham OBE FRSPH is Visiting Professor at the University of Cumbria and Emeritus Professor of Mental Health Policy and Management at the University of Central Lancashire. Karen Newbigging is a Senior Lecturer in the Health Services Management Centre at the University of Birmingham and is a Chartered Psychologist and Associate Fellow of the British Psychological Society.
School inclusion is a perennially popular yet polemic topic in most countries. This timely book explores what is known about inclusion, highlighting outstanding examples of inclusion to provide a complete overview of successful inclusion. The book concentrates on how to make inclusion work - from the view of internationally established practitioners in the field of teacher education - with a focus on what variables are likely to make a difference in practice. What Works in Inclusion? covers three key aspects: Theories of inclusive education Examples of how inclusion can be encouraged and facilitated What prevents inclusion from being successful Drawing on case studies from a wide range of countries, including USA, Australia, UK, Canada and Italy, there is focus on the positive aspects of inclusion: 'how' it can work and 'what actually works', helping you understand successful aspects of inclusion as well as developing an understanding of how inclusive education can best be implemented. In addition to the research-based accounts of how to make inclusion work, the book considers the difficulties that can arise in attempting to achieve successful inclusion and how such barriers can be overcome, to ensure a successful inclusive experience for both teachers and students. This is a key text for all serving and aspiring teachers and SENCOs, as well as those interested in inclusion and SEN in schools, and will inform and challenge in equal measure. Contributors: Adrian F Ashman, Robert Conway, Joanne Deppeler, Roberta Fadda, Laurel M. Garrick Duhaney, Fraser Lauchlan, Margo Mastropieri, Kim M. Michaud, Brahm Norwich, Petra Ponte, Diane Richler, Richard Rose, Spencer J. Salend, Tom Scruggs, Roger Slee, Jacqueline Thousand, Richard Villa, Catharine Whittaker "Focusing on both theory and practice, this timely volume provides a refreshing set of challenges to all of us who are committed to the development of more inclusive education systems. The presentation of ideas and experiences from different countries is particularly powerful in this respect." Professor Mel Ainscow, University of Manchester, UK "Boyle and Topping provide a collection of salient chapters on critical issues pertaining to inclusive education from a collection of world leaders in the field. This book is scholarly, current, and research-based, yet at the same time readable and informative for a wide audience of university teachers and their students, along with practicing educators in the field. Recognizing that inclusive education is an ongoing project this book nevertheless provides a rigorous gestalt of inclusive education theory, practical advice for implementation, and potential barriers to success. This is one of the finest books on this topic currently available." Professor Tim Loreman, Faculty of Education, Concordia University College of Alberta, Canada
Early Chinese ethics has attracted increasing scholarly and social attention in recent years as the virtue ethics movement in Western philosophy has sparked renewed interest in Confucianism and Daoism. At the same time, intellectuals and social commentators throughout greater China have looked to the Chinese ethical tradition for resources to evaluate the role of traditional cultural values in the contemporary world. Publications on early Chinese ethics have tended to focus inordinate and uncritical attention toward Confucianism, while relatively neglecting Daoism, Mohism, and shared features of Chinese moral psychology. This book aims to rectify this imbalance by including essays on Daoism and Confucianism, early Chinese moral psychology including widely neglected views of the Mohists and newly reconstructed accounts of the "embodied virtue" tradition, which ties ethics to physical cultivation. The volume also includes essays addressing the broader question of the value of comparative philosophy generally and of studying early Chinese ethics in particular. The book should have a wide readership among professional scholars and graduate students in Chinese philosophy, specifically Confucian ethics, Daoist ethics, and comparative ethics. Chris Fraseris associate professor of philosophy at the University of Hong Kong. Dan Robins is assistant professor of Chinese philosophy at Stockton College of New Jersey.Timothy O'Learyis associate professor of philosophy at the University of Hong Kong. Contributors include Roger Ames, Stephen Angle, Sin yee Chan, Jiwei Ci, Chris Fraser, Jane Geaney, William Haines, Chad Hansen, Manyul Im, P.J. Ivanhoe, Franklin Perkins, Lisa Raphals, Dan Robins, Henry Rosemont, Jr., David Wong, and Lee Yearley.
Vocational Rehabilitation and Mental Health is a practical guide for all members of the healthcare team to implementing effective services leading to sustained career development among people with mental illness. It examines the barriers to employment such as stigma, discrimination and fluctuating health and discusses the evidence underpinning the provision of effective employment services. The book goes on to examine some of the challenges with implementing evidence-based practice and discusses ways to overcome these challenges.
ÔThe question Chris Gibson and his colleagues answer in this book is simple: ÒWhy is it not easy being green?Ó In 20 concise, focused and accessible chapters Ð from birthing to dying, from toilets to Christmas Ð they unveil the ambiguities, instabilities and paradoxes of affluent household living in the 21st century. In so doing, they temper the easy rhetoric of sustainable lifestyles with some authentic realities drawn from the affluent world. Earth system science is showing us the deep complexity of our material planet. This book brilliantly reflects back to us the complex materiality of our cultural lives.Õ Ð Mike Hulme, University of East Anglia, UK Contrary to the common rhetoric that being green is ÔeasyÕ, household sustainability is rife with contradiction and uncertainty. Households attempting to respond to the challenge to become more sustainable in everyday life face dilemmas on a daily basis when trying to make sustainable decisions. Various aspects of life such as cars, computers, food, phones and even birth and death, may all provoke uncertainty regarding the most sustainable course of action. Drawing on international scientific and cultural research, as well as innovative ethnographies, this timely book probes these wide-ranging sustainability dilemmas, assessing the avenues open to households trying to improve their sustainability. The authors engage critically, and constructively, with the proposition that households are a key scale of action on climate change. They confront dilemmas of practice and circumstance, and cultural norms of lifestyle and consumerism that are linked to troublesome environmental problems Ð and question whether they can be easily unsettled. The work also illuminates the informal and often unheralded work by households Ð frequently the poorest Ð in reducing their environmental burden. This important book is critical to understanding both the barriers to household sustainability and the ÔunsungÕ sustainability work carried out by householders. Containing a unique combination of science and cultural research, this fascinating book will appeal to researchers and students of environmental science, environmental studies, sustainability studies, climate change adaptation, geography, sociology, cultural studies, science and technology studies, as well as energy studies and housing research. Policy-makers in various levels of government working through sustainability problems, environmental educators, social planners and sustainability officers working for governments, will also find much to interest them in this unique book.
A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel, uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author's own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel; translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: Use of the Excel® functions Solver and Goal Seek Partial correlation and auto-correlation Interactions and proportional variation in regression models Seasonal adjustment and what it reveals Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel® add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance.
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