Bettina Schultz's Books

Landscaping on the New Frontier

Waterwise Design for the Intermountain West

By: Susan E. Meyer,Roger K. Kjelgren,Darrel G. Morrison,William A. Varga,Bettina Schultz

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Landscaping on the New Frontier

Waterwise Design for the Intermountain West

By: Susan E. Meyer,Roger K. Kjelgren,Darrel G. Morrison,William A. Varga,Bettina Schultz

A practical volume for the home or business owner on landscaping with native, drought-tolerant plants in the Rocky Mountain West. Filled with color illustrations, photos, and design sketches, over 100 native species are described, while practical tips on landscape design, water-wise irrigation, and keeping down the weeds are provided. In this book you will learn how to use natural landscapes to inspire your own designed landscape around your business or home and yard. Included are design principles, practical ideas, and strong examples of what some homeowners have already done to convert traditional "bluegrass" landscapes into ones that are more expressive of theWest. Landscaping on the new Frontier also offers an approach to irrigation that minimizes the use of supplemental water yet ensures the survival of plants during unusually dry periods. You will learn how to combine ecological principles with design principles to create beautiful home landscapes that require only minimal resources to maintain.

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Page Count

611

Publisher

University Press of Colorado

Published Date

ISBN 10

0874217105

ISBN 13

9780874217100

The History of Cancer and Emotions in Twentieth-Century Germany

By: Bettina Hitzer

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The History of Cancer and Emotions in Twentieth-Century Germany

By: Bettina Hitzer

Different people feel different emotions when they are diagnosed with cancer. Both today and a century ago, fear and hope, shame and disgust, sadness and joy are and were the emotions experienced by many cancer patients and their loved ones. But these emotions do not just have significance for the people who feel them. They have also exerted a surprisingly profound influence on how hospitals and laboratories dealt with cancer, how early detection campaigns portrayed it, and how doctors talked about it with their patients. Bettina Hitzer details the history of cancer and emotions in twentieth-century Germany and thus follows the cancer-associated transformations of emotional regimes, emotional politics, and emotional experiences through five different political systems. In doing so, the study underscores that political caesuras resonate in the immediate corporeality of the history of emotions.

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Page Count

405

Publisher

Oxford University Press

Published Date

ISBN 10

0192694030

ISBN 13

9780192694034

Biocatalysis

Fundamentals and Applications

By: Andreas S. Bommarius,Bettina R. Riebel-Bommarius

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Biocatalysis

Fundamentals and Applications

By: Andreas S. Bommarius,Bettina R. Riebel-Bommarius

The whole range of biocatalysis, from a firm grounding in theoretical concepts to in-depth coverage of practical applications and future perspectives. The book not only covers reactions, products and processes with and from biological catalysts, but also the process of designing and improving such biocatalysts. One unique feature is that the fields of chemistry, biology and bioengineering receive equal attention, thus addressing practitioners and students from all three areas.

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Page Count

634

Publisher

John Wiley & Sons

Published Date

ISBN 10

352760605X

ISBN 13

9783527606054

Alejandra’S Quest

By: Bettina A. Deynes

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Alejandra’S Quest

By: Bettina A. Deynes

When Alejandra German first immigrates to America, she has great hope that her new life will be much better than the one she left behind in Uruguay. But as the years pass, Alejandra discovers that her challenges have followed her. Now the mother of two sons and stuck in an unfulfilling marriage and a disheartening career, Alejandra can only hope that the dreams she once nurtured have not been shattered by her circumstances. With a workaholic husband who barely knows she is alive and with professional success seemingly just beyond her reach, Alejandra reluctantly agrees to sacrifice her personal time to meet her business partner, Terry Longbow, and his son in Memphis for an impromptu meeting about a company for sale. It is not long before Alejandra and Terry purchase the small business without any idea that their lives are about to collide with a global economic meltdown. Now in a struggle for survival, a vulnerable Alejandra is led into the arms of another man who shows her that happiness may not be out of her reach after all. Alejandras Quest is the compelling tale of a woman trapped between two lives as she embarks on a relentless quest to make her dreams come true.

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Page Count

336

Publisher

iUniverse

Published Date

ISBN 10

1475987625

ISBN 13

9781475987621

Emotional Lexicons

Continuity and Change in the Vocabulary of Feeling 1700-2000

By: Ute Frevert,Christian Bailey,Pascal Eitler,Benno Gammerl,Bettina Hitzer,Margrit Pernau,Monique Scheer,Anne Schmidt,Nina Verheyen

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Emotional Lexicons

Continuity and Change in the Vocabulary of Feeling 1700-2000

By: Ute Frevert,Christian Bailey,Pascal Eitler,Benno Gammerl,Bettina Hitzer,Margrit Pernau,Monique Scheer,Anne Schmidt,Nina Verheyen

Emotions are as old as humankind. But what do we know about them and what importance do we assign to them? Emotional Lexicons is the first cultural history of terms of emotion found in German, French, and English language encyclopaedias since the late seventeenth century. Insofar as these reference works formulated normative concepts, they documented shifts in the way the educated middle classes were taught to conceptualise emotion by a literary medium targeted specifically to them. As well as providing a record of changing language use (and the surrounding debates), many encyclopaedia articles went further than simply providing basic knowledge; they also presented a moral vision to their readers and guidelines for behaviour. Implicitly or explicitly, they participated in fundamental discussions on human nature: Are emotions in the mind or in the body? Can we "read" another person's feelings in their face? Do animals have feelings? Are men less emotional than women? Are there differences between the emotions of children and adults? Can emotions be "civilised"? Can they make us sick? Do groups feel together? Do our emotions connect us with others or create distance? The answers to these questions are historically contingent, showing that emotional knowledge was and still is closely linked to the social, cultural, and political structures of modern societies. Emotional Lexicons analyses European discourses in science, as well as in broader society, about affects, passions, sentiments, and emotions. It does not presume to refine our understanding of what emotions actually are, but rather to present the spectrum of knowledge about emotion embodied in concepts whose meanings shift through time, in order to enrich our own concept of emotion and to lend nuances to the interdisciplinary conversation about them.

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Page Count

299

Publisher

OUP Oxford

Published Date

ISBN 10

0191667420

ISBN 13

9780191667428

Inventing the Popular

Printing, Politics, and Poetics

By: Bettina R. Lerner

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Inventing the Popular

Printing, Politics, and Poetics

By: Bettina R. Lerner

Inventing the Popular: Working-Class Literature and Culture in Nineteenth-Century France explores texts written, published and disseminated by a politically and socially active group of working-class writers during the first half of the nineteenth century. Through a network of exchanges featuring newspapers, poems and prose fiction, these writers embraced a vision of popular culture that represented a clear departure from more traditional oral and printed forms of popular expression; at the same time, their writing strategically resisted nascent forms of mass culture, including the daily press and the serial novel. Coming into writing at a time when Romanticism had expanded beyond the borders of the lyric je, these poets explored the social dimensions of connectivity and social relation finding interlocutors and supporters in the likes of Pierre-Jean de Béranger, Alphonse de Lamartine, George Sand and Eugène Sue. The relationships they developed among themselves and the major figures of an increasingly socially-oriented Romanticism were as rich with emancipatory promise as well as with reactionary temptation. They constitute an extensive archive of everyday life and utopian anticipation that reframe social romanticism as a revelatory if problematic model of engaged writing.

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Page Count

337

Publisher

Routledge

Published Date

ISBN 10

1317113195

ISBN 13

9781317113195

Personality and Social Psychology Research

By: Bettina P. Reimann

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Personality and Social Psychology Research

By: Bettina P. Reimann

This new book presents new and important research in attitudes and social cognition and addresses those domains of social behavior in which cognition plays a major role, including the interface of cognition with overt behavior, affect, and motivation. It also deals with interpersonal relations and group processes focusing on psychological and structural features of interaction in dyads and groups. In addition, it covers personality processes and individual differences.

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Page Count

230

Publisher

Nova Publishers

Published Date

ISBN 10

1600217354

ISBN 13

9781600217357

Consequential Museum Spaces

Representing African American History and Culture

By: Bettina Messias Carbonell

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Consequential Museum Spaces

Representing African American History and Culture

By: Bettina Messias Carbonell

Consequential Museum Spaces offers a comparative analysis of regional African American museum. The author examines buildings, exhibitions, major themes, and relationships with the public in the context of contemporary issues involving memory and history, corrective history, intergenerational trauma, human rights, and historical consciousness.

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Page Count

223

Publisher

Rowman & Littlefield

Published Date

ISBN 10

1666919551

ISBN 13

9781666919554

The Lending Policy Of The World Bank In The 1970s

Analysis And Evaluation

By: Bettina S. Hurni

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The Lending Policy Of The World Bank In The 1970s

Analysis And Evaluation

By: Bettina S. Hurni

This pilot study - the first to analyze the World Bank’s lending policy in the Second United Nations Development Decade - concentrates on the Bank’s shift in emphasis from traditional infrastructure projects to “new styleâ€ projects, especially in the area of rural development, and on the resulting changes in lending criteria in the 1970s. Basing her conclusions on two years of independent research and access to confidential materials, Dr. Hurni evaluates the World Bank’s work; gives a good overall view of current development problems - including implementation of the “growth with equityâ€ strategy - and their possible solutions; shows the effects of the new development goals in borrower and creditor countries, as well as on the institutional decision-making process; and offers recommendations for improvement of the Bank’s evaluation methodology and operational structures. She presents a clear picture of the positive and negative aspects of the World Bank as a multilateral investment model and shows its bridge-building function in the great North-South controversy.

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Page Count

198

Publisher

Routledge

Published Date

ISBN 10

1000302938

ISBN 13

9781000302936

Ruderal City

Ecologies of Migration, Race, and Urban Nature in Berlin

By: Bettina Stoetzer

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Ruderal City

Ecologies of Migration, Race, and Urban Nature in Berlin

By: Bettina Stoetzer

In Ruderal City Bettina Stoetzer traces relationships among people, plants, and animals in contemporary Berlin as they make their lives in the ruins of European nationalism and capitalism. She develops the notion of the ruderal—originally an ecological designation for the unruly life that inhabits inhospitable environments such as rubble, roadsides, train tracks, and sidewalk cracks—to theorize Berlin as a “ruderal city.” Stoetzer explores sites in and around Berlin that have figured in German national imaginaries—gardens, forests, parks, and rubble fields—to show how racial, class, and gender inequalities shape contestations over today’s uses and knowledges of urban nature. Drawing on fieldwork with gardeners, botanists, migrant workers, refugees, public officials, and nature enthusiasts while charting human and more-than-human worlds, Stoetzer offers a wide-ranging ethnographic portrait of Berlin’s postwar ecologies that reveals emergent futures in the margins of European cities. Brimming with stories that break down divides between environmental perspectives and the study of migration and racial politics, Berlin’s ruderal worlds help us rethink the space of nature and culture and the categories through which we make sense of urban life in inhospitable times.

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Page Count

219

Publisher

Duke University Press

Published Date

ISBN 10

1478023201

ISBN 13

9781478023203

Media and Culture with 2013 Update

An Introduction to Mass Communication

By: Richard Campbell,Christopher R. Martin,Bettina Fabos

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Media and Culture with 2013 Update

An Introduction to Mass Communication

By: Richard Campbell,Christopher R. Martin,Bettina Fabos

Today's media landscape is changing faster than ever, and students are experiencing these developments firsthand. Media & Culture pulls back the curtain on the media and shows students what all these new trends and developments really mean — giving students the deeper insight and context they need to become informed media critics. The 2013 Update also includes the must-cover events and trends students need to know to become informed media consumers and critics — from social media's influence on political events like the Occupy Wall Street movement and the Arab Spring revolutions and what the News Corp. phone-hacking scandal means for journalism to the continued growth of television streaming and apps and the advent of tablet-only newspapers. Read the preface.

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Page Count

610

Publisher

Macmillan

Published Date

ISBN 10

1457604914

ISBN 13

9781457604911

Double Cross

The Explosive Inside Story of the Mobster Who Controlled America

By: Sam Giancana,Chuck Giancana,Bettina Giancana

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Double Cross

The Explosive Inside Story of the Mobster Who Controlled America

By: Sam Giancana,Chuck Giancana,Bettina Giancana

One of the most feared Chicago mobsters Sam Giancana clawed his way to the top of the Mafia hierarchy by starting as a hit man for Al Capone. He was known as one of the best vehicle escape artists, a tenacious business man, and a ruthless killer. He partied with major stars such as Frank Sinatra and Marilyn Monroe and did business with agents ranging from the CIA to the Vatican to the shah of Iran. When politician Joe Kennedy gave Giancana the chance to use mob muscle to get his son John elected, Giancana jumped at the task. But the Kennedy brothers double-crossed him, waging full-out war on organized crime throughout the United States. And Giancana went after them. Written with suspense and conviction, we learn about how the CIA asked Giancana to assassinate Fidel Castro. The book includes Giancana's testimony about the truth of his involvement in the deaths of Monroe and others, among others. Chuck Giancana, Sam's brother, contributes a unique perspective of the mobs relationship with the Bay of Pigs and many other pivotal events of the 60's and beyond. Double Cross is an eye-opening account of the interworking of the government and the mob and how this relationship has impacted American history.

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Page Count

498

Publisher

Simon and Schuster

Published Date

ISBN 10

1510711252

ISBN 13

9781510711259

Computed Body Tomography with MRI Correlation

By: Edward Y. Lee,Andetta Hunsaker,Bettina Siewert

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Computed Body Tomography with MRI Correlation

By: Edward Y. Lee,Andetta Hunsaker,Bettina Siewert

Authoritative, clinically oriented, and unique in the field,Computed Body Tomography with MRI Correlation, 5th Editionis your one-stop reference for current information on CT and MRI in all aspects of adult and pediatric congenital and acquired disorders. This comprehensive text uses an easy-to-navigate format to deliver complete, well-illustrated coverage of the most current CT and MRI techniques for thorax, abdomen, pelvis and musculoskeletal systems in both adult and pediatric populations. The fully revised 5th Edition is a complete reference for residents, fellows, and attending radiologists, as well as clinicians in other specialties who are interested in CT and MRI evaluation of both common and less common disorders encountered in daily practice.

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Page Count

5798

Publisher

Lippincott Williams & Wilkins

Published Date

ISBN 10

1496370511

ISBN 13

9781496370518

Sponsorship in Marketing

Effective Partnerships in Sports, Arts and Events

By: T. Bettina Cornwell

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Sponsorship in Marketing

Effective Partnerships in Sports, Arts and Events

By: T. Bettina Cornwell

Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This new edition of Sponsorship in Marketing introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed and measured. Drawing on original research and exploring key theory, best practice and cutting-edge issues, the book fully explains how the sponsor can implement successful sponsorship to achieve communication and engagement objectives. It covers every important conceptual and functional area of sponsorship in marketing communications, including: understanding the technology-led transformation of sponsoring learning about audiences, strategies and objectives leveraging and activation in traditional and social media building sponsorship portfolios and rosters managing and ending relationships understanding public policy and legal issues Every chapter includes international case studies and examples, test questions, and data from real organizations, business, campaigns and events, vividly illustrating the link between fundamental principles and effective practice. This updated edition features a new model of the sponsorship process with an ecosystem perspective, discussion of endorsers and influencers in sponsorship, an introduction to the impact of streaming on sponsoring, and entirely new thinking on sponsorship returns and evaluation. No other book provides such a comprehensive, evidence-based introduction to sponsorship, demonstrating how organizations can connect brands to real life. This is essential reading for all students and practitioners working in sport marketing, sport business, events marketing, arts administration, business communication or marketing management.

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Page Count

224

Publisher

Routledge

Published Date

ISBN 10

1000036863

ISBN 13

9781000036862

Sociality Revisited? The Use of the Internet and Mobile Phones in Urban Cameroon

The Use of the Internet and Mobile Phones in Urban Cameroon

By: Bettina Anja Frei

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Sociality Revisited? The Use of the Internet and Mobile Phones in Urban Cameroon

The Use of the Internet and Mobile Phones in Urban Cameroon

By: Bettina Anja Frei

This book draws on the perspectives of non-migrants and urban youth in Bamenda, in the Northwest region of Cameroon, as well as on the views of Cameroonian migrants in Switzerland, to explore the meaning and role of New Media in the negotiation of sociality in transnational migration. New Media facilitated connectedness serve as a privileged lens through which Cameroonians, home and away, scrutinise and mediate sociality. In this rich ethnography, Bettina Frei describes how the internet and mobile phones are adopted by migrants and their non-migrant counterparts in order to maintain transnational relationships, and how the specific medialities of these communication technologies in turn impact on transnational sociality. Contrary to popular presumptions that New Media are experienced as mainly connecting and enabling, this study reveals that in a transnational context in particular, New Media serve to mediate tensions in transnational social ties. The expectations of being connected go hand in hand with an awareness of social and geographical distance and separation.

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Page Count

550

Publisher

African Books Collective

Published Date

ISBN 10

9956728411

ISBN 13

9789956728411

Endovascular Aneurysm Repair

From Bench to Bed

By: Bettina Marty

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Endovascular Aneurysm Repair

From Bench to Bed

By: Bettina Marty

Endovascular procedures have a tremendous impact upon modern patient care. This book summarizes covered stent-graft applications in the experimental and clinical settings. Excellent illustrations document the acute and chronic behavior of stent-grafts within the vascular system including diagnostic imaging, histologic work-up and schematic drawings. A large amount of experience on intravascular ultrasound-based repair of aortic pathologies is presented. Physicians interested in the endovascular field will find this book a very stimulating resource.

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Page Count

136

Publisher

Springer Science & Business Media

Published Date

ISBN 10

3798515395

ISBN 13

9783798515390

Diagnosis and Management of Fetal Arrhythmias

By: Bettina Cuneo,Julia Drose,D. Woodrow Benson

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Diagnosis and Management of Fetal Arrhythmias

By: Bettina Cuneo,Julia Drose,D. Woodrow Benson

Accurate diagnosis of fetal arrhythmias is a challenging and essential skill for obstetric practitioners. Diagnosis and Management of Fetal Arrhythmias is the first and only text devoted exclusively to these difficult-to-diagnose abnormalities, helping you distinguish similar rhythms and provide appropriate patient care. Abundant illustrations and dozens of videos online provide clear visual guidance for ultrasound diagnosis of fetal cardiac rhythms.

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Page Count

357

Publisher

Lippincott Williams & Wilkins

Published Date

ISBN 10

1975122879

ISBN 13

9781975122874

Media and Culture

An Introduction to Mass Communication

By: Richard Campbell,Christopher R. Martin,Bettina Fabos

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Media and Culture

An Introduction to Mass Communication

By: Richard Campbell,Christopher R. Martin,Bettina Fabos

It's no secret today's media landscape is evolving at a fast and furious pace — and students are experiencing these developments firsthand. While students are familiar with and may be using the latest products and newest formats, they may not understand how the media has evolved to this point or what all these changes mean. This is where Media and Culture steps in. The eighth edition pulls back the curtain and shows students how the media really works, giving students the deeper insight and context they need to become informed media critics.

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Page Count

608

Publisher

Macmillan

Published Date

ISBN 10

0312644655

ISBN 13

9780312644659

Landscaping on the New Frontier

Waterwise Design for the Intermountain West

By: Susan E. Meyer,Roger K. Kjelgren,Darrel G. Morrison,William A. Varga,Bettina Schultz

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Landscaping on the New Frontier

Waterwise Design for the Intermountain West

By: Susan E. Meyer,Roger K. Kjelgren,Darrel G. Morrison,William A. Varga,Bettina Schultz

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Page Count

611

Publisher

University Press of Colorado

Published Date

ISBN 10

0874217105

ISBN 13

9780874217100

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