Beretta E. Smith-Shomade's Books

Pimpin' Ain't Easy

Selling Black Entertainment Television

By: Beretta E. Smith-Shomade

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Pimpin' Ain't Easy

Selling Black Entertainment Television

By: Beretta E. Smith-Shomade

Launched in 1980, cable network Black Entertainment Television (BET) has helped make blackness visible and profitable at levels never seen prior in the TV industry. In 2000, BET was sold by founder Robert L. Johnson, a former cable lobbyist, to media giant Viacom for 2.33 billion dollars. This book explores the legacy of BET: what the network has provided to the larger US television economy, and, more specifically, to its target African-American demographic. The book examines whether the company has fulfilled its stated goals and implied obligation to African-American communities. Has it changed the way African-Americans see themselves and the way others see them? Does the financial success of the network - secured in large part via the proliferation of images deemed offensive and problematic by many black communities - come at the expense of its African-American audience? This book fills a major gap in black television scholarship and should find a sizeable audience in both media studies and African-American studies.

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Page Count

238

Publisher

Routledge

Published Date

ISBN 10

1135869480

ISBN 13

9781135869489

Shaded Lives

African-American Women and Television

By: Beretta E. Smith-Shomade

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Shaded Lives

African-American Women and Television

By: Beretta E. Smith-Shomade

In Shaded Lives, Beretta Smith-Shomade sets out to dissect images of the African American woman in television from the 1980s. She calls their depiction "binaristic," or split. African American women, although an essential part of television programming today, are still presented as distorted and deviant. By closely examining the television texts of African-American women in comedy, music video, television news and talk shows (Oprah Winfrey is highlighted), Smith-Shomade shows how these voices are represented, what forces may be at work in influencing these images, and what alternate ways of viewing might be available.

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Page Count

260

Publisher

Rutgers University Press

Published Date

ISBN 10

0813531055

ISBN 13

9780813531052

Shaded Lives

African-American Women and Television

By: Beretta E. Smith-Shomade

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Shaded Lives

African-American Women and Television

By: Beretta E. Smith-Shomade

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Page Count

260

Publisher

Rutgers University Press

Published Date

ISBN 10

0813531055

ISBN 13

9780813531052

Pimpin' Ain't Easy

Selling Black Entertainment Television

By: Beretta E. Smith-Shomade

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Pimpin' Ain't Easy

Selling Black Entertainment Television

By: Beretta E. Smith-Shomade

First Published in 2008. Routledge is an imprint of Taylor & Francis, an informa company.

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Age

Page Count

238

Publisher

Routledge

Published Date

ISBN 10

0415976782

ISBN 13

9780415976787

Book's by Beretta E. Smith-Shomade

Pimpin' Ain't Easy

Pimpin' Ain't Easy

Shaded Lives

Shaded Lives

Shaded Lives

Shaded Lives

Pimpin' Ain't Easy

Pimpin' Ain't Easy

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