Learn how to gain insights from your data as well as machine learning and become a presentation pro who can create interactive dashboards Key FeaturesEnhance your presentation skills by implementing engaging data storytelling and visualization techniquesLearn the basics of machine learning and easily apply machine learning models to your dataImprove productivity by automating your data processesBook Description Data Analytics Made Easy is an accessible beginner's guide for anyone working with data. The book interweaves four key elements: Data visualizations and storytelling – Tired of people not listening to you and ignoring your results? Don't worry; chapters 7 and 8 show you how to enhance your presentations and engage with your managers and co-workers. Learn to create focused content with a well-structured story behind it to captivate your audience. Automating your data workflows – Improve your productivity by automating your data analysis. This book introduces you to the open-source platform, KNIME Analytics Platform. You'll see how to use this no-code and free-to-use software to create a KNIME workflow of your data processes just by clicking and dragging components. Machine learning – Data Analytics Made Easy describes popular machine learning approaches in a simplified and visual way before implementing these machine learning models using KNIME. You'll not only be able to understand data scientists' machine learning models; you'll be able to challenge them and build your own. Creating interactive dashboards – Follow the book's simple methodology to create professional-looking dashboards using Microsoft Power BI, giving users the capability to slice and dice data and drill down into the results. What you will learnUnderstand the potential of data and its impact on your businessImport, clean, transform, combine data feeds, and automate your processesInfluence business decisions by learning to create engaging presentationsBuild real-world models to improve profitability, create customer segmentation, automate and improve data reporting, and moreCreate professional-looking and business-centric visuals and dashboardsOpen the lid on the black box of AI and learn about and implement supervised and unsupervised machine learning modelsWho this book is for This book is for beginners who work with data and those who need to know how to interpret their business/customer data. The book also covers the high-level concepts of data workflows, machine learning, data storytelling, and visualizations, which are useful for managers. No previous math, statistics, or computer science knowledge is required.
This history of Roman Palmyra offers an examination of how the Palmyrenes constructed and maintained a unique identity, individually and collectively, amid progressive communal changes.
The Restoration of Justice in Postwar Hesse deals with the reconstruction of the administration of justice in postwar Hesse, a newly established state in the American occupation zone, during the Allied military occupation of Germany from 1945 to 1949.
Numerous issues in Britain affected public reaction to the American Civil War. Opinion was not straightforward with recent evidence showing that a majority of English people were suspicious of both sides in the conflict. This volume offers new insights into British attitudes to the conflict.
The 12th Light Dragoons served throughout Wellington's campaigns in the Peninsula, most notably at the Battle of Salamanca in 1812, and later at Waterloo where they suffered heavy casualties supporting the Union Brigade's famous charge. The principal source for this book are the papers of Sir James Steaurt _ Colonel of the regiment for almost all of the period in question _ supplemented by other regimental records, Horse Guards paperwork, and letters and memoirs, allowing both an official understanding of events, and several threads of human interest which develop through the narrative.??The book is divided into two halves, first providing an overview of the regiment and the role of Steuart as Colonel, before moving onto an account of the regiment on home service during the early years of the Napoleonic Wars and then on active service in the Peninsular War and at Waterloo. This concludes with a discussion of the lessons learnt during the war, as particularly exemplified by the 12th being one of the regiments selected for conversion to lancers in the aftermath of Waterloo.
Creativity and Advertising develops novel ways to theorise advertising and creativity. Arguing that combinatory accounts of advertising based on representation, textualism and reductionism are of limited value, Andrew McStay suggests that advertising and creativity are better recognised in terms of the ‘event’. Drawing on a diverse set of philosophical influences including Scotus, Spinoza, Vico, Kant, Schiller, James, Dewey, Schopenhauer, Whitehead, Bataille, Heidegger and Deleuze, the book posits a sensational, process-based, transgressive, lived and embodied approach to thinking about media, aesthetics, creativity and our interaction with advertising. Elaborating an affective account of creativity, McStay assesses creative advertising from Coke, Evian, Google, Sony, Uniqlo and Volkswagen among others, and articulates the ways in which award-winning creative advertising may increasingly be read in terms of co-production, playfulness, ecological conceptions of media, improvisation, and immersion in fields and processes of corporeal affect. Philosophically wide-ranging yet grounded in robust understanding of industry practices, the book will also be of use to scholars with an interest in aesthetics, art, design, media, performance, philosophy and those with a general interest in creativity. Andrew McStay lectures at Bangor University and is author of Digital Advertising, and The Mood of Information: A Critique of Online Behavioural Advertising and Deconstructing Privacy, the latter forthcoming in 2014.
Cellular and Molecular Immunology, by Abul K. Abbas, MBBS, Andrew H. Lichtman, MD, PhD and Shiv Pillai, MD, offers an exceptionally lucid guide to the latest immunology concepts! Readers worldwide have appreciated the book's in-depth yet straightforward, richly illustrated approach to this complex subject. Now, sweeping updates incorporate the latest discoveries about innate immunity, the organization of lymphoid organs, and many other cutting-edge topics. Plus, online access via Student Consult makes this an even more powerful learning resource! Clearly explains the experimental observations that form the basis for the science of immunology at the molecular, cellular, and whole-organism levels-and the conclusions that can be drawn from those observations. Highlights the implications of immunologic science for the management of human disease, emphasizing the clinical relevance of the material. Offers access to the complete contents of the book online at www.studentconsult.com to help students prepare for coursework and exams. Innate immunity chapter has been increased and moved to the beginning of the book to reflect how this area is newly recognized as a critical part of immunology. New material has been added on: recognition of microbial products by cytoplasmic and membrane sensors intricate organization of lymphoid tissues functional heterogeneity of subsets of dendritic cells and lymphocytes roles of regulatory cells and inhibitory pathways in immune regulation. Provides a wealth of excellent full-color photographs and illustrations that enable you to visualize immunologic processes quickly. Includes highlighted "take-home messages" that make it easy to review key information. Features instructor resources such including an Image Collection and new 250 question Test Bank on Evolve
The Resurrection Plate, a Late Classic Maya dish, is decorated with an arresting scene. The Maize God, assisted by two other deities, emerges reborn from a turtle shell. At the center of the plate, in the middle of the god’s body and aligned with the point of emergence, there is a curious sight: a small, neatly drilled hole. Art historian Andrew Finegold explores the meanings attributed to this and other holes in Mesoamerican material culture, arguing that such spaces were broadly understood as conduits of vital forces and material abundance, prerequisites for the emergence of life. Beginning with, and repeatedly returning to, the Resurrection Plate, this study explores the generative potential attributed to a wide variety of cavities and holes in Mesoamerica, ranging from the perforated dishes placed in Classic Maya burials, to caves and architectural voids, to the piercing of human flesh. Holes are also discussed in relation to fire, based on the common means through which both were produced: drilling. Ultimately, by attending to what is not there, Vital Voids offers a fascinating approach to Mesoamerican cosmology and material culture.
This edited volume revisits the idea of the Western Hemisphere. First articulated by Arthur P. Whitaker in 1954 but with origins in the earlier work of Herbert E. Bolton, it is the idea that "the peoples of this Hemisphere stand in a special relationship to one another which sets them apart from the rest of the word" (Whitaker, 1954). For most scholars of US-Latin American relations, this is a curious concept. They often conceptualize US-Latin American relations through the prism of realism and interventionism. While this volume does not deny that the United States has often acted as an imperial power in Latin America, it is unique in that it challenges scholars to re-think their preconceived notions of inter-American relations and explores the possibility of a common international society for the Americas, especially in the realm of international relations. Unlike most volumes on US-Latin American relations, the book develops its argument in an interdisciplinary manner, bringing together different approaches from disciplines including international relations, global and diplomatic history, human rights studies, and cultural and intellectual history.
Using data analytics and big data in marketing and strategic decision-making is a key priority at many organisations and subsequently a vital part of the skills set for a successful marketing professional operating today. Authored by world-leading authorities in the field, Marketing Analytics provides a thoroughly contemporary overview of marketing analytics and coverage of a wide range of cutting edge data analytics techniques. It offers a powerful framework, organising data analysis techniques around solving four underlying marketing problems: the 'First Principles of Marketing'. In this way, it offers an action-oriented, applied approach to managing marketing complexities and issues, and a sound grounding in making effective decisions based on strong evidence. It is supported by vivid international cases and examples, and applied pedagogical features. The companion website offers comprehensive classroom instruction slides, videos including walk throughs on all the examples and methods in the book, data sets, a test bank and a solution guide for instructors.
This is a collection of interviews with many of the men and women who defined blaxploitation--a genre of films produced mainly in the 1970s that were marketed to a predominantly black audience. Among those interviewed are such icons as Jim Brown, Antonio Fargas, Gloria Hendry, Jim Kelly, Rudy Ray Moore, Ron O'Neal, William Marshall, Glynn Turman, Melvin Van Peebles and Fred Williamson.
Evdokia knew that the crowd was here for her. Hunting her. From the back seat of the Cadillac, she peered into their faces beyond the glass. Angry looks. Perplexed and desolate. Some were already shouting, trying the handles on the doors. There were Russian voices. English voices. Several times the sound of her name.She was certain these people would kill her before they'd let her through the terminal and onto the plane. Beside her, Zharkov thrust the door open and Evdokia stepped out following, thinking she must be mad. Just close your eyes, she thought. Keep your feet marching like the Pioneer Youth. Guns under the jackets of her escorts. This might be it, she realised. A chaos building, a climbing potential. Defector's Wife Dies in Airport Shootout. Canberra, 1951. The Cold War is at its height. Into an atmosphere of paranoia, rumour and suspicion, Vladimir and Evdokia Petrov are among a group of new arrivals at the Soviet Embassy in Canberra. Both are party loyalists, working for the MVD, Moscow intelligence. Yet all is not well in the new city of Canberra. The atmosphere in the Embassy is tense and suspicious; the Ambassador resents their presence, and is secretly working to have Vladimir disgraced and recalled. In the meantime, ASIO are determined to discover who in this new group works for the MVD. Only three short years later, Vladimir has defected and his wife Evdokia is held prisoner at the Soviet Embassy, waiting to be transported back to Russia to face punishment or death for his crime. How did it come to this? A tightly told story of secrets, lies, deception and betrayal - both personal and political - Document Z, the winner of The Australian/Vogel Literary Award, is a taut and atmospheric novel of political espionage and intrigue which brings our recent history vividly and immediately to life. 'Impressive. A distinctive voice, taut writing ... a brooding atmosphere of shadows and spooks.' - Marele Day 'A remarkable achievement . . . a story that is emotionally and politically complex as well as consistently human . . . distinctive and significant' - Matt Rubinstein 'Very impressive . . . absorbing, sophisticated ... beautiful suspenseful writing. A powerful and complex piece, wonderfully crafted.' - Cate Kennedy
Thoroughly revised and updated, this Fourth Edition is the most comprehensive, current reference on lung cancer, with contributions from the world's foremost surgeons, radiation oncologists, medical oncologists, pulmonologists, and basic scientists. Coverage includes complete information on combined modality treatments for small cell and non-small cell lung cancer and on complications of treatment and management of metastases. Emphasis is also given to early detection, screening, prevention, and new imaging techniques. This edition has expanded thoracic oncology chapters including thymus, mesothelioma, and mediastinal tumors, more detailed discussion of targeted agents, and state-of-the-art information on newer techniques in radiotherapy. Other highlights include more international contributors and greater discussion of changes in lung cancer management in each region of the world. A new editor, Giorgio Scagliotti, MD from the University of Turin, has coordinated the accounts of European activities. A companion website includes the full text online and an image bank.
How do you decide what is a 'story' and what isn't? What does a newspaper editor actually do all day? How do hacks get their scoops? How do the TV stations choose their news bulletins? How do you persuade people to say those awful, embarrassing things? Who earns what? How do journalists manage to look in the mirror after the way they sometimes behave? The purpose of this insider's account is to provide an answer to all these questions and more. My Trade, Andrew Marr's brilliant, and brilliantly funny, book is a guide to those of us who read newspapers, or who listen to and watch news bulletins but want to know more. Andrew Marr tells the story of modern journalism through his own experience. This is an extremely readable and utterly unique modern social history of British journalism, with all its odd glamour, smashed hopes and future possibility.
This will help us customize your experience to showcase the most relevant content to your age group
Please select from below
Login
Not registered?
Sign up
Already registered?
Success – Your message will goes here
We'd love to hear from you!
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.