Asa Editorial Team's Books

Palmyra

Mirage in the Desert

By: Joan Aruz,Waleed Khaled al-Asa‘ad,Dr. Eleonora Cussini,Lucinda Dirven,Michał Gawlikowski,Maura K. Heyn,Ted Kaizer,Michel Al-Maqdissi,Eva Ishaq,Jørgen Christian Meyer,Dr. Rubina Raja,Andreas Schmidt-Colinet,Judith Weingarten

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In response to the catastrophic destruction of Syria’s ancient city of Palmyra, a UNESCO world heritage site, a group of major international scholars gathered to focus on the art, archaeology, and history of the beleaguered site and present their latest findings. Their papers, given at a symposium at The Metropolitan Museum of Art in May 2016, have been collected in this fascinating and important publication. They are accompanied by a moving tribute by Waleed Khaled al-Asa‘ad to his father, Khaled al-Asa‘ad, the Syrian archaeologist and head of antiquities for the ancient city of Palmyra who was brutally murdered in 2015 while defending the site. p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 14.0px Verdana} Palmyra: Mirage in the Desert, published simultaneously in English and Arabic, is the latest volume in the Metropolitan Museum symposium series. It is a major contribution to the knowledge and understanding of this multicultural desert—located at the crossroads of the ancient world—that will help preserve the memory of this extraordinary place for generations to come.

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163

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Metropolitan Museum of Art

Published Date

ISBN 10

1588396312

ISBN 13

9781588396310

The Academic Writer's Toolkit

A User’s Manual

By: Arthur Asa Berger

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The Academic Writer's Toolkit

A User’s Manual

By: Arthur Asa Berger

Berger’s slim, user-friendly volume on academic writing is a gift to linguistically-stressed academics. Author of 60 published books, the author speaks to junior scholars and graduate students about the process and products of academic writing. He differentiates between business writing skills for memos, proposals, and reports, and the scholarly writing that occurs in journals and books. He has suggestions for getting the “turgid” out of turgid academic prose and offers suggestions on how to best structure various forms of documents for effective communication. Written in Berger’s friendly, personal style, he shows by example that academics can write good, readable prose in a variety of genres.

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177

Publisher

Routledge

Published Date

ISBN 10

1315419327

ISBN 13

9781315419329

The History of Broadcasting in the United Kingdom: Volume V: Competition

By: Asa Briggs

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The History of Broadcasting in the United Kingdom: Volume V: Competition

By: Asa Briggs

Part of a five-volume history of the rise and development of broadcasting in the United Kingdom.

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1184

Publisher

Oxford University Press, USA

Published Date

ISBN 10

019215964X

ISBN 13

9780192159649

Modern Sports around the World

History, Geography, and Sociology

By: David Asa Schwartz

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Modern Sports around the World

History, Geography, and Sociology

By: David Asa Schwartz

Modern Sports around the World focuses on the history, geography, sociology, economics, and technological advancements of 50 sports played from India to Ireland. Sports have become an international spectacle that influences nations' foreign policy, world economies, and regional morale. Hundreds of billions of dollars are at stake as governments and multinational corporations rush to make sure they have a place at the table. And yet, sports come from humble beginnings. We are fascinated by who can run the fastest, lift the most weight, jump the highest, swim the farthest, and act with the most precision. The history of sports is the history of the world. Modern Sports around the World examines 50 of the world's most popular sports. Each chapter features one sport and details that sport's origins, global migration, economic forces, media influences, political environment, pop-culture inspirations, scandalous moments, and key individuals. Sports history is a tapestry of sociological variables; Modern Sports around the World weaves them together to create a unique history book that explains not only where humanity has been, but where it might be going.

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406

Publisher

Bloomsbury Publishing USA

Published Date

ISBN 10

1440868808

ISBN 13

9781440868801

Blind Men and Elephants

Perspectives on Humor

By: Arthur Asa Berger

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Blind Men and Elephants

Perspectives on Humor

By: Arthur Asa Berger

In Blind Men and Elephants, Arthur Asa Berger uses case histories to show how scholars from different disciplines and scholarly domains have tried to describe and understand humor. He reveals not only the many approaches that are available to study humor, but also the many perspectives toward humor that characterize each discipline. Each case history sheds light on a particular aspect of humor, making the combination of approaches of considerable value in the study of social research. Among the various disciplines that Berger discusses in relation to humor are: communication theory, philosophy, semiotics, literary analysis, sociology, political science, and psychology. Berger deals with these particular disciplines and perspectives because they tend to be most commonly found in the scholarly literature about humor as well as being those that have the most to offer. Blind Men and Elephants covers a wide range of humor, from simple jokes to the uses of literary devices in films. Berger observes how humor often employs considerable ridicule directed at diverse groups of people: women, men, animals, politicians, African Americans, Jews, Catholics, Protestants, gay people, straight people, and so forth. The book also explains the risk factor in ridicule as a humorous device. Blind Men and Elephants depicts how one entity or one situation can be viewed in as many different ways as the number of people studying it. Berger also shows how those multiple perspectives, the Rashomon Effect, can be used together to create a clearer understanding of humor. Blind Men and Elephants is a valuable companion to Berger's recent effort about humor, An Anatomy of Humor, and will be enjoyed by communication and information studies scholars, sociologists, literary studies specialists, philosophers, and psychologists.

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224

Publisher

Transaction Publishers

Published Date

ISBN 10

1412818834

ISBN 13

9781412818834

Valuing a Business, Sixth Edition: The Analysis and Appraisal of Closely Held Companies

By: Shannon P. Pratt,ASA Educational Foundation

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Valuing a Business, Sixth Edition: The Analysis and Appraisal of Closely Held Companies

By: Shannon P. Pratt,ASA Educational Foundation

Accurately analyze and appraise any business with the most trusted guide to valuation Originally published more than 40 years ago, Valuing a Business set the standard for excellence in the appraisal field and is the world's most respected valuation reference. This edition reflects the substantial advances in the tools and sophistication in business valuation, as well as new appraisal standards and regulations that have evolved since it was last published in 2008. These advances fall broadly into three categories: Increasing consensus among the valuation professional organizations on standards, methodology, and terminology Updated appraisal rules, regulations, standards and guidance issued by governmental, or quasigovernmental, and professional bodies Major advances in the quantity, quality, and accessibility of empirical data available to support business valuation conclusions Valuing a Business provides thorough coverage and step-by-step analyses of virtually every topic important to you, including standards and credentials, valuation theory and principles, gathering data, site visits, financial statement analysis, writing reports, buy-sell agreements, litigation support services, and much more. This landmark resource is a complete one-stop compendium of information on the full range of valuation concepts and methods.

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1297

Publisher

McGraw Hill Professional

Published Date

ISBN 10

1260121577

ISBN 13

9781260121575

Cultural Criticism

A Primer of Key Concepts

By: Arthur Asa Berger

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Cultural Criticism

A Primer of Key Concepts

By: Arthur Asa Berger

Arthur Asa Berger's unique ability to translate difficult theories into accessible language makes this book an ideal introduction to cultural criticism. Berger covers the key theorists, concepts, and subject areas, from literary, sociological and psychoanalytical theories to semiotics and Marxism. Cultural Criticism breathes new life into the discipline by making these theories relevant to students' lives. The author illustrates his explanations with excerpts from classic works giving readers a sense of the important thinkers' styles and helping place them in their context. Berger also provides a comprehensive bibliography on cultural criticism for those who wish to explore the topics at greater length. Cultural Criticism is the perfect undergraduate supplemental text for such courses as media studies, literary criticism, and popular culture.

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212

Publisher

SAGE Publications

Published Date

ISBN 10

0803957343

ISBN 13

9780803957343

Modern Europe, 1789-Present

By: Asa Briggs,Patricia Clavin

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Modern Europe, 1789-Present

By: Asa Briggs,Patricia Clavin

Now covering the whole of Europe from the French Revolution to the present day, this major new edition has been completely revised and brought up-to-date. The approach embraces the whole continent from both national and regional perspectives, and combines political survey with grass roots 'people' history. Bringing this history vividly to life, the authors use a very broad range of sources including memoirs, archives, letters, songs and newspapers. In particular, there is new treatment of the following themes: Religion and the modern Papacy Immigration in Europe and relationships between minority and majority groups UNESCO The European Bill of Rights The seeds of conflict in Bosnia and Croatia Europe's relations with the wider world, with particular attention to the Middle East and Japan.

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Page Count

478

Publisher

Routledge

Published Date

ISBN 10

1317868498

ISBN 13

9781317868491

The History of Broadcasting in the United Kingdom: Volume IV: Sound and Vision

By: Asa Briggs

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The History of Broadcasting in the United Kingdom: Volume IV: Sound and Vision

By: Asa Briggs

Part of a five-volume history of the rise and development of broadcasting in the United Kingdom.

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1032

Published Date

ISBN 10

0192129678

ISBN 13

9780192129673

Facility Siting

Risk, Power and Identity in Land Use Planning

By: Asa Boholm

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Facility Siting

Risk, Power and Identity in Land Use Planning

By: Asa Boholm

From dams to landfill sites, and power plants to radioactive waste repositories, the siting of facilities is a veritable minefield of conflicts involving industry, planners, authorities, NGOs and citizens. This penetrating volume examines risk, power and identity in contests over the siting of infrastructure and industrial facilities. Going beyond nimby-ism, experts in a variety of fields bring a multiperspective analysis from science, law and media to case studies from the UK, USA and Europe, and expose the political and cultural dimensions of siting conflicts. In the process they show how place attachment and notions of landscape and local identity play a prominent role in resistance to 'development'. Topics covered include the importance of context in siting controversies, siting methods and social representation, siting conflicts, the importance of institutional thinking in facility siting, risk, industrial encroachment and the sense of place, siting and sacred places, and law and fairness. This book is essential reading for academics in social sciences, policy, planning, law and risk; policy makers, planners and decision makers at all levels of government; business and industry, particularly energy generation, including nuclear and renewables, transportation and large dams; risk assessment professionals; and NGOs and activists.

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255

Publisher

Earthscan

Published Date

ISBN 10

1849771308

ISBN 13

9781849771306

CHOICES: Never-Ending Dilemmas in Everyday Life

By: Arthur Asa Berger

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CHOICES: Never-Ending Dilemmas in Everyday Life

By: Arthur Asa Berger

This book is about the never-ending need we have to make choices. If you think about it, we have to decide what time to wake up every morning, what to wear (unless we need to wear a uniform), what to have for breakfast (if we eat breakfast), lunch and dinner (and if we eat in restaurants, what to order), and our need to make all kinds of other choices all day long. Some of our choices are mundane, like what to have for breakfast (if we eat breakfast): to have coffee or tea (and if so, plain or with milk), cereal, toast or a bagel (and if so, what kind: plain, with poppy seeds, with everything) or a sweet roll, eggs (if so, fried, soft boiled, scrambled), and so on. Most of the choices we make are not important, and we often develop habits to relieve us of having to think about our choices. For example, I have the same thing for breakfast every day: a bowl of oatmeal with chia seeds and flax seeds, hot milk, a cup of espresso coffee with hot milk, and half a bagel with butter. Occasionally, I have a soft-boiled egg, as well. But other choices we have to make are life-changing, such as how to live (single, living with a partner, or getting married), what kind of education to get, what kind of job or profession to choose, where to live and what kind of house to buy (if you can afford a house), whom to vote for, and so on. After reading this book, you will better understand the role that the choices we make play in society and culture and in our everyday lives.

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Page Count

165

Publisher

Vernon Press

Published Date

ISBN 10

1648898254

ISBN 13

9781648898259

Mark Twain

A Reference Guide

By: Thomas Asa Tenney

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Mark Twain

A Reference Guide

By: Thomas Asa Tenney

This reference guide lists all the books, reviews and articles concerning Mark Twain in major bibliographies through 1974.

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468

Published Date

ISBN 10

0818679662

ISBN 13

9780818679667

Die Laughing

By: Arthur Asa Berger

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Die Laughing

By: Arthur Asa Berger

Eliot Glumpe, the president of Mid California State University, is murdered while dining in the middle of a crowded room. A small poison dart is found in his thigh. How did the murderer do it? There were many people who hated Glumpe. Which of them hated him enough to kill him? Die Laughing is a humorous mystery that explores the inner workings of academic life and offers insights into the comedy of life.

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150

Publisher

iUniverse

Published Date

ISBN 10

0595093949

ISBN 13

9780595093946

Romanifesto

Modern Lessons from Classical Politics

By: Asa Bennett

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Romanifesto

Modern Lessons from Classical Politics

By: Asa Bennett

Despite the last days of Rome being around 1,500 years ago, the shadow of its empire – and what those who lived in it had to say – still looms large over modern politics. Indeed, we would not think of 'politics' as it is without our Classical ancestors. The word comes directly from the ancient Greek word polis, which refers to a city or state. Someone who had to take charge came to be known as a politikos. The Roman political scene was fuelled by ambition, ego and self-interest. People sought to get ahead by striking backroom deals or shaky alliances that would soon fall apart. Politicians were happy to stab each other in the back – and the front for that matter – if necessary. Politics may be less bloody these days, but in many ways things are still the same. In our rush to keep on top of events, it is worth looking back to the Romans to understand what is going on. This book delves into these similarities to examine what today's politicos can learn from their Roman predecessors. How did they climb the greasy pole? How did they handle the rough and tumble? What can Boudicca teach us about Brexit? What could Emperor Hadrian teach President Trump about walls? No longer should the answers to questions like these be the monopoly of those who happened to study Classics at university, such as Boris Johnson. It's time this ancient wisdom was democratised. So read on to find out how to do politics as the Romans did.

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276

Publisher

Biteback Publishing

Published Date

ISBN 10

1785905368

ISBN 13

9781785905360

Special Relationships

People and Places

By: Asa Briggs

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Special Relationships

People and Places

By: Asa Briggs

July 2011 marked the 90th birthday of a remarkable man Lord Asa Briggs. A Cambridge graduate, Bletchley Park code-breaker, and one of the most eminent and influential historians of our time, his experiences could easily fill several autobiographies. Yet, surprisingly this memoir is the first book that he has ever written about himself. In it, Briggs delves deep into his own history-from the origins of his highly distinctive name and his early education; through his recruitment into the Intelligence Corps and his wartime experiences as a Hut Six cryptographer; to his outstanding contributions as a social and cultural historian. Along the way he sets out to trace those personal relationships which have most shaped (his) life his childhood friends and Cambridge professors; his Bletchley Park coworkers; fellow historians; and of course his closest friends and family. Brimming with fascinating insights, and full of warmth, intelligence and good humor, this is a exceptional memoir of an exceptional man.

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388

Publisher

Casemate Publishers

Published Date

ISBN 10

1781594023

ISBN 13

9781781594025

A Social History of the Media

From Gutenberg to the Internet

By: Asa Briggs,Peter Burke

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A Social History of the Media

From Gutenberg to the Internet

By: Asa Briggs,Peter Burke

Written by two leading social and cultural historians, the first two editions of A Social History of the Media became classic textbooks, providing a masterful overview of communication media and of the social and cultural contexts within which they emerged and evolved over time. This third edition has been thoroughly revised to bring the text up to date with the very latest developments in the field. Increased space is given to the exciting media developments of the early 21st Century, including in particular the rise of social and participatory media and the globalization of media. Additionally, new and important research is incorporated into the classic material exploring the continuing importance of oral and manuscript communication, the rise of print and the relationship between physical transportation and social communication. Avoiding technological determinism and rejecting assumptions of straightforward evolutionary progress, this book brings out the rich and varied histories of communication media. In an age of fast-paced media developments, a thorough understanding of media history is more important than ever, and this text will continue to be the first choice for students and scholars across the world.

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Page Count

385

Publisher

John Wiley & Sons

Published Date

ISBN 10

074569943X

ISBN 13

9780745699431

Media and Society

A Critical Perspective

By: Arthur Asa Berger

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Media and Society

A Critical Perspective

By: Arthur Asa Berger

Media and Society: A Critical Perspective offers an accessible introduction to the role that the mass media play in our lives, our society, and American culture. Berger explores the relationship between consumers and media with an emphasis on the shaping influence that both have on each other. This lively text, illustrated with original sketches by the author, equips students with the tools necessary to analyze the media that permeates their lives. The third edition features a discussion of the impact of Facebook, Twitter, and other social media on youth culture, an expanded discussion of media ethics, including the Murdoch phone-tapping scandal, an analysis of how media has affected our political landscape, and updated examples and material on media theories and ideology.

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Page Count

248

Publisher

Rowman & Littlefield

Published Date

ISBN 10

1442217804

ISBN 13

9781442217805

Building a Special Relationship

Canada-US Relations in the Eisenhower Era, 1953–61

By: Asa McKercher,Michael D. Stevenson

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Building a Special Relationship

Canada-US Relations in the Eisenhower Era, 1953–61

By: Asa McKercher,Michael D. Stevenson

Building a Special Relationship offers thoughtful insight into Canadian and American foreign relations during the 1950s, when Canada and the United States found new diplomatic footing as allies in the shadow of the Cold War. This book shows how the Eisenhower years were crucial in forming the bilateral relationship that currently exists between Canada and the United States. Under President Eisenhower and Prime Ministers St. Laurent and Diefenbaker, policy makers on both sides of the border collaborated with an air of “tolerant accommodation” on significant issues of the day. Despite frequent differences, they established frameworks for defence, foreign policy, economic growth, and resource management, many of which endure today. For scholars and readers of political history, international relations, and diplomacy, Building a Special Relationship makes a compelling case that the Eisenhower era is key to understanding the ongoing bond between these two nations.

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Page Count

334

Publisher

UBC Press

Published Date

ISBN 10

0774870575

ISBN 13

9780774870573

Binary Oppositions in American Society and Culture

A Socio-Semiotic Analysis

By: Arthur Asa Berger

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Binary Oppositions in American Society and Culture

A Socio-Semiotic Analysis

By: Arthur Asa Berger

This book, which explores the social, psychological, cultural and political significance of the concept of binarism, is intertextual in nature and borrows from the ideas and writings of scholars whose ideas help us understand binarism and from some modified and updated versions of my previous writings. The concept of intertextuality is derived from the writings of the Russian communications theorist M. M. Bakhtin and his theories about dialogism, which are of central importance in this book. Intertextuality is a concept that refers to the interconnectedness of texts, where one text refers to quotes, or incorporates elements from another text. It is the idea that no text exists in isolation, but it is influenced by and refers to other texts that came before it. ‘Binaries’ is also multi-disciplinary and is a cultural studies analysis that uses semiotics, psychoanalytic theory, sociological theory and Marxist theory to investigate the role binary oppositions play in shaping American culture, character, and society.

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Page Count

171

Publisher

Cambridge Scholars Publishing

Published Date

ISBN 10

1527573265

ISBN 13

9781527573260

A History of the Royal College of Physicians of London

By: Sir George Norman Clark,Asa Briggs

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A History of the Royal College of Physicians of London

By: Sir George Norman Clark,Asa Briggs

Volume 4 examines the way in which the Royal College of Physicians has adapted to far-reaching changes in medical knowledge, social attitudes and the organization of health. At the same time it illuminates the history of the NHS and examines controversial public issues such as smoking.

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Page Count

550

Publisher

Oxford University Press

Published Date

ISBN 10

019925334X

ISBN 13

9780199253340

50 Ways to Understand Communication

A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture

By: Arthur Asa Berger

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50 Ways to Understand Communication

A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture

By: Arthur Asa Berger

Is consciousness like an iceberg? Does advertising lead to the commodification of humans? What is the hidden meaning of fairy tales? In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, Lasswell, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, 'otherness,' and nonverbal communication. Berger's clear explanations and examples surround this assortment of influential writing, walking the uninitiated through these sometimes dense theoretical works. His selections and commentary will challenge readers to reconsider the role of communication in our culture. This engaging, accessible book is essential for students of communication and anyone interested in how we communicate in a world of rapidly changing media.

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Page Count

199

Publisher

Rowman & Littlefield Publishers

Published Date

ISBN 10

0742569217

ISBN 13

9780742569218

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