Becca Braun's Books

Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story

By: Becca Braun,John Haugh,Michael Shaughnessy

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Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story

By: Becca Braun,John Haugh,Michael Shaughnessy

Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story" by John Haugh and Michael Shaughnessy reveals the remarkable journey of two Midwestern chemical salesmen who built a $400 million business without venture capital. In the 1980s, Haugh and Shaughnessy discovered a novel way to add color to plastics, an incremental innovation with enormous potential in the global plastics industry. Lacking the connections and experience to secure venture capital, they turned to a straightforward, old-fashioned strategy: focusing on sales. Driving their beat-up cars around the Ohio River Valley, they committed to a single guiding principle for every decision about customers, capital, or human resources: “Will it generate sales quickly?” This relentless sales-first mindset allowed them to grow their company, ColorMatrix, to over $100 million in revenues. Their dedication paid off when they eventually recapitalized the company and sold it for over $400 million, creating hundreds of jobs in Rust Belt Cleveland along the way. "Sales First!" not only chronicles the business strategies and entrepreneurial spirit that propelled ColorMatrix to success but also highlights the importance of maintaining strong personal relationships in business. John and Mike managed their partnership so well that they never had a significant disagreement, showcasing the power of mutual respect and shared vision. This inspiring narrative offers valuable lessons for entrepreneurs and business leaders on achieving growth through sheer determination and a focus on immediate sales, making it a must-read for anyone looking to build a successful company without relying on external funding. “Sales First!” is part of the Braun Collection, a suite of business education resources that includes bestsellers such as “Billion or Bust!” by former Rackspace CEO Lanham Napier.

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Page Count

202

Publisher

Braun Ink

Published Date

ISBN 10

1735599905

ISBN 13

9781735599908

Planes, Trains, Automobiles, & More!: Frederick J. Hooven and His Brilliant Inventions

By: Becca Braun

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Planes, Trains, Automobiles, & More!: Frederick J. Hooven and His Brilliant Inventions

By: Becca Braun

Planes, Trains, Automobiles, & More!" tells the captivating story of Frederick J. Hooven, a brilliant 20th-century Ohio inventor and protégé of the Wright Brothers. Hooven's groundbreaking inventions include the SHORAN bombsight, which aided American airmen in two wars, the radio direction finder integral to mid-century commercial airplanes, and revolutionary electronic printing equipment. He also created a digital synthesizer cherished by professional musicians. Beyond his innovations in aviation and music, Hooven co-developed the first successful heart-lung machine, enabling thousands of life-saving open-heart surgeries. His engineering expertise also drove the advanced development of the iconic Ford Falcon. Esteemed auto legend Lee Iacocca regarded Hooven as a genius in automotive engineering, and the dean of one of America's top engineering schools praised him as a true genius, likening his problem-solving acumen to Warren Buffett's financial insight. "Planes, Trains, Automobiles, & More!" is more than just a tribute to Fred Hooven; it is a celebration of invention and engineering. The book delves into Hooven's life and career, offering readers an in-depth look at the man behind these remarkable innovations. It highlights his relentless pursuit of progress and his ability to overcome challenges, making significant contributions across multiple fields. This inspiring biography is a must-read for anyone interested in the history of engineering, innovation, and the impact of one man's genius on numerous industries. "Planes, Trains, Automobiles, & More!" serves as both a homage to Fred Hooven's legacy and a testament to the power of creativity and determination in shaping the world.

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Page Count

124

Publisher

Braun Ink

Published Date

ISBN 10

1735599921

ISBN 13

9781735599922

Billion Or Bust!: Growing a Tech Company in Texas

By: Lanham Napier,Becca Braun

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Billion Or Bust!: Growing a Tech Company in Texas

By: Lanham Napier,Becca Braun

Surprise Bestseller! "Billion or Bust!" by Lanham Napier offers a gripping perspective on entrepreneurship, cloud computing, and the strategic effort to build a billion-dollar company. Napier, the former CEO of Rackspace, transformed the fledgling hosting company into a global leader in cloud computing services. Employing a customer-centric approach known as "Fanatical Support," he navigated the company through the tech industry's twists and turns. In “Billion or Bust!” Napier explains the strategic and technical aspects that undergirded Rackspace's growth. A strong, customer-focused culture, he argues, drives innovation. Throughout the book, Napier emphasizes the importance of people in Rackspace’s success, highlighting stories of the Rackspace team’s resilience and creativity. Napier gives readers a comprehensive blueprint for building and scaling a successful tech company, blending personal experiences with strategic insights and in-depth analysis. In the process, he examines cloud computing and its evolution, startup scaling, tech industry leadership, and strategic decision-making and risk management. For anyone interested in entrepreneurship, technology, and business leadership, “Billion or Bust!” is an essential read. "BILLION OR BUST! is a lively, thoughtful, and engaging story of a man, a business, and a city, told with a thoroughly Texan degree of vigor and verve." - TheIndieReader

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Page Count

186

Publisher

Braun Ink

Published Date

ISBN 10

0692174885

ISBN 13

9780692174883

Making the Most of Teen Library Volunteers

Energizing and Engaging Community

By: Becca Boland

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Making the Most of Teen Library Volunteers

Energizing and Engaging Community

By: Becca Boland

When teens volunteer at the library, they gain new skills, make connections, and build their resumes, while libraries benefit from a new generation of advocates. This guide shows librarians how to establish or develop a teen volunteer program. Advocating a flexible approach, this book speaks to every library, including both public and school libraries. From small libraries with no budget to large libraries with seemingly endless budgets and everything in between, all of the concepts covered can be scaled up or down to meet the needs of the community being served. The book begins with the big picture, discussing benefits to teens, libraries, and communities; it then reviews volunteer types and volunteer possibilities for teens, including the traditional roles of shelving and programming as well as passion-led projects, programming opportunities, and special initiatives and drives. Specific volunteer roles are described in depth, with instructions for practical applications, and concrete examples and experiences from various types of libraries illustrate principles discussed. Readers will also learn how to establish volunteer partnerships within and outside of the library. The book ends with a discussion of methods for evaluation and assessment.

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Page Count

173

Publisher

Bloomsbury Publishing USA

Published Date

ISBN 10

1440865639

ISBN 13

9781440865633

The Globalization of Adoption

Individuals, States, and Agencies across Borders

By: Becca McBride

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The Globalization of Adoption

Individuals, States, and Agencies across Borders

By: Becca McBride

This book expands our understanding of a growing, yet largely unstudied phenomenon: the flow of children across borders through intercountry adoption. What explains the spread of intercountry adoption through the international system over time? McBride investigates the interconnected networks of states, individuals, and adoption agencies that have collaborated to develop the practice of intercountry adoption we see today. This book tells the story of how adoption agencies mediate between individuals and states in two ways: first by teaching states about intercountry adoption as a policy, and second by helping states implement intercountry adoption as a practice. McBride argues that this process of states learning about intercountry adoption from adoption agencies has facilitated the global development of the practice in the past seventy years.

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Page Count

219

Publisher

Cambridge University Press

Published Date

ISBN 10

1316710386

ISBN 13

9781316710388

The Outlook for Arab Gulf Cooperation

By: Jeffrey Martini,Becca Wasser,Dalia Dassa Kaye,Daniel Egel,Cordaye Ogletree

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The Outlook for Arab Gulf Cooperation

By: Jeffrey Martini,Becca Wasser,Dalia Dassa Kaye,Daniel Egel,Cordaye Ogletree

The cohesion of the Gulf Cooperation Council (GCC)--defined here as the ability of the six GCC member states to act together or in parallel--has significant consequences for regional stability and U.S. interests. This report examines factors that bind and divide the six GCC states--Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates--and presents the outlook for the GCC's evolution over the next ten years. Addressing the political, economic, and security dimensions of GCC relationships, the study provides a framework for understanding intra-GCC dynamics, an expectation of future developments, and policy recommendations for enhancing stability and U.S. regional interests"--Publisher's description.

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Page Count

101

Publisher

Rand Corporation

Published Date

ISBN 10

083309307X

ISBN 13

9780833093073

Badass Affirmations

The Wit and Wisdom of Wild Women

By: Becca Anderson

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Badass Affirmations

The Wit and Wisdom of Wild Women

By: Becca Anderson

Positive Affirmations and Motivational Quotes for a Badass “No matter how you use it, there can be benefits for you and your daily life.”―Nerdy Girl Express #1 Best Seller in Popular Culture, Quotations, Women’s Studies, Love & Marriage Humor, Self-Esteem, LGBT, and Trivia Badass Affirmations is full of positive affirmations, profiles of powerful real-life heroines, and inspirational quotes for women. Packed with just the right amount of sass, this book is the perfect women empowerment gift for you and all your fabulous BFFs. Even a badass needs positive affirmations. No one leaps out of bed knowing they’re amazing and about to have an incredible day. We find ourselves rushing around, working hard to please others―and often we find ourselves making everyone happy but our own damn selves. Badass Affirmations is here to stop the negativity with positive quotes and affirmations from powerful women. Discover strong women quotes and encouraging self-affirmations. In Badass Affirmations, positive living and affirmation queen Becca Anderson reminds you that you are pretty darn great. Inside this motivational quotes and affirmations book, you’ll be fired up by inspirational quotes for women, by women. Alongside these women empowerment quotes, you’ll gain new knowledge of the badass ladies who have left their mark on the world with a mix of short bios and longer profiles. And when you’re done learning from other fierce females, you can work on affirming yourself with uplifting journal prompts. Read Badass Affirmations and: • Learn the habit of affirming yourself daily • Empower yourself and strengthen your self-esteem • Be encouraged by words of wit and wisdom Readers of affirmations books and positive quote books for women like Let That Sh*t Go, A Year of Positive Thinking, or Beautifully Said will love the inspirational quotes for women in Badass Affirmations.

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Page Count

224

Publisher

Mango Media Inc.

Published Date

ISBN 10

1633537536

ISBN 13

9781633537538

Billion Or Bust!: Growing a Tech Company in Texas

By: Lanham Napier

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Billion Or Bust!: Growing a Tech Company in Texas

By: Lanham Napier

Billion or Bust! As president and then CEO of cloud provider Rackspace, Lanham Napier grew the company from $5 million to over $1 billion in revenues and $5 billion in market value while creating thousands of jobs. A lifelong Texan, he grew the company in his home state, overseeing the development of new headquarters in San Antonio and leading the company's IPO. When Microsoft, Amazon, and Google entered the industry in force, everything changed . . . including Lanham's relationship with Rackspace executives and the company's board of directors. Lanham Napier is an entrepreneur, innovator, and investor. He and his team at BuildGroup believe in providing smart capital to passionate entrepreneurs who want to build companies for the long haul. Lanham developed his ideas about risk capital through his work as CEO of Rackspace, a formerly public cloud company headquartered in San Antonio, Texas. He grew up a proud Texan, enamored with the state climate, history, diversity, friendliness, and traditions. In his adolescence, Lanham developed a driving desire to improve the world through creating jobs for people (especially Texans). On a date with the woman he would soon marry, he said about himself, "I want to create jobs." Lanham went to Rice University and then Harvard Business School, and he became knowledgeable about high finance through jobs at Merrill Lynch and a private equity fund. When the internet boom hit in the 1990s, Rackspace.com, a managed hosting company founded by several San Antonio innovators, came knocking at Lanham's door. He joined as CFO, with the main responsibility for taking the company public. He considered this the ideal opportunity to create jobs. Before the company could go public, however, the economic bubble burst. Instead of raising new capital to hire people, Lanham oversaw large-scale layoffs-not at all what he had envisioned. Lanham became president of Rackspace and helped Rackers focus on generating profits and making the company as financially self-sustaining as possible. Under his leadership, and with a dedicated and motivated team, the company gained dominance in its industry-leading Fanatical Support TM offering-a differentiated service that gained Rackspace thousands of small and large-business customers. After Lanham was promoted to CEO, the once-tiny cloud company grew so quickly, it converted a defunct mall into phenomenal new headquarters and underwent an IPO. By the time Lanham left in 2014, Rackspace served over 300,000 customers and had over a billion in revenues and $5 billion in market value. It also employed over 5,000 people, largely in the San Antonio area. Lanham details the replacement of one set of 'managed hosting' competitors (telecom companies) by a new set of cloud competitors-Microsoft, Google, and Amazon. Their aggressive entry into the cloud space beginning around 2006 forced Rackspace to continuously differentiate its high-quality offerings, doubling down on Fanatical Support and developing new products and services. The stresses of this tsunami of competition that collectively held cash stores unrivaled in business history caused a formerly strong partnership among Rackspace executives to pull at the seams. The deterioration of the partnership had repercussions at the board and investor levels, as well. Without leadership consensus, the pressing decisions Lanham needed to make as CEO (and board member) took longer and became harder. Lanham's ability to operate with urgency and clear direction became a daily battle, and he left the company.

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Page Count

184

Published Date

ISBN 10

0692174885

ISBN 13

9780692174883

Hush, Hush

By: Becca Fitzpatrick

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Hush, Hush

By: Becca Fitzpatrick

Superverslavende serie over een onmogelijke, hemelse liefde

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Page Count

375

Publisher

Overamstel Uitgevers

Published Date

ISBN 10

9048829011

ISBN 13

9789048829019

Book's by Becca Braun

Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story

Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story

Planes, Trains, Automobiles, & More!: Frederick J. Hooven and His Brilliant Inventions

Planes, Trains, Automobiles, & More!: Frederick J. Hooven and His Brilliant Inventions

Billion Or Bust!: Growing a Tech Company in Texas

Billion Or Bust!: Growing a Tech Company in Texas

Making the Most of Teen Library Volunteers

Making the Most of Teen Library Volunteers

The Globalization of Adoption

The Globalization of Adoption

The Outlook for Arab Gulf Cooperation

The Outlook for Arab Gulf Cooperation

Badass Affirmations

Badass Affirmations

Billion Or Bust!: Growing a Tech Company in Texas

Billion Or Bust!: Growing a Tech Company in Texas

Hush, Hush

Hush, Hush

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