Baker, Christopher's Books

The Marketing Manual

By: Michael Baker

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The Marketing Manual is a step-by-step guide to solving your marketing problem. Through questions, practical examples and mini-case studies, this book demonstrates how to prepare your marketing plan. The Marketing Manual addresses the 3 fundamental questions facing the business planner: *where are we now? *where do we want to go? *how do we get there? The workbook elaborates on these essential questions helping you to address your own marketing problem and work through to the preparation of an operational marketing plan.

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Page Count

288

Publisher

Routledge

Published Date

ISBN 10

1136356789

ISBN 13

9781136356780

The Man Who Ran Washington

The Life and Times of James A. Baker III

By: Peter Baker,Susan Glasser

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The Man Who Ran Washington

The Life and Times of James A. Baker III

By: Peter Baker,Susan Glasser

BEST BOOK OF THE YEAR: The New York Times • The Washington Post • Fortune • Bloomberg From two of America's most revered political journalists comes the definitive biography of legendary White House chief of staff and secretary of state James A. Baker III: the man who ran Washington when Washington ran the world. For a quarter century, from the end of Watergate to the aftermath of the Cold War, no Republican won the presidency or ran the White House without the advice of James Addison Baker III. A scion of Texas aristocracy who became George H. W. Bush’s tennis partner, Baker had never worked in Washington until a devastating family tragedy struck when he was thirty-nine. Within a few years, he was leading Gerald Ford’s campaign and would go on to manage a total of five presidential races and win a sixth for George W. Bush in a Florida recount. He ran Ronald Reagan’s White House and became the most consequential secretary of state since Henry Kissinger. Ruthlessly partisan during campaign season, Baker became an indispensable dealmaker after the election. He negotiated with Democrats at home and Soviets abroad, rewrote the tax code, assembled the coalition that won the Gulf War, brokered the reunification of Germany, and helped bring a decades-long nuclear superpower standoff to an end. Brilliantly crafted by Peter Baker of The New York Times and Susan Glasser of The New Yorker, The Man Who Ran Washington is a page-turning study in the acquisition, exercise, and preservation of power in late twentieth-century America and the story of Washington when Washington ran the world. Their masterly biography is necessary reading and destined to become a classic.

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737

Publisher

Anchor

Published Date

ISBN 10

1101912162

ISBN 13

9781101912164

Fangirl

By: Ken Baker

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Fangirl

By: Ken Baker

While staring you straight in the eye, far above the tips of her Toms, Josie Brant would swear that she does not like Peter Maxx, the teen sensation who causes every girl within a 100-foot radius to scream at ear-shattering decibels. Even if Josie may completely, totally, and unequivocally be his biggest fan. So when Josie finds out her best friend has won a contest to meet Peter by stealing one of Josie's songs, Josie is overwhelmingly shocked and upset—some of which flies out the window when Ashley introduces Josie to Peter as well. And suddenly, in a whirlwind of Tweets, IMs, texts, and phone calls, Josie finds herself in the middle of a flirtatious friendship that has the potential for complete harmony. But just when everything seems pitch-perfect, the paparazzi flashbulbs explode, along with any notion of a fairy-tale romance. Author Ken Baker, E! Channel's Chief News Correspondent, uses his inside knowledge to craft a novel authentic to the teen pop idol experience with sincere heart and humor.

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278

Publisher

Running Press Kids

Published Date

ISBN 10

0762447028

ISBN 13

9780762447022

Culture and Identity through English as a Lingua Franca

Rethinking Concepts and Goals in Intercultural Communication

By: Will Baker

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Culture and Identity through English as a Lingua Franca

Rethinking Concepts and Goals in Intercultural Communication

By: Will Baker

The use of English as a global lingua franca has given rise to new challenges and approaches in our understanding of language and communication. One area where ELF (English as a lingua franca) studies, both from an empirical and theoretical orientation, have the potential for significant developments is in our understanding of the relationships between language, culture and identity. ELF challenges traditional assumptions concerning the purposed 'inexorable' link between a language and a culture. Due to the multitude of users and contexts of ELF communication the supposed language, culture and identity correlation, often conceived at the national level, appears simplistic and naïve. However, it is equally naïve to assume that ELF is a culturally and identity neutral form of communication. All communication involves participants, purposes, contexts and histories, none of which are 'neutral'. Thus, we need new approaches to understanding the relationship between language, culture and identity which are able to account for the multifarious and dynamic nature of ELF communication.

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439

Publisher

Walter de Gruyter GmbH & Co KG

Published Date

ISBN 10

1501502166

ISBN 13

9781501502163

The Marketing Book

By: Michael Baker

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The Marketing Book

By: Michael Baker

This fifth edition of the best-selling Marketing Book has been extensively updated to reflect changes and trends in current marketing thinking and practice. Taking into account the emergence of new subjects and new authorities, Michael Baker has overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer. In particular, the 'Marketing Book' now broaches the following 'new' topics: * Channel management - management of the supply chain * Customer Relationship Management * Direct marketing * E-marketing * Integrated marketing communications * measurement of marketing effectiveness * Postmodern and retro-marketing * Relationship marketing * Retailing Like its predecessors, the 'Marketing Book 5th edition' is bursting with salient articles from some of the best known academics in the field. It amounts to an all-embracing one-volume companion to modern marketing thought, ideal for all students of marketing.

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867

Publisher

Routledge

Published Date

ISBN 10

1136356916

ISBN 13

9781136356919

Baker and Milsom Sources of English Legal History

Private Law to 1750

By: John Hamilton Baker

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Baker and Milsom Sources of English Legal History

Private Law to 1750

By: John Hamilton Baker

Previous edition published as : Sources of English legal history. London : Butterworth, 1986.

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816

Publisher

OUP UK

Published Date

ISBN 10

0199546800

ISBN 13

9780199546800

Mystery Makers and Solvers

A Mystery Trilogy: the Ring, the Engagement, the Marriage

By: Janet Laverne Baker

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Mystery Makers and Solvers

A Mystery Trilogy: the Ring, the Engagement, the Marriage

By: Janet Laverne Baker

This book is about the adventures and life of Christine Travis. She finds herself right in the middle of three disturbing mysteries at different times of her young life. Come along with her as she uses her cunning mind and intellect as well as her sense of goodness to bring evil to justice. From the Author Almost every young girl of my generation was a fan of the Nancy Drew books. I was no exception. As a twelve-year-old, I decided to create a club called Mystery Makers and Solvers. Once a week, my friends and I would get together, and we would give book reports of the most recent novels read about Nancy Drews mysteries. We would then exchange books or go to the public library for more in the series. This action spurred my interest in reading mysteries as an adult. A number of years ago, I decided to write a novel myself as I felt I had an adventure inside me. As it happens, I had three of them and a heroine that I named Christine Travis. She is my Nancy Drew. I hope that you will enjoy her life and adventures as much I did in creating them.

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162

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AuthorHouse

Published Date

ISBN 10

1524659762

ISBN 13

9781524659769

Geoffrey Tristram

A Very British Organist "I Am He"

By: David Baker

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Geoffrey Tristram

A Very British Organist "I Am He"

By: David Baker

For nearly thirty years, Geoffrey Oliver Tristram (GOT) was the celebrated Organist and Master of the Choristers at Christchurch Priory. He set a high standard for both organ performance and choral direction still widely revered and celebrated. This book charts GOT’s life from his birth in Stourbridge, Worcestershire, in 1917 to his sudden death at the age of just 61. It looks at his career as student, teacher, choirmaster, accompanist and, especially, celebrated recitalist, at home and abroad. Drawing heavily on primary source material, including family archives and photographs, the book is complemented and underpinned by the memories and reminiscences of relations, friends, colleagues, peers, and others. It includes many contemporary reviews of his performances, right from his early days as a teenage Fellow of the Royal College of Organists until his last masterly recitals. Appendices give details about Tristram’s recitals, broadcasts, and recordings, alongside specifications of the instruments at Christchurch Priory. The book also provides access to a selection of previously unreleased recordings made in the 1960s and early 1970s. Geoffrey Tristram: A Very British Organist, paints a rich picture of the man (husband, father, friend) and the musician, a player who had a significant influence on generations of organists and singers.

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269

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AuthorHouse

Published Date

ISBN 10

1665599812

ISBN 13

9781665599818

Marketing

Managerial Foundations

By: Michael Baker

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Marketing

Managerial Foundations

By: Michael Baker

Marketing: Managerial Foundations" provides students with a sound understanding of marketing theory and practice, and does so in an Australian and New Zealand context. It is an introductory text that goes beyond the prescriptive approach. It seeks to meet the needs of a discipline that is now accepted as a fundamental aspect of business and one which needs and deserves an academic base of context, concept and application. No theoretical stone is left unturned as good practice is supported by essential theoretical frameworks. Students will find more discussion of the various arguments that provide views on the foundations and application of marketing. Concepts such as relationship marketing are traced and explored. The book provides a strong foundation for the study of marketing and is essential reading for the newcomer to marketing as well as being a valuable reference for the marketing professional.

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564

Publisher

Macmillan Education AU

Published Date

ISBN 10

0732952115

ISBN 13

9780732952112

Classics and Celtic Literary Modernism

Yeats, Joyce, MacDiarmid and Jones

By: Gregory Baker

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Classics and Celtic Literary Modernism

Yeats, Joyce, MacDiarmid and Jones

By: Gregory Baker

Celtic modernism had a complex history with classical reception. In this book, Gregory Baker examines the work of W. B. Yeats, James Joyce, David Jones and Hugh MacDiarmid to show how new forms of modernist literary expression emerged as the evolution of classical education, the insurgent power of cultural nationalisms and the desire for transformative modes of artistic invention converged across Ireland, Scotland and Wales. Writers on the 'Celtic fringe' sometimes confronted, and sometimes consciously advanced, crudely ideological manipulations of the inherited past. But even as they did so, their eccentric ways of using the classics and its residual cultural authority animated new decentered idioms of English - literary vernaculars so fragmented and inflected by polyglot intrusion that they expanded the range of Anglophone literature and left in their wake compelling stories for a new age.

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327

Publisher

Cambridge University Press

Published Date

ISBN 10

1108957080

ISBN 13

9781108957083

The Encyclopedia of Epic Films

By: Constantine Santas,James M. Wilson,Maria Colavito,Djoymi Baker

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The Encyclopedia of Epic Films

By: Constantine Santas,James M. Wilson,Maria Colavito,Djoymi Baker

Soon after film came into existence, the term epic was used to describe productions that were lengthy, spectacular, live with action, and often filmed in exotic locales with large casts and staggering budgets. The effort and extravagance needed to mount an epic film paid off handsomely at the box office, for the genre became an immediate favorite with audiences. Epic films survived the tribulations of two world wars and the Depression and have retained the basic characteristics of size and glamour for more than a hundred years. Length was, and still is, one of the traits of the epic, though monolithic three- to four-hour spectacles like Gone with the Wind (1939) and Lawrence of Arabia (1962) have been replaced today by such franchises as the Harry Potter films and the Lord of the Rings trilogy. Although the form has evolved during many decades of existence, its central elements have been retained, refined, and modernized to suit the tastes of every new generation. The Encyclopedia of Epic Films identifies, describes, and analyzes those films that meet the criteria of the epic—sweeping drama, panoramic landscapes, lengthy adventure sequences, and, in many cases, casts of thousands. This volume looks at the wide variety of epics produced over the last century—from the silent spectacles of D. W. Griffith and biblical melodramas of Cecil B. DeMille to the historical dramas of David Lean and rollercoaster thrillers of Steven Spielberg. Each entry contains: Major personnel behind the camera, including directors and screenwriters Cast and character listings Plot summary Analysis Academy Award wins and nominations DVD and Blu-ray availability Resources for further study This volume also includes appendixes of foreign epics, superhero spectaculars, and epics produced for television, along with a list of all the directors in the book. Despite a lack of overall critical recognition and respect as a genre, the epic remains a favorite of audiences, and this book pays homage to a form of mass entertainment that continues to fill movie theaters. The Encyclopedia of Epic Films will be of interest to academics and scholars, as well as any fan of films made on a grand scale.

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713

Publisher

Scarecrow Press

Published Date

ISBN 10

0810882485

ISBN 13

9780810882485

Fear and Clothing

Dress in English Detective Fiction between the First and Second World Wars

By: Jane Custance Baker

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Fear and Clothing

Dress in English Detective Fiction between the First and Second World Wars

By: Jane Custance Baker

Through analyzing dress in detective fiction, Fear and Clothing reveals a cultural history of identity affected by the social upheaval caused by war. In-depth analysis of interwar publications by a comprehensive range of writers reveals readers' anxieties and fears about class, gender and race and how these changed over the period. Although read and written by both men and women, detective fiction was deemed at the time to be a masculine and high-status entertainment. However the literature demonstrates an admiration and acceptance of the woman's identity, performed during the Great War and continuing throughout the interwar period, as girl pal and female gentleman. In chapters that explore age, character, class, masculinity, performative womanhood and race, Jane Custance Baker exposes how dress was a status marker to both male and female readers, made anxious by social change brought about by war. Dress in detective fiction reveals a set of signs to be read, digested, and possibly employed to model the individual reader's personal dress choices. Fear and Clothing sheds new light on dress of the period, the social and cultural environment as depicted in the popular fiction genre in the early 20th century, and is of interest to researchers and scholars within dress history, literary and historical studies, as well as anyone who enjoys the history of detective fiction.

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265

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

135024032X

ISBN 13

9781350240322

Paul Cullen Citizen and Soldier

The Life and Times of Major General Paul Cullen

By: Kevin James Baker,Kevin Baker

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Paul Cullen Citizen and Soldier

The Life and Times of Major General Paul Cullen

By: Kevin James Baker,Kevin Baker

This book shows the iconic spirit of the digger - the teamwork, valuing trust and using initiative; showing courage, compassion and endurance and the mateship, a sense of selfless sacrifice, of loyalty to the end.

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240

Publisher

UNSW Press

Published Date

ISBN 10

1922013323

ISBN 13

9781922013323

Persuasive Peers

Social Communication and Voting in Latin America

By: Andy Baker,Barry Ames,Lúcio Rennó

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Persuasive Peers

Social Communication and Voting in Latin America

By: Andy Baker,Barry Ames,Lúcio Rennó

A typical presidential election campaign in Latin America sees between one-third and one-half of all voters changing their vote intentions across party lines in the months before election day-numbers unheard of and rarely seen in older democracies. This book proposes a new theory of Latin American voting behavior, examining how votes are truly up for grabs in democracies where political parties and mass partisanship are not deeply entrenched. The book argues that political discussion among peers causes volatility, and ulimately explains final vote choices. Describing and examining social networks of political discussion, the authors propose that everyday social communication is the hidden architecture that structures political outcomes in Latin America's less institutionalized democracies. Voters, embedded in networks of family members, friends, neighbors, coworkers, and acquaintances, are heavily persuaded by the debating and arguing, and agreeing and affirming, that happens in their social networks. Social Communication and Elections in Latin America reveals the hidden undercurrent of political discussion among voters in Latin America, advancing a new theory of voting behavior that accounts for the extended influence of election campaigns, the geographic clustering of political preferences, and the strategic maneuvers of political machines"--

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394

Publisher

Princeton University Press

Published Date

ISBN 10

0691205779

ISBN 13

9780691205779

The Last Englishmen

Love, War, and the End of Empire

By: Deborah Baker

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The Last Englishmen

Love, War, and the End of Empire

By: Deborah Baker

A sumptuous biographical saga, both intimate and epic, about the waning of the British Empire in India John Auden was a pioneering geologist of the Himalaya. Michael Spender was the first to draw a detailed map of the North Face of Mount Everest. While their younger brothers—W. H. Auden and Stephen Spender—achieved literary fame, they vied to be included on an expedition that would deliver Everest’s summit to an Englishman, a quest that had become a metaphor for Britain’s struggle to maintain power over India. To this rivalry was added another: in the summer of 1938 both men fell in love with a painter named Nancy Sharp. Her choice would determine where each man’s wartime loyalties would lie. Set in Calcutta, London, the glacier-locked wilds of the Karakoram, and on Everest itself, The Last Englishmen is also the story of a generation. The cast of this exhilarating drama includes Indian and English writers and artists, explorers and Communist spies, Die Hards and Indian nationalists, political rogues and police informers. Key among them is a highborn Bengali poet named Sudhin Datta, a melancholy soul torn, like many of his generation, between hatred of the British Empire and a deep love of European literature, whose life would be upended by the arrival of war on his Calcutta doorstep. Dense with romance and intrigue, and of startling relevance for the great power games of our own day, Deborah Baker’s The Last Englishmen is an engrossing story that traces the end of empire and the stirring of a new world order.

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442

Publisher

Graywolf Press

Published Date

ISBN 10

1555979947

ISBN 13

9781555979942

Braddock's Road

Mapping the British Expedition from Alexandria to the Monongahela

By: Norman L. Baker

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Braddock's Road

Mapping the British Expedition from Alexandria to the Monongahela

By: Norman L. Baker

In 1755, Major General Edward Braddock and two army regiments set out from Alexandria with the objective of capturing Fort Duquesne, near present-day Pittsburgh. To transport their sizable train of artillery and wagons, they first had to build a road across the rugged Appalachian Mountains. It was almost 289 treacherous miles from Alexandria, Virginia, by way of Fort Cumberland in Maryland and on to the French fort; the road they built was one of the most impressive military engineering accomplishments of the eighteenth century. Historian Norman L. Baker chronicles the construction of the road and creates the definitive mapping of those sections once thought lost. Join Baker as he charts the history of Braddock's Road until the ultimate catastrophic collision with the combined French and Indian forces.

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Page Count

214

Publisher

Arcadia Publishing

Published Date

ISBN 10

1625845685

ISBN 13

9781625845689

The Journey Back

By: Houston A. Baker (Jr.)

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The Journey Back

By: Houston A. Baker (Jr.)

Assesses 18th-century black writers, the autobiographical writings of slaves, the works of Wright, Ellison, Baldwin, Baraka, and Brooks, and traditional approaches to African-American literature.

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220

Publisher

University of Chicago Press

Published Date

ISBN 10

0226035352

ISBN 13

9780226035352

The Seamless City

A Conservative Mayor's Approach to Urban Revitalization that Can Work Anywhere

By: Rick Baker

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The Seamless City

A Conservative Mayor's Approach to Urban Revitalization that Can Work Anywhere

By: Rick Baker

HOW DO WE KEEP AMERICA GREAT? Rick Baker, former mayor of St. Petersburg, Florida, provides a compelling—and challenging—answer: by making American cities great. And great cities are built first of all through strong leadership. During his two terms in office, Rick Baker worked toward a clear, uncompromising goal: to make St. Petersburg the best city in America. He led a downtown renaissance, rebuilt the most economically depressed area of the city, attracted businesses, worked to reduce violent crime, and made public schools a city priority—all with measurable results. The Seamless City offers practical advice, based on his nine years of experience in City Hall, to show how every mayor and city council can make their city dramatically better. In The Seamless City you’ll step behind the scenes of city government to learn: How maintaining basic amenities, like running water, requires constant vigilance—and sometimes tough decisions on the part of city leadership Why a vibrant downtown is essential to attract businesses and create jobs Why the most effective leadership is servant leadership How to find and implement the most effective solutions to a city’s most challenging problems Why city government needs to regard the city as a seamless whole, with no section under-served or overlooked

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306

Publisher

Regnery Publishing

Published Date

ISBN 10

1596981970

ISBN 13

9781596981973

Capital Structure and Corporate Financing Decisions

Theory, Evidence, and Practice

By: H. Kent Baker,Gerald S. Martin

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Capital Structure and Corporate Financing Decisions

Theory, Evidence, and Practice

By: H. Kent Baker,Gerald S. Martin

A comprehensive guide to making better capital structure and corporate financing decisions in today's dynamic business environment Given the dramatic changes that have recently occurred in the economy, the topic of capital structure and corporate financing decisions is critically important. The fact is that firms need to constantly revisit their portfolio of debt, equity, and hybrid securities to finance assets, operations, and future growth. Capital Structure and Corporate Financing Decisions provides an in-depth examination of critical capital structure topics, including discussions of basic capital structure components, key theories and practices, and practical application in an increasingly complex corporate world. Throughout, the book emphasizes how a sound capital structure simultaneously minimizes the firm's cost of capital and maximizes the value to shareholders. Offers a strategic focus that allows you to understand how financing decisions relates to a firm's overall corporate policy Consists of contributed chapters from both academics and experienced professionals, offering a variety of perspectives and a rich interplay of ideas Contains information from survey research describing actual financial practices of firms This valuable resource takes a practical approach to capital structure by discussing why various theories make sense and how firms use them to solve problems and create wealth. In the wake of the recent financial crisis, the insights found here are essential to excelling in today's volatile business environment.

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Page Count

516

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470569522

ISBN 13

9780470569528

A Harold Pinter Chronology

By: W. Baker

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A Harold Pinter Chronology

By: W. Baker

The most detailed chronological account of Harold Pinter to appear, this new volume in the Author Chronologies series traces the daily activities of the Nobel Prize winning author. It is based upon published and unpublished materials, and discussion with his close friends, and is a basic reference tool for all Pinter students and scholars.

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320

Publisher

Springer

Published Date

ISBN 10

1137317256

ISBN 13

9781137317254

C. D.

The Man Behind The Message

By: Harold L. Lee,Benjamin Baker

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C. D.

The Man Behind The Message

By: Harold L. Lee,Benjamin Baker

If you have heard C. D. Brooks preach, it was most certainly an unforgettable experience. His distinct voice trumpets truth with an authority rarely seen in today's pulpits. The stories he skillfully weaves thrill the imagination and bring conviction to the heart. Loving yet uncompromising, Brooks delivers the Adventist message without apology. His appeals to accept Jesus reverberate in the mind long after they are over. With a 60-year ministry spanning the ghettos of the city, sands of the desert, and islands of the sea, C. D. Brooks has led more than 15,000 souls to Christ on six continents and dozens of countries. A media trailblazer, Brooks has spread the gospel through every type of media, including cassette, radio, television, and Internet. For 23 years this founding speaker of the Breath of Life Ministries telecast appeared in millions of homes across the globe, and is undoubtedly one of the greatest evangelists of the twentieth century. Few have been given a window into the man behind the message-until now. In this book you catch a rare glimpse into the personal trials and triumphs of this modern apostle. From humble roots in the rural South at the beginning of the Great Depression to the Internet age in which his sermons are some of the most downloaded items online, C. D.: The Man Behind the Message is as riveting as a sermon from the man himself, and just like his preaching, it will lead you to recommit your life to Jesus Christ.

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321

Publisher

Review and Herald Pub Assoc

Published Date

ISBN 10

0812756754

ISBN 13

9780812756753

Why Visit America

Stories

By: Matthew Baker

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Why Visit America

Stories

By: Matthew Baker

Equal parts speculative and satirical, the stories in Why Visit America form an exegesis of our current political predicament, while offering an eloquent plea for connection and hope. The citizens of Plainfield, Texas, have had it with the broke-down United States. So they vote to secede, rename themselves America in memory of their former country, and happily set themselves up to receive tourists from their closest neighbor: America. Couldn’t happen? Well, it might, and so it goes in the thirteen stories in Matthew Baker’s brilliantly illuminating, incisive, and heartbreaking collection Why Visit America. The book opens with a seemingly traditional story in which the speculative element is extremely minimal—the narrator has a job that doesn’t actually exist—a story that wouldn’t seem much out of place in a collection of literary realism. From there the stories get progressively stranger: a young man breaks the news to his family that he is going to transition—from an analog body to a digital existence. A young woman abducts a child—her own—from a government-run childcare facility. A man returns home after committing a great crime, his sentence being that his memory—his entire life—is wiped clean. As the book moves from universe to universe, the stories cross between different American genres: from bildungsroman to rom com, western to dystopian, including fantasy, horror, erotica, and a noir detective mystery. Read together, these parallel-universe stories create a composite portrait of the true nature of the United States and a Through the Looking-Glass reflection of who we are as a country.

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354

Publisher

Macmillan + ORM

Published Date

ISBN 10

125023719X

ISBN 13

9781250237194

American Secularism

Cultural Contours of Nonreligious Belief Systems

By: Joseph O. Baker,Buster G. Smith

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American Secularism

Cultural Contours of Nonreligious Belief Systems

By: Joseph O. Baker,Buster G. Smith

A rapidly growing number of Americans are embracing life outside the bounds of organized religion. Although America has long been viewed as a fervently Christian nation, survey data show that more and more Americans identify as "not religious." American Secularism documents how changes to American society have fueled these shifts in the (non)religious landscape and examines the diverse and dynamic world of secular Americans. Baker and Smith offer a framework for understanding nonreligious belief systems as worldviews in their own right, rather than merely as negations of religion. Drawing on multiple sources of empirical data, this volume explores how people make meaning outside of organized religion, outlines multiple expressions of secular identity, and connects these self-expressions to patterns of family formation, socialization, social class, ethnicity, gender, and sexuality. Further, the authors demonstrate how shifts in secularisms reflect changes in the political meanings of religion in American culture. Ultimately, American Secularism offers a more comprehensive sociological understanding of worldviews beyond traditional religion. -- from back cover.

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303

Publisher

NYU Press

Published Date

ISBN 10

1479867411

ISBN 13

9781479867417

New Consumer Marketing

Managing a Living Demand System

By: Susan Baker

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New Consumer Marketing

Managing a Living Demand System

By: Susan Baker

Because of the Internet and globalization, the fast moving consumer goods market has been turned on its head and made more competitive than ever. This book synthesizes emerging marketing thinking in the consumer domain with practical advice on how to profit from changes. It illustrates the key issues facing the fast moving consumer goods industry and provides an analysis of cutting-edge management research and academic insight.

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218

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470868414

ISBN 13

9780470868416

Strategic Environmental Assessment and Land Use Planning

An International Evaluation

By: Michael Short,Mark Baker,Jeremy Carter,Carys Jones,Stephen Jay

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Strategic Environmental Assessment and Land Use Planning

An International Evaluation

By: Michael Short,Mark Baker,Jeremy Carter,Carys Jones,Stephen Jay

A wonderfully international and up-to-date perspective on strategic environmental assessment of land use plans by leading experts in the field. Strategic Environmental Assessment and Land Use Planning covers not only how much such SEAs are carried out and in what context, but whether they are effective and why. It provides invaluable insights for practitioners and researchers in this rapidy evolving field'Riki Therivel, author of Strategic Environmental Assessment in ActionStrategic Environmental Assessment and Land Use Planning provides an authoritative, international evaluation of the SEA of land use plans. The editors place the SEA of land use plans in context, and uniquely qualified contributors then evaluate systems in Canada, Denmark, Germany, Hong Kong, Hungary, Ireland, The Netherlands, New Zealand, Portugal, South Africa, Sweden, the United Kingdom, the United States and the World Bank. These chapters provide a description of the context in each country, a case study of the use of SEA in land use planning and an evaluation of each SEA system against a set of generic criteria specially designed to anlayse different aspects of SEA. The contributors critically review each SEA system, SEA process and SEA outcome, and conclude by summarizing their findings. The editors draw the various national perspectives together in a final chapter and derive widely applicable conclusions about SEA and land use planning.This book is a core text for all students in environmental assessment, land use planning, environmental science, environmental management, development studies, geography, landscape design and law and engineering. It is also essential reading for all governments and environmental regulators, academics, researchers and environmental and planning consultants worldwide who are involvedin SEA research, practice and training.

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320

Publisher

Earthscan

Published Date

ISBN 10

1849772649

ISBN 13

9781849772648

The Size of Thoughts

Essays and Other Lumber

By: Nicholson Baker

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The Size of Thoughts

Essays and Other Lumber

By: Nicholson Baker

The bestselling author of Vox and The Fermata devotes his hyperdriven curiosity and magnificently baroque prose to the fossils of punctuation and the lexicography of smut, delivering to readers a provocative and often hilarious celebration of the neglected aspects of our experience.

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370

Publisher

Vintage

Published Date

ISBN 10

0679776249

ISBN 13

9780679776246

Bristol: A Worshipful Town and Famous City

An Archaeological Assessment from Prehistory to 1900

By: Nigel Baker,Jonathan Brett,Robert Jones

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Bristol: A Worshipful Town and Famous City

An Archaeological Assessment from Prehistory to 1900

By: Nigel Baker,Jonathan Brett,Robert Jones

Bristol is a major city and port in the south-west of England. In medieval times, it became the third largest city in the kingdom, behind London and York. Bristol was founded in the late Saxon period and grew rapidly in the 12th and 13th centuries. Initially, seaborne trading links with Ireland and France were particularly significant; later, from the 16th century onwards, the city became a focus for trade with Iberia, Africa, and the New World. This led to the growth of new industries such as brass manufacture, glass production and sugar refining, producing items for export, and processing imported raw materials. Bristol also derived wealth from the slave trade between Africa and the New World. The city has a long history of antiquarian and archaeological investigation. This volume provides, for the first time, a comprehensive overview of the historical development of Bristol, based on archaeological and architectural evidence. Part 1 describes the geological and topographical context of Bristol and discusses evidence for the environment prior to the foundation of the city. The history of archaeological work in Bristol is discussed in detail, as is the pictorial record and the cartographic evidence for the city. In Part 2, a series of period-based chapters considers the historical background and archaeological evidence for Bristol’s development from the prehistoric, Roman, and post-Roman eras through the establishment and growth of Bristol between about 950 and 1200 AD; the medieval city; early modern period; and the period from 1700 to 1900 AD, when Bristol was particularly important for its role in transatlantic trade. Each chapter discusses the major civic, military, and religious monuments of the time and the complex topographical evolution of the city. Part 3 assesses the significance of Bristol’s archaeology and presents a range of themes for future research.

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599

Published Date

ISBN 10

1785708805

ISBN 13

9781785708800

Literature and Science

Social Impact and Interaction

By: John H. Cartwright,Brian Baker

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Literature and Science

Social Impact and Interaction

By: John H. Cartwright,Brian Baker

A survey of the interaction between science and Anglo-American literature from the late medieval period to the 20th century, examining how authors, thinkers, and philosophers have viewed science in literary texts, and used science as a window to the future. Spanning six centuries, this survey of the interplay between science and literature in the West begins with Chaucer's Treatise on the Astrolabe and includes commentary on key trends in contemporary literature. Beginning with the birth of science fiction, the authors examine the works of H. G. Wells and Jules Verne as well as Mary Shelley's Frankenstein within the context of a wider analysis of the impact of major historical developments like the Renaissance, the scientific revolution, the Enlightenment, and Romanticism. The book balances readings of literature with explanations of the impact of key scientific ideas. Focusing primarily on British and American literature, the book also takes an informed but accessible approach to the history of science, with seminal scientific works discussed in a critical rather than overly theoretical manner.

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Page Count

494

Publisher

Bloomsbury Publishing USA

Published Date

ISBN 10

1851094636

ISBN 13

9781851094639

Book's by Baker, Christopher

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