Abdul B. Subhani's Books

Intro to Www Marketing

By: Abdul B. Subhani

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Businesses that fail to engage in Internet marketing are doomed to perform poorly in the new market place, which is why you must actively engage in cyberspace. Abdul B. Subhani, an Internet marketing expert, explains how to promote your brand online to aggressively sell more products and services. Learn how to: get your business featured at the top of the results page when people search for keywords on Google, Yahoo!, Bing, and other search engines; use pay-per-click advertising and measure the success of campaigns; market your business on social media platforms, including Facebook, Twitter, LinkedIn, and Google Plus. create a website that fully optimizes the results of Internet marketing. Youll also learn how other businesses have successfully used Internet marketing to reshape and improve their businesses. Whether you work at a small, mid-sized, or large company, Internet marketing can pay off big for your business. Learn the basic principles underlying one of the most affordable and effective forms of outreach with Intro to WWW Marketing.

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Page Count

113

Publisher

Abbott Press

Published Date

ISBN 10

1458217868

ISBN 13

9781458217868

Stay Safe!

A Basic Guide to Information Technology Security

By: Abdul B. Subhani

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Stay Safe!

A Basic Guide to Information Technology Security

By: Abdul B. Subhani

Information security is vital to the health of todays businesses, but designing, managing, and implementing IT security applications and answering fundamental IT security questions can seem like a daunting taskespecially to those who are not the most tech savvy. What is security? And how can business leaders ensure that their virtual networks, business assets, and intellectual property are secure from the threat of viruses, malware, and malicious users? Stay Safe! A Basic Guide to Information Technology Security provides an overview of the fundamental aspects of computer and network security. Examine how information security applies to applications, the Internet, and other networks, cloud computing, mobile devices, and more. Become familiar with different types of information security protection, including access control, antivirus software, cryptography, firewalls, intrusion detection and prevention systems, data backup and recovery, and biometrics. Understand different information technology threats, such as malware and social engineering. Because network and computer security is critical for todays businesses, it is important for management to be informed and able to discuss intricate information-security issues with technical experts. This guide will explain security concepts and help business leaders be more confident in their decisions regarding information security infrastructure.

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Page Count

124

Publisher

Abbott Press

Published Date

ISBN 10

145822029X

ISBN 13

9781458220295

Smarter World, Bigger Threats

Understanding the Internet of Things

By: Abdul B. Subhani,Dr. Muhammad Faisal Amjad

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Smarter World, Bigger Threats

Understanding the Internet of Things

By: Abdul B. Subhani,Dr. Muhammad Faisal Amjad

The information technology revolution has significantly changed the way in which people interact with the world. Among other things, it has allowed us to access information about almost anything instantaneously and has given us the ability to easily purchase goods without leaving our homes. The Internet of Things is the next step of this revolution and will further transform the world by allowing us to connect our many “things” to the Internet. It will allow our smart cars to drive themselves and our smart refrigerators to automatically order food for us. However, making the world smarter will lead to greater security and privacy challenges. Smarter World, Bigger Threats explains what the Internet of Things is by providing an overview of its history, development, and technical structure. It is estimated that billions of devices will be connected to the Internet in the coming years. Additionally, these devices will have access to financial or other personal information of its users. This will lead to many technological, security, and privacy challenges. Smarter World, Bigger Threats highlights these challenges and provides possible solutions.

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Age

Page Count

143

Publisher

Abbott Press

Published Date

ISBN 10

1458222632

ISBN 13

9781458222633

Book's by Abdul B. Subhani

Intro to Www Marketing

Intro to Www Marketing

Stay Safe!

Stay Safe!

Smarter World, Bigger Threats

Smarter World, Bigger Threats

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