Your no-nonsense guide to getting a job in social media Looking to snag a social media position? This fun and practical guide shows you how to stand out from the competition and land your dream job in social media. Inside, you'll find expert and easy-to-follow guidance on where you should look for a job in social media, how to research companies to target, the social media sites where you should be active, and much more. Plus, you'll get resume and cover letter writing tips, answers to tricky interview to woo potential employers, and advice on creating a valuable social media position within your current company. You will also benefit from sample resumes, resume templates, and videos available to download and view online. From SEO specialists to online community managers, social media positions are the latest buzz in the job market. As businesses have come to value the competitive edge that a strong social media presence can offer, these jobs have quickly evolved from short-term, peripheral positions to highly sought-after careers. With the help of Getting a Social Media Job For Dummies, job candidates in the social media sphere can hone their skillsets and stand head-and-shoulders above the crowd to not only land an interview, but to score a job in this exciting field. Position yourself wisely in a crowded and rapidly growing field Be active on key social sites Write a winning resume that gets your foot in the door Create a social media position in any company Packed with expert, authoritative information—and with a dash of humor thrown in for fun—Getting a Social Media Job For Dummies is your go-to handbook for landing a social media position.
How humanity brought about the climate crisis by departing from its evolutionary trajectory 15,000 years ago—and how we can use evolutionary principles to save ourselves from the worst outcomes. Despite efforts to sustain civilization, humanity faces existential threats from overpopulation, globalized trade and travel, urbanization, and global climate change. In A Darwinian Survival Guide, Daniel Brooks and Salvatore Agosta offer a novel—and hopeful—perspective on how to meet these tremendous challenges by changing the discourse from sustainability to survival. Darwinian evolution, the world’s only theory of survival, is the means by which the biosphere has persisted and renewed itself following past environmental perturbations, and it has never failed, they explain. Even in the aftermath of mass extinctions, enough survivors remain with the potential to produce a new diversified biosphere. Drawing on their expertise as field biologists, Brooks and Agosta trace the evolutionary path from the early days of humans through the Late Pleistocene and the beginning of the Anthropocene all the way to the Great Acceleration of technological humanity around 1950, demonstrating how our creative capacities have allowed humanity to survive. However, constant conflict without resolution has made the Anthropocene not only unsustainable, but unsurvivable. Guided by the four laws of biotics, the authors explain how humanity should interact with the rest of the biosphere and with each other in accordance with Darwinian principles. They reveal a middle ground between apocalypse and utopia, with two options: alter our behavior now at great expense and extend civilization or fail to act and rebuild in accordance with those same principles. If we take the latter, then our immediate goal ought to focus on preserving as many of humanity’s positive achievements—from high technology to high art—as possible to shorten the time needed to rebuild.
Your no-nonsense guide to getting a job in social media Looking to snag a social media position? This fun and practical guide shows you how to stand out from the competition and land your dream job in social media. Inside, you'll find expert and easy-to-follow guidance on where you should look for a job in social media, how to research companies to target, the social media sites where you should be active, and much more. Plus, you'll get resume and cover letter writing tips, answers to tricky interview to woo potential employers, and advice on creating a valuable social media position within your current company. You will also benefit from sample resumes, resume templates, and videos available to download and view online. From SEO specialists to online community managers, social media positions are the latest buzz in the job market. As businesses have come to value the competitive edge that a strong social media presence can offer, these jobs have quickly evolved from short-term, peripheral positions to highly sought-after careers. With the help of Getting a Social Media Job For Dummies, job candidates in the social media sphere can hone their skillsets and stand head-and-shoulders above the crowd to not only land an interview, but to score a job in this exciting field. Position yourself wisely in a crowded and rapidly growing field Be active on key social sites Write a winning resume that gets your foot in the door Create a social media position in any company Packed with expert, authoritative information—and with a dash of humor thrown in for fun—Getting a Social Media Job For Dummies is your go-to handbook for landing a social media position.
Purple Goldfish Service Edition is about differentiation via added value. Marketing to your existing customers via G.L.U.E. (giving little unexpected extras). Packed with over 100 examples, the book focuses on the 12 ways to do the "little extras" to improve the customer experience for restaurants, hotels, and airlines. The end result is increased sales, happier customers, and positive word of mouth.
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