Barbara Bertuzzi's Books

Bolognese Cooking Heritage

By: Barbara Bertuzzi

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Bolognese Cooking Heritage

By: Barbara Bertuzzi

Recipes translated from Italian, with preparation instructions and tips. Annotated from easier to harder. Measurements are metric.

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Page Count

212

Publisher

Edizioni Pendragon

Published Date

ISBN 10

8883424735

ISBN 13

9788883424731

The New Handshake

Sales Meets Social Media

By: Joan C. Curtis,Barbara Giamanco

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The New Handshake

Sales Meets Social Media

By: Joan C. Curtis,Barbara Giamanco

This book offers an up-to-date and definitive explanation of how to build relationships via social media in the sales process and is a guide to encouraging sales people to embrace these revolutionary techniques. With more than 400 million active users on Facebook alone (50 percent of whom log in on any given day), today's social media-oriented climate has redefined the way people communicate and interact. It's also changed the way consumers operate in the marketplace. Unfortunately, as a whole, sales professionals have been slow to embrace the new technology. In The New Handshake: Sales Meets Social Media, coauthors Curtis and Giamanco present Sales 2.0, a significant expansion from selling via the traditional face-to-face or telephone sales methods. The book begins by examining the impact of the communication revolution on sales as well as the history of selling. It contains case examples that justify incorporating social media in business. The final chapters of the book describe each social network, explain how they work, and create a road map for a social media sales strategy—including how to empower salespeople to overcome their resistance to change.

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Page Count

222

Publisher

Bloomsbury Publishing USA

Published Date

ISBN 10

0313382727

ISBN 13

9780313382727

Reconstructing Research Integrity

Beyond Denial

By: Barbara Redman

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Reconstructing Research Integrity

Beyond Denial

By: Barbara Redman

This book exposes significant threats to research integrity and identifies policies and practices that can reverse these trends. It is focused on human research and US policy. Recent assessments have shown inadequacies in institutions, policies, and practices that seriously compromise ethics. The presumed self-regulatory nature of the scientific endeavor has been exposed to have allowed unabated areas of poor-quality science, an incomplete and inaccessible scientific record, conflicts of interest, differing notions of accountability, virtually no evidence base to direct research integrity policy, and a growing sense of alienation, moral injury and even revolt among scientists. Reconstructing Research Integrity aims to capture ways of vigorously moving toward scientific and ethical rigor, including self-correction and emerging or already-successful initiatives. The book begins with analysis of the full system of institutions, policies, and practices involved in production, dissemination, and application of research, including an examination of the blind spots in research ethics ideology, policy, and practice. The book then identifies policies and practices that can reverse harmful ethical trends, such as strengthening Responsible Conduct of Research (RCR) training and improving self-regulation in the scientific community. Finally, the book discusses the constant evolution of research ethics and integrity, which is illustrated by emerging research fields like gene editing and data science. This book will be of interest to all research administrators in academic, commercial and government positions; to policy advisors at the National Science Foundation and at the National Academies of Science, Engineering, and Medicine; to graduate students in research ethics; to advanced bioethics education programs across the globe; and to researchers and consultants in ELSI (ethical, legal, and social implications) programs.

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Page Count

212

Publisher

Springer Nature

Published Date

ISBN 10

3031271114

ISBN 13

9783031271113

Think Canadian! Crosswords

76 Puzzles

By: Barbara Olson,Dave Macleod

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Think Canadian! Crosswords

76 Puzzles

By: Barbara Olson,Dave Macleod

Millions of Canadians crave a good mental challenge, and in order to feed their hunger many turn to the daily crossword puzzle in their local newspaper. Often, however, before they even get to 1-Across, they must stop thinking "in Canadian" and shift cultural gears. It is a sad reality that Canada just doesn't figure highly in what is undoubtedly one of our favourite pastimes: solving the daily crossword. The crosswords in this book contain plenty of references to this country: its heroes and rogues, its geography, sports, history, arts, - its "Canadian-ness." Here the solver might discover a Knowlton, a Gzowski, an Iqaluit, or maybe even a Come By Chance. Our Canadian spelling is recognised as well, in words such as "colour" and "centre", and there is also a sprinkling of French, in keeping with the bilingual nature of this land. These puzzles appeal to a broad range of solvers, from the dabbler at testing the waters to the seasoned crossword pro looking for a serious cranial workout. Many puzzles are themed and titled. Other, perhaps more challenging puzzles are themeless. While the puzzles vary in difficulty and style, they share one critical thing. They'll make you Think Canadian!

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Page Count

112

Publisher

Trafford Publishing

Published Date

ISBN 10

1412043107

ISBN 13

9781412043106

The Fungal Kingdom

By: Joseph Heitman,Barbara J. Howlett,Pedro W. Crous,Eva H. Stukenbrock,Timothy Yong James,Neil A. R. Gow

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The Fungal Kingdom

By: Joseph Heitman,Barbara J. Howlett,Pedro W. Crous,Eva H. Stukenbrock,Timothy Yong James,Neil A. R. Gow

Fungi research and knowledge grew rapidly following recent advances in genetics and genomics. This book synthesizes new knowledge with existing information to stimulate new scientific questions and propel fungal scientists on to the next stages of research. This book is a comprehensive guide on fungi, environmental sensing, genetics, genomics, interactions with microbes, plants, insects, and humans, technological applications, and natural product development.

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Page Count

1136

Publisher

John Wiley & Sons

Published Date

ISBN 10

1555819583

ISBN 13

9781555819583

Book's by Barbara Bertuzzi

Bolognese Cooking Heritage

Bolognese Cooking Heritage

The New Handshake

The New Handshake

Reconstructing Research Integrity

Reconstructing Research Integrity

Think Canadian! Crosswords

Think Canadian! Crosswords

The Fungal Kingdom

The Fungal Kingdom

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