Andrea S. Wiley's Books

Cultures of Milk

The Biology and Meaning of Dairy Products in the United States and India

By: Andrea S. Wiley

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Cultures of Milk

The Biology and Meaning of Dairy Products in the United States and India

By: Andrea S. Wiley

Andrea Wiley contrasts the practices of the world’s leading milk producers, India and the United States. In both countries, milk is considered to have special qualities. Drawing on ethnographic and scientific studies, popular media, and government reports, she shows that the cultural significance of milk goes well beyond its nutritive value.

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208

Publisher

Harvard University Press

Published Date

ISBN 10

0674729056

ISBN 13

9780674729056

Re-imagining Milk

Cultural and Biological Perspectives

By: Andrea S. Wiley

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Re-imagining Milk

Cultural and Biological Perspectives

By: Andrea S. Wiley

Milk is a fascinating food: it is produced by mothers of each mammalian species for consumption by nursing infants of that species, yet many humans drink the milk of another species (mostly cows) and they drink it throughout life. Thus we might expect that this dietary practice has some effects on human biology that are different from other foods. In Re-imagining Milk Wiley considers these, but also puts milk-drinking into a broader historical and cross-cultural context. In particular, she asks how dietary policies promoting milk came into being in the U.S., how they intersect with biological variation in milk digestion, how milk consumption is related to child growth, and how milk is currently undergoing globalizing processes that contribute to its status as a normative food for children (using India and China as examples). Wiley challenges the reader to re-evaluate their assumptions about cows' milk as a food for humans. Informed by both biological and social theory and data, Re-imagining Milk provides a biocultural analysis of this complex food and illustrates how a focus on a single commodity can illuminate aspects of human biology and culture.

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Page Count

178

Publisher

Routledge

Published Date

ISBN 10

1317403037

ISBN 13

9781317403036

An Ecology of High-Altitude Infancy

A Biocultural Perspective

By: Andrea S. Wiley

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An Ecology of High-Altitude Infancy

A Biocultural Perspective

By: Andrea S. Wiley

Andrea Wiley investigates the ecological, historical, and socio-cultural factors that contribute to the peculiar pattern of infant mortality in Ladakh, a high-altitude region in the western Himalayas of India. Ladakhi newborns are extremely small at birth, smaller than those in other high-altitude populations, smaller still than those in sea level regions. Factors such as hypoxia, dietary patterns, the burden of women's work, gender, infectious diseases, seasonality, and use of local health resources all affect a newborn's birth weight and raise the likelihood of infant mortality. An Ecology of High-Altitude Infancy is unique in that it makes use of the methods of human biology but strongly emphasizes the ethnographic context that gives human biological measures their meaning. It is an example of a new genre of anthropological work: 'ethnographic human biology'.

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Page Count

276

Publisher

Cambridge University Press

Published Date

ISBN 10

0521536820

ISBN 13

9780521536820

Strategic Sport Communication, 2E

By: Pedersen, Paul M.,Laucella, Pamela,Kian, Edward,Geurin, Andrea

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Strategic Sport Communication, 2E

By: Pedersen, Paul M.,Laucella, Pamela,Kian, Edward,Geurin, Andrea

Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.

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Page Count

424

Publisher

Human Kinetics

Published Date

ISBN 10

1492525774

ISBN 13

9781492525776

Strategic Sport Communication

By: Paul M. Pedersen,Pamela C. Laucella,Edward (Ted) M. Kian,Andrea N. Geurin

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Strategic Sport Communication

By: Paul M. Pedersen,Pamela C. Laucella,Edward (Ted) M. Kian,Andrea N. Geurin

Strategic Sport Communication, Second Edition, explores the sport industry’s exciting and multifaceted segment of sport communication. With communication theory, sport literature, and insight from the industry’s leading professionals, the text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents. The team of international authors has drawn on its extensive practical, academic, and leadership experiences to update and revitalize this second edition of Strategic Sport Communication. Using the industry-defining standard of the Strategic Sport Communication Model (SSCM), the text explores sport communication in depth and then frames the three major components of the field: personal and organizational communication, sport media, and sport communication services and support. Readers will discover how each aspect of this segment of the sport industry is integral to the management, marketing, and operational goals at all levels of sport organizations. The second edition includes the following enhancements: • A new, expanded chapter titled Integrated Marketing Communication in Sport allows students to explore modern marketing strategy. • Substantial updates and new information on multiple social media platforms throughout the book elucidate the latest trends. • “Sport Communication at Work” sidebars and “Profile of a Sport Communicator” features apply topics and theoretical concepts to real-world situations. • Key terms, learning objectives, and chapter wrap-ups with review questions, discussion questions, and individual exercises keep readers engaged and focused. • An expanded ancillary package provides tools for instructors to use in course preparation and presentation. The content is complemented by photos throughout and organized in an easy-to-read style. Part I of the book introduces sport communication by defining the scope of study, examining roles and functions of sport communication professionals, and looking at the history and growth of the field. Part II dives into the SSCM, which provides a macro-view of the three main components of communication in sport. This section also addresses digital and mobile communications, public relations and crisis communication, and sport research. Part III addresses sociocultural issues and legal aspects of sport communication, including culture, gender, sex, race, ethnicity, and politics. Throughout the text, individual exercises, group activities, review questions, and discussion questions promote comprehension for a variety of learning styles. With Strategic Sport Communication, Second Edition, readers will be introduced to the vast and varied field of sport communication. The framework of the SSCM prepares readers with foundational and theoretical knowledge so they are able to understand the workings of, and ultimately contribute to, the rapidly growing field of sport communication.

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424

Publisher

Human Kinetics

Published Date

ISBN 10

1492586102

ISBN 13

9781492586104

Strategic Sport Communication

By: Paul Mark Pedersen,Pamela C. Laucella,Edward Kian,Andrea N. Geurin

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Strategic Sport Communication

By: Paul Mark Pedersen,Pamela C. Laucella,Edward Kian,Andrea N. Geurin

This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--

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Page Count

474

Publisher

Human Kinetics Publishers

Published Date

ISBN 10

1492594490

ISBN 13

9781492594499

Re-imagining Milk

Cultural and Biological Perspectives

By: Andrea S. Wiley

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Re-imagining Milk

Cultural and Biological Perspectives

By: Andrea S. Wiley

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Page Count

157

Publisher

Routledge

Published Date

ISBN 10

1317403045

ISBN 13

9781317403043

Cultures of Milk

The Biology and Meaning of Dairy Products in the United States and India

By: Andrea S. Wiley

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Cultures of Milk

The Biology and Meaning of Dairy Products in the United States and India

By: Andrea S. Wiley

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Solve jigsaw puzzle

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Page Count

208

Publisher

Harvard University Press

Published Date

ISBN 10

0674729056

ISBN 13

9780674729056

Book's by Andrea S. Wiley

Cultures of Milk

Cultures of Milk

Re-imagining Milk

Re-imagining Milk

An Ecology of High-Altitude Infancy

An Ecology of High-Altitude Infancy

Strategic Sport Communication, 2E

Strategic Sport Communication, 2E

Strategic Sport Communication

Strategic Sport Communication

Strategic Sport Communication

Strategic Sport Communication

Re-imagining Milk

Re-imagining Milk

Cultures of Milk

Cultures of Milk

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