Key changes have emerged in Bollywood in the new millennium. Twenty-First Century Bollywood traces the emerging shifts in both the content and form of Bollywood cinema and examines these new tendencies in relation to the changing dynamics of Indian culture. The book historically situates these emerging trends in relation to previous norms, and develops new, innovative paradigms for conceptualizing Bollywood in the twenty-first century. The particular shifts in contemporary Bollywood cinema that the book examines include the changing nature of the song and dance sequence, the evolving representations of male and female sexuality, and the increasing presence of whiteness as a dominant trope in Bollywood cinema. It also focuses on the increasing presence of Bollywood in higher education courses in the West, as well as how Bollywood’s growing presence in such academic contexts illuminates the changing ways in which this cinema is consumed by Western audiences. Shifting the focus back on the cinematic elements of contemporary films themselves, the book analyses Bollywood films by considering the film dynamics on their own terms, and related to their narrative and aesthetic usage, rather than through an analysis of large-scale industrial practices. It will be of interest to students and scholars of South Asian Studies, Film Studies, and Cultural Studies.
The book is titled as "" as it answers all the basic questions arises in mind regarding air pollution. With the advent of technology we have invited many problems. The deterioration of air is one of the several aftermaths. It has been discussed for a long time but to no avail as problems due to air pollution are increasing day by day. The situation is horrendous in developing countries. This book discusses all the aspects of encumbering air pollution including its causes and effects. The book explains each and every topic in simple and easy language. The book includes empirical data of various eminent organizations .It also embodies indoor pollution which is gaining its presence very fast.
Food processing is a way or technique that is used to convert raw foods into well-cooked and well preserved eatables for both humans and animals. Food processing uses raw, clean, harvested crops or slaughtered and butchered animals and turns these into food products for daily consumption. A number of products are nutritious, easy to cook and have a long shelf life. They are packed in an attractive manner and are highly marketable. The food processing industry plays a vital role in the economy of any country because it links agriculture to industry. The food processing industry is responsible for diversification of agriculture, improvement of value-added opportunities, and creation of excess that can be exported. The food processing industry of India is one of the largest in the world in terms of manufacture, use, export, and development. The sector has immense potential to contribute to growth and employment opportunities of the country. Rapid globalization and development of economy has taken a toll on the lives of consumers, particularly those residing in urban areas. Employment growth and increased work pressure in organizations leaves consumers with little time for personal care. Additionally, more product offerings by food companies and marketing on a large scale has altered people’s appetite- they demand more and more processed food items every day. These are some of the reasons for the steady growth of food processing industry in India in the past few years. Some of the biggest companies making their presence felt in the Indian market are Unilever, Dabur, Nestle, Nissin, Cadbury’s, Kelloggs’, Godrej, ITC, Britannia, Kohinoor Foods Ltd., Mother Dairy, Pepsico India, Marico Ltd, Patanjali, MTR Foods etc. Food processing industry is of enormous significance for any country's development because with the changing lifestyle, there has been a consistent increase in preference and demand for packaged foods amongst the population. These can be seen as a great opportunity by the packaging companies. The agricultural strength amalgamated with a various other factors like competent market price and favorable government policies have further aggrandized the food packaging sector. The Major Contents of the Book are Soy Flour & Milk, Banana Powder, Ready to Eat Food (Vegetable Pulao, Dal Makhani, Palak, Rajmah, Potato Peas, Mutter Mushroom), Tomato Paste, Edible Corn Oil, Energy Bar, Instant Noodles, Garlic Oil and Powder, Freeze Dried Vegetables, Banana Wafers, Biscuits, Bread, Candy, Chocolates, Potato Chips, Rice Flakes (Poha), Corn Flakes, Baby Cereal Food, Fruit Juice, Milk Powder, Paneer, Papad, Ghee, Extruded Food (Kurkure Type), Instant Tea, Jam & Jelly, Khakhra, Soft Drinks, Spices, Onion Powder, Cake & Pastry, Garlic Powder, Potato Powder, Besan, Pickles, Ice-Cream Cones, Honey, Flour Mill, Tutti-Fruitti, Confectionery, Chocos (Ready to Eat Breakfast Cereal Food), Ice Candy, Namkeen, Vermicelli, Mango Pappad (Aam Papad), Chilli Powder, Popcorn, Beer Plant, Revadi and Gazak, Mava, Tomato Sauce and Ketchup, Ice Cream, Baking Powder, Moong Dal Bari, Packaged Drinking Water With Pet Bottles, Food Packaging & Labelling, Good Manufacturing Practices in Food Industry, BIS Specifications, Photographs of Machinery With Suppliers Contact Detail, Sample Plant Layouts. A total guide to manufacturing and entrepreneurial success in one of today’s Food Processing Business. This book is one-stop guide to one of the fastest growing sectors of the Food and Agriculture Based Business, where opportunities abound for manufacturers, retailers, and entrepreneurs. This is the only handbook for commercial production ideas of Micro, Small and Medium Scale Food Processing Businesses. It serves up a feast of how-to information, from concept to purchasing equipment.
Spices or Masala as it is called in Hindi, may be called the “heartbeat” of an Indian kitchen. The secret ingredient that makes Indian food truly Indian is the generous use of signature spices. From ancient times of the maharaja’s, spices have added unforgettable flavours and life to Indian cuisine. Indian spices offer significant health benefits and contribute towards an individual's healthy life. There are a large number of various spices, used along with food such as Chilli (Mirchi), Turmeric (Haldi), Coriander (Dhania), Cumin (Jeera), Mustard (Rai), Fenugreek (Methi), Sesame (Til), Cardamon, Peppercorns (Kali Mirchi), Clove, Fennel (Saunf), Nutmeg and Mace etc. In modern times, international trade in spices and condiments have increased dramatically which could be attributed to several factors including rapid advances in transportation, permitting easy accessibility to world markets, growing demand from industrial food manufacturers of wide ranging convenience foods. As the demand for Indian spices is increasing day by day, Indian manufacturers are producing spices of high quality. The book presents the fundamental concepts of Spices (Masala Powder) Indian Kitchen Spices product mix in a manner that new entrepreneurs can understand easily. It covers Formulation for spices i.e., Chaat Masala, Chana Masala, Sambar Masala, Pav Bhaji Masala, Garam Masala, Goda Masala, Pani Puri Masala, Kitchen King Masala, Thandai Masala Powder, Meat Masala, Rasam Powder, Kesari Milk Masala, Punjabi Chole Masala, Shahi Biryani Masala, Tea Masala Powder, Jaljeera Masala, Tandoori Masala, Fish Curry Masala, Chicken Masala, Pickle Masala, Curry Masala. This book contains manufacturing process, Packaging and Labelling of Spices. The highlighting segments of this book are Spices Nutritional value, Special Qualities and Specifications, Cryogenic Grinding Technology, Food Safety & Quality, BIS Specifications, Quality Control, Market, Sample Production Plant Layout and Photograph of Machinery with Supplier’s Contact Details. It also covers Good manufacturing practices in Food Industry, Case Study for Everest and MDH Masala and Top Spice Brands of India. This book is aimed for those who are interested in Spices business, can find the complete information about Manufacture of Indian Kitchen Spices (Masala Powder). It will be very informative and useful to consultants, new entrepreneurs, startups, technocrats, research scholars, libraries and existing units.
Solar energy is expanding worldwide and becoming an increasingly important part of the energy mix in many countries. Solar energy is used all over the world, but in terms of total installed solar capacity, India, China, Japan, and the United States are now top of the world. Solar panels can create power almost anywhere on the planet. However, some regions receive more sunshine than others and hence have a greater solar energy potential. It is based on insolation, which is a measurement of how much solar radiation reaches a specific area on the earth's surface. Solar energy can be captured in a variety of ways. Photovoltaic solar panels are the most frequent method. Photovoltaic (PV) devices use semiconductors to generate power directly from sunlight. Photons impact and ionize semiconductor material on the solar panel as the silicon photovoltaic solar cell absorbs solar energy, causing electrons to break free of their atomic bonds. A flow of electrical current is created when electrons are compelled to move in one direction. Only a portion of the light spectrum is absorbed, while the rest is reflected, too faint (infrared), or generates heat rather than electricity (ultraviolet). Concentrated solar power is the second type of solar energy technology (CSP). Solar thermal energy is used in CSP facilities to create steam, which is subsequently turned into electricity via a turbine. The global solar energy installed capacity is estimated to reach 1,645 gigawatts (GW), registering a CAGR is 13.78%. The growth of the solar energy market is driven by an increase in environmental pollution and the provision of government incentives & tax rebates to install solar panels. In addition, a decrease in water footprint associated with solar energy systems has fueled their demand in power generation sectors. The demand for solar cells has gained major traction owing to a surge in rooftop installations, followed by an increase in applications in the architectural sector. Furthermore, the demand for parabolic troughs and solar power towers in electricity generation is expected to boost the demand for concentrated solar power systems. Only the two commonly recognized kinds of technology for converting solar energy into electricity — photovoltaics (PV) and concentrated solar power (CSP, also known as solar thermal) — are considered in their current and possible future forms in The Future of Solar Energy. Expanding the solar sector considerably from its current small size may result in developments that no one can predict right now. Solar deployment in the future will be highly influenced by uncertain future market conditions and public policies, including but not limited to measures aimed at mitigating global climate change. The book covers a wide range of topics connected to Solar, as well as their manufacturing processes. It also includes contact information for machinery suppliers, as well as images of equipment. A complete guide on Solar PV Power and Solar Products manufacture and entrepreneurship. This book serves as a one-stop-shop for everything you need to know about the Solar, which is ripe with opportunities for manufacturers, merchants, and entrepreneurs. This is the only book that covers Solar PV Power and Solar Products in depth. From concept through equipment procurement, it is a veritable feast of how-to information.
Soaps are cleaning agents that are usually made by reacting alkali (e.g., sodium hydroxide) with naturally occurring fat or fatty acids. A soap is a salt of a compound known as a fatty acid. A soap molecule consists of a long hydrocarbon chain (composed of carbons and hydrogens) with a carboxylic acid group on one end which is ionic bonded to a metalion, usually a sodium or potassium. The hydrocarbon end is nonpolar and is soluble in nonpolar substances (such as fats and oils), and the ionic end (the salt of a carboxylic acid) is soluble in water. Soap is made by combining tallow (or other hard animal fat) or vegetable or fish oil with an alkaline solution. The two most important alkalis in use are caustic soda and caustic potash. A detergent is an effective cleaning product because it contains one or more surfactants. Because of their chemical makeup, the surfactants used in detergents can be engineered to perform well under a variety of conditions. Such surfactants are less sensitive than soap to the hardness minerals in water and most will not form a film. Disinfectants are chemical agents applied to non-living objects in order to destroy bacteria, viruses, fungi, mold or mildews living on the objects. Disinfectants are chemical substances used to destroy viruses and microbes (germs), such as bacteria and fungi, as opposed to an antiseptic which can prevent the growth and reproduction of various microorganisms, but does not destroy them. The ideal disinfectant would offer complete sterilization, without harming other forms of life, be inexpensive, and non-corrosive. The global soap and detergent market is expected to reach USD 207.56 billion by 2025. The industrial soaps & detergents are extensively used by the commercial laundries, hotels, restaurants, and healthcare providers. Increasing demand from healthcare and food industries will continue to drive the market. Aerosol and liquid products are the common disinfectants used in hospitals, although growing number of healthcare facilities are implementing ultraviolet disinfection systems as further measure. Increasing demand for disinfectants from water treatment and healthcare industries is fuelling growth of the global disinfectants market. The major contents of the book are Liquid Soaps and Hand Wash, Liquid Soap and Detergents, Washing Soap: Laundry Soap Formulation, Antiseptic and Germicidal Liquid Soap, Manufacturing Process And Formulations Of Various Soaps, Handmade Soap, Detergent Soap, Liquid Detergent, Detergent Powder, Application and Formulae Of Detergents, Detergent Bar, Detergents Of Various Types, Formulating Liquid Detergents, Phenyl, Floor Cleaner, Toilet Cleaner, Mosquito Coils, Naphthalene Balls, Air Freshener (Odonil Type), Liquid Hand Wash and Soaps, Hand Sanitizer, Aerosols–Water and Oil Based Insecticide (Flies, Mosquitoes Insect and Cockroach Killer Spray), Ecomark Criteria for Soaps & Detergents, Plant Layout, Process Flow Chart and Diagram, Raw Material Suppliers List and Photographs of Machinery with Supplier’s Contact Details. This book will be a mile stone for its readers who are new to this sector, will also find useful for professionals, entrepreneurs, those studying and researching in this important area.
This lab manual is designed to ensure safe working in laboratories. Content is basically according to Indian conditions. The manual puts emphasis on adherence to lab rules and regulations. There is detailed information regarding safe handling of lab equipments and chemicals. This lab manual answers all the basic questions arises in a beginner's mind while working in lab. Labs have different conditions according to respective areas so one section is devoted to each type of lab conditions. Considering incidences of minor and major accidents due to ignorance and negligence in laboratories, this manual has been prepared. This manual explains each and every topic in simple and easy language. It also includes do's and don'ts of lab so as to clearly envisage necessary instructions to be followed in labs.
A cold storage facility preserves fruits and vegetables for a longer period of time. Entrepreneurs and MSMEs in the food and beverage industry are the most likely to choose this business. Cold Storage is a one-time investment industry with a significant initial outlay. In comparison to other small firms, however, the returns are higher and on a long-term basis. The overall average capacity utilisation in cold storage is 75%, indicating the cold chain business in India's long-term viability. Private companies own and run 92 percent of cold storage facilities in India. A cold storage warehouse can maintain your goods at the proper temperature for long periods of time. The term "cold chain" refers to the process of controlling the temperature of perishable goods from point of origin to final consumer in order to ensure quality and safety. The global Cold Storage Market is expected to grow at a CAGR of 14.10 percent. The global demand for processed foods, perishable foods, and medical equipment is increasing. Increased technical innovation is another influence in the cold storage sector. Cold storage is being promoted by government legislation around the world about the safety precautions for storing temperature-sensitive food and medical products. The book covers a wide range of subjects relating to start Cold Storage Business. It also offers information on machinery suppliers, as well as photographs of the equipment and plant layout. A detailed guide to the Cold Storage industry and entrepreneurship. This book serves as a one-stop shop for everything you need to know about the Cold Storage Business, which is ripe for manufacturers, merchants, and entrepreneurs. This is the only book on the market that covers all aspects of commercial cold storage start-up. It's a veritable feast of how-to information, from concept through equipment procurement.
This textbook of Medicinal Chemistry is useful for all the disciplines, course and programs related to medicinal chemistry that involves the integration of principles of medicinal chemistry with pharmacology, pharmaceutics, and therapeutics into a multi-semester course called pharmacodynamics, pharmacotherapeutics, or another similar name. But this book is more precise for students of pharmaceutical sciences, with special emphasis on syllabus prescribed by Pharmacy Council of India (PCI) for undergraduate students of all Indian Universities. The chapters of this textbook include a combination of principles of pharmacology and medicinal chemistry, necessary for understanding structure–activity relationships (SAR) and mechanisms of drug action (MOA), the book should be useful in supporting courses in medicinal chemistry and in complementing pharmacology courses. The authors of this textbook of Medicinal Chemistry III are pharmacy professionals, and are influenced by respective academic backgrounds, with the objective of continuing the tradition of a modern textbook for undergraduate students and also for graduate students who need a general review of medicinal chemistry. We believe that our collaboration on this textbook represents a blending of our perspectives that will provide new dimensions of appreciation and better understanding for students of pharmaceutical sciences. Finally in writing this multi-authored textbook we have tried to simplify with consistent style in the respective chapters.
Highly available microservice-based web apps for Cloud with Java Key Features Take advantage of the simplicity of Spring to build a full-fledged application Let your applications run faster while generating smaller cloud service bills Integrate your application with various tools such as Docker and ElasticSearch and use specific tools in Azure and AWS Book Description Businesses today are evolving so rapidly that they are resorting to the elasticity of the cloud to provide a platform to build and deploy their highly scalable applications. This means developers now are faced with the challenge of building build applications that are native to the cloud. For this, they need to be aware of the environment, tools, and resources they’re coding against. If you’re a Java developer who wants to build secure, resilient, robust, and scalable applications that are targeted for cloud-based deployment, this is the book for you. It will be your one stop guide to building cloud-native applications in Java Spring that are hosted in On-prem or cloud providers - AWS and Azure The book begins by explaining the driving factors for cloud adoption and shows you how cloud deployment is different from regular application deployment on a standard data centre. You will learn about design patterns specific to applications running in the cloud and find out how you can build a microservice in Java Spring using REST APIs You will then take a deep dive into the lifecycle of building, testing, and deploying applications with maximum automation to reduce the deployment cycle time. Gradually, you will move on to configuring the AWS and Azure platforms and working with their APIs to deploy your application. Finally, you’ll take a look at API design concerns and their best practices. You’ll also learn how to migrate an existing monolithic application into distributed cloud native applications. By the end, you will understand how to build and monitor a scalable, resilient, and robust cloud native application that is always available and fault tolerant. What you will learn See the benefits of the cloud environment when it comes to variability, provisioning, and tooling support Understand the architecture patterns and considerations when developing on the cloud Find out how to perform cloud-native techniques/patterns for request routing, RESTful service creation, Event Sourcing, and more Create Docker containers for microservices and set up continuous integration using Jenkins Monitor and troubleshoot an application deployed in the cloud environment Explore tools such as Docker and Kubernetes for containerization and the ELK stack for log aggregation and visualization Use AWS and Azure specific tools to design, develop, deploy, and manage applications Migrate from monolithic architectures to a cloud native deployment Who this book is for Java developers who want to build secure, resilient, robust and scalable applications that are targeted for cloud based deployment, will find this book helpful. Some knowledge of Java, Spring, web programming and public cloud providers (AWS, Azure) should be sufficient to get you through the book.
The cost of drug development is increasing, and investment returns are decreasing. The number of drugs approved by FDA is in decline in terms of the number of new molecular entities (NMEs). Amongst the reasons noted for this are the adverse side effects and reduced efficiency of many of the potential compounds. This is a problem both for the pharmaceutical industry and for those suffering from diseases for which there are no or few available treatments. Advances in computational chemistry, computer science, structural biology and molecular biology have all contributed to improved drug design strategies and reduced the time taken for drug discovery. By interfacing cheminformatics and bioinformatics with systems biology we can create a powerful tool for understanding the mechanisms of patho-physiological systems and identifying lead molecules for various diseases. This integration of drug design approaches can also play a crucial role in the prediction and rationalization of drug effects and side effects, improving safety and efficacy and leading to better approval rates. Addressing the lack of knowledge on the fundamental aspects of the various computational tools for drug discovery, this book is a compilation of recent bioinformatics and cheminformatics approaches, and their integration with systems biology. Written primarily for researchers and academics in chem- and bioinformatics, it may also be a useful resource for advanced-level students.
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