Becky Sheetz-Runkle's Books

The Art of War for Small Business

Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu

By: Becky Sheetz-Runkle

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The Art of War for Small Business

Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu

By: Becky Sheetz-Runkle

Defeat the competition and dominate the market with these masterful strategies of Sun Tzu. Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent. Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to: Choose the right ground for your battles Leverage strengths while overcoming limitations Strike competitors’ weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Countless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries’ seemingly overwhelming forces. Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.

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Page Count

255

Publisher

AMACOM

Published Date

ISBN 10

0814433820

ISBN 13

9780814433829

Sun Tzu for Women

The Art of War for Winning in Business

By: Becky Sheetz-Runkle

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Sun Tzu for Women

The Art of War for Winning in Business

By: Becky Sheetz-Runkle

In a new spin on an oft-studied classic, marketer and martial arts practitioner Becky Sheetz-Runkle reinterprets Sun Tzu's The Art of War for women in the workplace. The ancient Chinese warrior and military strategist penned the masterpiece about 2,500 years ago, but many business experts believe its precepts are as relevant in today's corporate environment as they were on ancient Chinese battlefields. Sheetz-Runkle extrapolates business lessons from Sun Tzu's maxims to help women build on their attributes, overcome obstacles and forward their careers. The book relies heavily on excerpts from the classic, along with the author's own pithy advice and stories of today's women who are the working world's modern generals. While much of the book's counsel is pretty well worn, getAbstract recommends women read this book to fortify themselves as they do battle in the corporate combat zone.

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Page Count

224

Publisher

Simon and Schuster

Published Date

ISBN 10

1598699075

ISBN 13

9781598699074

The Art of War for Small Business

Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu

By: Becky Sheetz-Runkle

Write a review Read reviews Take a Quiz Solve Book Puzzle

The Art of War for Small Business

Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu

By: Becky Sheetz-Runkle

The author adapts the principles in "The Art of War" for small businesses, teaching them to choose the right ground for battle, strike at competitors' weakest points, and build and leverage strategic alliances.

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Page Count

225

Publisher

Amacom Books

Published Date

ISBN 10

0814433812

ISBN 13

9780814433812

Book's by Becky Sheetz-Runkle

The Art of War for Small Business

The Art of War for Small Business

Sun Tzu for Women

Sun Tzu for Women

The Art of War for Small Business

The Art of War for Small Business

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