Pallavi Kaushik's Books

Score Plus CBSE Question Bank and Sample Question Paper with Model Test Papers in Chemistry (Subject Code 043) CBSE Term II Exam 2021-22 for Class XII

By: Ashima Arora,Shahbaz,NK Yadav,Anand Singh,Poonam Dutta,AK Seejo, Anshika Verma, Pallavi Kaushik, Raju Singh,Kalpna Seejo, Swati Saluja

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Score Plus CBSE Question Bank and Sample Question Paper with Model Test Papers in Chemistry (Subject Code 043) CBSE Term II Exam 2021-22 for Class XII

By: Ashima Arora,Shahbaz,NK Yadav,Anand Singh,Poonam Dutta,AK Seejo, Anshika Verma, Pallavi Kaushik, Raju Singh,Kalpna Seejo, Swati Saluja

Score Plus CBSE Question Bank and Sample Question Paper with Model Test Papers in Chemistry (Subject Code 043) CBSE Term II Exam 2021-22 for Class XII As per the latest CBSE Reduced Syllabus, Design of the Question Paper and the latest CBSE Sample Question Paper for the Board Examination to be held in 2021. The latest CBSE Sample Question Paper 2020-21 {Solved) along with marking scheme, released by the CBSE in October 2020 for the Board Examinations to be held in 2021. 10 Sample Papers {Solved) based on the latest Reduced Syllabus, Design of the Question Paper and the latest CBSE Sample Question Paper for the Board Examinations to be held in 2021. 10 Model Test Papers {Unsolved) based on the latest Reduced Syllabus, Design of the Question Paper and the latest CBSE Sample Question Paper for the Board Examinations to be held in 2021. Goyal Brothers Prakashan

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Goyal Brothers Prakashan

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ISBN 10

9392530471

ISBN 13

9789392530470

The Opportunity Trap

High-Skilled Workers, Indian Families, and the Failures of the Dependent Visa Program

By: Pallavi Banerjee

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The Opportunity Trap

High-Skilled Workers, Indian Families, and the Failures of the Dependent Visa Program

By: Pallavi Banerjee

Introduction. The Anatomy of State-Imposed Dependence -- The Visa Regime: Indian Migration and the Interplay of Race and Gender -- Model Migrants and Ideal Workers: How Visa Laws Penalize and Control -- Beholden to Employers: Gendered and Racialized Dependence -- At Home: Dependent Spouses and Divisions of Labor -- Transcultural Cultivation: A New Form of Parenting -- Conclusion: Dismantling Dependence.

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336

Publisher

NYU Press

Published Date

ISBN 10

1479841048

ISBN 13

9781479841042

Destination Marketing

Creating Memorable Tourism Experiences

By: Rupa Rathee,Pallavi Rajain

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Destination Marketing

Creating Memorable Tourism Experiences

By: Rupa Rathee,Pallavi Rajain

This new volume, Destination Marketing: Creating Memorable Tourism Experiences, provides a snapshot view of various aspects of destination marketing, the art of using marketing to create memorable experiences for travellers at specific destinations. The book begins with an introduction of destination marketing that discusses its origin, how it evolved into its present state, important definitions, destination marketing environments, destination value chains, consumer behavior, along with information on segmentation, targeting, and positioning for destinations. The authors cover various tourism attractors, the most common of which include heritage tourism, agro-rural tourism, natural/scenic attractions, man-made attractions, spiritual/ religious tourism, wildlife tourism, business tourism, festivals, art and culture tourism, sports and adventure tourism, wellness and medical tourism, culinary tourism, special interest tourism, and stopover tourism. The destination marketing mix is also discussed, covering the seven P’s of destination marketing. Promotional tools are included as well as destination branding methods along with various brand elements: destination names, URLs, symbols, characters, slogans, and jingles. Other chapters address destination marketing organizations (such as convention and visitor bureaus that help promote and market local attractions); performance measurement tools; the use of social media and digital marketing; tried-and-true strategies for destination marketing, such as segmenting, targeting, and positioning; the role of sustainability in destination marketing; the gap between theory and practice in destination marketing; and the future of destination marketing, with a view to advancements in technology as well as health and safety issues. This book will be valuable to faculty and students in hospitality programs as well as for researchers, tourism marketing professionals, and others interested in promoting destination tourism.

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185

Publisher

CRC Press

Published Date

ISBN 10

1000574229

ISBN 13

9781000574227

Beyond Borders

By: Dr. Neeru Jain & Dr.Pallavi Kohli

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Beyond Borders

By: Dr. Neeru Jain & Dr.Pallavi Kohli

Sustainability is a complex concept that intertwines social, economic, and environmental considerations, necessitating a holistic approach to address global challenges. This preface explores the multi-dimensional facets of sustainability within the realms of Fine Art, Fashion, Jewellery, and Business. In Fine Art, artists leverage their creative prowess to address environmental issues and advocate for harmony between humanity and the planet. The preface delves into the evolving role of Fine Art as a platform for ecological advocacy and a catalyst for meaningful dialogue. Fashion, often criticized for environmental impacts, is undergoing a revolutionary shift towards sustainability. Designers and brands are embracing eco-friendly materials and ethical practices, reshaping the industry's foundations. The preface examines the transformative journey of the fashion world towards responsible and environmentally conscious practices. Jewellery, intimately tied to personal expression, undergoes a renaissance with artisans embracing sustainability. Ethically sourced gemstones, recycled metals, and eco-friendly processes redefine the craft. The preface explores the intersection of beauty, responsibility, and craftsmanship in sustainable jewellery. Sustainability in design extends from architecture to everyday consumer products. The preface highlights innovative approaches where designers seamlessly integrate Beyond Borders sustainability into their creations, shaping the aesthetics of our shared environment. In business, a paradigm shift is evident as companies recognize the link between profitability and sustainable practices. The preface explores the emergence of sustainable business models, emphasizing environmental and social responsibility as integral components of success. Throughout this exploration, the preface invites readers to delve into inspiring narratives, transformative initiatives, and visionary leaders shaping a future where beauty aligns with the planet's preservation. It emphasizes the intersection of creativity and sustainability, where Fine Art and Design converge to inspire, provoke, and shape a future that cherishes both artistic spirit and ecological balance. In the dynamic realm where art, fashion, jewellery, and business intersect, this preface serves as an exploration into the transformative journey undertaken by these creative industries, redefining their roles in the global landscape of innovation, aesthetics, and responsibility. Dr. Neeru Jain Dr. Pallavi Kohli

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Page Count

358

Publisher

DeepMisti Publication

Published Date

ISBN 10

9361289357

ISBN 13

9789361289354

Book's by Pallavi Kaushik

Score Plus CBSE Question Bank and Sample Question Paper with Model Test Papers in Chemistry (Subject Code 043) CBSE Term II Exam 2021-22 for Class XII

Score Plus CBSE Question Bank and Sample Question Paper with Model Test Papers in Chemistry (Subject Code 043) CBSE Term II Exam 2021-22 for Class XII

The Opportunity Trap

The Opportunity Trap

Destination Marketing

Destination Marketing

Beyond Borders

Beyond Borders

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