C.V. Singh's Books

Upland Rice in India

By: R.K. Singh,N.P. Mandal,C.V. Singh,Anantha M.S.

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Upland Rice in India

By: R.K. Singh,N.P. Mandal,C.V. Singh,Anantha M.S.

This book presents a comprehensive account of upland rice cultivation in different states of India. Upland rice system is considered as most diverse of all rice systems and each states of the country grow different varieties under a range of management conditions and cropping patterns. The 23 chapters in the book consolidate and share the knowledge on rainfed upland rice cultivation practiced in different states. It analyzes the upland rice agro-ecosystem in different states and encompasses various aspects of integrated nutrient management, pest management, varieties available and newer technologies introduced for adoption by farmers to improve the productivity of this fragile ecosystem.

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Page Count

399

Publisher

Scientific Publishers

Published Date

ISBN 10

9386347857

ISBN 13

9789386347855

Genetic Improvement Of Livestock And Poultry

By: C.V. Singh,R.S.Barwhal

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Genetic Improvement Of Livestock And Poultry

By: C.V. Singh,R.S.Barwhal

The book presents conventional and modern breeding technologies in the vital areas of animal breeding, to stimulate more research, and to rapidly pass such modern techniques to scientific community. Various conventional breeding technologies used for selection and faster multiplication of superior cattle and buffalo germplasm have contributed significantly to increase in milk production, which were mainly due to the technologies developed in the areas of quantitative genetics and reproductive biology. These included methodologies for selection of females based upon their expected producing ability and young males based on the performance of progeny. Emerging developments in the areas of molecular marker systems in animals, genome maps, methods of detecting Quantitative Trait Loci (QTL) linkages, Marker Assisted Selection (MAS) etc., are latest tools to be used in breeding programmes for enhancing the rate of genetic progress. These modern techniques could be of great help for those traits, for which the conventional technologies have limitations in their use. Therefore, integration of molecular markers with conventional breeding technologies involving pedigree and phenotypic information are probable future breeding tools for genetic improvement of livestock and poultry.

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New India Publishing Agency

Published Date

ISBN 10

938145082X

ISBN 13

9789381450826

Animal Breeding And Genetics

By: C.V. Singh

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Animal Breeding And Genetics

By: C.V. Singh

This book attempts to describe applied breeding methods for different domestic animal species as currently implemented. In this book, brief history of population genetics, domestication of livestock species, classification of breeds, economic characteristics of different livestock species & poultry and their importance, basic statistics, qualitative and quantitative inheritance, gene and genotype frequency and factors influencing gene frequency, values and means of population, methods of estimation and uses of heritability and repeatability, correlations, selection, response to selection, basis of selection, progeny testing, open nucleus breeding system, sire evaluation, methods of selection, breeding or mating systems, heterosis or hybrid vigor definitions and current livestock and poultry breeding programmes have been discussed in different s. The subject matter has been dealt with in a logical sequence so that the reader is conveyed from simple to more complex interpretation with relative ease. It is felt that the reader which are likely to comprise mostly of graduate and post graduate student of animal breeding and researcher will be able to get a deeper insight and better perceptions into the realm of the dynamic science of animal breeding.

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New India Publishing Agency

Published Date

ISBN 10

9383305495

ISBN 13

9789383305490

Livestock And Poultry

Conservation And Improvement Techniques

By: C.V.Singh

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Livestock And Poultry

Conservation And Improvement Techniques

By: C.V.Singh

It is difficult to forecast the There are 25 s contributed by distinguished contributors who have made valuable contributions to the field of conservation of animal biodiversity and improvement of livestock. The topics covered are ranging from cattle genetic resources, strategic action plan for sustainable management, conservation and genetics improvement, breeding strategies to improve milk productivity, production systems and breeding policies for genetic improvement, application of biotechnological tools for conservation and improving of animal genetic resources, bioinformatics and genome analysis in conservation, heat stress management etc.

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New India Publishing Agency

Published Date

ISBN 10

9383305347

ISBN 13

9789383305346

EFFECTIVE PUBLIC RELATIONS AND MEDIA STRATEGY, THIRD EDITION

By: REDDI, C.V. NARASIMHA

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EFFECTIVE PUBLIC RELATIONS AND MEDIA STRATEGY, THIRD EDITION

By: REDDI, C.V. NARASIMHA

The author with over five decades of professional and academic experience has considerably revised and updated every chapter of the book to present, contemporary diverse public relations and media practices. As a result, the new edition contains the best of previous editions and at the same time replaces all the dated material with new figures and advanced information. Subjects like Mass Communication, Public Relations, Journalism, Advertising, Media Studies, Event Management, PR 2.0 New Model and eight case studies including Mahatma Gandhi World's Greatest Communicator — all in one make this edition truly unique and the only textbook of this type in India. The other key topics that have been given attention in the book include PR as a Strategic Management Function; Communication Models: History of Indian PR; Standards and Ethics in PR; Corporate Communications; PR in Government, Public Sector and NGOs; Global PR; Internet and Social Media; Multimedia PR Campaign and PR into the Future. Learning Tools • Students learning tools such as Chapter Opening Preview, Relevant Case Problems in the Text, End of the Chapter Summary for quick understanding, Review Questions for practice, the Glossary and traits needed for success in PR career are added value to this edition. The text is a must read for every student, faculty and practitioners of Mass Communication, Media Relations, Journalism, PR & Advertising and all management disciplines.

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Page Count

600

Publisher

PHI Learning Pvt. Ltd.

Published Date

ISBN 10

9388028902

ISBN 13

9789388028905

Environmental Status of India

By: C. V. Chalapati Rao

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Environmental Status of India

By: C. V. Chalapati Rao

Environmental pollution has assumed alarming proportions in recent years. Its adverse impact on the everyday lives of people is increasing in magnitude and intensity. That more and more people are becoming aware of this hazard is evident from the fact that National Environmental Engineering Research Institute is inundated with queries relating to various aspects of environmental pollution. This book has been prepared to present the environmental status of India, study various pertinent issues and suggest measures to mitigate the harmful effects of environmental pollution. It is divided into seven main sections, each dealing with an important aspect of environmental pollution. The Air Pollution section describes the different sources and types of air pollution, the status of air quality, the concerns and inadequacy in management and control and their related health impacts. The section on Water studies water resources, their distribution across India and the major contaminants that pollute water. One section of the book exclusively deals with the problem of wastewater generated by industries and municipal sewage. The section on Solid Waste and Hazardous Waste categorises the types of waste generated and suggests different treatment options thereof. The challenges of disposal of hazardous wastes have also been discussed. Pollution related problems in soil and land use have been analysed in Land Environment section. The book analyses all the important aspects of environmental pollution and suggests measures to keep it under control. It will be useful to students, teachers, researchers, policymakers and common readers.

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Page Count

300

Publisher

Atlantic Publishers & Dist

Published Date

ISBN 10

8126906987

ISBN 13

9788126906987

Mystical Messages of Manifestations

Intention, Informations, Imaginations, Inspirations, Intuition Letters received from World Spiritual, Political, Business and Economic Leaders from 1993 to 2024

By: Dr. C.V. Ravindranath

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Mystical Messages of Manifestations

Intention, Informations, Imaginations, Inspirations, Intuition Letters received from World Spiritual, Political, Business and Economic Leaders from 1993 to 2024

By: Dr. C.V. Ravindranath

“Mystical Messages of Manifestations” consists of Letters of Hopes by our esteemed author's mission and vision for societal betterment through dialogue and collaboration with World Spiritual, Political, Business and Economic leaders from 1993 to 2024. This book elaborates on five I’s Intention, Information, Imagination, Inspiration, Intuition by the author for Progress and Prosperity of the world. The letters portray his vigorous efforts to bring Kannur on a Global platform. The ideologies from the Great World Leaders, his role models, mentors and gurus and his vision for the growth of Kannur shaped him to become India’s first BIS Certified Jeweller – The Torch Bearer of Gold Purity in India at Krishna Jewels, Kannur, Kerala and also to create Krishna Beach Resort, World’s First Resort built on Tantric Vaastu Shilpa Shastra at Kannur, Kerala, India; to promote Spiritual Tourism for the Rejuvenation of Body, Mind & Soul by Yoga, Tantra, Ayur Care & Kalari.

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Page Count

308

Publisher

Notion Press

Published Date

ISBN 13

9798894460260

The Guide to Norfolk Churches

Third Revised and Enlarged Edition

By: D P Mortlock,C V Roberts

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The Guide to Norfolk Churches

Third Revised and Enlarged Edition

By: D P Mortlock,C V Roberts

The profusion of medieval churches in Norfolk provides not only examples of beautiful church architecture, but also records life in their communities and offers an insight into the history of medieval England. The third revised and enlarged edition of The Guide to Norfolk Churches contains an encyclopaedic glossary and a detailed index, which contrbute to the comprehensive survey provided by this guide. This indespensible guide to the 'living' medieval churches of Norfolk helps the visitor to understand both the general features of churches and the unique aspects of those in different areas. The guide is generously illustrated with photographs, line drawings and a detailed map to aid in locating each church within the county. The expanded reference section is designed to answer a host of questions which may tease the church visitor. For example, what symbols are used to represent particular saints? Why do so many Norfolk churches stand isolated from their villages? And why does thepagan Green Man find a place in our Christian churches? This book provides the answers to these and other questions. Written by enthusiasts for both the churches and the county in which they stand, the great appeal of this guide is that, once thecode of church architecture has been broken and the language learned, every church, be it ever so humble, is shown to be unique, with its own story to offer. This guide provides the key. In this, his revised guide to Norfolk churches, Mr Mortlock has provided us with a fascinating and illuminating description of each and every one he has visited. Armed with this guide the visitor cannot fail to enjoy exploring our lovely churches and having done so, it is my earnest hope that he or she willbe inspired to lend their support to these marvellous symbols of our heritage. From the Foreword by the Countess of Leicester

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Page Count

919

Publisher

Lutterworth Press

Published Date

ISBN 10

071884713X

ISBN 13

9780718847135

Silence Sounds Good

By: Dr. CV Ananda Bose

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Silence Sounds Good

By: Dr. CV Ananda Bose

Silence Sounds Good offers a refreshing reading experience, combining personalized anecdotes with an impressive understanding of both history and mythology lucidly narrated in a crisp and effective prose. This absorbing collection of essays is an inspiring read. Dr Shashi Tharoor, MP Author, orator Silence Sounds Good is a collection of smart essays with a sprinkling of tell-tale anecdotes, subtle humor and vast erudition. The author has brought in its fold almost everything under the sun, nay the sun itself, and given us a literary treat and a journey through history, literature, mythology and what not. This book is certainly reading and entertainment made easy. As an understanding writer who appreciates the value of the time of the readers, the author has kept the essays refreshingly brief and has successfully tried to hold ‘Infinity in the palm of the hand’ and ‘eternity in an hour’. Silence Sounds Good offers an enticingly relaxing reading experience.

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Page Count

261

Publisher

Notion Press

Published Date

ISBN 10

1947988387

ISBN 13

9781947988385

Current Trends in Engineering Practice

By: C. V. Ramakrishnan

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Current Trends in Engineering Practice

By: C. V. Ramakrishnan

Current Trends in Engineering Practice' covers topics such as geotechnical investigations and structures, construction of earthmoving equipment, power system methodologies, inertial systems, launch vehicle design and corporate turnaround.

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Page Count

670

Publisher

Alpha Science Int'l Ltd.

Published Date

ISBN 10

8173196893

ISBN 13

9788173196898

Broadbanding Techniques for Radomes

By: P. S. Mohammed Yazeen,C. V. Vinisha,S. Vandana,M. Suprava,Raveendranath U. Nair

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Broadbanding Techniques for Radomes

By: P. S. Mohammed Yazeen,C. V. Vinisha,S. Vandana,M. Suprava,Raveendranath U. Nair

This SpringerBrief details various techniques employed for enhancing the transmission efficiency of radomes by modifying the radome wall configurations. These broadbanding techniques are based on inclusion of metallic wire-grids/meshes in the radomewalls, inclusion of metallic strip-gratings in the radome layers, inclusion of FSS based structures in between the radome layers and the use of inhomogeneous dielectric structures as radome wall. The volume provides detailed chapter-wise explanation of the design aspects and discusses the performance analysis of the modified radome wall configurations. It will be of interest to researchers, academicians and students working in the field of radomes.

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Publisher

Springer Nature

Published Date

ISBN 10

9813341300

ISBN 13

9789813341302

Cosmic Vibrant Radiance

By: DR. C.V. RAVINDRANATH HMCT, PDSHM, MA, MPHIL, PHD(MGMT), PHD(PHILO)

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Cosmic Vibrant Radiance

By: DR. C.V. RAVINDRANATH HMCT, PDSHM, MA, MPHIL, PHD(MGMT), PHD(PHILO)

A vast array of experiences of the author from his journey from his childhood and his knowledge and experiences in life and through Spiritual Intelligence that transformed him to the India's first BIS Certified Jeweller. This book also throws a light on various aspects of life that one can transcend their consciousness. It inspires young entrepreneurs on how to face the hardships in business and to combat various uncertainties that one comes across in life through Spiritual Intelligence (SQ).

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Page Count

176

Publisher

Notion Press

Published Date

ISBN 13

9798886845273

Prisoners of Hate

By: C. V. Murali

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Prisoners of Hate

By: C. V. Murali

Set in Mumbai, this novel delves into the minds of Farhan, Madhav and Sanjay â€“ three men whose lives are intertwined together by a quirk of fate. It traces the history of their forefathers and the events leading to the 1993 Mumbai riots and subsequent terror attacks and the paths chosen by the three protagonists. The tale moves from pre-partition days to current day Mumbai, looking intimately at the changing milieu and its impact on the three men and their families. As the narrative progresses, there also emerges a constant dialogue with the readers, bringing the mirror to their face and drawing them into looking at various societal issues, the greatest of which are intolerance and apathy. The three men are drawn towards each other on a bloody morning near Shivaji Park, Mumbai's middle class hub. They go back, changed, but are again pulled towards each other. The story culminates at the same place, as dusk slowly settles in, fifteen years later as the three adversaries are pitched into a battle of life and death.

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Page Count

231

Publisher

Pustak Mahal

Published Date

ISBN 10

8122310702

ISBN 13

9788122310702

EFFECTIVE MEDIA RELATIONS

By: REDDI, C.V. NARASIMHA

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EFFECTIVE MEDIA RELATIONS

By: REDDI, C.V. NARASIMHA

Media relations may be defined as a process of public relations to accomplish maximum media coverage of organisational activities as a measure to create knowledge among the stakeholders and gain their understanding and acceptance. Good media relations are created and maintained only by providing newsworthy and trustworthy information of public interest in an atmosphere of mutual respect and candour between an organisation and the media. The systematically organised book, written in 'teach yourself' style with clear illustrations, gives a thorough understanding of the various aspects of media relations. The main distinguishing feature of the book is the inclusion of numerous case studies to help students understand the concepts better and learn how theory is applied in practice. Also, the book enables the students to write good press releases and utilise broadcast media, Internet and social media. Thus, it helps its readers to become an effective media relations manager. The book is a must-read text for the postgraduate students of mass communication, public relations, journalism and business management disciplines. Moreover, it is of immense value for the HR professionals. TARGET AUDIENCE • MA (Public Relations/Communication and Journalism/Mass communication) • PG Diploma (Advertising and Public Relations/Advertising, PR & Digital Media/Public Relations & Corporate Communication)

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Page Count

272

Publisher

PHI Learning Pvt. Ltd.

Published Date

ISBN 10

9389347963

ISBN 13

9789389347968

Fruit Flies of Economic Importance 87

By: C.V Cavalloro

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Fruit Flies of Economic Importance 87

By: C.V Cavalloro

Proceedings of the Commission of the European Communities and the International Organization for Biological and integrated Control International Symposium held in Rome, April 1987. No subject index. Annotation copyright Book News, Inc. Portland, Or.

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Page Count

648

Publisher

CRC Press

Published Date

ISBN 10

9061918693

ISBN 13

9789061918691

Sorghum Biochemistry

An Industrial Perspective

By: CV Ratnavathi,Jagannath Vishnu Patil,UD Chavan

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Sorghum Biochemistry

An Industrial Perspective

By: CV Ratnavathi,Jagannath Vishnu Patil,UD Chavan

Sorghum Biochemistry: An Industrial Perspective explores the many uses for sorghum in industry and biofuels. Not only does it offer a detailed understanding of the physical and biochemical qualities of the grain, it also takes an in-depth look at the role sorghum plays in such industries as brewing and ethanol production and the mechanics of post-harvest processing and value addition. Sorghum has long been an important staple in Africa and Asia, but its value goes far beyond its uses in human and animal consumption. Sorghum is also used in many industries, including waxes, packing material, wall board, ethanol, beverages, and brewing, and one variety called sweet sorghum has also been used as a bioenergy crop. Sorghum Biochemistry: An Industrial Perspective offers a closer look at how the grain is used in such a variety of ways, and how we can continue to optimize its potential. - Provides detailed biochemical studies on grain sorghum to inform researchers grappling with similar issues - Offers foundational information on the quality and composition of sorghum as a grain - Covers a variety of uses for sorghum in many industries, including food and beverage, energy, and brewing - Includes photos and illustrations to enhance the understanding of processes and sorghum biochemistry

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Page Count

359

Publisher

Academic Press

Published Date

ISBN 10

0128031824

ISBN 13

9780128031827

Corporate Social Responsibility

By: Baxi C.V. & Ray, Rupamanjari Sinha

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Corporate Social Responsibility

By: Baxi C.V. & Ray, Rupamanjari Sinha

Corporate Social Responsibility: A Study of CSR Practices in Indian Industry takes a close look at the CSR scenario in India. While throwing light on the various issues faced by companies and their stakeholders during the implementation of CSR, it also offers strategies and recommendations for improved synergy among the stakeholders and a more effective CSR. The book is based on the authors’ primary research study and is illustrated with various company examples and primary surveys on how CSR implementation varies from organization to organization, including family-based firms, public sector enterprises, multinational corporations and professional enterprises. Sectoral differences in CSR implementation have also been covered, as well as the important issue of CSR reporting practices. With CSR and sustainability as emerging domains, the book will prove to be invaluable for researchers, academicians, students, practitioners and public policy makers.

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Page Count

281

Publisher

Vikas Publishing House

Published Date

ISBN 10

9325957647

ISBN 13

9789325957640

Modeling of Thermo-Electro-Mechanical Manufacturing Processes

Applications in Metal Forming and Resistance Welding

By: C. V. Nielsen,W. Zhang,L. M. Alves,Niels Bay,Paulo Martins

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Modeling of Thermo-Electro-Mechanical Manufacturing Processes

Applications in Metal Forming and Resistance Welding

By: C. V. Nielsen,W. Zhang,L. M. Alves,Niels Bay,Paulo Martins

Modeling of Thermo-Electro-Mechanical Manufacturing Processes with Applications in Metal Forming and Resistance Welding provides readers with a basic understanding of the fundamental ingredients in plasticity, heat transfer and electricity that are necessary to develop and proper utilize computer programs based on the finite element flow formulation. Computer implementation of a wide range of theoretical and numerical subjects related to mesh generation, contact algorithms, elasticity, anisotropic constitutive equations, solution procedures and parallelization of equation solvers is comprehensively described. Illustrated and enriched with selected examples obtained from industrial applications, Modeling of Thermo-Electro-Mechanical Manufacturing Processes with Applications in Metal Forming and Resistance Welding works to diminish the gap between the developers of finite element computer programs and the professional engineers with expertise in industrial joining technologies by metal forming and resistance welding.

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Page Count

121

Publisher

Springer Science & Business Media

Published Date

ISBN 10

1447146425

ISBN 13

9781447146421

Multinational Corporations in Political Environments

Ethics, Values and Strategies

By: Usha C. V. Haley

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Multinational Corporations in Political Environments

Ethics, Values and Strategies

By: Usha C. V. Haley

Tested in South Africa when US multinationals were facing diverse pressures from stockholders, governments and consumers to leave, the research provides a prism to isolate how different stakeholders' actions influenced multinationals' behaviours. Detailed analyses of subsidiary-level archival data over a period of four crucial years revealed that the multinationals engaged in diverse forms of leaving reflecting their involvements, strategies and stakeholders' influences. The research, the first to test which stakeholders' strategies, including boycotts and sanctions, influenced multinationals and which did not, and to identify their effects on multinationals' behaviours, has enormous implications for policy makers, managers and social activists.

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Page Count

293

Publisher

World Scientific

Published Date

ISBN 10

9810244274

ISBN 13

9789810244279

Evolve and Change The World

By: C. V. Sudheendran

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Evolve and Change The World

By: C. V. Sudheendran

What has shaped this book is a heartfelt concern for the young of the world. The underlying impulse has been to share with young minds,the insights and reflections the author has gathered from Eastern and Western thought and from his own encounters with life. The book does not speak so much about success as it is understood in today's world, but rather explores the wellsprings of true inner fulfilment. It contains ethical and transformative pointers for the young and is hoped to be a handbook on life or a compass for living. Core issues like the rational ground of human values, the inner make-up of the human personality,the basic deviations within the humankind, the ideal of religious harmony and the means of approaching it etc. have been discussed.Topics of vital interest to the young such as personal growth, gender characteristics, love and marriage, the grave ecological situation demanding urgent and effective responses etc. are also dealt with.

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Page Count

209

Publisher

D C Books

Published Date

ISBN 10

9381699127

ISBN 13

9789381699126

Jiddu Krishnamurti

World Philosopher (1895-1986) : His Life and Thoughts

By: C. V. Williams

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Jiddu Krishnamurti

World Philosopher (1895-1986) : His Life and Thoughts

By: C. V. Williams

One of the most extraordinary lives ever imagined was actually lived over most of last century by Jiddu Krishnamurti a poor dreamy south Indain boy who was adopted by the by the english aristocracy and became the darling of california spiritual seeker.The enigma of his life is explore and exposed from the death of his mother when he was young to the adulation he received as a guru figure from abject poverty to luxuries comfort from cultish repression to absolute freedom.

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Page Count

626

Publisher

Motilal Banarsidass Publ.

Published Date

ISBN 10

8120820320

ISBN 13

9788120820326

The First Floods Ponniyin Selvan - Part 1

By: C.V.Karthik Narayanan

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The First Floods Ponniyin Selvan - Part 1

By: C.V.Karthik Narayanan

An engineer by profession, Karthik Narayanan (1938) was born in Calcutta and had his early education in Tuticorin. He is an industrialist and heads companies that manufacture automobile components. He has occupied a number of important positions like the President of the Association of Indian Automobile Manufacturers, President of the Automobile Research Association of India, Chairman of the Southern Region of the Association of Indian Engineering Industry, Member of the Senate of the Annamalai University. Steeped in South Indian history, its arts and culture, KN is an avid reader of all the novels “Kalki” wrote, and is an accomplished player o of the percussion instrument the mridangam. KN is also an enthusiastic traveller, trekking in Himalayas being a favourite hobby. Married to Uma who is an accomplished translator of French and Tamil books and Managing Trustee of the SOS Children's Villages of India-Chatnath Homes and the Karna Prayag Trust, KN has a son Ramgopal, daughter Gayathri and a granddaughter Niveditha.

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Page Count

244

Publisher

Pustaka Digital Media

Published Date

ISBN 10

9352859545

ISBN 13

9789352859542

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