A Muralidhar Rao's Books

Multiculturalism in a Cross-national Perspective

By: Michael A. Burayidi

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Multiculturalism in a Cross-national Perspective

By: Michael A. Burayidi

This book provides a discussion of multiculturalism from a global perspective. It progresses from a discussion of the ideological and philosophical arguments for multiculturalism through its political, public policy, and socio-economic dimensions. Multicultural practices from Canada, Germany, India, Israel, Nigeria, Rwanda, the United Kingdom, and the United States are discussed. The response to multiculturalism differs from one country to the other and is influenced by the political context, rules of immigration, colonial legacy, domestic institutional structures, and pressure from interest groups. Because multiculturalism is a contentious issue as groups vie for limited resources, the debate on multiculturalism will be a heated one. Governments can facilitate the process by creating an environment that enables the exchange of ideas without conflict and antagonism.

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Page Count

414

Publisher

University Press of America

Published Date

ISBN 10

0761805931

ISBN 13

9780761805939

Integrated Marketing Communications with Online Study Tools 12 Months

By: Bill Chitty,William Chitty,Edwina Luck,Nigel Barker,Anne-Marie Sassenberg,Terence A. Shimp,J. Craig Andrews

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Integrated Marketing Communications with Online Study Tools 12 Months

By: Bill Chitty,William Chitty,Edwina Luck,Nigel Barker,Anne-Marie Sassenberg,Terence A. Shimp,J. Craig Andrews

Organisations continually use integrated marketing communications to achieve a competitive advantage and meet their marketing objectives. This 5th edition of Integrated Marketing Communications emphasises digital and interactive marketing, the most dynamic and crucial components to a successful IMC campaign today. Incorporating the most up-to-date theories and practice, this text clearly explains and demonstrates how to best select and co-ordinate all of a brand's marketing communications elements to effectively engage the target market. Chapters adopt an integrative approach to examine marketing communications from both a consumer's and marketer's perspective. With a new chapter on digital and social marketing addressing the development of interactive media in IMC and new IMC profiles featuring Australian marketer's, along with a wide range of local and global examples including: Spotify, Pandora, Snapchat, Palace Cinemas, Woolworths, KFC, Old Spice, Telstra, Colgate and QANTAS, this text has never been so relevant for students studying IMC today. Unique to the text, is a series of new student and instructor IMC videos showing students how key objectives in IMC theory are applied by real businesses.

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Page Count

558

Publisher

Cengage AU

Published Date

ISBN 10

0170386511

ISBN 13

9780170386517

Medicinal plants 2

By: Schmelzer, G.H. & Gurib-Fakim, A.

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Medicinal plants 2

By: Schmelzer, G.H. & Gurib-Fakim, A.

PROTA 11 deals with the medicinal plants of Tropical Africa. Because the group is very large, it has been subdivided into 4 volumes. This volume, PROTA 11(2), describes 409 medicinal plants in 146 review articles. All articles are illustrated with geographic distribution maps and many with botanical line drawings.

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384

Publisher

PROTA

Published Date

ISBN 10

9290815205

ISBN 13

9789290815204

Nanosilicon

Properties, Synthesis, Applications, Methods of Analysis and Control

By: Anatoly A. Ischenko,Gennady V. Fetisov,Leonid A. Aslalnov

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Nanosilicon

Properties, Synthesis, Applications, Methods of Analysis and Control

By: Anatoly A. Ischenko,Gennady V. Fetisov,Leonid A. Aslalnov

Nanosilicon: Properties, Synthesis, Applications, Methods of Analysis and Control examines the latest developments on the physics and chemistry of nanosilicon. The book focuses on methods for producing nanosilicon, its electronic and optical properties, research methods to characterize its spectral and structural properties, and its possible applications. The first part of the book covers the basic properties of semiconductors, including causes of the size dependence of the properties, structural and electronic properties, and physical characteristics of the various forms of silicon. It presents theoretical and experimental research results as well as examples of porous silicon and quantum dots. The second part discusses the synthesis of nanosilicon, modification of the surface of nanoparticles, and properties of the resulting particles. The authors give special attention to the photoluminescence of silicon nanoparticles. The third part describes methods used for studying and controlling the structure and properties of nanocrystalline silicon. These methods include standard ones, such as electron microscopy, spectroscopy, and diffraction, as well as novel techniques, such as femtosecond spectroscopy, ultrafast electron nanocrystallography, and dynamic transmission electron microscopy. The fourth part details some of the practical applications of nanocrystalline silicon, including the use of nanoparticles as additives–absorbers of UV radiation in sunscreens. Incorporating much of the authors’ own extensive research results, this book provides a systematic account of the scientific problems of nanosilicon and its potential practical applications. It will help readers understand current and emerging applications and research methods of this unique material.

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Page Count

757

Publisher

CRC Press

Published Date

ISBN 10

1466594225

ISBN 13

9781466594227

Investment Beliefs

A Positive Approach to Institutional Investing

By: K. Koedijk,A. Slager

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Investment Beliefs

A Positive Approach to Institutional Investing

By: K. Koedijk,A. Slager

Having the right investment beliefs and putting them into practice is key to delivering the right results. Decision makers in the investment industry should worry less about the stocks and products they pick for their clients and more about getting the big picture right; developing investment beliefs are instrumental in making the right choices.

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Page Count

188

Publisher

Springer

Published Date

ISBN 10

0230307574

ISBN 13

9780230307575

Principles and Practice of Assisted Reproductive Technology

Three Volume Set

By: Kamini A Rao,Vyshnavi A Rao,Devi R

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Principles and Practice of Assisted Reproductive Technology

Three Volume Set

By: Kamini A Rao,Vyshnavi A Rao,Devi R

VOLUME 1: INFERTILITY SECTION 1: ANATOMY AND PHYSIOLOGY 1. Anatomy of the Reproductive System 2. Regulation and Physiology of Menstrual Cycle 3. Oogenesis and Folliculogenesis 4. Spermatogenesis 5. Fertilization and Embryogenesis 6. Implantation 7. Embryo Endometrial Crosstalk and Endometrial Receptivity SECTION 2: REPRODUCTIVE ENDOCRINOLOGY 8. Synthesis and Metabolism of Steroid Hormones 9. Puberty and Aberrations 10. Amenorrhea 11. Endocrine Disorders Affecting Reproduction 12. Hirsutism 13. Luteal Phase Defect 14. Anovulation 15. Declining Fertility SECTION 3: COMBINED TOPICS 16. Evaluation of Infertility 17. Immunology and Infertility 18. Cytogenetics and Subfertility 19. Obesity and Infertility 20. Unexplained Infertility 21. Fertility Preservation 22. Counseling in Infertility 23. Assisted Reproductive Technology in Patients with Chronic Medical Disorders SECTION 4: MALE INFERTILITY 24. Etiopathogenesis of Male Infertility 25. Clinical and Endocrinological Evaluation of Infertile Male 26. Sexual Dysfunction in Male Infertility 27. Ultrasound in Male Infertility 28. Medical Management of Male Infertility 29. Azoospermia: Evaluation and Management 30. Varicocele and Infertility 31. Spinal Cord Injuries and Male Infertility 32. Algorithms for Genetic Evaluation of Infertile Males SECTION 5: FEMALE FACTOR INFERTILITY 33. Uterine Factors in Infertility 34. Tubal Factors in Infertility 35. Infections and Infertility 36. Tuberculosis and Infertility 37. Sonoendocrinology and Cycle Monitoring Assisted Reproduction Technology 38. Transvaginal Ultrasound and Doppler in Infertility 39. Polycystic Ovary Syndrome 40. Assessment of Ovarian Reserve 41. Endometriosis 42. Endoscopy in Infertility 43. Reconstructive Surgeries Enhancing Fertility SECTION 6: INTRAUTERINE INSEMINATION 44. Intrauterine Insemination 45. Optimizing Success in Intrauterine Insemination SECTION 7: OVARIAN STIMULATION 46. Drugs for Ovarian Stimulation 47. Ovulation Induction and Ovarian Stimulation Protocols 48. Role of Adjuvants in Ovarian Stimulation 49. Gonadotropinreleasing Hormone Analogs 50. Monitoring of Ovarian Stimulation 51. Ovulation Trigger 52. Individualized Controlled Ovarian Stimulation 53. In Vitro Fertilization Lite 54. Role of Luteinizing Hormone in Ovarian Stimulation 55. Anesthesia in Assisted Reproductive Techniques 56. Oocyte Retrieval. 57. Embryo Transfer 58. Troubleshooting in Assisted Reproductive Technology 59. Luteal Phase Support SECTION 8: DILEMMA IN ART 60. Poor Responder 61. Recurrent Implantation Failure 62. Empty Follicle Syndrome 63. Role of Aneuploidy Screening in Preimplantation Embryos 64. Preimplantation Genetic Testing of Embryos 65. Epigenetics and Assisted Reproductive Technology SECTION 9: COMPLICATIONS IN ART 66. Ovarian Hyperstimulation Syndrome 67. Ectopic Pregnancy 68. Multipleorder Births SECTION 10: THIRD PARTY REPRODUCTION 69. Oocyte and Sperm Donation 70. Surrogacy in Assisted Reproductive Technology 71. Assisted Reproductive Technology Guidelines 72. Adoption 73. LGBTQ and Fertility 74. Transgender Population and Fertility SECTION 11: OUTCOME FOLLOWING ASSISTED REPRODUCTIVE TECHNIQUE 75. Maternal and Fetal Outcomes Following Assisted Reproductive Technique 76. Early Pregnancy Scan 77. Recurrent Pregnancy Loss: From Diagnostic Dilemmas to Clinical Decisions SECTION 12: RECENT ADVANCES 78. Bioengineered Human Endometrium In Vitro. 79. Recent Trends in A...

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Page Count

1739

Publisher

Jaypee Brothers Medical Publishers

Published Date

ISBN 10

9356960372

ISBN 13

9789356960374

Convection in Porous Media

2nd edition

By: Donald A. Nield,Adrian Bejan

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Convection in Porous Media

2nd edition

By: Donald A. Nield,Adrian Bejan

This book provides a user-friendly introduction to convection in porous media, such as fibrous insulation, geological strata, and catalytic reactors with applications in building insulation, energy storage, nuclear-waste disposal, coal and grain storage, chemical reactor engineering, groundwater flow, and convection in snow. The presentation is self-contained, requiring only routine classical mathematics and the basics of fluid mechanics and heat transfer. 264 illus.

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Page Count

572

Publisher

Springer Science & Business Media

Published Date

ISBN 10

0387984437

ISBN 13

9780387984438

Plotkin's Vaccines,E-Book

By: Walter A. Orenstein,Paul A. Offit,Kathryn M. Edwards,Stanley A. Plotkin

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Plotkin's Vaccines,E-Book

By: Walter A. Orenstein,Paul A. Offit,Kathryn M. Edwards,Stanley A. Plotkin

From the latest vaccination evidence, recommendations, and protocols . . . to new vaccine development and the use of vaccines in reducing disease, Plotkin's Vaccines, 8th Edition, covers every aspect of vaccination. Now completely revised and updated from cover to cover, this award-winning text continues to provide reliable information from global authorities, offering a complete understanding of each disease, as well as the latest knowledge of both existing vaccines and those currently in research and development. Described by Bill Gates as "an indispensable guide to the enhancement of the well-being of our world," Plotkin's Vaccines is a must-have reference for current, authoritative information in this fast-moving field. - Contains all-new chapters on COVID-19, vaccine hesitancy, and non-specific effects of vaccines, as well as significantly revised content on new vaccine technologies such as mRNA vaccines, emerging vaccines, and technologies to improve immunization. - Presents exciting new data on evolution of adjuvants across the centuries, dengue vaccines, human papillomavirus vaccines, respiratory syncytial virus vaccines, tuberculosis vaccines, and zoster vaccines. - Provides up-to-date, authoritative information on vaccine production, available preparations, efficacy and safety, and recommendations for vaccine use, with rationales and data on the impact of vaccination programs on morbidity and mortality. - Provides complete coverage of each disease, including clinical characteristics, microbiology, pathogenesis, diagnosis, and treatment, as well as epidemiology and public health and regulatory issues. - Keeps you up to date with information on each vaccine, including its stability, immunogenicity, efficacy, duration of immunity, adverse events, indications, contraindications, precautions, administration with other vaccines, and disease-control strategies. - Covers vaccine-preventable diseases, vaccine science, and licensed vaccine products, as well as product technologies and global regulatory and public health issues. - Analyzes the cost-benefit and cost-effectiveness of different vaccine options. - Helps you clearly visualize concepts and objective data through an abundance of tables and figures. - Enhanced eBook version included with purchase. Your enhanced eBook allows you to access all of the text, figures, and references from the book on a variety of devices.

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2574

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

0323790593

ISBN 13

9780323790598

Comprehensive Gynecology E-Book

By: Rogerio A. Lobo,David M Gershenson,Gretchen M Lentz,Fidel A Valea

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Comprehensive Gynecology E-Book

By: Rogerio A. Lobo,David M Gershenson,Gretchen M Lentz,Fidel A Valea

The primary gynecology text for over 25 years, Comprehensive Gynecology covers all of the key issues residents, specialists, primary care doctors, and other healthcare providers encounter in everyday practice. This 7th edition has been fully updated to include a wealth of new content, including current discussions of minimally invasive surgical approaches to gynecologic care, infertility issues and treatments, effectively managing menopausal patients, and more. Written in a clear, concise and evidence-based style, it offers the practical, in-depth coverage you need to remain at the forefront of your field. Grasp key information quickly and easily through clear writing, a clinical focus, and guidance on evidence-based techniques. Access state-of-the-art information on the latest applications in diagnostic and interventional ultrasound and other essential aspects of today's practice. Prepare for the challenges you may face with a legal chapter containing factual scenarios. New videos, 20 in all, address topics such as Pap Smear Techniques; Hysteroscopic Metroplasty; Endometriosis of the Bladder; and more. Explore important issues in infertility, such as egg freezing, cancer treatment, and preimplantation genetic diagnosis. Understand the latest research in menopause, how to effectively prescribe treatments, and the consideration of using hormones for prevention. A new chapter dedicated to in vitro fertilization keeps you current with today's recent advances. Updated Preoperative Care and Quality chapter represents the ongoing 'Enhanced Recovery after Surgery' care programs.

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Page Count

1100

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

0323430031

ISBN 13

9780323430036

Vaccines E-Book

By: Walter A. Orenstein,Paul A. Offit,Kathryn M. Edwards,Stanley A. Plotkin

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Vaccines E-Book

By: Walter A. Orenstein,Paul A. Offit,Kathryn M. Edwards,Stanley A. Plotkin

From the development of each vaccine to its use in reducing disease, Plotkin's Vaccines, 7th Edition, provides the expert information you need to provide optimal care to your patients. This award-winning text offers a complete understanding of each disease, as well as the latest knowledge of both existing vaccines and those currently in research and development. Described by Bill Gates as "an indispensable guide to the enhancement of the well-being of our world," Plotkin's Vaccines is a must-have reference for current, authoritative information in this fast-moving field. - Includes complete information for each disease, including clinical characteristics, microbiology, pathogenesis, diagnosis, and treatment, epidemiology, and public health and regulatory issues – plus complete information for each vaccine, including its stability, immunogenicity, efficacy, duration of immunity, adverse events, indications, contraindications, precautions, administration with other vaccines, and disease-control strategies. - Analyzes the cost-benefit and cost-effectiveness of different vaccine options. - Helps you clearly visualize concepts and objective data through an abundance of tables and figures. - Covers the new oral cholera and zoster vaccines, as well as newly licensed meningococcal group B vaccines and a newly licensed dengue vaccine. - Brings you up to date on successful human trials of Ebola vaccines, an enterovirus 71 vaccine licensed in China, and new recommendations and changes to polio vaccines. - Features a new chapter on maternal immunization. - Expert ConsultTM eBook version included with purchase. This enhanced eBook experience allows you to search all of the text, figures, and references from the book on a variety of devices.

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Page Count

2389

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

0323393012

ISBN 13

9780323393010

Hospital and Community Pharmacy

Comprehensive Guide for Professional Practice

By: Prof S Shobha Rani,S Shobha Rani,A Muralidhar Rao

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Hospital and Community Pharmacy

Comprehensive Guide for Professional Practice

By: Prof S Shobha Rani,S Shobha Rani,A Muralidhar Rao

Why This Book? Comprehensive Coverage: Covering essential aspects of both hospital and community pharmacy settings, this book offers a holistic exploration of pharmacy practice. Practical Insights: Gain practical knowledge on organizational structure, drug procurement, prescription handling, medication counseling, and more, ensuring readiness for real-world scenarios. Expert Guidance: Authored by esteemed academics, Prof. S. Shobha Rani and Dr. Muralidhar Rao Akkaladevi, the content is authoritative and tailored to meet the needs of pharmacy students and practitioners. Current Research: Stay updated on the latest practices and research in pharmacy, equipping yourself with cutting-edge knowledge to excel in the dynamic field of pharmacy practice. Educational Resource: Whether preparing for exams, updating knowledge, or teaching students, this book serves as a comprehensive reference, consolidating essential information in one accessible text.

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Publisher

Notion Press

Published Date

ISBN 13

9798894156637

Book's by A Muralidhar Rao

Multiculturalism in a Cross-national Perspective

Multiculturalism in a Cross-national Perspective

Integrated Marketing Communications with Online Study Tools 12 Months

Integrated Marketing Communications with Online Study Tools 12 Months

Medicinal plants 2

Medicinal plants 2

Nanosilicon

Nanosilicon

Investment Beliefs

Investment Beliefs

Principles and Practice of Assisted Reproductive Technology

Principles and Practice of Assisted Reproductive Technology

Convection in Porous Media

Convection in Porous Media

Plotkin's Vaccines,E-Book

Plotkin's Vaccines,E-Book

Comprehensive Gynecology E-Book

Comprehensive Gynecology E-Book

Vaccines E-Book

Vaccines E-Book

Hospital and Community Pharmacy

Hospital and Community Pharmacy

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