Bernie Brennan's Books

Branded!

How Retailers Engage Consumers with Social Media and Mobility

By: Bernie Brennan,Lori Schafer

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Branded!

How Retailers Engage Consumers with Social Media and Mobility

By: Bernie Brennan,Lori Schafer

Written through the eyes of retail and technology executives, Branded! explores retailers who are successfully implementing social media and mobility strategies. Market-leading retailers are engaging technology-savvy customers though social media and mobility. Branded! reveals how these digital communication channels are an extension of a retailer's culture and strategy resulting in building brand equity. Comprehensive reviews of Starbucks, Zappos, Wet Seal, Macy's, 1-800-Flowers.com, JCPenney, Pizza Hut and Best Buy are featured. Branded!: Provides a clear review of social media as well as the rapid changes in the development and use of mobility. Demonstrates why retailers cannot 'wait and see', and must move rapidly Shows how each company's social media and mobility initiatives are based on the individual personality of the company. Discusses sophisticated analytic tools that enable retailers to measure their performance and make informed decisions on the data

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Page Count

283

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470931760

ISBN 13

9780470931769

Walking with Jesus

By: Bernie Brennan

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Walking with Jesus

By: Bernie Brennan

This book is all about Jesus Christ and what he has done for the entire world, his death, burial, and resurrection. It goes into what it means to live a victorious life with the one who created you. Its a walk we take into his truth. He came to save the world and to have a relationship with you, his child. Believe in Jesus, and you will be saved and spend eternity with him in heaven.

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121

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AuthorHouse

Published Date

ISBN 10

1546288899

ISBN 13

9781546288893

What Made Me Who I Am

By: Bernie Swain

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What Made Me Who I Am

By: Bernie Swain

Starting a business is a wonderfully naïve venture. Only a fortunate few will survive--and very few of those who thrive will have something special to say about failure, success, and leadership. Bernie Swain is one of those few very fortunate people. He quit his job in 1980 to start a lecture agency with his wife and a friend. By the end of their first rocky year--just as his savings were running out--Swain's first revenues trickled in. He began signing every speaker with a handshake; this proved to be the hallmark of trust that helped accelerate the company's growth. Years later, his roster of speakers would be the greatest in history since America's first agency represented a host of notables such as Mark Twain, Susan B. Anthony, and Frederick Douglass. The best of Swain's fortunes turned out to be the speakers themselves because these remarkable leaders had become his personal friends. What Made Me Who I Am captures the leadership transformations of 34 of those friends--from Doris Kearns Goodwin to Colin Powell, Terry Bradshaw to Tom Brokaw, and Tony Blair to Dave Barry. This assembly of people defines a generation. What were their most powerful influences? Defining moments? Decisions that contributed the most to their character and accomplishments? Swain captures answers to these questions and more in an inspiring, practical collection of true-life stories for leaders today. What Made Me Who I Am is also a terrific gift book for graduates and others who are just starting out in life.

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Page Count

233

Publisher

Post Hill Press

Published Date

ISBN 10

1682610012

ISBN 13

9781682610015

If You Can't Act, You Can't Sell

Captivate your Audience by connecting Theatre to Business to Life

By: Bernie Cronin

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If You Can't Act, You Can't Sell

Captivate your Audience by connecting Theatre to Business to Life

By: Bernie Cronin

MAKE EVERY ROLE YOU PERFORM IN LIFE A SUCCESSFUL ONE Whether you are starting a business in Tokyo, getting married in London, or auditioning for Broadway, the odds of success often seem pretty slim. Only the right combination of planning, preparation, and performance will get you the sale, the love of your life, or that star role. In If You Can’t Act, You Can’t Sell, you will discover how the worlds of theater, business, and life are all connected. By recognizing their connections in your life, you can take the right steps to be successful in everything you do. Let Bernie Cronin share over four decades of sales and theater experience as he weaves together art, science, spirituality, psychology, and economics into an eye-opening look at life. Learn how to: — View the world as a series of performances — Prepare and plan for every interaction — Read and understand your audience Whether you are selling a product, speaking to a group, or attending a dinner party, this book will help you bring down the house every time. “Bernie shows us how to be our best by drawing upon real world practical approaches.” —SCOTT GARVIS, CEO, Dale Carnegie South Florida “If You Can’t Act, You Can’t Sell is sure to be a hit with sales people and business owners alike. Utilizing the principles of good storytelling and relationship building, Bernie transforms the idea of the business transaction into a simple exchange of emotions and trust where the salesperson and client become “the players” of the story and the happy ending is a successful business partnership. A huge thumbs up for this book.” – FRANK LICARI, Actor, Original Member of Blue Man Group, Writer, Producer and Director Bernie Cronin, CMS, is a dynamic speaker, consultant, and trainer

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Page Count

272

Publisher

Advantage Media Group

Published Date

ISBN 10

1599325357

ISBN 13

9781599325354

George Best - A Celebration: Untold True Stories of Our Most Legendary Footballer

By: Bernie Smith & Maureen Hunt

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George Best - A Celebration: Untold True Stories of Our Most Legendary Footballer

By: Bernie Smith & Maureen Hunt

George Best was one of the greatest footballers ever to have walked the Earth - an absolute legend. His ability as an all-round player was, and still is, unsurpassed. He was highly skilful, a tough tackler and great in the air. As well as being an exceptionally gifted sportsman, George also had a unique gift when it came to people. His open and friendly nature meant that others were naturally drawn to him and he always had time to get to know anyone and everyone.Perhaps because of this, George Best reached so many people. As well as the legions of football fans who watched, awestruck, as he played, he also touched the hearts of everyone with whom he came in contact on a day-to-day basis; from club managers to the groundsmen at Old Trafford, Bestie had time for them all; it seems that almost everyone has a story to tell about him!Bernie Smith is an avid collector of everything to do with the late, great man and Maureen Hunt worked in the newspaper industry for over twenty years. From banknotes to team photographs, to signed shirts and even underwear, there is not much out there relating to George that they don't know about or possess! While gathering memorabilia they discovered that almost every keepsake, souvenir or trophy has a humorous, heart-warming or poignant story attached to it. Piecing together these gems of history, they have complied a fitting tribute to a genuine icon.Take, for example, the incredible journey of the pair of limited edition 'George Best' boots that ended up on a stall at Brick Lane market in London to eventually become the treasured possession of a man who idolised him; or the boy whose house backed onto the United training ground and who would jump over the fence to stand at the back of the nets to watch the Best magic and act as a ball boy when necessary; or even a gold thong, signed by George himself, that was bought at auction and left in a drawer...until now!Packed with anecdotes and rare photographs, this delightful book will be a welcome addition to any Best fan's collection and is a wonderful way to commemorate the man who was who both hero and friend to so many people.'The genius of George Best on the football field is well documented, as is the celebrity lifestyle which such genius often attracts. This book gives an insight into the much less well known human side of his life and the many unsung acts of kindness which were so typical and which endeared him to everyone who was fortunate enough to know or meet him. I count myself privileged to be amongst that number' - Doug Ellis, President Emeritus - Aston Villa Football Club'George Best was a fine fellow to share company with off the football field. It doesn't surprise me that the stories in this book celebrate the real side of George. George had a snooker table in his house and he loved to play the game. He was one of the nicest people you would ever wish to meet, with a great sense of humour' - Dennis Taylor, 1985 Embassy World Snooker Champion and fellow Belfast boy'Besite can only be described in one word - fantastic! - Ron 'Chopper' Harris

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Page Count

357

Publisher

Kings Road Publishing

Published Date

ISBN 10

1782198903

ISBN 13

9781782198901

Action Research for the Classroom

A Guide to Values-Based Research in Practice

By: Máirín Glenn,Bernie Sullivan,Mary Roche,Caitriona McDonagh

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Action Research for the Classroom

A Guide to Values-Based Research in Practice

By: Máirín Glenn,Bernie Sullivan,Mary Roche,Caitriona McDonagh

What is action research? Why does it matter in education? This practical and accessible book provides answers to these questions, guiding readers through a meaningful and manageable approach to research in practice. Readers will benefit from guidance on easing the stress of research projects in teacher education courses, professional development initiatives and in school self-evaluation. Supported by case studies from teachers’ and student teachers’ practice, chapters guide readers through key aspects of carrying out a research project, including: planning a research project collecting and using data presenting evidence generating theory writing up and disseminating your research a theoretical rationale to show why the research is conducted in this way Written in an accessible manner by experienced classroom teachers and academic researchers, this is an essential read for those conducting research on their own practice as part of their professional learning. Action Research for the Classroom shows how teacher research is drawn from the reality of busy life in the classroom and that it can be undertaken in the most complex learning environments, creating positive change for teaching and learning.

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Page Count

146

Publisher

Taylor & Francis

Published Date

ISBN 10

1000868281

ISBN 13

9781000868289

My Happy Life

By: Bernie Cullinan

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My Happy Life

By: Bernie Cullinan

This is a story of a man who basically grew up poor in the streets of New York City, who is one of five children, and his struggle to create a better life for himself. He quit high school but got his GED, and later he was drafted into the army during the Vietnam War. It tells of his war time adventures and how he managed to survive. After leaving the army, he met and married his wife, Mary Anne, and with her strong support went to college and earned a bachelor of science in accounting while working a full-time job. It is a story of a man who overcame many difficulties to achieve a happy life.

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Page Count

270

Publisher

LifeRich Publishing

Published Date

ISBN 10

1489709436

ISBN 13

9781489709431

Child-Centred Nursing

Promoting Critical Thinking

By: Bernie Carter,Lucy Bray,Annette Dickinson,Maria Edwards,Karen Ford

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Child-Centred Nursing

Promoting Critical Thinking

By: Bernie Carter,Lucy Bray,Annette Dickinson,Maria Edwards,Karen Ford

Child-Centred Nursing presents a unique approach by bringing children to the fore of the discussion about their health and health care. It encourages you to think critically about children, their families and contemporary practice issues. It promotes reflection on how you can develop innovative practice so as to improve children’s health outcomes and their experiences of health care. Clinical case studies and critical thinking exercises are included in each chapter, creating and sustaining a clear link between professional practice, research and theory. The book is essential reading for all pre-registration and post-graduate students studying children’s and young people’s health care.

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Page Count

355

Publisher

SAGE

Published Date

ISBN 10

1446297314

ISBN 13

9781446297315

Songs and Recipes: for Macho Men Only

By: Bernie Keating

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Songs and Recipes: for Macho Men Only

By: Bernie Keating

These are sketches about the life and times that Keating travelled. His first book was RIDING THE FINCE LINES: Riding the Fences that Define the Margins of Religious Tolerance; he is joined by five co-authors: Muslim scholar, Jewish rabbi, Catholic priest, Protestant minister, and Buddhist minister. Keating's second book, BUFFALO GAP FRONTIER, is a personal historical account of the settling of the Last Frontier in South Dakota and Wyoming. He is joined by two co-authors: a pioneer rancher, and a Lakota from the Pine Ridge Indian Reservation. His third book, 1960s DECADE OF DISSENT: The Way We Were, is a historical novel written about the times on the U.C. Berkeley when the author was a student.

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Page Count

178

Publisher

AuthorHouse

Published Date

ISBN 10

145205004X

ISBN 13

9781452050041

Stories of Children′s Pain

Linking Evidence to Practice

By: Bernie Carter,Joan Simons

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Stories of Children′s Pain

Linking Evidence to Practice

By: Bernie Carter,Joan Simons

Working with a child in pain is difficult, unavoidable and especially challenging when the child cannot explain what they are feeling. In this important book, Bernie Carter and Joan Simons bring together experience, evidence and research to deconstruct the topic and present the reality of children′s pain. Each chapter starts with a personal story from a child, a family member or a healthcare professional. The stories are drawn from a wealth of original research, and focus the reader on the individual child and their family. The chapter then goes on to introduce the relevant research, theory and implications for practice, so health professionals can use the evidence to support compassionate, child-centred care. Among the topics addressed are: - Ethical dilemmas - Assessing pain - Working in different settings - Inexplicable pain It is valuable reading for any healthcare student or professional working with children of all ages.

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Page Count

273

Publisher

SAGE

Published Date

ISBN 10

1473905044

ISBN 13

9781473905047

The Big 50: New York Yankees

By: Peter Botte,Bernie Williams,Chazz Palminteri

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The Big 50: New York Yankees

By: Peter Botte,Bernie Williams,Chazz Palminteri

Longtime columnist Peter Botte recounts the living history of the team, counting down from No. 50 to No. 1. Learn about and revisit the remarkable stories, featuring greats like Babe Ruth, Mickey Mantle, Lou Gehrig, Derek Jeter, and Aaron Judge.

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Page Count

252

Publisher

Triumph Books

Published Date

ISBN 10

1641254300

ISBN 13

9781641254304

Los Angeles Clippers

By: Bernie Wilson

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Los Angeles Clippers

By: Bernie Wilson

Los Angeles Clippers is a beginner's history of the NBA's Los Angeles Clippers. Beginning with the franchise's early years, readers will experience the team's highest and lowest moments, meet the team's best players and managers, and gain the inside track on information that completes the team's story. Mini-biographies, fun facts, anecdotes, fantastic quotes, and sidebars combine with full-color, action-packed photographs to round out the story of the Clippers, allowing your readers Inside the NBA! SportsZone is an imprint of ABDO Publishing Company.

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ABDO

Published Date

ISBN 10

1617877816

ISBN 13

9781617877810

Branded!

How Retailers Engage Consumers with Social Media and Mobility

By: Bernie Brennan,Lori Schafer

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Branded!

How Retailers Engage Consumers with Social Media and Mobility

By: Bernie Brennan,Lori Schafer

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Solve jigsaw puzzle

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Page Count

283

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470931760

ISBN 13

9780470931769

Walking with Jesus

By: Bernie Brennan

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Walking with Jesus

By: Bernie Brennan

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Page Count

121

Publisher

AuthorHouse

Published Date

ISBN 10

1546288899

ISBN 13

9781546288893

Outsider in the House

By: Bernie Sanders

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Outsider in the House

By: Bernie Sanders

The inside scoop on Washington from the only Independent in Congress.

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Page Count

270

Publisher

Verso

Published Date

ISBN 10

1859841775

ISBN 13

9781859841778

Book's by Bernie Brennan

Branded!

Branded!

Walking with Jesus

Walking with Jesus

What Made Me Who I Am

What Made Me Who I Am

If You Can't Act, You Can't Sell

If You Can't Act, You Can't Sell

George Best - A Celebration: Untold True Stories of Our Most Legendary Footballer

George Best - A Celebration: Untold True Stories of Our Most Legendary Footballer

Action Research for the Classroom

Action Research for the Classroom

My Happy Life

My Happy Life

Child-Centred Nursing

Child-Centred Nursing

Songs and Recipes: for Macho Men Only

Songs and Recipes: for Macho Men Only

Stories of Children′s Pain

Stories of Children′s Pain

The Big 50: New York Yankees

The Big 50: New York Yankees

Los Angeles Clippers

Los Angeles Clippers

Branded!

Branded!

Walking with Jesus

Walking with Jesus

Outsider in the House

Outsider in the House

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