Bruce MacFarlane Hood's Books

The Self Illusion

How the Social Brain Creates Identity

By: Bruce Hood

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The Self Illusion

How the Social Brain Creates Identity

By: Bruce Hood

Most of us believe that we are unique and coherent individuals, but are we? The idea of a "self" has existed ever since humans began to live in groups and become sociable. Those who embrace the self as an individual in the West, or a member of the group in the East, feel fulfilled and purposeful. This experience seems incredibly real but a wealth of recent scientific evidence reveals that this notion of the independent, coherent self is an illusion - it is not what it seems. Reality as we perceive it is not something that objectively exists, but something that our brains construct from moment to moment, interpreting, summarizing, and substituting information along the way. Like a science fiction movie, we are living in a matrix that is our mind. In The Self Illusion, Dr. Bruce Hood reveals how the self emerges during childhood and how the architecture of the developing brain enables us to become social animals dependent on each other. He explains that self is the product of our relationships and interactions with others, and it exists only in our brains. The author argues, however, that though the self is an illusion, it is one that humans cannot live without. But things are changing as our technology develops and shapes society. The social bonds and relationships that used to take time and effort to form are now undergoing a revolution as we start to put our self online. Social networking activities such as blogging, Facebook, Linkedin and Twitter threaten to change the way we behave. Social networking is fast becoming socialization on steroids. The speed and ease at which we can form alliances and relationships is outstripping the same selection processes that shaped our self prior to the internet era. This book ventures into unchartered territory to explain how the idea of the self will never be the same again in the online social world.

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Page Count

368

Publisher

Oxford University Press

Published Date

ISBN 10

0199969892

ISBN 13

9780199969890

The Science of Superstition

How the Developing Brain Creates Supernatural Beliefs

By: Bruce M. Hood

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The Science of Superstition

How the Developing Brain Creates Supernatural Beliefs

By: Bruce M. Hood

In The Science of Superstition, cognitive psychologist Bruce Hood examines the ways in which humans understand the supernatural, revealing what makes us believe in the unbelievable. *Previously published as SuperSense.

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Page Count

303

Publisher

Harper Collins

Published Date

ISBN 10

0062009028

ISBN 13

9780062009029

The End of Glory

War & Peace in HMS Hood 1916-1941

By: Bruce Taylor

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The End of Glory

War & Peace in HMS Hood 1916-1941

By: Bruce Taylor

The career of the legendary British battlecruiser is vividly recounted from its commissioning to its tragic end in this naval history. The HMS Hood was the glory of the Royal Navy. In The End of Glory, historian Bruce Taylor combines in-depth research and thrilling narrative to tell its story. For twenty years Hood symbolized the Royal Navy during the twilight years of the British Empire. Yet in 1941, it was destroyed in seconds by the battleship Bismarck, a catastrophe that shattered the morale the British public. Through official documents as well as the personal accounts and reminiscences of more than 150 crewmen, this volume offers a vivid portrait of this naval icon. An insider’s view of a warship in peace and war, The End of Glory not only paints an intimate picture of everyday life but deals with controversial issues such as the Invergordon mutiny, escapades ashore and afloat, the Christmas mutiny of 1940 and the terrible conditions onboard in war. This coverage, based on so many original sources, makes for a truly compelling story that neither historian, enthusiast nor general reader will find easy to put down.

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Page Count

330

Publisher

Pen and Sword

Published Date

ISBN 10

1473819253

ISBN 13

9781473819252

The Domesticated Brain

A Pelican Introduction

By: Bruce Hood

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The Domesticated Brain

A Pelican Introduction

By: Bruce Hood

What makes us social animals? Why do we behave the way we do? How does the brain influence our behaviour? The brain may have initially evolved to cope with a threatening world of beasts, limited food and adverse weather, but we now use it to navigate an equally unpredictable social landscape. In The Domesticated Brain, renowned psychologist Bruce Hood explores the relationship between the brain and social behaviour, looking for clues as to origins and operations of the mechanisms that keep us bound together. How do our brains enable us to live together, to raise children, and to learn and pass on information and culture? Combining social psychology with neuroscience, Hood provides an essential introduction to the hidden operations of the brain, and explores what makes us who we are.

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Page Count

235

Publisher

Penguin UK

Published Date

ISBN 10

0141974877

ISBN 13

9780141974873

Researching with Integrity

The Ethics of Academic Enquiry

By: Bruce Macfarlane

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Researching with Integrity

The Ethics of Academic Enquiry

By: Bruce Macfarlane

There is increased emphasis internationally on ethically sound research, and on good training for research supervisors. Researching with Integrity aims to identify what and how research can be undertaken ethically and with ‘virtue’ from initial conception of ideas through to dissemination. It outlines the context in which academics engage in research, considering the impact of discipline and institutional culture, the influence of government audit of research ‘quality’, the role of government and quangos, professional organisations and business sponsors, and examines the effects of the increasing power and influence of funding bodies, university ethics committees and codes of practice. Based on the notion of ‘virtue’ ethics, this book proposes an alternative approach to research, which focuses not only on ethical rules and protocol to avoid unethical research, but encourages academic, professional and character development and allows for the exercise of personal judgement. Themes considered include: Increased competitiveness between academics and concentration of funding in fewer universities Increasingly bureaucratic approval of processes focused on the treatment of human and animals in research Meeting the expectations of research sponsors ‘Taboo’ research topics and methods Exposing findings to the scrutiny of peers, taking credit for the work of others and self-citation Bullying of junior researchers and plagiarism Power and influence of institutional, discipline-based and professional organisations Illustrated throughout with short narratives detailing ethical issues and dilemmas from international academic researchers representing different disciplines, research cultures and national contexts, this books proposes a an alternative approach to research which provides all research professionals with the intellectual tools they need to cope with complex research.

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Page Count

299

Publisher

Routledge

Published Date

ISBN 10

113410930X

ISBN 13

9781134109302

Teaching with Integrity

The Ethics of Higher Education Practice

By: Bruce Macfarlane

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Teaching with Integrity

The Ethics of Higher Education Practice

By: Bruce Macfarlane

This is a book about the ethics of teaching in the context of higher education. While many books focus on the broader socially ethical topics of widening participation and promoting equal opportunities, this unique book concentrates specifically on the lecturer's professional responsibilities. It covers the real-life, messy, everyday moral dilemmas that confront university teachers when dealing with students and colleagues - whether arising from facilitated discussion in the classroom, deciding whether it is fair to extend a deadline, investigating suspected plagiarism or dealing with complaints. Bruce Macfarlane analyses the pros and cons of prescriptive professional codes of practice employed by many universities and proposes the active development of professional virtues over bureaucratic recommendations. The material is presented in a scholarly, yet accessible style, and case examples are used throughout to encourage a practical, reflective approach. Teaching With Integrity seeks to bridge the pedagogic gap currently separating the debate about teaching and learning in higher education from the broader social and ethical environment in which it takes place.

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Page Count

193

Publisher

Routledge

Published Date

ISBN 10

1134311192

ISBN 13

9781134311194

The Fastest Game in the World

Hockey and the Globalization of Sports

By: Bruce Berglund

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The Fastest Game in the World

Hockey and the Globalization of Sports

By: Bruce Berglund

Played on frozen ponds in cold northern lands, hockey seemed an especially unlikely game to gain a global following. But from its beginnings in the nineteenth century, the sport has drawn from different cultures and crossed boundaries––between Canada and the United States, across the Atlantic, and among different regions of Europe. It has been a political flashpoint within countries and internationally. And it has given rise to far-reaching cultural changes and firmly held traditions. The Fastest Game in the World is a global history of a global sport, drawing upon research conducted around the world in a variety of languages. From Canadian prairies to Swiss mountain resorts, Soviet housing blocks to American suburbs, Bruce Berglund takes readers on an international tour, seamlessly weaving in hockey’s local, national, and international trends. Written in a lively style with wide-ranging breadth and attention to telling detail, The Fastest Game in the World will thrill both the lifelong fan and anyone who is curious about how games intertwine with politics, economics, and culture.

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Page Count

341

Publisher

University of California Press

Published Date

ISBN 10

0520303733

ISBN 13

9780520303737

Possessed

Why We Want More Than We Need

By: Bruce Hood

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Possessed

Why We Want More Than We Need

By: Bruce Hood

You may not believe it, but there is a link between our current political instability and your childhood attachment to teddy bears. There's also a reason why children in Asia are more likely to share than their western counterparts and why the poor spend more of their income on luxury goods than the rich. Or why your mother is more likely to leave her money to you than your father. What connects these things? The answer is our need for ownership. Award-winning psychologist Bruce Hood draws on research from his own lab and others around the world to explain why this uniquely human preoccupation governs our behaviour from the cradle to the grave, even when it is often irrational, and destructive. What motivates us to buy more than we need? Is it innate, or cultural? How does our urge to acquire control our behaviour, even the way we vote? And what can we do about it? Timely, engaging and persuasive, Possessed is the first book to explore how ownership has us enthralled in relentless pursuit of a false happiness, with damaging consequences for society and the planet - and how we can stop buying into it.

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Page Count

225

Publisher

Oxford University Press

Published Date

ISBN 10

0190699930

ISBN 13

9780190699932

Freedom to Learn

The threat to student academic freedom and why it needs to be reclaimed

By: Bruce Macfarlane

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Freedom to Learn

The threat to student academic freedom and why it needs to be reclaimed

By: Bruce Macfarlane

The freedom of students to learn at university is being eroded by a performative culture that fails to respect their rights to engage and develop as autonomous adults. Instead, students are being restricted in how they learn, when they learn and what they learn by the so-called student engagement movement. Compulsory attendance registers, class contribution grading, group project work and reflective learning exercises based on expectations of self-disclosure and confession take little account of the rights of students or individual differences between them. This new hidden university curriculum is intolerant of students who may prefer to learn informally, are reticent, shy, or simply value their privacy. Three forms of student performativity have arisen - bodily, participative and emotional – which threaten the freedom to learn. Key themes include: A re-imagining of student academic freedom The democratic student experience Challenging assumptions of the student engagement movement An examination of university policies and practices Freedom to Learn offers a radically new perspective on academic freedom from a student rights standpoint. It analyzes the effects of performative expectations on students drawing on the distinction between negative and positive rights to re-frame student academic freedom. It argues that students need to be thought of as scholars with rights and that the phrase ‘student-centred’ learning needs to be reclaimed to reflect its original intention to allow students to develop as persons. Student rights – to non-indoctrination, reticence, in choosing how to learn, and in being treated like an adult – ought to be central to this process in fostering a democratic rather authoritarian culture of learning and teaching at university. Written for an international readership, this book will be of great interest to anyone involved in higher education, policy and practice drawing on a wide range of historical and contemporary literature related to sociology, philosophy and higher education studies.

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Page Count

157

Publisher

Taylor & Francis

Published Date

ISBN 10

1315529440

ISBN 13

9781315529448

Amazing But True Dog Tales

By: Bruce M. Nash,Allan Zullo,Muriel McFarlane,Bruce Nash

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Amazing But True Dog Tales

By: Bruce M. Nash,Allan Zullo,Muriel McFarlane,Bruce Nash

Anyone who has a loving canine companion--and research shows there are some 40 million dog-owners with 50.5 million dogs in America alone--will want this book filled with heart-warming, funny, and amazing animal anecdotes. Dogs who go to sea, dogs who make coffee, dogs who earn money for widows and orphans, and--surprise, surprise--dogs who pass for couples' children.

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Page Count

136

Published Date

ISBN 10

0836280660

ISBN 13

9780836280661

Book's by Bruce MacFarlane Hood

The Self Illusion

The Self Illusion

The Science of Superstition

The Science of Superstition

The End of Glory

The End of Glory

The Domesticated Brain

The Domesticated Brain

Researching with Integrity

Researching with Integrity

Teaching with Integrity

Teaching with Integrity

The Fastest Game in the World

The Fastest Game in the World

Possessed

Possessed

Freedom to Learn

Freedom to Learn

Amazing But True Dog Tales

Amazing But True Dog Tales

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