Title

Login

Join

Book's by Ana Roncha

Covers

List

Fashion Management

A Strategic Approach

By: Rosemary Varley,Ana Roncha,Natascha Radclyffe-Thomas,Liz Gee

Write a review Read reviews Take a Quiz Solve Book Puzzle

Fashion Management

A Strategic Approach

By: Rosemary Varley,Ana Roncha,Natascha Radclyffe-Thomas,Liz Gee

This new textbook, authored by a team of expert researchers and lecturers based at the London College of Fashion, is one of the first in the field to examine strategic management in the context of the fashion industry, catering specifically for students hoping to work in the sector. International in approach, the text covers all aspects of strategic management, from growth strategy and financial management to brand and supply chain management. Fashion Management's engaging style, page design and pedagogical framework makes it accessible to students at all levels, while the authors' extensive expertise ensures that the content is always underpinned by rigorous academic research. Established key topics and significant contemporary issues – such as sustainability, the digital, and corporate social responsibility – are considered from both a theoretical and practical perspective, with real-world examples drawn from high-profile, global fashion organisations. This is an ideal core textbook for those studying on undergraduate and postgraduate degree courses in fashion management and fashion marketing. The book will also be an important supplementary resource for courses in marketing, retailing and business studies, with the fashion industry providing an effective context for students to engage with the application of theory.

Average ratings

N/A

5

0%

4

0%

3

0%

2

0%

1

0%

Solve jigsaw puzzle

Age

Page Count

359

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

1350315796

ISBN 13

9781350315792

Manual for (Relatively) Painless Medical Spanish

A Self-Teaching Course

By: Ana Malinow Rajkovic

Write a review Read reviews Take a Quiz Solve Book Puzzle

Manual for (Relatively) Painless Medical Spanish

A Self-Teaching Course

By: Ana Malinow Rajkovic

Spanish-speaking patients are no rarity in United States hospitals and clinics, as many English-speaking health care providers have discovered. To help these providers better communicate with the patients they serve, Ana Malinow Rajkovic has prepared the Manual for (Relatively) Painless Medical Spanish, a lively and innovative self-teaching guide to the grammar, pronunciation, and medical vocabulary of Spanish. Presented in a systematic and highly entertaining fashion, twelve lessons cover some of the most commonly encountered situations. These include the family clinic, the emergency room, appendicitis, the social chat, pregnancy, family planning, pelvic inflammatory disease and urinary tract infection, depression, children with asthma, patients with angina, explaining a venipuncture and a spinal tap, and patients with shortness of breath. Each lesson closes with a bilingual interview that includes vocabulary and grammar introduced in that lesson. A guide to the medical history and physical examination appears in English and Spanish in the appendix. Excellent in the classroom or for independent learning, the Manual will enable health care providers better to understand and supply the needs of Spanish-speaking patients.

Average ratings

N/A

5

0%

4

0%

3

0%

2

0%

1

0%

Solve jigsaw puzzle

Age

Page Count

264

Publisher

University of Texas Press

Published Date

ISBN 10

0292792468

ISBN 13

9780292792463