WOMEN MEAN BUSINESS “...gives example after example of the price that we all pay for a situation in which ‘women may hold the keys but men still control the locks’.” The Times “What’s especially valuable is the authors’ analysis of where companies go wrong in managing women...that’s how it will help women in the workplace.” Harvard Business Review “Lays out the importance of retaining women in senior leadership positions.” Harpers Bazaar “Wittenberg-Cox and Maitland have opened new ground.” Management Today WOMEN MEAN BUSINESS They make up much of the market and most of the talent pool. Reaching women consumers and developing female talent is essential for sustainable economic growth in the 21st century. Studies show that better gender balance in business means better bottom line results and greater resistance to economic crises. So why are there still so few women in leadership roles in business? Why are companies struggling to respond to today’s female consumer? Why is there a persistent pay gap between men and women around the world? Why Women Mean Business takes the economic arguments for change to the heart of the corporate world. Fully updated in paperback, the book shows why getting gender right matters – as much when the economy’s bust as when it’s booming. A must-read, packed with ideas from companies that have made it work, views from top business leaders and step-by-step guides to how we can all become gender bilingual.
Recent clinical studies show that exercise rather than rest may be the best therapy for someone undergoing cancer treatments. The Healing Power of Movement addresses this significant shift in care recommendations and clearly illustrates fifty specific exercises-from simply sitting up or moving in bed to walking or lifting light weights-for different stages of cancer treatments, and for many different types of cancers. Written in consultation with a leading oncologist at Memorial Sloan Kettering Center in Manhattan and based on practical advice gleaned from the front lines of the author's physical-therapy practice, The Healing Power of Movement will be recommended and empowering reading for all cancer patients, whether they are undergoing chemotherapy or radiation, or are recovering from surgery.
A comprehensive introduction to the important economic, social and political processes and development issues in this increasingly popular area of study. Employing a groundbreaking thematic approach the book centres its discussion on the interrelation between contemporary development theories and continuing transition issues in this huge and complex region.
This textbook gives readers a clear overview of a selection of 19 of the most influential thinkers on education, including established names (Vygotsky, Bruner, Dewey), more recent thinkers (Freire, hooks, Claxton) and other key names whose writing has helped shaped our views on teaching and learning. Each chapter includes practical examples showing how theories can be used to inform classroom teaching, and critiques of each theorist exploring opposing viewpoints and the strengths and weaknesses of different ideas. This third edition includes: New chapters on Barak Rosenshine and Daniel Goleman Revamped reflective tasks with a greater practical focus for the classroom More models and theoretical diagrams throughout This is an essential primer for any university course that includes learning theory, with particular relevance for initial teacher education, education studies and early childhood degrees. Karl Aubrey has recently retired from his post at Bishop Grosseteste University. Alison Riley is the Programme Leader for the BA Early Childhood Studies at Bishop Grosseteste University.
Behavioral Variation is the most thorough field research to date on the lemurs of Madagascar. Dr. Richard's investigation ranges from a history of the subject to a description of the diverse Malagasy climate and vegetation, to population dynamics, activity patterns, and social behavior, to group social life, behavioral variability, and a general review of ecology and social organization among primates.
At age 13, Tina had resigned herself to being an only child. She is thrilled when her parents manage to adopt a Scottish orphan and bring her home to live with their small family in rural Ontario. Catriona is just a few months younger than Tina and seems like a perfect fit. Catriona is eager to assimilate in her new Canadian surroundings and learns to ski and swim, and quickly becomes part of a tight threesome along with Tina’s best friend Sophie. Tina’s universally disliked art teacher, Miss Plunk, and her amateur magician brother Irwin Plunk seem to take an unusually strong aversion to the orphan, and the feeling is reciprocated. Tina begins to sense that all is not completely normal with her adopted sister. She finds herself holding secrets from her parents as she and Sophie are introduced into a world of magic, adventure, and danger.
In this updated edition of the successful handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: * interviews with press officers and PR agents about their working practices * case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police * specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology * over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.
This is the first history of the harp in Scotland to be published. It sets out to trace the development of the instrument from its earliest appearance on the Pictish stones of the 8th century, to the present day. Describing the different harps played in the Highlands and the Lowlands of Scotland, the authors examine the literary and physical evidence for their use within the Royal Courts and "big houses" by professional harpers and aristocratic amateurs. They vividly follow the decline of the wire-strung clarsach from its links with the hereditary bards of the Highland chieftains to its disappearance in the 18th century, and the subsequent attempts at the revival of the small harp during the 19th and 20th centuries. The music played on the harp, and its links with the great families of Scotland are described. The authors present, in this book, material which has never before been brought to light, from unpublished documents, family papers and original manuscripts. They also make suggestions, based on their research, about the development and dissemination of the early Celtic harps and their music. This book, therefore, should be of great interest, not only to harp players but to historians, to all musicians in the fields of traditional and early music, and to any reader who recognises the importance of these beautiful instruments, and their music, throughout a thousand years of Scottish culture.
UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different, with all the brilliance of the first edition, plus new content and commentary to reflect the rapidly changing landscape we all live, buy, and work in today. For generations, marketing has been hypocritical. We've been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves? UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you'll create a relationship with your customers, and make yourself the logical choice for their needs. We know you've been told to act like other people, talk like other people, and market like all the people, but it is time for you to unlearn everything and start to UnMarket yourself. UnMarketing includes the latest information on: Idea Creation, Viral Marketing and Video, Marketing to Millennials, Authenticity, Transparency and Immediacy, Ethics and Affiliates, Social Media Platforming, UnPodcasting, Word of Mouth, Customer Service, Consumer Advocacy and Leadership. With examples of what to do, and what not to do, from small business right up to worldwide corporations in areas such as real estate, travel, service, retail, and B2B.
Discover the 50 most kid-friendly hikes in the mid-Atlantic states with this book featuring maps and scavenger hunts of items to find along each trail—plus fun extras that will foster a curiosity about the region's flora, fauna, and geology! In the latest addition to the 50 Hikes with Kids series, educators Alison Humphreys and Wendy Gorton give your family everything you need to explore the lakes, rivers, seaside dunes, and mountain trails of Virginia, Maryland, Delaware, West Virginia, and Washington DC. Readers will find easy-to-read trail maps, intuitive directions, elevation and length details for every hike, restroom information, and places to grab a snack nearby. Plus, scavenger hunts for each trail make it fun for even the youngest trekkers to learn about local flora, fauna, and geology. Hikes include the Alapocas Run, the Calvert Cliffs, Theodore Roosevelt Island, the Blue Ridge Tunnel, Harpers Ferry, and more!
This book examines the rise of human rights movements in five Latin American countries—Ecuador, Mexico, Brazil, Nicaragua, and Bolivia—among the hemisphere's most isolated and powerless people, Latin American Indians. It describes the impact of the Indian rights movement on world politics, from reforming the United Nations to evicting foreign oil companies, and analyzes the impact of these human rights experiences for all of Latin America's indigenous citizens and native people throughout the world.
Annotation Olson (history, U. of Maryland) argues that, until the eve of the revolution, the British crown could rule its American colonies peacefully with so few administrators because an extensive network of voluntary interest groups, tying the colonies and London, allowed colonists a measure of influence over the central government. Annotation c. by Book News, Inc., Portland, Or.
UnAwesome is UnAcceptable. The Book of Business Awesome is designed as two short books put together—one read from the front and the other read from the back when flipped over. Covering key business concepts related to marketing, branding, human resources, public relations, social media, and customer service, The Book of Business Awesome includes case studies of successful businesses that gained exposure through being awesome and effective. This book provides actionable tools enabling readers to apply the concepts immediately to their own businesses. The flip side of the book, The Book of Business UnAwesome, shares the train-wreck stories of unsuccessful businesses and showcases what not to do. Key concepts include the power of peripheral referrals and how to create content for your "third circle" Explains how to re-recruiting your employees and re-court your customers Ensure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your business today.
This book extends the cultural turn in legal and criminological studies by interrogating our responses to the image. It provides a space to think through problems of ethics, social authority and the legal imagination.
Doctors writing about menopause in France vastly outnumbered those in other cultures throughout the entire nineteenth century. The concept of menopause was invented by French male medical students in the aftermath of the French Revolution, becoming an important pedagogic topic and a common theme of doctors' professional identities in postrevolutionary biomedicine. Older women were identified as an important patient cohort for the expanding medicalisation of French society and were advised to entrust themselves to the hygienic care of doctors in managing the whole era of life from around and after the final cessation of menses. However, menopause owed much of its conceptual weft to earlier themes of women as the sicker sex, of vitalist crisis, of the vapours, and of astrological climacteric years. This is the first comprehensive study of the origins of the medical concept of menopause, richly contextualising its role in nineteenth-century French medicine and revealing the complex threads of meaning that informed its invention. It tells a complex story of how women's ageing featured in the demographic revolution in modern science, in the denigration of folk medicine, in the unique French field of hygiène, and in the fixation on women in the emergence of modern psychiatry. It reveals the nineteenth-century French origins of the still-current medical and alternative-health approaches to women's ageing as something to be managed through gynaecological surgery, hormonal replacement, and lifestyle intervention.
Takes a look at human evolution focusing on the long line of women and of female behavior that was to follow the age of the much-studied oldest human remains.
Nineteenth-century educational reformers were fond of an agricultural metaphor when it came to the provision of more and better schooling: even good land, they argued, had to be cultiated; othersie noxious weeds sprang up. In this study of education in Ontario from the establishment of Upper Canada to the end of Egerton Ryerson's career as chief superintendent of schools in 1876, Susan Houston and Alison Prentice explore the roots of the provincial public school system, set up to instill a work ethic and moral discipline appropriate to the new society, as well as the beginnings of separate schools. today the Ontario school system is once again the subject of intense and often bitter deabte. Many of the most contentious issues have deep and complex roots that go back to this era. Houston and Prentice tell the story of how Ontario came to have a universal school system of exceptional quality and shed valuable light on an area of current concern.
Lorsque votre bébé se met à hurler ou qu'il rejette son déjeuner, tous les regards se tournent vers vous. Parce que vous êtes sa mère et qu'on attend de vous que vous sachiez quoi faire. Vous, vous devez prendre des décisions en une fraction de seconde. Vous apprenez sur le tas, sans être toujours sûre d'exercer au mieux votre nouveau métier. Parce que vous êtes devenue mère et que tout s'est passé si vite. Destiné d'abord aux nouvelles mamans, La Naissance d'une mère a pour principal objectif de vous aider à vous préparer aux bouleversements qui vous attendent et qui vont fondamentalement vous transformer. Depuis les fantasmes qui accompagneront votre grossesse jusqu'aux premières interactions qui suivront la naissance de votre bébé, vous comprendrez, étape par étape, tous les changements psychologiques qui vont permettre cet événement majeur : devenir mère.
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