Marketing to organisations is a substantial and dynamic sector of marketing, yet its activities are hidden from view for most students. This new textbook opens up this fascinating and important world to readers, clearly explaining the parallels between business to business and consumer marketing, while also emphasising the unique concepts and practices developed for this field.Wim G. Biemans draws from more than two decades' experience teaching students and training marketing executives, firmly rooting all the concepts in real business contexts to create a fresh and engaging introductory text.
Navigate M&A accounting arbitrations with insider perspective M&A Disputes takes you inside the dispute resolution process to help you put together the many "moving parts" necessary to obtain a successful outcome. With deep insight from experts in the field—including valuable advice from the arbitrator's perspective—this book guides you through the entire process to explore the variables at work. The high volume of M&A transactions makes post-closing price adjustment provisions and accounting arbitrations a critical part of doing business. Yet, the field is opaque to non-practitioners and important issues can be easily misunderstood without specific knowledge and experience. A resulting award can make or break a transaction; an intimate understanding of the process's inner working can help you plan your position to the greatest advantage. This book explores the many factors that that contribute to a successful resolution across the entire transaction life cycle from contract negotiation through the dispute phase including due diligence, determination of the target net working capital, conception and closing of the purchase agreement, post-closing negotiation and dispute resolution, the impact of accounting practices, guidance, and documentation as well as relevant auditing concepts, and various facts and circumstances surrounding the target business and the transaction that need to be considered. M&A volume remains high and continues to result in large numbers of current and future post-closing M&A disputes. Clients rely on their attorneys and advisers to guide them through the process and counsel them toward a positive outcome. Those professionals will find that M&A accounting arbitrations carry a range of distinctions that require a specialized knowledge base to navigate correctly. This book provides real-world guidance from experts in the field, with invaluable insight for every stage of the process. Walk through the entire dispute resolution process from arbitrator selection through final award Understand how M&A agreement provisions impact the awarded amount as well as the options available to limit the scope of potential disputes and the "gaming" of the post-closing process by the counterparty Understand the nature of accounting estimates and guidance, their interaction with accounting arbitrations, and how to synthesize facts, circumstances, and GAAP into a persuasive argument to present to the accounting arbitrator Get situation-specific advice for different types of transactions Learn practitioner "dos" and "don'ts" from the arbitrator's perspective M&A Disputes provides transaction parties and their representatives an inside view at the transaction and commonly disputed items through the eyes of the arbitrator to provide them with uniquely valuable insight. In addition to being an invaluable tool for practitioners appearing before an accounting arbitrator, M&A Disputes also provides advice to would-be and experienced arbitrators alike to successfully resolve disputes that can be significant and complex.
Originally published in 1992 and now with an updated Preface this book analyses the development of innovations using a network perspective. The book offers practical guidelines with direct managerial relevance based on evidence collected from twenty-two case studies. First introducing theories of product development, adoption and diffusion, it then places them in the context of industrial networks, investigating such topics as user-involvement, interaction and market strategies. The book is essential reading for students of marketing, technology and strategy.
While new products are constantly being developed, firms still experience great difficulty in commercializing them successfully. Studies have looked at the problem from both the manufacturers' and users' points of view to examine ways of improving the innovation process. This book analyses the development of innovations using a network perspective. Networks can be used to increase effective product development and company profitability and so are a vital part of the market-oriented development process. The book surveys current theory and offers practical guidelines with direct managerial relevance based on evidence collected from twenty-two case studies. First introducing theories of product development, adoption and diffusion, it then places them in the context of industrial networks, investigating such topics as user-involvement, interaction and market strategies. It shows how manufacturers can successfully develop innovations by creatively linking into networks and from this it draws important implications for the managerial role. The book is essential for students of marketing, technology and strategy and it will be of interest to managers in marketing and R&D as well as to general managers.
The context for Biemans' work is the development of law and practice on abortion in the United Kingdom and The Netherlands. The choice of these two countries is apposite. The UK (with the exception of Northern Ireland) was one of the earliest western countries to legalise abortion and the UK law provided a template for many other countries with similar legal frameworks, most particularly across the Commonwealth. Whether or not the reality matches the theory, the Netherlands has come to be seen as the ultimate liberal country in which abortion is (relatively) rare but almost always legal. Thankfully, the Western European context provides a basis for a much more complete discussion of the issues and arguments surrounding abortion which will be of immense value right across the world. Biemans draws together insights from the fields of medicine, economics, psychology, politics, law, theology and ethics. He engages effectively with the most recent empirical work on the practical impact of abortion law and uses this to provide fresh insight into the key ethical debates. Integrating such disparate fields is no easy task and it is to his great credit that he has managed to find a balance between rigor and accessibility which will enable this work to be of use to a broad range of users. The importance of caring for both the mother and baby have been understood and put into practice by the pro-life movement for many years, as has the recognition that women need care and reconciliation rather than condemnation after abortion. This understanding is central to Biemans' work, as is his conclusion that rights and needs of the mother and the unborn baby are not only of paramount importance but complementary to each other rather than in opposition. Given Biemans' understanding of theology and Church history, this volume will surely become a standard source of reference within Catholic institutions. However, I am confident its reach will be much greater than that. The approach is balanced and scholarly, but it is hard for the reader to avoid the conclusion that the right to life of the unborn, the rights of women and the social consequences of abortion should not be seen as standing in opposition to each other and requiring of compromise. Rather, laws which protect the vulnerable unborn, also protect mothers and society as a whole. Of course this has been the wisdom of the Catholic Church for centuries, but it is wonderful to see such a clear-sighted presentation of the logic and evidence in their entirety.
Originally published between 1967 and 1999 the 50 volumes in this set examine the impact of technology on economics and international business. The volumes: Present a synthesis of business functions and economic analysis and ask what the implications for skills development are and the effect of public policy Report on global companies' experience with computers in company training in such areas as banking, finance, insurance, manufacturing, IT, the retail industry, transport, telecommunications and energy. Look at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively Provide a valuable contribution to the development of a non-technological approach in the study of technology and work
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