Is the legendary El Fuego Negro, the protector of the forest, for real? Or is the strange new neighbor a threat to them? Whats going on in the forest? Can Sampyre and Gingerella, Sam and Gingers super hero alter egos, figure out the mysteries?
Here is an accessible, step-by-step, easy to understand, and hands-on resource for any librarian who is interested in learning basic marketing tips to raise the profile of their library. While other books on library marketing are dense and assume that the library has a full-time marketing staff person, a publicist, a graphic designer, and a big fat budget., this book offers tips and tricks (often free) that any librarian can do to market the library. It will focus on the small changes to the services a library provides to raise its profile. Library Marketing Basics is designed for beginners who are new to library marketing. Any librarian can market their library, but they must understand what true marketing is all about, and how to do it right. In this guide, you'll: Learn what true library marketing is, and what it’s not Plan a large scale marketing campaign / awareness campaign on a shoestring budget Learn how to market yourselves as librarians! Develop your own professional identity and brand Learn tips and tricks on obtaining buy-in from your colleagues and the entire organization, even if they are resistant! Learn how to develop relationships with stakeholders in order to raise the profile of your library You'll also find practical examples from the non-library /corporate sector on how to use currently existing marketing tools and apply them to your library. The book focuses on developing a “library” brand, in addition to creating an effective marketing plan, social media guidelines, identifying assessment tools, and providing best practices when developing signage, writing website vocabulary, and designing promotional materials. Library Marketing Basics will show that you don’t need a big budget to market the library. You just need a small team of like-minded colleagues to brainstorm creative ways to raise awareness with your audience. Marketing is all about the valuable intangible and tangible aspects (of your library) and how you connect them with your users.
The concpt of commit. in the wkplce has attracted the att. of academics and practitioners for decades. The bk will be 1 of the 1st on the idea of being commit'd to multiple foci in the wkplce. Areas such as job satis., union issues, org. settings are con
Analyzing complex social and political issues through their manifestations in popular culture, this book provides readers a strong foundational knowledge of the 1960s as a decade. 1969 went out in a way that could never have been imagined in 1960. While the president at the end of the decade had been vice president at the start, the intervening years permanently changed American culture. Pop Goes the Decade: The Sixties explores the cultural and social framework of the 1960s, addressing film, television, sports, technology, media/advertising, fashion, art, and more. Entries are presented in encyclopedic fashion, organized into such categories as controversies in pop culture, game changers, technology, and the decade's legacy. A timeline highlights significant cultural moments, while an introduction and a conclusion place those moments within the contexts of preceding and subsequent decades. Attention to the decade's most prominent influencers allows readers to understand the movements with which these figures are associated, and discussion of controversies and social change enables readers to gain a stronger understanding of evolving American social values.
A rock musician's life is glamorous, but it is also a winding road of learning and discovery with no clear road signs to guide by. This book broadly paints this unique journey via the words of those who have done it and have much to share following both successes and failures ... or at least stuff to vent about. This book - written by a musician and label owner known for his music crossword book series - goes deep inside the music business and into the musician's life, looking for the real struggle, real life and real feelings. It tries to paint the otherwise invisible street signs as it charts the life of a musician from learning an instrument to being in a band to breaking up, quoting both mainstream and indie musicians. While the book may be focused on the heavy metal/hard rock experience, the story it tells is actually one any struggling or successful working musician will relate to. This is unlike any other music quote book around and is more than a collection of thoughts but an education.
Aaron Ricker locates the purpose of Romans in its function as a tool of community identity definition. Ricker employs a comparative analysis of the ways in which community identity definition is performed in first-century association culture, including several ancient network letters comparable to Romans. Ricker's examination of the community advice found in Rom 12-15 reveals in this new context an ancient example of the ways in which an inscribed addressee community can be invited in a letter to see and comport itself as a “proper” association network community. The ideal community addressed in the letter to the Romans is defined as properly unified and orderly, as well accommodating to – and clearly distinct from – cultures “outside.” Finally, it is defined as linked to a proper network with recognised leadership (i.e., the inscribed Paul of the letter and his network). Paul's letter to the Romans is in many ways a baffling and extraordinary document. In terms of its community-defining functions and strategies, however, Ricker shows its purpose to be perfectly clear and understandable.
Paul's majestic letter to the Romans has impacted generations of readers. Christians regularly turn to it as a foundation for doctrine, evangelism, and Christian living. However, individual verses are often pulled from their context or later doctrinal formulations are imported into the text. Are we truly following Paul's meaning? What if we reread Romans on its own terms, with sensitivity to its flow and structure? Aaron Sherwood's Romans commentary keeps Paul's argument central. As we encounter the letter's message and theology, the forest is never lost for the trees. Reading Romans with rhetorical perception results in illuminating and sometimes surprising conclusions. Encounter afresh this majestic letter with Sherwood's insightful commentary.
Dr. Caughey has recruited top experts to address the current questions and thinking with regard to the management of labor and delivery. Authors have presented current clinical reviews on the following topics: Defining and managing normal and abnormal first stage of labor; Defining and managing normal and abnormal second stage of labor; Laborist models on labor and delivery; Quality Improvement on Labor and Delivery; Fetal Malposition; Is there a place for outpatient pre-induction cervical ripening; Management of twins on labor and delivery; Cervical ripening techniques: Which is the best; Augmentation of labor: What are the approaches; Elective induction of labor: What is the impact; VBAC trends: Which way is the pendulum swinging; and Update on fetal monitoring. Readers will come away with the current clinical trends and information they need to successfully manage labor and delivery.
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